• Log InLog In
  • Register
Liquid`
Team Liquid Liquipedia
EDT 04:13
CEST 10:13
KST 17:13
  • Home
  • Forum
  • Calendar
  • Streams
  • Liquipedia
  • Features
  • Store
  • EPT
  • TL+
  • StarCraft 2
  • Brood War
  • Smash
  • Heroes
  • Counter-Strike
  • Overwatch
  • Liquibet
  • Fantasy StarCraft
  • TLPD
  • StarCraft 2
  • Brood War
  • Blogs
Forum Sidebar
Events/Features
News
Featured News
Team Liquid Map Contest #22: Results and Winners1Code S Season 2 (2026): RO4 and Finals Preview12TL.net Map Contest #22 - Voting & Ladder Map Selection6Code S Season 2 (2026) - RO8 Preview5[ASL21] Finals Preview: Two Legacies21
Community News
[BSL22] Non-Korean Championship from 13 to 28 June2Weekly Cups (May 25-31): Clem doubles, 2v2 circuit heads toward finale0StarCraft II 5.0.16 PTR Patch Notes may 26th151Weekly Cups (May 18-24): MaxPax wins doubles0Crank Gathers Season 4: BW vs SC2 Team League6
StarCraft 2
General
TL Poll: How do you feel about the 5.0.16 PTR balance changes? Team Liquid Map Contest #22: Results and Winners Oliveira Would Have Returned If EWC Continued TL.net Map Contest #22 - Voting & Ladder Map Selection Code S Season 2 (2026): RO4 and Finals Preview
Tourneys
Maestros of The Game 2 announcement and schedule ! Douyu Cup 2026 GSL Code S Season 2 (2026) Sparkling Tuna Cup - Weekly Open Tournament WardiTV Mondays
Strategy
[G] Having the right mentality to improve
Custom Maps
[D]RTS in all its shapes and glory <3
External Content
The PondCast: SC2 News & Results Mutation # 529 Opportunities Unleashed Mutation # 528 Infection Detected Welcome to the External Content forum
Brood War
General
BGH Auto Balance -> http://bghmmr.eu/ BW fans in southern Sweden, look here! 25 Years Since Brood War Patch 1.08 BW General Discussion BW animated web series: seeking contributors
Tourneys
[BSL22] Grand Finals - Sunday 21:00 CEST [ASL21] Grand Finals [Megathread] Daily Proleagues Escore Tournament StarCraft Season 2
Strategy
Any training maps people recommend? Why doesn't anyone use restoration? Muta micro map competition [G] Hydra ZvZ: An Introduction
Other Games
General Games
Stormgate/Frost Giant Megathread PC Games Sales Thread Nintendo Switch Thread ZeroSpace Megathread Summer Games Done Quick 2026!
Dota 2
Looking for a Dota Mentor Official 'what is Dota anymore' discussion
League of Legends
Heroes of the Storm
Simple Questions, Simple Answers Heroes of the Storm 2.0
Hearthstone
Deck construction bug Heroes of StarCraft mini-set
TL Mafia
Vanilla Mini Mafia
Community
General
US Politics Mega-thread Russo-Ukrainian War Thread Trading/Investing Thread Things Aren’t Peaceful in Palestine YouTube Thread
Fan Clubs
The herO Fan Club!
Media & Entertainment
[Req][Books] Good Fantasy/SciFi books [TV/BOOK] *SPOILERS* Game of Thrones Discussion Movie Discussion! [Manga] One Piece
Sports
2024 - 2026 Football Thread McBoner: A hockey love story Formula 1 Discussion TeamLiquid Health and Fitness Initiative For 2023
World Cup 2022
Tech Support
Computer Build, Upgrade & Buying Resource Thread Facing Challenges in Mobile App Development
TL Community
The Automated Ban List
Blogs
An Exploration of th…
waywardstrategy
I'm an arrogant trash talke…
FlaShFTW
Gauntlet SC2: A Retrospectiv…
Ctone23
Esportsmanship: How to NOT B…
TrAiDoS
Why RTS gamers make better f…
gosubay
ASL S21 English Commentary…
namkraft
StarCraft improvement
iopq
Customize Sidebar...

Website Feedback

Closed Threads



Active: 7273 users

[D] Ads/Logos in Melee Maps?

Forum Index > SC2 Maps & Custom Games
Post a Reply
1 2 Next All
Handfromabov
Profile Joined April 2011
United States103 Posts
October 16 2012 14:54 GMT
#1
if a league wants say a map with the teams logos on it and maybe the sponsors of the tourny do you think its possible. if so how hard do you think it is?
Ragoo
Profile Joined March 2010
Germany2773 Posts
October 16 2012 15:00 GMT
#2
That's very easy. Making it look good is something only a few in the community could probably pull off but that's okay.

