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Active: 592 users

The SC2 Growth Structure, and why its rotting. - Page 7

Forum Index > SC2 General
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hobosrus
Profile Joined June 2011
United States99 Posts
August 24 2011 10:03 GMT
#121
i have to say i agree with eveything you have stated. it applies to me acutally. I just recently switched to tier 4 (staying up late to watch gsl)
There is obviously a huge racial imbalance in the global starleague. Just take a look at the code s roster: Korean Korean Korean Canadian Korean...
BigLighthouse
Profile Joined October 2010
United Kingdom424 Posts
August 24 2011 10:11 GMT
#122
I personally think word of mouth is a much more powerful tool than you're letting on in your post. My experience of getting into competative gaming was with css. I'd play on the same server week in and week out and eventually someone said to me "hey you know we have these forums right?". Bam, im in. Thats all it took.

And that was without even using a "friends" function. With the ease of contacting people you play in game with sc2, say after a game too, this could be a much more important means of gaining attention for things. And thats without even talking to people you know in RL. It so easy to harass your friends into getting into sc lol
Williammm
Profile Joined March 2011
Australia908 Posts
August 24 2011 10:11 GMT
#123
I find this a rather shallow analysis on the growth of SC2

-Firstly you have to look at the population of people who are interested in games
-Then look at the amount of people who play PC games as oppose to console or handhelds or god forbid IPHONE games...
-Then you look at the PC gamers and how many of those are into the RTS genre
-Then look at those who are actually interested in SC2 as oppose to WC3, Command and Conquer etc

What you end up with is a very select pool of people, and that pool of people is determined by various factors such as population growth (how many people are born each year), the marketing of PC games and SC2.

The reason why the growth has slowed down is because the possible amount of people interested in RTS and SC2 already are pretty far up in your pyramid. The growth was big to begin with and has since slowed down; further growth is thus strictly determined by the marketing and the amount of people available in the possible pool. Hence why people are no longer interested in low tier casting and media. As a result, the death of those tier 1 streams that you classified.

Increasing tier 1 streamers do not raise interest on those already interested in SC2 on a high level and does not increase the pool of people to market to. Blizzard already does advertise GSL and MLG in the game.

A preliminary analysis on the growth of the PC gaming market vs console would give a better idea on the growth of SC2, since SC2 IS one of the biggest games in the PC genre and would be hard to miss for those PC gaming enthusiasts.



zatic
Profile Blog Joined September 2007
Zurich15328 Posts
August 24 2011 10:13 GMT
#124
You are way oversimplifying things. Reading your post it seems you think that the entire userbase comes from Youtube?
Now I am not new to SC2, but when I am new to something, I google it. Which, in the case of Starcraft, will bring me straight to TL. And most people coming to TL do exactly that. People coming here from Youtube (literally) are a very small percentage of our users.

If you want to look at SC2 growth, forget about Youtube. Just look at SC2 sales figures. That is pretty much the most reliable indicator for growth you can get.
ModeratorI know Teamliquid is known as a massive building
iky43210
Profile Blog Joined May 2011
United States2099 Posts
Last Edited: 2011-08-24 10:22:03
August 24 2011 10:19 GMT
#125
On August 24 2011 19:02 Drgggg wrote:
Show nested quote +

doesn't riot auto-include streams into the client, thus inflating views? MOBA's are really boring to watch.


No. Lol included a link to the stream in the client; however, the players still had to click the ad in order to be counted as a view.


doesn't really matter. statistics tells that (which I forgot the exact number) is a % of viewers will click on banner ads no matter what it is, and that probability grows immensely given the type of banner and the interest it can generate (which is pretty much the entire lol game and its playerbase).

sound redundant, but basically just by adding a huge link in their login screen, they can drastically attract alot more viewers.

I was there when riot add in the link, stream count doubled within minutes. Personally I find watching lol game was like looking at paint dry. hour long game that is consist of nothing but farm for 70% of the game with not much dynamic for viewers. If moba game is the future of esport, then just like when fps dominated, I would be avoiding it like plague.
KeksX
Profile Blog Joined November 2010
Germany3634 Posts
Last Edited: 2011-08-24 10:23:47
August 24 2011 10:20 GMT
#126
On August 24 2011 19:13 zatic wrote:
You are way oversimplifying things. Reading your post it seems you think that the entire userbase comes from Youtube?
Now I am not new to SC2, but when I am new to something, I google it. Which, in the case of Starcraft, will bring me straight to TL. And most people coming to TL do exactly that. People coming here from Youtube (literally) are a very small percentage of our users.

If you want to look at SC2 growth, forget about Youtube. Just look at SC2 sales figures. That is pretty much the most reliable indicator for growth you can get.

While I agree with your post in some parts(it's at least not everything from youtube), the bolded part is false.

