• Log InLog In
  • Register
Liquid`
Team Liquid Liquipedia
EDT 07:53
CEST 13:53
KST 20:53
  • Home
  • Forum
  • Calendar
  • Streams
  • Liquipedia
  • Features
  • Store
  • EPT
  • TL+
  • StarCraft 2
  • Brood War
  • Smash
  • Heroes
  • Counter-Strike
  • Overwatch
  • Liquibet
  • Fantasy StarCraft
  • TLPD
  • StarCraft 2
  • Brood War
  • Blogs
Forum Sidebar
Events/Features
News
Featured News
[ASL22] Ro24 Preview: Siren's Call8[ASL22] Ro24 Preview: Summer's End9Serral wins HomeStory Cup 2915Serral wins Maestros of the Game 244ByuL, and the Limitations of Standard Play3
Community News
Weekly Cups (August 24-30): Patches' balance mod takes over0New 3v3 BGH Ladder (and more) on ShieldBattery!36Weekly Cups (August 17-23): Zerg dominate the week6Weekly Cups (August 10-16): SHIN doubles2GSTL Returns in 2026!45
StarCraft 2
General
How would you feel about frequent/monthly balance patches for SC2? Weekly Cups (August 24-30): Patches' balance mod takes over SC4ALL II: SC2 Player Announcement 6/8 - Maru Weekly Cups (August 17-23): Zerg dominate the week Daily SC2 Player Grid - feedback wanted
Tourneys
PIG STY FESTIVAL 8.0! (13 - 23 August) Sparkling Tuna Cup - Weekly Open Tournament 2026 GSTL Announcement IntoTheTV X SOOP SC2 League : Weekly & Monthly WORTEX 2026 - Hungarian SC2 Finals Budapest
Strategy
[G] Having the right mentality to improve
Custom Maps
Nexus Wars 2021 GUIDE [M] (2) Industrial Park
External Content
Mutation # 541 Binary Choice The PondCast: SC2 News & Results Mutation # 540 Dodge This Mutation # 539 Thunder Dome
Brood War
General
ASL22 General Discussion New 3v3 BGH Ladder (and more) on ShieldBattery! BW General Discussion Starcraft vs Retro Category on Twitch Pros React To: Calm's Big Brain Play Vs Mini
Tourneys
BSL LAN Party - Kraków 29-30 August - OPEN SIGNUPS Escore Tournament - Season 3 [ASL22] Ro24 Group F [Megathread] Daily Proleagues
Strategy
Replay Review Process - What do you do? Game Theory for Starcraft Odyssey Mineral Stack Saturation Fighting Spirit mining rates
Other Games
General Games
Nintendo Switch Thread Stormgate/Frost Giant Megathread General RTS Discussion Thread Anyone here play Quakeworld back in the day? EVE Corporation
Dota 2
Browser Invoker Combo Trainer & Speedrun Simulator Official 'what is Dota anymore' discussion
League of Legends
[TL LoL EUW IHs] Teemo shall perish TSM pausing esports and CLG Dead
Heroes of the Storm
Heroes of the Storm 2.0
Hearthstone
Deck construction bug
TL Mafia
TL Mafia Power Rank TL Mafia Community Thread NeO.D_StephenKing vs This Guy From 1 Million Dance
Community
General
Canadian Politics Mega-thread Things Aren’t Peaceful in Palestine US Politics Mega-thread Russo-Ukrainian War Thread European Politico-economics QA Mega-thread
Fan Clubs
MarineLorD Fan Club The Creator Fan Club The ShoWTimE Fan Club
Media & Entertainment
Movie Discussion! Anime Discussion Thread
Sports
Football (Soccer) Thread TeamLiquid Health and Fitness Initiative For 2023 MLB/Baseball 2023 NBA General Discussion
World Cup 2022
Tech Support
Computer Build, Upgrade & Buying Resource Thread
TL Community
The Automated Ban List Northern Ireland Global Starcraft
Blogs
Regacy Esports: The Bh…
regacyesports
Violent Games and Crime Rate…
TrAiDoS
LOCKPICKING NOOB
LUCKY_NOOB
Cathedral Of CS And NY pizza a…
FuDDx
Please support my new stand…
Peanutsc
Customize Sidebar...

Website Feedback

Closed Threads



Active: 6750 users

MLG raises $11.3m in additional funding - Page 9

Forum Index > SC2 General
349 CommentsPost a Reply
Prev 1 7 8 9 10 11 18 Next All
FairForever
Profile Joined February 2011
Canada2392 Posts
Last Edited: 2012-03-14 01:02:13
March 14 2012 01:01 GMT
#161
On March 14 2012 09:41 Assirra wrote:
Show nested quote +
On March 14 2012 09:29 FairForever wrote:
On March 14 2012 09:07 Assirra wrote:
And yet Sundance will still say they don't make enough money the moment they charge for something else.


