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[D] Ads/Logos in Melee Maps?

Forum Index > SC2 Maps & Custom Games
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Handfromabov
Profile Joined April 2011
United States103 Posts
October 16 2012 14:54 GMT
#1
if a league wants say a map with the teams logos on it and maybe the sponsors of the tourny do you think its possible. if so how hard do you think it is?
Ragoo
Profile Joined March 2010
Germany2773 Posts
October 16 2012 15:00 GMT
#2
That's very easy. Making it look good is something only a few in the community could probably pull off but that's okay.

On the other hand, why would mapmakers do anything for leagues. Leagues certainly don't do anything for mapmakers (still use the same map pool as 1 year ago).
Member of TPW mapmaking team/// twitter.com/Ragoo_ /// "goody represents border between explainable reason and supernatural" Cloud
RFDaemoniac
Profile Joined September 2011
United States544 Posts
Last Edited: 2012-10-16 15:07:37
October 16 2012 15:07 GMT
#3
We need to work together to spread the glory of community maps... I know that I and I'm sure many others would be happy to modify maps to show sponsors for a particular tournament if it means our map would be used. Not everybody will be open to this though, as Ragoo has demonstrated.
lefix
Profile Joined February 2011
Germany1082 Posts
Last Edited: 2012-10-16 15:56:21
October 16 2012 15:50 GMT
#4
Unfortunately, you are not allowed to use the game itself for advertising. That's why so far only casting overlays have been used. If a map was to become popular while having ingame ads in it, Blizzard would probably take action against you.

Edit: But then again, there are several Maps with ads on their loading screens already.
Map of the Month | The Planetary Workshop | SC2Melee.net
Handfromabov
Profile Joined April 2011
United States103 Posts
October 16 2012 16:18 GMT
#5
my reason for asking is I run the URTL a new team league we are mid season right now. I am planning out season 2 and want to add 3 maps cause the map pool is getting stagnant. I really liked what dota 2 has done with adding the team logo or league logo in it at least.
Samro225am
Profile Joined August 2010
Germany982 Posts
October 16 2012 17:01 GMT
#6
we have seen team or league names in maps, but not as logos, but "emulated" thorugh in-game-world means.
Fatam
Profile Joined June 2012
1986 Posts
October 16 2012 17:37 GMT
#7
Several of the GSL maps have "GSL" logo'd on them through either terrain or decals. Not too hard.

Agree w/ RF, although if they really wanted their logo(s) on there, they could get someone to edit their versions of the standard maps. But they probably don't even have anyone that can do that (even though it's incredibly easy) which is really sad. Mapmaking is so undervalued by the tournaments.
Search "FTM" in SC2 | Latest Maps: http://www.teamliquid.net/forum/sc2-maps/528528-2-ftm-siegfried-station http://www.teamliquid.net/forum/sc2-maps/525489-2-ftm-crimson-aftermath http://www.teamliquid.net/forum/sc2-maps/524737-2-ftm-grime
EatThePath
Profile Blog Joined September 2009
United States3943 Posts
October 16 2012 17:58 GMT
#8
On October 17 2012 01:18 Handfromabov wrote:
my reason for asking is I run the URTL a new team league we are mid season right now. I am planning out season 2 and want to add 3 maps cause the map pool is getting stagnant. I really liked what dota 2 has done with adding the team logo or league logo in it at least.

If you don't feel comfortable choosing from the many available worthy community maps, you could easily put together a committee of qualified mappers/critics who could translate your goals into 3 good maps by hearing your wants and sorting through the options.
Comprehensive strategic intention: DNE
EatThePath
Profile Blog Joined September 2009
United States3943 Posts
October 16 2012 18:17 GMT
#9
On October 17 2012 00:50 lefix wrote:
Unfortunately, you are not allowed to use the game itself for advertising. That's why so far only casting overlays have been used. If a map was to become popular while having ingame ads in it, Blizzard would probably take action against you.