Teamliquid's ranking on google is pretty bad. Just try several starcraft and community related keywords, only a few of them actually list teamliquid on the first page, and if they do it's some random thread in here...
Most of the time you'll find other sites that you will see, and those sites are most of the time blizzard's site or some other sites like scarmory or even german communities ( even if you search on the .com domain with english as language/location etc) Remember: People google something, skimm the first 5 entries and then it's over, next search...

So "people google it and then find teamliquid" isn't right, they'd have to specifcally google for teamliquid to actually find it fast enough to say "you'll get straight to TL" ...
Loodah
Profile Blog Joined December 2010
335 Posts
August 24 2011 10:48 GMT
#127
On August 24 2011 19:13 zatic wrote:
You are way oversimplifying things. Reading your post it seems you think that the entire userbase comes from Youtube?
Now I am not new to SC2, but when I am new to something, I google it. Which, in the case of Starcraft, will bring me straight to TL. And most people coming to TL do exactly that. People coming here from Youtube (literally) are a very small percentage of our users.

If you want to look at SC2 growth, forget about Youtube. Just look at SC2 sales figures. That is pretty much the most reliable indicator for growth you can get.


The majority of SC2 fan base growth does not come from Teamliquid - nor does the growth of any game's fanbase come from it's competitive fans. It's unfortunate, but it's true.
Liudo
Profile Joined May 2011
United Kingdom344 Posts
Last Edited: 2011-08-24 10:53:33
August 24 2011 10:51 GMT
#128
On August 24 2011 19:13 zatic wrote:
You are way oversimplifying things. Reading your post it seems you think that the entire userbase comes from Youtube?
Now I am not new to SC2, but when I am new to something, I google it. Which, in the case of Starcraft, will bring me straight to TL. And most people coming to TL do exactly that. People coming here from Youtube (literally) are a very small percentage of our users.

If you want to look at SC2 growth, forget about Youtube. Just look at SC2 sales figures. That is pretty much the most reliable indicator for growth you can get.


If I google StarCraft 2 the first links I see are Blizzard links. After that are youtube links. I actually had to go to the THIRD google page to see a link to TeamLiquid. I therefore think you are exaggerating TL's visibility on google.

If you came to SC2 via broodwar it is probably very natural that you assume everyone knows about this site.



And I don't see how you can have evidence to claim one way or another whether people come to this site via YouTube or from Google. I suspect that the OP is right, and that the majority of NEW users of this site will come from YouTube... or maybe even Blizzard forums... but seemingly not Google.

TeamLiquid is not even the kind of name that suggests a comprehensive gaming resource for one computer game. It is a name of a team after all. If you were going to Google knowing nothing about this site and you wanted a written resource guide you might very well find yourself some comletely different site, based on the name alone.


Personally I found out about TL from watching youtube. My anecdotal experience correlates with that described by the OP.
Gamegene
Profile Blog Joined June 2011
United States8308 Posts
August 24 2011 11:08 GMT
#129
Honestly SC2's growth slowing down shouldn't be surprising.
I don't understand this mentality of "HD and Husky's viewer numbers are down THAT MUST MEAN SC2 IS DECLINING. HOLY CRAP THIS IS HURTING E-SPORTS."

"Write thread. RAISE AWARENESS."
Throw on your favorite jacket and you're good to roll. Stroll through the trees and let your miseries go.
kedinik
Profile Joined September 2010
United States352 Posts
August 24 2011 11:13 GMT
#130
OP based on false dichotomy. Combination of several irrational biases and fears.

Husky is not the literal foundation of the SC2 population and plenty of people discover or enjoy one level of The Arbitrary eSports Pyramid without noticing or caring much about the others.

The most negative thing you could say about SC2 is that over time more people get tired of actively playing it while more people enjoy watching it.
JustPassingBy
Profile Blog Joined January 2011
10776 Posts
August 24 2011 11:13 GMT
#131
It is true that the most prestigious tournaments in esports tend to be elitist. Some companies try to go against this by heavily advertising those tournaments ingame (see LoL).
FeyFey
Profile Joined September 2010
Germany10114 Posts
August 24 2011 11:16 GMT
#132
mmmm got back into broodwar over a site showing different games. I think something like this is the biggest source of getting new players for a game like sc2, besides the mouth to mouth marketing, aka get your friends !
Highways
Profile Joined July 2005
Australia6103 Posts
August 24 2011 11:16 GMT
#133
I kinda agree thgat Starcraft's growth is starting to stutter.

The solution lies with Blizzard, to make Battle.net more community based and fun. There is no doubt that SC2 ladder is losing heaps and heaps of people.
#1 Terran hater
ejozl
Profile Joined October 2010
Denmark3385 Posts
August 24 2011 11:19 GMT
#134
Football (soccer god forbid) Just has less that leave the scene than joins and that keeps it in a forever growth state. Aslong as we do something similiar, we should be fine.
Only reason it should go the other way is if new games attract players.
SC2 Archon needs "Terrible, terrible damage" as one of it's quotes.
zatic
Profile Blog Joined September 2007
Zurich15328 Posts
Last Edited: 2011-08-24 11:49:33
August 24 2011 11:33 GMT
#135
My point was not that TL has the best google ranking but that most people come to TL via google and not via Youtube. And from that I reason that Youtube view numbers are not a good indicator for SC2 growth (among other reasons).