They didn't make any money, this isn't income, this is equity investment.

Theoretically an equity investment shouldn't have any impact on their bottom line, so if they weren't making enough money before, then they aren't now.



Well, from a Finance perspective, Weighted Average Cost of Capital = Debt portion * Weight + Required Return for Equity Investors * Weight. I don't believe the Market Debt / Equity ratio has changed (not looking at Book Value here) so the WACC, required return for the company, should be the same.

I doubt you get investor's if the situation was as dire as Sundance makes it sound.
Either that or he has to best way to convince people ever.


It's not dire. I think everyone knows that. Businesses can bleed money for years, even decades, and still be afloat (see: GM). You just need money, which is what MLG just got.

But it doesn't mean that MLG is doing well. They're not, financially, is my guess.
chesshaha
Profile Joined March 2010
United States1117 Posts
March 14 2012 01:07 GMT
#162
Woah, that's a lot of money for eSports.

Please put them for good use MLG (more events, etc).
"Hopefully you're not the real TLO so it's not casted" - SpecialK
Probulous
Profile Blog Joined March 2011
Australia3894 Posts
March 14 2012 01:08 GMT
#163
On March 14 2012 10:00 coverpunch wrote:
I don't think it's "good" or "bad" that MLG gave up stock in the company. It only matters how those board members use their power. If they focus MLG on profitability, then yes, some things will probably make you unhappy - things will cost more, players and consumers will get less, etc. But certainly you might prefer MLG to have a longer life than to go out in a blaze of generous glory where they give everything to the players and fans for nothing and then go bust.


I certainly want MLG to be profitable, otherwise they die. Paying for stuff is a step in the right direction. Like I said the fact that they could secure additional funding shows investor confidence. Anything else is speculation. Now, why are the investors confident? Is it because they have already invested a lot and don't want to bail right now? Or is it because MLG looks like it will eventually show a profit. The fact that they have been pressed to show they can turn a profit suggests investors needed convincing. This again is both good and bad. Good because they succeeded, bad because they needed to show something completely different to do it.

The only other piece of information we have is that not all shares were sold. My guess would be that the money predominantly came from existing investors. Anyway, it is fun to speculate but we can't really know anything right now. I just wonder at people who are celebrating this like it is the birth of ESPORTS. Bubbles form because people have too much cash and not enough brains. If MLG is not able to produce profit, they will eventually go bust and those celebrating VC success will look really stupid.
"Dude has some really interesting midgame switches that I wouldn't have expected. "I violated your house" into "HIHO THE DAIRY OH!" really threw me. You don't usually expect children's poetry harass as a follow up " - AmericanUmlaut
MoriyaGXP
Profile Joined September 2010
Korea (South)240 Posts
March 14 2012 01:18 GMT
#164
increase prize pool imo 1mill for the WINNING!!!!!!!
Jaedong/Bisu/Tossgirl fan <3
alexmann
Profile Joined March 2012
37 Posts
March 14 2012 01:19 GMT
#165
I really hope MLG will success like GSL in Korea. With this lot of money, I am certain it will be.
Blogging @ http://starcraft2competition.blogspot.com/
fenrysk
Profile Blog Joined August 2011
United States364 Posts
March 14 2012 01:29 GMT
#166
Travel costs is the biggest expense right now for teams and if they can keep providing that I look forward to see more players come to NA. Even if they do not win that particular tournament at least they are not going in debt to play for the fans. This is for all eSports, not just SC2. Look forward to it all growing more and more.


not anything entirely new in the conversation, but i think MLG's willingness to cover that travel expense is definitely worthwhile-- providing players fan exposure time which directly provides the players and the teams' sponsors with exposure time without incurring the cost of travel on the team, definitely excited to see the pro circuit and other 2012 arena turnouts
http://fenrysk-art.deviantart.com
Ownos
Profile Joined July 2010
United States2147 Posts
March 14 2012 01:29 GMT
#167
On March 14 2012 03:40 idonthinksobro wrote:
Show nested quote +
On March 14 2012 03:31 ThatGuy89 wrote:
hmmm seems like PPV paid off?
glad to see Esports growing


no this is a completly baseless assumption, lets assume PPV was horrible what would you do to make it look like success?
Right release press news that you increase the funding but if you really look at these figures it doesn't mean anything really since they actually don't really know what they should do with all the money they made over the last year and deal could have been made way before the mlg.