On the other hand, why would mapmakers do anything for leagues. Leagues certainly don't do anything for mapmakers (still use the same map pool as 1 year ago).
Member of TPW mapmaking team/// twitter.com/Ragoo_ /// "goody represents border between explainable reason and supernatural" Cloud
RFDaemoniac
Profile Joined September 2011
United States544 Posts
Last Edited: 2012-10-16 15:07:37
October 16 2012 15:07 GMT
#3
We need to work together to spread the glory of community maps... I know that I and I'm sure many others would be happy to modify maps to show sponsors for a particular tournament if it means our map would be used. Not everybody will be open to this though, as Ragoo has demonstrated.
lefix
Profile Joined February 2011
Germany1082 Posts
Last Edited: 2012-10-16 15:56:21
October 16 2012 15:50 GMT
#4
Unfortunately, you are not allowed to use the game itself for advertising. That's why so far only casting overlays have been used. If a map was to become popular while having ingame ads in it, Blizzard would probably take action against you.

Edit: But then again, there are several Maps with ads on their loading screens already.
Map of the Month | The Planetary Workshop | SC2Melee.net
Handfromabov
Profile Joined April 2011
United States103 Posts
October 16 2012 16:18 GMT
#5
my reason for asking is I run the URTL a new team league we are mid season right now. I am planning out season 2 and want to add 3 maps cause the map pool is getting stagnant. I really liked what dota 2 has done with adding the team logo or league logo in it at least.
Samro225am
Profile Joined August 2010
Germany982 Posts
October 16 2012 17:01 GMT
#6
we have seen team or league names in maps, but not as logos, but "emulated" thorugh in-game-world means.
Fatam
Profile Joined June 2012
1986 Posts
October 16 2012 17:37 GMT
#7
Several of the GSL maps have "GSL" logo'd on them through either terrain or decals. Not too hard.

Agree w/ RF, although if they really wanted their logo(s) on there, they could get someone to edit their versions of the standard maps. But they probably don't even have anyone that can do that (even though it's incredibly easy) which is really sad. Mapmaking is so undervalued by the tournaments.
Search "FTM" in SC2 | Latest Maps: http://www.teamliquid.net/forum/sc2-maps/528528-2-ftm-siegfried-station http://www.teamliquid.net/forum/sc2-maps/525489-2-ftm-crimson-aftermath http://www.teamliquid.net/forum/sc2-maps/524737-2-ftm-grime
EatThePath
Profile Blog Joined September 2009
United States3943 Posts
October 16 2012 17:58 GMT
#8
On October 17 2012 01:18 Handfromabov wrote:
my reason for asking is I run the URTL a new team league we are mid season right now. I am planning out season 2 and want to add 3 maps cause the map pool is getting stagnant. I really liked what dota 2 has done with adding the team logo or league logo in it at least.

If you don't feel comfortable choosing from the many available worthy community maps, you could easily put together a committee of qualified mappers/critics who could translate your goals into 3 good maps by hearing your wants and sorting through the options.
Comprehensive strategic intention: DNE
EatThePath
Profile Blog Joined September 2009
United States3943 Posts
October 16 2012 18:17 GMT
#9
On October 17 2012 00:50 lefix wrote:
Unfortunately, you are not allowed to use the game itself for advertising. That's why so far only casting overlays have been used. If a map was to become popular while having ingame ads in it, Blizzard would probably take action against you.

Edit: But then again, there are several Maps with ads on their loading screens already.

Blizzard owns every map you upload, according to the EULA, so we should feel free to do whatever we want until they themselves do something about it (they being the supposed owners). According to the logic of the EULA creators are completely divorced from the creation, so how can they be responsible for it?

+ Show Spoiler [Btw this is absurd] +

The last part of the all caps...
[image loading]

What does that mean...?? I know it's the usual EULA overblown language that might not actually mean anything, but still. If they request that you grant them ownership of a map, you have to? But you already did...? wtf.
Comprehensive strategic intention: DNE
lefix
Profile Joined February 2011
Germany1082 Posts
October 16 2012 20:28 GMT
#10
more importantly is this part of the eula
2. Additional License Limitations.
The license granted to you in Section 1 above is subject to the limitations set forth in Sections 1 and 2 (collectively, the “License Limitations”). Any use of the Game in violation of the License Limitations will be regarded as an infringement of Blizzard’s copyrights in and to the Game. You agree that you will not, under any circumstances:
...
C. Exploit the Game or any of its parts for any commercial purpose without Blizzard’s express permission, with the sole exception that you may use the Game, or copies of the Game, on the Service at a cyber cafe, computer gaming center or any other location based site;


