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Why doesn't Blizzard support SC2 more? - Page 4

Forum Index > SC2 General
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BigLighthouse
Profile Joined October 2010
United Kingdom424 Posts
Last Edited: 2011-08-18 18:51:04
August 18 2011 18:50 GMT
#61
I have to say that I dont think Blizzard ought to be responsible for or pumping money into events, and further I dont think they need to. However I do think a very obvious link to event streams in game would be fantastic and fairly cheap for them. In fact you'd think it'd actually make money for them to do such a thing given that they take ad revenue..

Has anyone actively tried to make Blizzard aware that this kind of thing happens btw?
Ownos
Profile Joined July 2010
United States2147 Posts
August 18 2011 18:52 GMT
#62
On August 19 2011 03:23 Kralic wrote:
Blizzard can do better, but they are not doing terrible either.

Riot is using this tournament as a marketing tool. 5 million into something that will generate a lot of buzz around your only product is a smart choice. Expecting them to host tournaments with this prize pool all of the time will not happen.


Exactly. Blizzard doesn't need to put it's own money and organize it's own tournaments. Other organizations have interest in doing that "for them." Valve and Riot all put their own money into it in an attempt to market and kick-start an esports movement for it.

However, it's very smart for Riot to stick this kind of stuff right on their front page and EVEN THE GAME CLIENT LOL. US Battle.net site is also slow on the blog entries. Lately, the've been much better about it.

You'd think that taking 50% of the ad revenue would mean they have a stake in the success of these tournaments, I don't think having the janitor make a quick blurb on the blog that takes 10 minutes tops would hurt them.

Then again, you do have to pick and choose who you promote or otherwise dilute the awesomeness by cramming every tournament onto the front page. In that sense, they've promoted nearly every BIG tournament so far at least for the US site.
...deeper and deeper into the bowels of El Diablo
aksfjh
Profile Joined November 2010
United States4853 Posts
August 18 2011 18:52 GMT
#63
Personally, I think they are doing what they know best: developing the game. At a point where development calms down (after the last expansion), I feel that we can expect a lot more out of them.
RvB
Profile Blog Joined December 2010
Netherlands6263 Posts
August 18 2011 18:52 GMT
#64
On August 19 2011 03:25 NASAmoose wrote:
If the inventor of the sport has to advertise their own sport, it's not really a sport.

Who promotes football? The inventor of the game some odd century ago?
No, it's the NFL and the various franchises. (and of course the TV stations!)

The analogy applies to every other athletic sport in existence.

So following that train of thought, it falls to the leagues we all know and love, and the teams, and even the (~TV) stations.

Thus, it is Blizzard's responsibility to patch and balance the game, and I'm sure there will be plenty more of that to come. But it is up to GSL, MLG (to name a few) to make sure people watch. And the teams. And even Justin.tv, etc.


I think this is the biggest reason, I think Blizzard wants sc2 to grow on it's own as an e-sport so that it doesn't become a bubble where Blizzard pumps a massive amount of money in and when they stop doing that the whole scene colapses.
Jerokar
Profile Blog Joined March 2011
Denmark83 Posts
August 18 2011 18:56 GMT
#65
On August 19 2011 03:17 Chill wrote:
I think it's a great summary thread but you've killed it by basing it around a fruitless question about a corporation's policies. It seems pretty silly to compare Blizzard to Riot, they aren't even on the same magnitude of scale. Compare Blizzard to Valve and things get closer.

I dont quite understand you cannot compare blizzard's support of the professional scene to Riot's. Competitive League of Legends used to be nothing compared to sc2, but due to support in the form of advertisement (especially in the in-game client) they are attracting HUGE amounts of viewers. How is it unreasonable to ask blizzard for the same? I dont see how it would be very difficult to do, and it would also earn them money with practically no effort required.

I wonder how you can say that Blizzard and Riot are not on the same magnitude of scale when League of Legends is featured in many of the same tournaments as SC2, while also getting dramatically more viewers.

I aggree that Blizzard might not need to brag to the community by saying "OH LOOK, HERE IS 5m DOLLARS, THIS GAME WILL MAKE YOU EARM 5m!!!", but they are clearly missing out on some huge opportunities
"More gg, More skill." -WhiteRa
MrEaux
Profile Joined June 2010
United States165 Posts
August 18 2011 18:56 GMT
#66
On August 19 2011 03:25 NASAmoose wrote:
If the inventor of the sport has to advertise their own sport, it's not really a sport.