I'm still very sceptical if the PPV thing was a success they were at least break even for sure but every neutral poll showed that like 70%-80% of the people that would have watched didn't due to PPV. I don't really know if the sponsors did like this.

This news timing seems like another strategical piece towards making people believe it was a great sucess, like the tweet right before MLG saying "PPV preorders exceeded our expactations".


I'm pretty sure someone did the math that all MLG needed was 2% of MLG's typical viewership to make up for that 80% of cheapskates. So basically, yes?
...deeper and deeper into the bowels of El Diablo
jtp118
Profile Joined November 2010
United States137 Posts
March 14 2012 01:34 GMT
#168
this explained why they rushed out PPV ... they had to prove they could make money in time for the deadline for raising capital
FoxyMayhem
Profile Blog Joined April 2011
624 Posts
March 14 2012 01:38 GMT
#169
Has anyone mentioned the tip jar idea yet? When if you could tip a player (with his tips tracked live during a game), and MLG receives 20% of that tip. Just add this functionality over the current business model, and you have an added revenue stream. It taps on crowd behavior and the fervor of the moment, and by allowing services like Pay Pay to tip, you have a very low barrier of entry.

Each dollar tipped enters the tipper into a contest where the winner gets a day to go hang out with his favorite player after the next MLG event (From a list of agreeing players). Dinner and flight is covered by MLG.

Sound good, yes?
Captain Peabody
Profile Blog Joined May 2009
United States3136 Posts
March 14 2012 01:49 GMT
#170
Cool. Godspeed, MLG! Go ESPORTS!
Dies Irae venit. youtube.com/SnobbinsFilms
RezChi
Profile Blog Joined January 2010
Canada2368 Posts
March 14 2012 01:50 GMT
#171
Where's my Canada MLG than? WHERE!? = P
BearStorm
Profile Joined September 2010
United States795 Posts
Last Edited: 2012-03-14 01:57:02
March 14 2012 01:56 GMT
#172
I'm curious how much of the success is due to Starcraft compared to other games. The article is focused on eSports in general, but maybe it should be a tad bit more Starcraft focused. I am saying this because people should know what is a bread winning formula instead of having the masses generalize the success of a brand of eSports that encompassing platforms that make it difficult to spectate. Any organization that might be interested in eSports should know why some games do so much better than others.
"Anti-intellectualism has been a constant thread winding its way through our political and cultural life, nurtured by the false notion that democracy means that 'my ignorance is just as good as your knowledge."
supsun
Profile Joined February 2012
United Kingdom343 Posts
March 14 2012 02:02 GMT
#173
As long as all the money goes towards SC2 and sending over as many Koreans as possible it's okay with me.
zEnVy
Profile Joined June 2011
United States446 Posts
March 14 2012 02:19 GMT
#174
On March 14 2012 09:12 ilikeredheads wrote:
Of that 11.3 million, I wonder how much is from event/PPV revenue..


None.

That money raised was purely "shares" of ownership in exchange for monies from private investors. Basically people are giving MLG money with the expectation that it will eventually become self-sustainable and profitable enough to pay them back and then some.
kevinthemighty
Profile Blog Joined February 2011
United States134 Posts
Last Edited: 2012-03-14 02:23:13
March 14 2012 02:20 GMT
#175
On March 14 2012 11:02 supsun wrote:
As long as all the money goes towards SC2 and sending over as many Koreans as possible it's okay with me.


It's a business decision between MLG and their investors. I don't get why it would need anyone else's approval. They can do whatever they want with their money.
Chargelot
Profile Blog Joined December 2010
2275 Posts
March 14 2012 02:23 GMT
#176
On March 14 2012 11:20 kevinthemighty wrote:
Show nested quote +
On March 14 2012 11:02 supsun wrote:
As long as all the money goes towards SC2 and sending over as many Koreans as possible it's okay with me.


It's a business decision between MLG and their investors. I don't get why it would need anyone else's approval.

It's an opinion. I don't get why it would need your approval.
if (post == "stupid") { document.getElementById('post').style.display = 'none'; }
GeezerGeek
Profile Joined April 2011
United States15 Posts
March 14 2012 02:27 GMT
#177
On March 14 2012 10:00 coverpunch wrote:
Show nested quote +
On March 14 2012 09:48 Probulous wrote:
I don't know about this. It seems like having to give up equity in exchange for cash based off of a new model that was only just implemented is a little risky. Yes it worked and congrats but it certainly doesn't speak to the stability of the industry. Yes, they managed to get more funding but VCs are not going to throw away an investment that doesn't look terrible. They have already invested a lot and the presence of remaining shares suggests that it was probably current investors who stumped up more cash.

