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Is this a huge deal?
StarCraft 2 is picking up hugely in the west, do we want another game where we have to watch VODs in Korean? Maybe StarCraft 2 will pick up in the west much like BW picked up in Korea and we'll have a flip situation this time.
I don't think how well SC2 does Korea is any worry on how well it will do as an esport, BW did amazingly as an esport in Korea, but terribly in the west.
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I don't know how accurate a lot of your stuff is and how much it just boils down to personal ranting
"no one wants to play on low textures" is one reason why koreans don't want to play SC2, but BW looks like shit. It is ancient, people aren't playing it because of the graphics. So why would having to play on low settings on their home pc be such a huge turn off? It doesn't really make sense to me. SC2 isn't the most graphically demanding pc game that is popular in Korea, speaking of which:
Another complaint, about KSSNs and whatnot, the most popular games in pcbangs are all MMOs, which require KSSN registration just like SC2. It hasn't stopped those games from being the most played, why would it stop SC2? Think of Battle.net as a new Nexon or something. It is no way fundamentally different than how you'd play any other recent game in Korea.
Stuff about GOM sucking. They tried to break into a particularly uncompetitive market (either you are part of KESPA or you aren't) you can't bash them for sucking when the cards are stacked against them and the esports powers pretty much align to halt their progress. Let's see what happens first.
I think the worst thing Blizzard did was go to war with Kespa, it was retardedly stupid and we see where the hearts of Koreans lie, not with the foreign entity but with the organization that pretty much fostered ESPORTS and made it what it is today. They should have tried harder to play ball with Kespa. But in the end we don't know how it will turn out. It definitely didn't endear blizzard to Korean fans
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On August 08 2010 21:37 dasanivan wrote: there was a promotional starcraft 2 setup in COEX and there were a bunch of computers where people could play SC2 and it was packed.
then i went to a PC bang nearby and there were more people playing SC2 than BW (i saw literally one screen that had BW on). The couple beside me were yelling and screaming and the girl was like, "this is sooo fun!!!" and i look at their screens and it's SC2.
for what it's worth, a bunch of people in the world (even in Korea, folks) like SC2 and to compare it to a failed video game console seems a tad unfair.
So one korean says its actually popular while the OP says the koreans are completely not interested at all.. hmm, hard to really get a fair picture of how the situation actually is. It feels like personal bias is making the posts a bit skewed. Can't you try to look at the situation more objectively?
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MrHoon, do you think that if SC2 becomes big as an esport in the western world (or I guess just non-korean world generally) that Korea would then follow?
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On August 08 2010 21:40 Nyx wrote: Is this a huge deal?
StarCraft 2 is picking up hugely in the west, do we want another game where we have to watch VODs in Korean? Maybe StarCraft 2 will pick up in the west much like BW picked up in Korea and we'll have a flip situation this time.
I don't think how well SC2 does Korea is any worry on how well it will do as an esport, BW did amazingly as an esport in Korea, but terribly in the west.
True that, but the chances of SC2 even establishing itself as an esport are iffy at best. I don't need to go through all the reasons again, we all know of the calls that Activision made.
All I hope is that this stops any more noobs from thinking Brood War is going to die out.
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On August 08 2010 21:44 Senx wrote:Show nested quote +On August 08 2010 21:37 dasanivan wrote: there was a promotional starcraft 2 setup in COEX and there were a bunch of computers where people could play SC2 and it was packed.
then i went to a PC bang nearby and there were more people playing SC2 than BW (i saw literally one screen that had BW on). The couple beside me were yelling and screaming and the girl was like, "this is sooo fun!!!" and i look at their screens and it's SC2.
for what it's worth, a bunch of people in the world (even in Korea, folks) like SC2 and to compare it to a failed video game console seems a tad unfair. So one korean says its actually popular while the OP says the koreans are completely not interested at all.. hmm, hard to really get a fair picture of how the situation actually is. It feels like personal bias is making the posts a bit skewed. Can't you try to look at the situation more objectively?
If it helps, you could find some numbers, define the threshold for "fail" for yourself and go from there.