Who promotes football? The inventor of the game some odd century ago?
No, it's the NFL and the various franchises. (and of course the TV stations!)

The analogy applies to every other athletic sport in existence.

So following that train of thought, it falls to the leagues we all know and love, and the teams, and even the (~TV) stations.

Thus, it is Blizzard's responsibility to patch and balance the game, and I'm sure there will be plenty more of that to come. But it is up to GSL, MLG (to name a few) to make sure people watch. And the teams. And even Justin.tv, etc.


This is a good analogy and given the organic/decentralized nature of SC2 I think it will be around long after the bubbles burst for dota/lol.
MurMiLLo
Profile Joined February 2011
United States260 Posts
August 18 2011 18:58 GMT
#67
1 word: Activision. "what?!? 5 Million?!? Why are you giving away our money that you earned for us?!?!?!!?"
Treemonkeys
Profile Blog Joined August 2010
United States2082 Posts
August 18 2011 18:58 GMT
#68
The SC2 scene is much more spread out, everyone has their own favorite tournaments and shows to watch while in LoL there is less available so the viewers are more consolidated. It's just a guess but I believe if you were able to add up all the SC2 viewers world wide it would be much higher than LoL.

Also I'm pretty sure that Blizzard has shown MLG, Dreamhack, and GOM on their main page and they definitely advertise them in-game so it's wrong to say they don't advertise for tournaments, OP just picked one tournament that isn't being advertised by Blizzard.

The reason Riot is supporting LoL in a much bigger way is simply because they have to front load it with as much cash as possible to get it off the ground and encourage other investors to jump in. Blizzard and SC2 are a completely different situation and it's not so important how much Blizzard spends promoting when it started right out of the gate with a tournament with high producing quality and a big prize pool (GOM) and continues to grow.
http://shroomspiration.blogspot.com/
Jerokar
Profile Blog Joined March 2011
Denmark83 Posts
August 18 2011 18:59 GMT
#69
On August 19 2011 03:25 NASAmoose wrote:
If the inventor of the sport has to advertise their own sport, it's not really a sport.

Who promotes football? The inventor of the game some odd century ago?
No, it's the NFL and the various franchises. (and of course the TV stations!)

The analogy applies to every other athletic sport in existence.

So following that train of thought, it falls to the leagues we all know and love, and the teams, and even the (~TV) stations.

Thus, it is Blizzard's responsibility to patch and balance the game, and I'm sure there will be plenty more of that to come. But it is up to GSL, MLG (to name a few) to make sure people watch. And the teams. And even Justin.tv, etc.

While this is true for the larger sports, i dont believe any of the gaming leages are big enough to attract eyes for themselves. If blizzard just put a simple link in the post log-in screen, I THINK it would make a huge difference
"More gg, More skill." -WhiteRa
Motat
Profile Joined November 2010
315 Posts
August 18 2011 19:00 GMT
#70
On August 19 2011 03:19 sluggaslamoo wrote:
Blizzard is pumping a lot of money into promoting SC2. IIRC GSL prize money, a lot of it started out as capital from Blizzard.

The problem is they just don't understand how everything works so a lot of the money is going down the sink. Their business strategy is still stuck in the 90's when games were sold in cardboard boxes, and hardly anyone had more than dial-up internet.

That's the problem when companies get big, is they also become very slow. Blizzard has done a great job at being as agile as possible for such a large company, but in the end they aren't flexible enough like RIOT is and continue to make bad decisions that don't make any sense.



Are you trolling? How could Blizzard not understand how everything works. Not catering to the sc2 esports community does not mean they don't understand how everything works, it means much the opposite. If blizzard was still "stuck in the 90's" there main form of sale for all of their games would not be battle.net store.
PM me for coaching. I'm a mid masters zerg player.
fluffiZilla
Profile Joined January 2011
United Kingdom33 Posts
August 18 2011 19:00 GMT
#71
On August 19 2011 03:17 Chill wrote:
I think it's a great summary thread but you've killed it by basing it around a fruitless question about a corporation's policies. It seems pretty silly to compare Blizzard to Riot, they aren't even on the same magnitude of scale. Compare Blizzard to Valve and things get closer.