Pretty much means no advertising. In fact, in the german version of the EULA, it explicitly says so

2. Zusätzliche Lizenzbeschränkungen. Die Ihnen gemäß Artikel 1 gewährte Lizenz unterliegt den in den Artikeln 1 und 2 festgelegten Beschränkungen (insgesamt die „Lizenzbeschränkungen“). Jedwede Nutzung des Service oder eines Spiels, die gegen die Lizenzbeschränkungen verstößt, gilt als Verstoß gegen die Urheberrechte von Blizzard an dem und in Bezug auf den Service und/oder das Spiel. Sie verpflichten sich dazu, unter keinen Umständen:
...2.2 den Service, ein Spiel oder einen beliebigen Teil davon zu gewerblichen Zwecken zu nutzen, einschließlich, jedoch nicht darauf beschränkt, ... (b) um Werbeanzeigen oder sonstige Werbung zu verbreiten oder zu ermöglichen;


Rough translation of the last part: " (b) to display ads or any other advertising"
Map of the Month | The Planetary Workshop | SC2Melee.net
Randomaccount#77123
Profile Blog Joined May 2010
United States5003 Posts
Last Edited: 2012-10-16 21:53:21
October 16 2012 21:47 GMT
#11
--- Nuked ---
EatThePath
Profile Blog Joined September 2009
United States3943 Posts
October 16 2012 22:27 GMT
#12
@ you two: Oh definitely. I meant as mappers, what have we got to lose. If you're a tournament of any stature and you try to include advertising on a custom version of a map they might come down on you. However, as pointed out above there is already overlay advertising and cutaway advertising, so it doesn't make any sense. It's all advertising. It's just standard gated community IP protection silliness.

What I meant was, as usual with EULAs, the internal logic is contradictory. And the EULA has little to do with legality. If no one but Blizzard has rights to a map, how can it be infringing Blizzard's rights? =\
Comprehensive strategic intention: DNE
Fatam
Profile Joined June 2012
1986 Posts
October 16 2012 22:50 GMT
#13
I sort of doubt they would actually enforce it, but you never know.

Even if they enforced it, it's not like you're taking a risk doing it. They would just be like "take the logo off" and you would have to take it off, it wouldn't be like you'd get in actual legal trouble.
Search "FTM" in SC2 | Latest Maps: http://www.teamliquid.net/forum/sc2-maps/528528-2-ftm-siegfried-station http://www.teamliquid.net/forum/sc2-maps/525489-2-ftm-crimson-aftermath http://www.teamliquid.net/forum/sc2-maps/524737-2-ftm-grime
Handfromabov
Profile Joined April 2011
United States103 Posts
October 16 2012 23:05 GMT
#14
i mean i would love to put our sponsors in it but i mean just to get the League Logo in it and a new map would be pretty amazing.
lefix
Profile Joined February 2011
Germany1082 Posts
October 16 2012 23:25 GMT
#15
I am also afraid this would lead to 10 times more different versions of the same map. We already have too many versions of the same maps around, which isn't neccesarily a good thing.
Map of the Month | The Planetary Workshop | SC2Melee.net
EatThePath
Profile Blog Joined September 2009
United States3943 Posts
October 17 2012 02:55 GMT
#16
On October 17 2012 08:05 Handfromabov wrote:
i mean i would love to put our sponsors in it but i mean just to get the League Logo in it and a new map would be pretty amazing.


Well that's eminently doable, what's more it's acceptable.
Comprehensive strategic intention: DNE
Semmo
Profile Joined June 2011
Korea (South)627 Posts
October 17 2012 03:25 GMT
#17
We already have the GSL mark on Abyssal City.

