On August 24 2011 19:33 paralleluniverse wrote:
It wouldn't make Blizzard broke to advertise the eSports scene on their own website and within the game client.

They don't even need to pay for the advertising space, it's their space.

Which is why they do that.

iky43210

United States2099 Posts

August 24 2011 10:56 GMT

#342

On August 24 2011 19:52 Ribbon wrote:

Show nested quote +

Which is why they do that.

sounds like a fail advertisement if most people don't see it.

They do advertise it, but its pretty badly done. Almost no one realize its there, and its crap compare to riot's embedded stream.

archonOOid

1983 Posts

August 24 2011 11:01 GMT

#343

Blizzard is like a/the god. Ignite the spark of life and let it be. C'mon OP of all the games Blizzard has created from Starcraft 1 to statcraft 2 to WOW and to Wc3 there have been a pro scene.

They have Blizzcon, battle.net, game updates and pro gaming news.

vohne

Philippines197 Posts

August 24 2011 11:03 GMT

#344

Blizzard can do better. I feel they can hire a larger marketing team if they don't have the people, but they really need to step up their game because I for one want SC2 to be the biggest esport out there.

Ribbon

United States5278 Posts

August 24 2011 11:07 GMT

#345

On August 24 2011 19:56 iky43210 wrote:

Show nested quote +

sounds like a fail advertisement if most people don't see it.

They do advertise it, but its pretty badly done. Almost no one realize its there, and its crap compare to riot's embedded stream.

It's on the login page! Every time you log in, there's a news post, and well over half the time it's an e-sports one.

Go to the Official SC2 page. What articles are there?

- Nestea and MVP in Bnet invitational
- China bnet invitational
- New fanart
- MLG Raleigh Preview
- VODs for bnet invitational
- Comm-link online
- Bnet invitational wrap-up
- Fanfiction contest
- Bnet invitational day 2 recap
- Bnet invitational steam
- Bnet invitational recap

I mean, it's hardly team liquid, but it's there

Edit: Went back a few pages, so it wasn't all Bnet Invitational stuff.

- We want your comics!
- EU Bnet Invitational day 2 roundup
- New fan art
- Comm-Link Online
- GSTL Venus Week 6 preview
- National E-sports event
- Art Gallery update
- MLG Anaheim recap
- Blizzcon Virtual Ticket
- GSL July Champion crowned

coolcor

520 Posts

August 24 2011 11:14 GMT

#346

On August 24 2011 12:18 TortoiseCa wrote:
I think it makes sense that blizzard promote their game but from what I understand, they're already sponsoring the GSL - which I assume means paying for it. I also wouldn't be surprised if they are secretly funding other events like the NASL - but it probably looks better when it's not a developer paying people to play their games.

How do you know they are sponsoring/paying for the GSL and I have a source please? Why is blizzard taking money from foreign tournaments and Kespa and giving money to the GSL there must be a purpose to that instead of taking money from everything they would get more money if they did that.

Also if they are paying for it what is the purpose of the GSL subscriptions if they already have blizzard plus other sponsors and ads? Whats the purpose of sponsoring a big tournament for your game and then putting it behind a paywall so only your most hardcore viewers see it? Isn't the point of developers supporting esports basically to advertise your game with lots of people watching and trying to attract new customers through it?

mutantmagnet

United States3807 Posts

August 24 2011 11:18 GMT

#347

On August 20 2011 01:58 tyCe wrote:
So much misinformation in this thread when it's quite obvious that the popularity of the LoL esport scene is primarily due to its playerbase. There's not much that Blizzard can do to make SC2 a more popular esport without expanding its playing fanbase. For instance, even if cycling suddenly got a huge prize pool, football (not handegg) will still beat it in popularity 100% because it is so accessible to people to play and is likewise incredibly popular. LoL is a more accessible game and has lower graphics requirements, and due to a host of other reasons, is a far more popular game than SC2. While it may subjectively not be as exciting as SC2, that doesn't matter when significantly fewer people care about SC2 anyway.

This might be true. I became interested in MOBAs because I saw a League of Legends tournament last year and the game looked a lot of fun. So far I've been playing SOTIS a lot more than SC2BW which I play more than SC2 and SOTIS from the opinions of others is a crappy clone of Dota's earlier iterations.

It's unknown if stragners new to either genre would find Moba more compelling than Starcraft style 4x RTS but for myself I personally find it more enjoyable.

paralleluniverse

4065 Posts

August 24 2011 11:27 GMT

#348

On August 24 2011 19:52 Ribbon wrote:

Show nested quote +

Which is why they do that.

It's nowhere near pervasive enough. More importantly, it's not in the game, which is where it will get the most exposure.

t1mid

United States143 Posts

August 24 2011 11:30 GMT

#349

Blizzard advertises GSL and MLG right on the front page when you log into SC2...

iky43210

United States2099 Posts

August 24 2011 11:47 GMT

#350

On August 24 2011 20:07 Ribbon wrote:

Show nested quote +

I know its there, I said its fail advertising because MOST people don't know its there. Aka why it failed in comparison

I guess you have never seen how league advertise the tourney in their clients, have you? Its nearly impossible to miss.

Oh, and moba is definitely more fun to play for most people. Starcraft 2 is actually fairly stressful and unforgiving to play. But esport wise, sc2 is actually fun to watch with drastically more shorter games, easier spectator option (1v1), easier units to understand, and constant harassment/action all game.

While watching leagues is comparable to watch paint dry. average games are 40min-1hour long, which most of it consists of farming. And viewers must have deep understanding of each champion to really understand what is going on

FeyFey

Germany10114 Posts

August 24 2011 12:06 GMT

#351

Its nice to see threads atm. Sc2 is nice to watch, its sad to see that more watch sc2 then play. And then think back to the beginning where it was said, sc2 is horrible to watch.
And if someone doesn't see the news in the sc2 client there is something wrong with their eyes . But its nice that its not that big, since i want to play right now, not get a popup with news that i have to scroll through in order to play. (not refering to LoL here, but the most annoying news system in a game i know :3)

And what to say about dota like games, they feel like an 1 hour to reach max level mmo with pvp. So a dream for every mmo pvp fan that can't play 24/7 since they can be on top. Just have to observe when there is a new server opened in a mmo, all that have failed move on to the new server in order to get lucky and be on top heh. (those are dota players for you)
Don't mean that negativly, i myself am a bit annoyed if someone gets the 0.01 drop from the ffa boss that makes themself immune to magic attacks after a month of hunting, while i am after it since 2 years :3 .

Novalisk

Israel1818 Posts

August 24 2011 12:15 GMT

#352

I hope blizzard releases a proper trailer for SC2:HotS. A cinematic is nice and all, but it doesn't really show the game has an appealing single-player campaign, and great multiplayer with tons of player-made custom maps.