It would be great news if the funding was for something specific, such as a torunament setup or a specific playing venue or something concrete. If it just for normal cash flow, that's worrying. We can't really know without looking at the financials and the only people with access to this are those that invested. So overall I guess we should be happy, I just have this nagging feeling that they are getting pressured to produce which suggests an underlying fragility.

For sure MLG is being pressured to produce, but then again, they set up those expectations themselves of how quickly they think e-sports can grow and more importantly how much money it can generate.

But the money isn't invested for anything concrete. That's why investors give money to managers. They're trusting MLG to set up tournaments and venues that are more attractive and bring in more people, and in turn they will look at the financials later on in the year and make that judgment for themselves.

I don't think it's "good" or "bad" that MLG gave up stock in the company. It only matters how those board members use their power. If they focus MLG on profitability, then yes, some things will probably make you unhappy - things will cost more, players and consumers will get less, etc. But certainly you might prefer MLG to have a longer life than to go out in a blaze of generous glory where they give everything to the players and fans for nothing and then go bust.


You can be fairly certain that the money is for something concrete. VC's will require a detailed business plan for what MLG intends to do with the money. The scenario where the VC's are investing more just to not lose their prior investment is unlikely. As someone else said, VC's aren't in the business of throwing good money after bad. These are sophisticated investors that known when to cut bait. If they thought MLG was sucking wind, they would take that $11 million and invest it in a different business that appears to have more potential.

This investment is good news. It shows MLG has the revenue, business model, and future plans to convince sophisticated investors to invest significant money.


Zirob13
Profile Joined November 2011
Costa Rica44 Posts
March 14 2012 02:41 GMT
#178
Ok well if they made this much I hope that PPV rates are either vanished or reduced. I dont have a lot of money so I cant afford $20 dollars for every MLG, and it just hurts so much to miss your favourite players (& epic games) just because I have no money. But Im happy to read this, Esports and SCII keep growing even more everyday.
kevinthemighty
Profile Blog Joined February 2011
United States134 Posts
March 14 2012 02:49 GMT
#179
On March 14 2012 11:23 Chargelot wrote:
Show nested quote +
On March 14 2012 11:20 kevinthemighty wrote:
On March 14 2012 11:02 supsun wrote:
As long as all the money goes towards SC2 and sending over as many Koreans as possible it's okay with me.


It's a business decision between MLG and their investors. I don't get why it would need anyone else's approval.

It's an opinion. I don't get why it would need your approval.


? Never said it needed my approval. I made a statement in response to his comment, not ON his comment.

But thanks for trying.
Probulous
Profile Blog Joined March 2011
Australia3894 Posts
March 14 2012 02:54 GMT
#180
On March 14 2012 11:27 GeezerGeek wrote:
Show nested quote +
On March 14 2012 10:00 coverpunch wrote:
On March 14 2012 09:48 Probulous wrote:
I don't know about this. It seems like having to give up equity in exchange for cash based off of a new model that was only just implemented is a little risky. Yes it worked and congrats but it certainly doesn't speak to the stability of the industry. Yes, they managed to get more funding but VCs are not going to throw away an investment that doesn't look terrible. They have already invested a lot and the presence of remaining shares suggests that it was probably current investors who stumped up more cash.

It would be great news if the funding was for something specific, such as a torunament setup or a specific playing venue or something concrete. If it just for normal cash flow, that's worrying. We can't really know without looking at the financials and the only people with access to this are those that invested. So overall I guess we should be happy, I just have this nagging feeling that they are getting pressured to produce which suggests an underlying fragility.

For sure MLG is being pressured to produce, but then again, they set up those expectations themselves of how quickly they think e-sports can grow and more importantly how much money it can generate.

But the money isn't invested for anything concrete. That's why investors give money to managers. They're trusting MLG to set up tournaments and venues that are more attractive and bring in more people, and in turn they will look at the financials later on in the year and make that judgment for themselves.

I don't think it's "good" or "bad" that MLG gave up stock in the company. It only matters how those board members use their power. If they focus MLG on profitability, then yes, some things will probably make you unhappy - things will cost more, players and consumers will get less, etc. But certainly you might prefer MLG to have a longer life than to go out in a blaze of generous glory where they give everything to the players and fans for nothing and then go bust.


You can be fairly certain that the money is for something concrete. VC's will require a detailed business plan for what MLG intends to do with the money. The scenario where the VC's are investing more just to not lose their prior investment is unlikely. As someone else said, VC's aren't in the business of throwing good money after bad. These are sophisticated investors that known when to cut bait. If they thought MLG was sucking wind, they would take that $11 million and invest it in a different business that appears to have more potential.