It's entirely possible, and not particularly hard to do so either.
Mapmaker of Frost, Fruitland and Bridgehead
Handfromabov
Profile Joined April 2011
United States103 Posts
October 17 2012 11:24 GMT
#18
i really love the can do attitude of this community. I really think maybe UR gaming could do something for you all. get more to recognize what you really do for us as a community. I know there us to be a show mappers as well. maybe we can get something like that res'ed again in a different format though.
Callynn
Profile Joined December 2010
Netherlands917 Posts
October 17 2012 12:50 GMT
#19
I don't believe that maps should be displaying logo's, but rather the buildings or units of the player.
Am I the only one who feels that the decals on buildings not being commercial for a team or their sponsor is a missed opportunity?
Comparing BW with SCII is like comparing a beautiful three-master sailing ship with a modern battlecruiser. Both are beautiful in their own way, both perform the same task, but they are worlds apart in how they are built and how they are steered.
Randomaccount#77123
Profile Blog Joined May 2010
United States5003 Posts
Last Edited: 2012-10-17 16:08:10
October 17 2012 14:48 GMT
#20
--- Nuked ---
1 2 Next All
Please log in or register to reply.
Live Events Refresh
Next event in 1h 47m
[ Submit Event ]
Live Streams
Refresh
StarCraft 2
Nina 153
StarCraft: Brood War
Sea 3365
BeSt 413
Hyuk 368
actioN 188
Pusan 115
sorry 65
Dewaltoss 60
Mind 56
Backho 54
ToSsGirL 39
[ Show more ]
scan(afreeca) 33
sSak 32
Free 20
910 15
Bale 12
ajuk12(nOOB) 12
Sharp 12
soO 11
ZergMaN 7
GoRush 6
Dota 2
monkeys_forever726
XaKoH 193
Fuzer 116
NeuroSwarm108
League of Legends
JimRising 681
Super Smash Bros
Mew2King163
Other Games
PiGStarcraft933
Happy201
SortOf19
RuFF_SC218
ceh91
Organizations
Other Games
gamesdonequick739
StarCraft 2
Blizzard YouTube
StarCraft: Brood War
BSLTrovo
[ Show 14 non-featured ]
StarCraft 2
• LUISG 20
• AfreecaTV YouTube
• intothetv
• Kozan
• IndyKCrew
• LaughNgamezSOOP
• Migwel
• sooper7s
StarCraft: Brood War
• iopq 6
• BSLYoutube
• STPLYoutube
• ZZZeroYoutube
League of Legends
• Nemesis2420
• Stunt2182
Upcoming Events
The PondCast
1h 47m
Maestros of the Game
6h 47m
Serral vs Rogue
herO vs SHIN
OSC
14h 17m
Replay Cast
15h 47m
OSC
1d 4h
Maestros of the Game
1d 5h
Replay Cast
1d 15h
CranKy Ducklings
2 days
uThermal 2v2 Circuit
2 days
BSL22 NKC (BSL vs China)
2 days
eOnzErG vs Mihu
Messiah vs XuanXuan
Jaystar vs TerrOr
Dewalt vs Bonyth
eOnzErG vs XuanXuan
Mihu vs TerrOr
Messiah vs Bonyth
[ Show More ]
Sparkling Tuna Cup
3 days
uThermal 2v2 Circuit
3 days
BSL22 NKC (BSL vs China)
3 days
Jaystar vs Dewalt
eOnzErG vs TerrOr
XuanXuan vs Bonyth
Mihu vs Dewalt
Messiah vs Jaystar
eOnzErG vs Bonyth
TerrOr vs Dewalt
OSC
3 days
Wardi Open
4 days
Replay Cast
6 days
Liquipedia Results

Completed

BSL Season 22
2026 GSL S2
Heroes Pulsing #1

Ongoing

IPSL Spring 2026
KCM Race Survival 2026 Season 2
Acropolis #4
CSCL: Masked Kings S4
YSL S3
Acropolis #4 - GSB
SCTL 2026 Spring
WardiTV Spring 2026
Maestros of the Game 2
uThermal 2v2 2026 Main Event
Murky Cup 2026
Heroes Pulsing #2
IEM Cologne Major 2026
Stake Ranked Episode 2
CS Asia Championships 2026
Asian Champions League 2026
IEM Atlanta 2026
PGL Astana 2026
BLAST Rivals Spring 2026
IEM Rio 2026
PGL Bucharest 2026
Stake Ranked Episode 1
BLAST Open Spring 2026

Upcoming

BSL 22 Non-Korean Championship
CSLAN 4
Blizzard Classic Cup 2026
Kung Fu Cup 2026 Grand Finals
CranK Gathers Season 4: BW vs SC2 Team League
HSC XXIX
Douyu Cup 2026
Heroes Pulsing #3
Esports World Cup 2026
BLAST Bounty Summer 2026
BLAST Bounty Summer Qual
Stake Ranked Episode 3
XSE Pro League 2026
TLPD

1. ByuN
2. TY
3. Dark
4. Solar
5. Stats
6. Nerchio
7. sOs
8. soO
9. INnoVation
10. Elazer
1. Rain
2. Flash
3. EffOrt
4. Last
5. Bisu
6. Soulkey
7. Mini
8. Sharp
Sidebar Settings...

Advertising | Privacy Policy | Terms Of Use | Contact Us

Original banner artwork: Jim Warren
The contents of this webpage are copyright © 2026 TLnet. All Rights Reserved.