And then some...

Riot are getting there, but they are still dreams away from being anything the size of these two.
tychusfuddley
Profile Joined February 2011
Vanuatu39 Posts
August 18 2011 19:02 GMT
#72
LOL has sht ton of people playing the game right now because it is free and thats why they have huge numbers, if starcraft 2 was free , i lot of people would play it and e sport scene will benefit big time but LOL makes all the money by micro transactions , are you willing to support sc2 if it goes free 2 play and micro transactions?, i am not even sure micro transaction can even work with sc2.
Snorkle
Profile Blog Joined October 2010
United States1648 Posts
August 18 2011 19:04 GMT
#73
I just want to say that I have been spending time playing the "starter edition" maps in custom games and have run into many people just starting to play starcraft (read about 10). I have asked each player what made them decide to pick up sc2 at this point hoping for one of them to mention something about watching tournaments or esports etc.

Zero out of ten people even knew about TL or even day-9.

I don't think blizzard needs to inject more money, but rather raise awareness, maybe even advertise (i guess that costs money) SC2 as a competitive E-sport. How awesome would it be if HOTS advertising campaign included the pro scene in some way? (what a pipedream we all know it will just be a bunch of CG trailers).

That brings me to my final point, a point that has already been brought up, competition. The moba, fps and even fighting game scene have competition within their genre. RTS does not. While it is good on the one hand that we are almost completely unified, it is also detrimental as there is no other company out there pushing the bounds of a tournament level RTS game with features that everyone wants.



Govou
Profile Joined August 2010
Canada1072 Posts
August 18 2011 19:06 GMT
#74
I thought about this when LoL tournament was announced. They could do better job promoting tournaments little better. or change some of the policies so the growth of competitive scene can be accelerated.

I'm not saying they are doing terrible job but they can do so much better. Right now, sometimes, it looks like they just sit there and collect check while others are doing most of the work. It would be great to see some actions from Blizzard.
Jerokar
Profile Blog Joined March 2011
Denmark83 Posts
August 18 2011 19:08 GMT
#75
On August 19 2011 04:00 fluffiZilla wrote:
Show nested quote +
On August 19 2011 03:17 Chill wrote:
I think it's a great summary thread but you've killed it by basing it around a fruitless question about a corporation's policies. It seems pretty silly to compare Blizzard to Riot, they aren't even on the same magnitude of scale. Compare Blizzard to Valve and things get closer.


And then some...

Riot are getting there, but they are still dreams away from being anything the size of these two.

I agree that Riot as a company are not nearly as big as bliz or activision, but that doenst mean that the game doesnt attract more viewers. And at the end of the day, that's what the sponsors are looking for

And in response to the valve thing... The new Dota2 tournament is still advertised in the exact same way as League of Legends tournaments. Ligging into Steam leads you directly to this banner:

[image loading]

"More gg, More skill." -WhiteRa
S.O.L.I.D.
Profile Blog Joined September 2010
United States792 Posts
August 18 2011 19:10 GMT
#76
On August 19 2011 03:59 Jerokar wrote:
Show nested quote +
On August 19 2011 03:25 NASAmoose wrote:
If the inventor of the sport has to advertise their own sport, it's not really a sport.

Who promotes football? The inventor of the game some odd century ago?
No, it's the NFL and the various franchises. (and of course the TV stations!)

The analogy applies to every other athletic sport in existence.

So following that train of thought, it falls to the leagues we all know and love, and the teams, and even the (~TV) stations.

Thus, it is Blizzard's responsibility to patch and balance the game, and I'm sure there will be plenty more of that to come. But it is up to GSL, MLG (to name a few) to make sure people watch. And the teams. And even Justin.tv, etc.