Edit: But then again, there are several Maps with ads on their loading screens already.

Blizzard owns every map you upload, according to the EULA, so we should feel free to do whatever we want until they themselves do something about it (they being the supposed owners). According to the logic of the EULA creators are completely divorced from the creation, so how can they be responsible for it?

+ Show Spoiler [Btw this is absurd] +

The last part of the all caps...
[image loading]

What does that mean...?? I know it's the usual EULA overblown language that might not actually mean anything, but still. If they request that you grant them ownership of a map, you have to? But you already did...? wtf.
Comprehensive strategic intention: DNE
lefix
Profile Joined February 2011
Germany1082 Posts
October 16 2012 20:28 GMT
#10
more importantly is this part of the eula
2. Additional License Limitations.
The license granted to you in Section 1 above is subject to the limitations set forth in Sections 1 and 2 (collectively, the “License Limitations”). Any use of the Game in violation of the License Limitations will be regarded as an infringement of Blizzard’s copyrights in and to the Game. You agree that you will not, under any circumstances:
...
C. Exploit the Game or any of its parts for any commercial purpose without Blizzard’s express permission, with the sole exception that you may use the Game, or copies of the Game, on the Service at a cyber cafe, computer gaming center or any other location based site;


Pretty much means no advertising. In fact, in the german version of the EULA, it explicitly says so

2. Zusätzliche Lizenzbeschränkungen. Die Ihnen gemäß Artikel 1 gewährte Lizenz unterliegt den in den Artikeln 1 und 2 festgelegten Beschränkungen (insgesamt die „Lizenzbeschränkungen“). Jedwede Nutzung des Service oder eines Spiels, die gegen die Lizenzbeschränkungen verstößt, gilt als Verstoß gegen die Urheberrechte von Blizzard an dem und in Bezug auf den Service und/oder das Spiel. Sie verpflichten sich dazu, unter keinen Umständen:
...2.2 den Service, ein Spiel oder einen beliebigen Teil davon zu gewerblichen Zwecken zu nutzen, einschließlich, jedoch nicht darauf beschränkt, ... (b) um Werbeanzeigen oder sonstige Werbung zu verbreiten oder zu ermöglichen;


Rough translation of the last part: " (b) to display ads or any other advertising"
Map of the Month | The Planetary Workshop | SC2Melee.net
Randomaccount#77123
Profile Blog Joined May 2010
United States5003 Posts
Last Edited: 2012-10-16 21:53:21
October 16 2012 21:47 GMT
#11
--- Nuked ---
EatThePath
Profile Blog Joined September 2009
United States3943 Posts
October 16 2012 22:27 GMT
#12
@ you two: Oh definitely. I meant as mappers, what have we got to lose. If you're a tournament of any stature and you try to include advertising on a custom version of a map they might come down on you. However, as pointed out above there is already overlay advertising and cutaway advertising, so it doesn't make any sense. It's all advertising. It's just standard gated community IP protection silliness.

What I meant was, as usual with EULAs, the internal logic is contradictory. And the EULA has little to do with legality. If no one but Blizzard has rights to a map, how can it be infringing Blizzard's rights? =\
Comprehensive strategic intention: DNE
Fatam
Profile Joined June 2012
1986 Posts
October 16 2012 22:50 GMT
#13
I sort of doubt they would actually enforce it, but you never know.