This investment is good news. It shows MLG has the revenue, business model, and future plans to convince sophisticated investors to invest significant money.


You have a very high opinion of venture capitalists. It is pretty big to assume they know what they are doing. Especially if they have thrown money at a company that isn't producing. Yes they will pull the plug sometime but that time is often not optimal. The fact that they required MLG to produce something profitable before they would refinance suggests their patience if wearing thin.
"Dude has some really interesting midgame switches that I wouldn't have expected. "I violated your house" into "HIHO THE DAIRY OH!" really threw me. You don't usually expect children's poetry harass as a follow up " - AmericanUmlaut
Prev 1 7 8 9 10 11 18 Next All
Please log in or register to reply.
Live Events Refresh
Sparkling Tuna Cup
10:00
Weekly #144
ByuN vs GgMaChineLIVE!
TBD vs Neeb
CranKy Ducklings295
SHIN 26
CranKy Ducklings SOOP10
LiquipediaDiscussion
[ Submit Event ]
Live Streams
Refresh
StarCraft 2
Lowko338
mouzHeroMarine 246
SHIN 26
Trap 21
StarCraft: Brood War
Britney 17672
Calm 7726
Bisu 2618
Hyuk 1159
Horang2 844
Yoon 408
GuemChi 256
Stork 172
HiyA 169
Zeus 165
[ Show more ]
Mini 135
Pusan 118
Hyun 94
Killer 86
Sea.KH 62
ToSsGirL 54
Free 38
Hm[arnc] 25
soO 25
Bale 24
Sacsri 21
yabsab 13
ajuk12(nOOB) 8
Dota 2
Dendi1030
BananaSlamJamma155
Counter-Strike
olofmeister1132
Other Games
singsing1606
B2W.Neo354
Happy205
Sick182
XaKoH 162
Liquid`LucifroN154
[ Show 10 non-featured ]
StarCraft 2
• StrangeGG 47
• AfreecaTV YouTube
• intothetv
• Kozan
• IndyKCrew
• Migwel
StarCraft: Brood War
• BSLYoutube
• STPLYoutube
• ZZZeroYoutube
Other Games
• WagamamaTV287
Upcoming Events
Monday Night Weeklies
4h 8m
GSL
23h 8m
OSC
1d 1h
PiGosaur Cup
1d 12h
Kung Fu Cup
1d 23h
Replay Cast
2 days
The PondCast
2 days
IntoTheTV X SOOP
3 days
CranKy Ducklings
4 days
Sparkling Tuna Cup
5 days
[ Show More ]
OSC
6 days
WardiTV Weekly
6 days
Liquipedia Results

Completed

BSL 2026 LAN: Kraków
PiG Sty Festival 8.0
Light Tournament 2026

Ongoing

KCM Race Survival 2026 Season 3
K-JUNGMAN
ASL Season 22
Super Anchor Qualifying S3
CSL Season 22: Qualifier 2
RSL Revival: Season 6
Big Dog Cup 2026 Div 1
BLAST Open Fall 2026
Esports World Cup 2026
Esports World Cup 2026: LCQ
BLAST Bounty Summer 2026
BLAST Bounty Summer Qual
Stake Ranked Episode 3
XSE Pro League 2026
IEM Cologne Major 2026

Upcoming

CSL 2026 AUTUMN (S22)
Escore Tournament S3: King of Kings
Acropolis #5
Acropolis #5 - TRS
Blizzard Classic Cup 2026
Acropolis #5 - GSA
Acropolis #5 - GSB
HSC XXX
SC4ALL II: StarCraft II
Kung Fu Cup 2026 Grand Finals
RSL Offline Finals
Calamity Invitational
BLAST Rivals Fall 2026
IEM Beijing 2026
Stake Ranked Episode 5
PGL Masters Bucharest 2026
1win Private Club #2
Thunderpick World Champ. '26
ESL Pro League Season 24
Stake Ranked Episode 4
1win Private Club #1
Logitech G Play Connect 2026
SL StarSeries Fall 2026
FISSURE Playground #3
TLPD

1. ByuN
2. TY
3. Dark
4. Solar
5. Stats
6. Nerchio
7. sOs
8. soO
9. INnoVation
10. Elazer
1. Rain
2. Flash
3. EffOrt
4. Last
5. Bisu
6. Soulkey
7. Mini
8. Sharp
Sidebar Settings...

Advertising | Privacy Policy | Terms Of Use | Contact Us

Original banner artwork: Jim Warren
The contents of this webpage are copyright © 2026 TLnet. All Rights Reserved.