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great blog, frontpage this please oh shit I checked, this already is on frontpage ^^
hadnt looked at it this way, I was sure that SC2 would be a huge hit, especially when I read about the huge gomTV tourney. Sad that I was wrong, although if SC2 meant death of BW then I'm glad about it not being that successful. Also this means that europeans and americans will have more of a chance to compete with asians in SC2.
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Awesome insight into the korean sc2 scene/market. Thanks a bunch.
Sadly, if everything you wrote is right, I can't see sc2 becomming big in korea in the next year at least, who knows what will happen after that.
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United States32929 Posts
To be honest, one, two and four are only reasons for hardcore BW fans to feel negatively towards Blizzard. While they are still a sizeable group of people, as we can see from the 30,000 that showed up to the PL final on a sweltering Korean summer day, they're not the people that are going to make SC II sell two million copies in Korea like BW.
Reasons three, five and six (six is flimsy, your SS number is required for so many things everyone knows it by memory), and others you did not cover are why SC II is starting slowly. Not doing badly as you are implying, but starting slowly. It's still in free trial period in Korea right now (which means all bets are off), and it's quite possible it could continue this trend of slow and steady growth. That said, early signs seem to indicate that it won't be as popular as BW, but it's for reasons related to the casual gamers who are every Korean male between 12 and 30.
Anyway, why do I think it's starting poorly amongst the general Korean audience? Well, SC1 was a ridiculous anomaly. SC came at the exact right time during the PC Bang/IT boom, and it happened to be the best competitive game that had a good Korean distributer at the time. You can't expect a ton of brand loyalty from casual gamers, and I think Blizzard realized this when they spent so much on their advertising campaign. Most people who played BW during its prime are over 20 now, and the younger generation of gamers have grown up in a much different environment where they were spoiled for variety in terms of games.
If SC II does end up doing poorly in Korea, it's going to be for a simple reason that's not related to any corporate machinations and plotting: Because it wasn't fun enough.
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very interesting article/readup
it really did seem GOM was trying to go really hardcore in "shoving it down people's throats" as u mentioned
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MrHoon
10183 Posts
On August 08 2010 21:43 floor exercise wrote: I don't know how accurate a lot of your stuff is and how much it just boils down to personal ranting
"no one wants to play on low textures" is one reason why koreans don't want to play SC2, but BW looks like shit. It is ancient, people aren't playing it because of the graphics. So why would having to play on low settings on their home pc be such a huge turn off? It doesn't really make sense to me. SC2 isn't the most graphically demanding pc game that is popular in Korea, speaking of which:
Another complaint, about KSSNs and whatnot, the most popular games in pcbangs are all MMOs, which require KSSN registration just like SC2. It hasn't stopped those games from being the most played, why would it stop SC2? Think of Battle.net as a new Nexon or something. It is no way fundamentally different than how you'd play any other recent game in Korea.
Stuff about GOM sucking. They tried to break into a particularly uncompetitive market (either you are part of KESPA or you aren't) you can't bash them for sucking when the cards are stacked against them and the esports powers pretty much align to halt their progress. Let's see what happens first.
I think the worst thing Blizzard did was go to war with Kespa, it was retardedly stupid and we see where the hearts of Koreans lie, not with the foreign entity but with the organization that pretty much fostered ESPORTS and made it what it is today. They should have tried harder to play ball with Kespa. But in the end we don't know how it will turn out. It definitely didn't endear blizzard to Korean fans
First of all, there are couple things off with your post #1, You believe Starcraft has shit graphics (seriously, what?) I'm not going to be a retro gamer and respect your decision of not liking beautiful sprite art, but Starcraft is appealing because it's easy on the eyes.
#2, KSSN is not a problem, it's an inconvenience. Do you think Koreans who get introduced to SC2 will think "oh boy i gotta pop dat KSSN out to register" when every other game except WoW didn't require that?
#3, I admire the fact that they tried but at the same time you can't say "Because they're new it's okay." There was a reason why Gom Starcraft Invitational worked so well yet Gom Classic did not work out well.
