EPTHow much money does Streaming generate? - Page 2
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Perfect
United States322 Posts
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Dental Floss
United States1015 Posts
On June 21 2011 00:04 Tommylew wrote: no wonder every tom dick and harry are streaming, Some serious money if you have a good following!!! The amount that Destiny streams for that 4k/month basically precludes having a regular job which means you're paying for things like insurance out of pocket (in the US) and its probably extremely unstable. Seems extremely risky for most people. I think Incontrol has it right when he says that professional SC player/streamer/commentator is a privileged position; it takes a huge amount of time and effort to be one of the top community faces and make a living off SC. | ||
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Louuster
Canada2869 Posts
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oDieN[Siege]
United States2904 Posts
On June 20 2011 23:03 Chocolate wrote: $.002 *viewers*number of commenrcials i believe if I'm wrong I'll delete this  Nope, you're absolutely right.. it's $.002 cents per viewer when doing commercials. | ||
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RJau
Australia141 Posts
On June 20 2011 23:59 ChickenLips wrote: Day9 made 160 bucks for that one 30sec commercial during DH yesterday then.. And I'm quite sure Day9 would be getting all expenses + pay on top of that from Dreamhack. He's got it going on. But he's earnt it. | ||
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marcesr
Germany1383 Posts
Why do streamers just get 2$/1000 viewer for a commercial? That is so little compared to for example German television where a commercial usually costs about 1cent per viewer which makes 10€/1000 viewer. Not to mention that TV commercials are usually in a block with 20 other commercials while we only see one commercial at a time on streaming services. So that should make commercials on streaming services more valuable. Furthermore it is a lot easier to precisely reach your target audience via streams than via TV. (Of course you can only reach certain audiences via streams) Is it because commercials on live streams are still underused by the industry and thus the price is low? Or does the rest go to the streaming services? | ||
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PopcornColonel
United States769 Posts
On June 20 2011 23:59 ChickenLips wrote: Day9 made 160 bucks for that one 30sec commercial during DH yesterday then.. He had 80,000 viewers? | ||
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Desti
Germany138 Posts
On August 03 2011 10:47 marcesr wrote: Sorry but I dont know where to ask this question. Why do streamers just get 2$/1000 viewer for a commercial? That is so little compared to for example German television where a commercial usually costs about 1cent per viewer which makes 10€/1000 viewer. Not to mention that TV commercials are usually in a block with 20 other commercials while we only see one commercial at a time on streaming services. So that should make commercials on streaming services more valuable. Furthermore it is a lot easier to precisely reach your target audience via streams than via TV. (Of course you can only reach certain audiences via streams) Is it because commercials on live streams are still underused by the industry and thus the price is low? Or does the rest go to the streaming services? The cost for the advertiser and the income for the streamer are not the same. The streaming provider will get much more than 2$/1kv, but he has to pay all his costs and his own profit from it. Different streaming providers are paying different rates. | ||
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imareaver3
United States906 Posts
During DH he did... | ||
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Alexj
Ukraine440 Posts
 At least we never get that much hated Bing ad there | ||
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hmunkey
United Kingdom1973 Posts
On June 20 2011 23:59 ChickenLips wrote: Day9 made 160 bucks for that one 30sec commercial during DH yesterday then.. Keep in mind there's a monthly revenue cap though. | ||
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Fleebenworth
463 Posts
On June 21 2011 00:21 ODieN wrote: Nope, you're absolutely right.. it's $.002 cents per viewer when doing commercials. What does "$.002 cents" even mean. Surely you mean .2 cents or $ .002? Jesus people just make my brain hurt. | ||
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Slakkoo
Sweden1119 Posts
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OzRe
Israel31 Posts
On June 20 2011 23:22 Alejandrisha wrote: assuming one makes $2/1000 viewers/commericals, 3.5 games / hr (pretty typical I think) 1/2 viewers use adblock (an unfortunate truth, but this is the figure I've heard from many streamers) IdrA would make about $28/hr (8 k viewers avg) than TLO made $50-62/hr for charity when he did the 24 hour thingy (he had 20k views at some points) | ||
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Alejandrisha
United States6565 Posts
On August 03 2011 14:17 OzRe wrote: than TLO made $50-62/hr for charity when he did the 24 hour thingy (he had 20k views at some points) Well, under those circumstances, I think it'd be more. I would assume that less than half (the typical figure) were using adblock because they were watching for the cause primarily and a lot of people were spamming f5 to force more ads. | ||
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lvent
United States140 Posts
On August 03 2011 12:32 Fleebenworth wrote: What does "$.002 cents" even mean. Surely you mean .2 cents or $ .002? Jesus people just make my brain hurt. 2 pennies per viewer per ad  | ||
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kawaiiryuko
United States368 Posts
No. 2/10th of a penny per viewer per ad (i.e. 0.2 cents or $0.002). | ||
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Alejandrisha
United States6565 Posts
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Baituri
Netherlands1501 Posts
On August 03 2011 23:53 Alejandrisha wrote: Well, under those circumstances, I think it'd be more. I would assume that less than half (the typical figure) were using adblock because they were watching for the cause primarily and a lot of people were spamming f5 to force more ads. It is not that everyone is using adblock. A lot of countries don't get the ads. Simple as that. A lot of time when I am watching streams and they are going for an ad. I just don't get to see one (I don't use adblock). | ||
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Sfydjklm
United States9218 Posts
On August 03 2011 10:47 marcesr wrote: Sorry but I dont know where to ask this question. Why do streamers just get 2$/1000 viewer for a commercial? That is so little compared to for example German television where a commercial usually costs about 1cent per viewer which makes 10€/1000 viewer. Not to mention that TV commercials are usually in a block with 20 other commercials while we only see one commercial at a time on streaming services. So that should make commercials on streaming services more valuable. Furthermore it is a lot easier to precisely reach your target audience via streams than via TV. (Of course you can only reach certain audiences via streams) Is it because commercials on live streams are still underused by the industry and thus the price is low? Or does the rest go to the streaming services? for two reasons. First TV companies deal directly with the advertisers, while internet broadcasters deal with intermediaries like justin.tv. And secondly tv commercials are put there based on the advertiser's requests, who study target demographics of the show and compare it to the target demographics of the product, hence making the advertising more valuable. | ||
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