Even if they enforced it, it's not like you're taking a risk doing it. They would just be like "take the logo off" and you would have to take it off, it wouldn't be like you'd get in actual legal trouble.
Search "FTM" in SC2 | Latest Maps: http://www.teamliquid.net/forum/sc2-maps/528528-2-ftm-siegfried-station http://www.teamliquid.net/forum/sc2-maps/525489-2-ftm-crimson-aftermath http://www.teamliquid.net/forum/sc2-maps/524737-2-ftm-grime
Handfromabov
Profile Joined April 2011
United States103 Posts
October 16 2012 23:05 GMT
#14
i mean i would love to put our sponsors in it but i mean just to get the League Logo in it and a new map would be pretty amazing.
lefix
Profile Joined February 2011
Germany1082 Posts
October 16 2012 23:25 GMT
#15
I am also afraid this would lead to 10 times more different versions of the same map. We already have too many versions of the same maps around, which isn't neccesarily a good thing.
Map of the Month | The Planetary Workshop | SC2Melee.net
EatThePath
Profile Blog Joined September 2009
United States3943 Posts
October 17 2012 02:55 GMT
#16
On October 17 2012 08:05 Handfromabov wrote:
i mean i would love to put our sponsors in it but i mean just to get the League Logo in it and a new map would be pretty amazing.


Well that's eminently doable, what's more it's acceptable.
Comprehensive strategic intention: DNE
Semmo
Profile Joined June 2011
Korea (South)627 Posts
October 17 2012 03:25 GMT
#17
We already have the GSL mark on Abyssal City.

It's entirely possible, and not particularly hard to do so either.
Mapmaker of Frost, Fruitland and Bridgehead
Handfromabov
Profile Joined April 2011
United States103 Posts
October 17 2012 11:24 GMT
#18
i really love the can do attitude of this community. I really think maybe UR gaming could do something for you all. get more to recognize what you really do for us as a community. I know there us to be a show mappers as well. maybe we can get something like that res'ed again in a different format though.
Callynn
Profile Joined December 2010
Netherlands917 Posts
October 17 2012 12:50 GMT
#19
I don't believe that maps should be displaying logo's, but rather the buildings or units of the player.
Am I the only one who feels that the decals on buildings not being commercial for a team or their sponsor is a missed opportunity?
Comparing BW with SCII is like comparing a beautiful three-master sailing ship with a modern battlecruiser. Both are beautiful in their own way, both perform the same task, but they are worlds apart in how they are built and how they are steered.
Randomaccount#77123
Profile Blog Joined May 2010
United States5003 Posts
Last Edited: 2012-10-17 16:08:10
October 17 2012 14:48 GMT
#20
--- Nuked ---
EatThePath
Profile Blog Joined September 2009
United States3943 Posts
October 17 2012 15:28 GMT
#21
On October 17 2012 21:50 Callynn wrote:
I don't believe that maps should be displaying logo's, but rather the buildings or units of the player.
Am I the only one who feels that the decals on buildings not being commercial for a team or their sponsor is a missed opportunity?

Absolutely about team and sponsor logos. But why shouldn't a map display the logo of the tournament that's using it? (Which the GSL does already.)
Comprehensive strategic intention: DNE
RFDaemoniac
Profile Joined September 2011
United States544 Posts
October 17 2012 16:14 GMT
#22
I think if a map is made for a specific tournament that makes much more sense, but I also agree that having 10 versions of a map is confusing and bad for map popularity (i.e. getting to the top of the custom games list)
EatThePath
Profile Blog Joined September 2009
United States3943 Posts
Last Edited: 2012-10-17 16:47:02
October 17 2012 16:36 GMT
#23
On October 18 2012 01:14 RFDaemoniac wrote:
I think if a map is made for a specific tournament that makes much more sense, but I also agree that having 10 versions of a map is confusing and bad for map popularity (i.e. getting to the top of the custom games list)

I agree there, but this is easily solved. If tournaments want to use an in-house version of the map with their logo, they don't have to name it so that it will conflict with the other versions on bnet. It can be a random code if they want, doesn't really matter since the admins host the maps anyway.

Calling something NASL Antiga Shipyard only makes sense if the map itself is altered, like they did. Having different versions of maps like that is a different issue, and they need it to be named NASL Antiga so that players can search for it to practice on it. Changing a decal logo in the middle of the map doesn't affect the players in any way and then the tournament map can be called "banana8tuy7z3" and is only used when hosted by that tournament, and no one cares or knows the map file is called banana.
Comprehensive strategic intention: DNE
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