On August 08 2010 21:44 Senx wrote:Show nested quote +On August 08 2010 21:37 dasanivan wrote: there was a promotional starcraft 2 setup in COEX and there were a bunch of computers where people could play SC2 and it was packed.
then i went to a PC bang nearby and there were more people playing SC2 than BW (i saw literally one screen that had BW on). The couple beside me were yelling and screaming and the girl was like, "this is sooo fun!!!" and i look at their screens and it's SC2.
for what it's worth, a bunch of people in the world (even in Korea, folks) like SC2 and to compare it to a failed video game console seems a tad unfair. So one korean says its actually popular while the OP says the koreans are completely not interested at all.. hmm, hard to really get a fair picture of how the situation actually is. It feels like personal bias is making the posts a bit skewed. Can't you try to look at the situation more objectively?
You went to COEX in the Samsung District, one of the most populated places inside Seoul, a place where if you go to the weekends you literally choke to death and a place where you have to reserve movie tickets 4 days before or you sit in the front, has a huge clothing mall shop and 2 hotels connected to it, tens of grand halls for weddings/conventions/art galleries, and found that alot of people are playing starcraft? Call me crazy but if I slap 20 computers with SC2 installed in the middle of manhattan I bet I can get twice the numbers.
Also dasanivan, did you know SC2 can't even hit top 10 games in PCbangs in Korea?
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Korea (South)17174 Posts
On August 08 2010 22:21 MrHoon wrote:
You went to COEX in the Samsung District, one of the most populated places inside Seoul, a place where if you go to the weekends you literally choke to death and a place where you have to reserve movie tickets 4 days before or you sit in the front, has a huge clothing mall shop and 2 hotels connected to it, tens of grand halls for weddings/conventions/art galleries, and found that alot of people are playing starcraft? Call me crazy but if I slap 20 computers with SC2 installed in the middle of manhattan I bet I can get twice the numbers.
Also dasanivan, did you know SC2 can't even hit top 10 games in PCbangs in Korea?
oh u so cute actually replying to these kinda ppl
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MrHoon
10183 Posts
I'm not saying starcraft 2 sucks, I actually enjoy the game although I would like to play on my computer time to time
It's just so frustrating to see such a good game not doing as well as I (and many others) expected
Yes it's a bit early to tell, and yes the original starcraft took years even with the golden age boom
It's just that compared to SC1, the whole thing is moving so slowly and in the other direction.
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On August 08 2010 15:40 heyoka wrote: One thing I don't necessarily agree with though is GOM's money. I don't care if GOM is the bastard stepchild of e-sports, they are willing to pump ~5 times as much money into this tournament as an OSL. History will show you that people go to the money regardless of event. The popular sports in America are the ones where the money is, we don't have good soccer players because it pays jack shit, if you're an athlete you choose the sport that gives bling. The formats that are competitive in magic the gathering are the ones that have big money tournaments, the guys who play more casual formats are much worse players.
IMO, tournaments in (korean) esports is almost not at all for money but for the fame and name value they bring. Most of the money is from the salary you get from the team, which you increase by winning these tournaments. GOM does not have the prestige associated with MSL/OSL. Haven't some teams even boycotted their tournaments in the past? And as MrHoon pointed out, you can watch OSL/MSL on your TV with your friends sitting in your couch in a comfortable manner, whereas you must huddle in front of a small computer screen to watch GOM stuff - not as fun.
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On August 08 2010 22:07 Waxangel wrote: To be honest, one, two and four are only reasons for hardcore BW fans to feel negatively towards Blizzard. While they are still a sizeable group of people, as we can see from the 30,000 that showed up to the PL final on a sweltering Korean summer day, they're not the people that are going to make SC II sell two million copies in Korea like BW.
Reasons three, five and six (six is flimsy, your SS number is required for so many things everyone knows it by memory), and others you did not cover are why SC II is starting slowly. Not doing badly as you are implying, but starting slowly. It's still in free trial period in Korea right now (which means all bets are off), and it's quite possible it could continue this trend of slow and steady growth. That said, early signs seem to indicate that it won't be as popular as BW, but it's for reasons related to the casual gamers who are every Korean male between 12 and 30.