While this is true for the larger sports, i dont believe any of the gaming leages are big enough to attract eyes for themselves. If blizzard just put a simple link in the post log-in screen, I THINK it would make a huge difference


Well, as the OP says, Blizzard isn't really supporting SC2 as much as they could, so the big gaming leagues must be attracting a lot of people or the scene wouldn't be so huge. Personally I agree with the analogy. Valve and Riot are going to eventually stop putting money into the scene and those games will die out, but as long as the SC2 scene sustains itself there's no telling how long it will stay around. Just look at BW.
xBillehx
Profile Blog Joined June 2009
United States1289 Posts
Last Edited: 2011-08-18 19:11:40
August 18 2011 19:10 GMT
#77
The only thing I think they should be doing is integrating a big shiny link and/or player on the front page of the Battle.net login so they can abuse the player-base numbers to inflate the viewers, perhaps grabbing the real interest of a few in the process. I'd encourage anyone who meets Blizzard guys at MLG's or Blizzcon to bring it up and find out why they aren't.
Taengoo ♥
Ownos
Profile Joined July 2010
United States2147 Posts
August 18 2011 19:12 GMT
#78
On August 19 2011 03:33 murphs wrote:
Blizzard doesn't see enough money in it. If you follow the way blizzard has been going over the last few years they have become the greediest game devs in the world. I seriously cannot think of any that comes near.

In world of warcraft it costs $25 to transfer just 1 character between servers. It costs something similiar for name changes (don't know the exact amount), faction changes, race changes etc. Stupidly excessive. The situation I was in was that my server was dead and I was stuck with my characters on it. I would have wanted to transfer at least 4-5 of those characters to a better server but no way in cold hell was I paying $125 for that. So I quit the game instead.

In WoW they said they would never sell in game items for money. They now sell pets and more importantly mounts for $20-25. Only a matter of time until they sell actual gear.

They intend to bring in premium services to WoW granting important feautures such as grouping with friends from other servers. Yes that's right, PREMIUM services in a game with a monthly subscription.

Of course the diablo 3 fiasco which is a license to print money and really nothing more.

Some examples there, ofc in SC2 there is no LAN support, Diablo 3 no offline mode(lol) I could go on all day.

So look. I am just thankful that after every patch blizzard doesn't dumb this game down to make it more "accessible". Actually getting them to go out and support in the same way Riot supports LoL is asking a bit much from these guys.

Should they do more? Probably. Will they? Don't expect it.

I hope they prove me wrong.


I'm so sick of hearing this. WoW players have consistently asked (begged) for such features and Blizzard have denied them. Only until people started saying they'd pay for such services did it come out. There is also the fact that part of the reason why things like server transfers were denied was due to potential abuse by people who earn a bad reputation and go to another server to do the same. Hence the reason why initially there was a 6 month cooldown on transfers... wow Blizzard is so greedy they only allow me to give them $25 every 6 months. Those bastards. And please stop saying some stupid pet or mount is precedent for selling gear. People have been saying that for years and it hasn't happened and Blizzard themselves have maintained it will never happen. Please get your facts straight. And yes, PER CHARACTER transfer is super lame and a large part of the reason why I quit WoW. So I am in the same boat as you.
...deeper and deeper into the bowels of El Diablo
emythrel
Profile Blog Joined August 2010
United Kingdom2599 Posts
Last Edited: 2011-08-18 19:14:10
August 18 2011 19:13 GMT
#79
Pretty much my feeling on it are that SC2 is an esport by its own merit. Blizz doesn't need to pump money in to prize pools because sponsors do that.

LoL basically only has tourneys with prize pools because riot give the money, eventually maybe companies will sponsor it like they do sc2, but for now... without riot putting up the cash it simply wouldn't have any.

LoL et al aren't self sustaining, SC2 is... mainly because of SC1 being so popular in korea, SC2 was a proven commodity before it was even released
When there is nothing left to lose but your dignity, it is already gone.
coolcor
Profile Joined February 2011
520 Posts
Last Edited: 2011-08-18 19:18:20
August 18 2011 19:15 GMT
#80
I think this is the biggest reason, I think Blizzard wants sc2 to grow on it's own as an e-sport so that it doesn't become a bubble where Blizzard pumps a massive amount of money in and when they stop doing that the whole scene colapses.


What if the scene collapses because blizzard takes to much money from the tournaments they can't be profitable? 50% of ad revenue seems like a lot. Do we know if any of the tournaments have made a profit so far or are they still hoping esports will continue to grow until it is profitable? (I wonder if they also take any of the subscription money or if tournaments could offer free vods if the advertising revenue doubled)
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