Again, SC2 sales figures are the most simple and most reliable indicator for growth.

Edit: I dont' think I am explaining this very well. The OP puts TL pretty high on his pyramid, suggesting that the more people actually make it to TL, the larger the underlying, bigger layers must be. He only considers Youtube as a base to draw users from though. Looking at how people find TL (the top of the pyramid) should give us a good idea what figures to look at for growth indication. And currently that looks somthing like Google >>> Facebook > Reddit > twitter >>> justin.tv > Youtube. That is why I am saying looking at Youtube view numbers alone is a very bad method to determine growth.
ModeratorI know Teamliquid is known as a massive building
Highways
Profile Joined July 2005
Australia6103 Posts
August 24 2011 11:49 GMT
#136
On August 24 2011 20:33 zatic wrote:
My point was not that TL has the best google ranking but that most people come to TL via google and not via Youtube. And from that I reason that Youtube view numbers are not a good indicator for SC2 growth (among other reasons).

Again, SC2 sales figures are the most simple and most reliable indicator for growth.


Not disagreeing with you, but cant youtube and google be related?

For example if HD/Husky mentions TL or Starcraft, people will google that first.
#1 Terran hater
forSeohyun
Profile Blog Joined May 2011
504 Posts
Last Edited: 2011-08-24 12:14:03
August 24 2011 12:10 GMT
#137
I am here because of Husky primarily and HD secondary, they got me to buy the game and join TL. You can still enjoy them, TL, tournaments, streaming and more, all at the same time.

And I don't think that the "Growth Structure is rotting". HuskyStarcraft has 540000 followers on youtube, steadily growing.

Why is the viewership numbers slightly done? Because there exists so much content out there now.
When something "new" comes along it will explode again. The first HoTS-tournament will get massive numbers I predict.

I am probably all tiers, except for Day9-dailies
And that is a personal preference. I enjoy him on other settings that is all.

Summary:
1. There is no call for elitism, one can enjoy several aspects of SC2
2. SC2 is still healthy, still growing and will probably get boosted by HoTS.
Seohyun fan
Headnoob
Profile Joined September 2010
Australia2108 Posts
August 24 2011 12:15 GMT
#138
On August 24 2011 20:33 zatic wrote:
My point was not that TL has the best google ranking but that most people come to TL via google and not via Youtube. And from that I reason that Youtube view numbers are not a good indicator for SC2 growth (among other reasons).

Again, SC2 sales figures are the most simple and most reliable indicator for growth.

Edit: I dont' think I am explaining this very well. The OP puts TL pretty high on his pyramid, suggesting that the more people actually make it to TL, the larger the underlying, bigger layers must be. He only considers Youtube as a base to draw users from though. Looking at how people find TL (the top of the pyramid) should give us a good idea what figures to look at for growth indication. And currently that looks somthing like Google >>> Facebook > Reddit > twitter >>> justin.tv > Youtube. That is why I am saying looking at Youtube view numbers alone is a very bad method to determine growth.


I agree, i certainly came here from just straight up TL in google.

SC2 video's on youtube are usually a terrible thing, unless it's just a flat out game replay
Eatme
Profile Blog Joined June 2003
Switzerland3919 Posts
August 24 2011 12:17 GMT
#139
I have friends who dont even own the game that watch GSL and nothing more. And I didnt tell them about it.
I have the best fucking lawyers in the country including the man they call the Malmis.
zatic
Profile Blog Joined September 2007
Zurich15328 Posts
August 24 2011 12:39 GMT
#140
On August 24 2011 19:20 KeksX wrote:
Show nested quote +
On August 24 2011 19:13 zatic wrote:
You are way oversimplifying things. Reading your post it seems you think that the entire userbase comes from Youtube?
Now I am not new to SC2, but when I am new to something, I google it. Which, in the case of Starcraft, will bring me straight to TL. And most people coming to TL do exactly that. People coming here from Youtube (literally) are a very small percentage of our users.

If you want to look at SC2 growth, forget about Youtube. Just look at SC2 sales figures. That is pretty much the most reliable indicator for growth you can get.

Teamliquid's ranking on google is pretty bad. Just try several starcraft and community related keywords, only a few of them actually list teamliquid on the first page, and if they do it's some random thread in here...

What other site has better results on Google over all Starcraft related search terms? How many search terms can you find that don't have TL within the first few results, vs search terms that do have TL there?

Hint: mainly rhetorical questions, but if you want draw a statistic over Starcraft related search terms and see for yourself. How is TL's ranking "pretty bad", and bad compared to what?
ModeratorI know Teamliquid is known as a massive building
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