Anyway, why do I think it's starting poorly amongst the general Korean audience? Well, SC1 was a ridiculous anomaly. SC came at the exact right time during the PC Bang/IT boom, and it happened to be the best competitive game that had a good Korean distributer at the time. You can't expect a ton of brand loyalty from casual gamers, and I think Blizzard realized this when they spent so much on their advertising campaign. Most people who played BW during its prime are over 20 now, and the younger generation of gamers have grown up in a much different environment where they were spoiled for variety in terms of games.
If SC II does end up doing poorly in Korea, it's going to be for a simple reason that's not related to any corporate machinations and plotting: Because it wasn't fun enough.
And because FIFA online, Dungeon and Fighter, Maple Story, Kart Rider, Gunz and countless FPSes are free not to mention BW and DOTA. I just don't think Korean kids and teenagers are going to like having to cough up money to play SC2.
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On August 08 2010 21:44 Senx wrote:Show nested quote +On August 08 2010 21:37 dasanivan wrote: there was a promotional starcraft 2 setup in COEX and there were a bunch of computers where people could play SC2 and it was packed.
then i went to a PC bang nearby and there were more people playing SC2 than BW (i saw literally one screen that had BW on). The couple beside me were yelling and screaming and the girl was like, "this is sooo fun!!!" and i look at their screens and it's SC2.
for what it's worth, a bunch of people in the world (even in Korea, folks) like SC2 and to compare it to a failed video game console seems a tad unfair. So one korean says its actually popular while the OP says the koreans are completely not interested at all.. hmm, hard to really get a fair picture of how the situation actually is. It feels like personal bias is making the posts a bit skewed. Can't you try to look at the situation more objectively?
Totally different from my experience-
Last Friday at the pc bang I went to there were two adults playing SC2, about 5 high school kids playing DOTA and the rest of the middle and elementary kids were playing FIFA online and Maple Story. Every other time I've been SC2 players have been non-existent or less than five.
Of course some are getting into it but it is really not making the big impact here that some are trying to claim.
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Dane cook bad? Dane cook is funny :< Love the art work, but yeah. Blizzard is kinda stabbing themselves in Korea :< I follow superdanielman on twitter and he says the same stuff you do.
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Yeah I totally agree with u. Especially what Blizzard did to Kespa. After that, I was just so pissed at Blizzard. Kespa had done so many great things to Esports, they're what held things together. And then I heard they were going to eliminate the SC1 pro scene, and I just went livid. Watching SC1 was what got me into Brood War again in the first place. If it wasn't for that I would not have given a damn about Starcraft. I really like watching SC1 pro vods and i love reading about them here on TL, if Blizzard destroys it, TL should not stand still brainwashed with SC2, but stand up to Blizzard and say this is untolerable. I havn't been here long, but SC1 is what started the whole thing, remember.
Also, Blizzard screwed up royally with their timing. They announced it in 2007, and many people were eager then. Up until about 2009, people were still eager, but after, people were just like fuck it, its never going to come out, im not gonna give a damn about it.
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My friends also tell me no one plays SC2 at pcbang... I couldn't believe them after seeing all the hype and publicity on Korean gaming sites, but it's true.
Here are the latest rankings from 2010 August 7th
1. Aion / 아이온 13.92% 2. Sudden Attack / 서든어택 8.39% 3. FIFA Online 2 / 피파온라인2 7.96% 4. Warcraft 3 / 워크래프트 3 6.47% 5. Starcraft / 스타크래프트 6.31% 6. Maple Story / 메이플 스토리 5.68% 7. Lineage 2 / 리니지 2 4.11% 8. Dungeon and Fighter / 던전앤파이터 3.9% 9. Lineage / 리니지 3.71% 10. World of Warcraft / 월드 오브 워크래프트 3.68%
edit: I think the only way GOM can succeed with SC2 is getting some star players from SC1. It would have been controversial but they could have recruited Savior Upmagic Hwasin? It's too bad they've already decided to ban all players involved with the scandal.
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