EPTMoney in Starcraft 2. Where does it come from? - Page 3
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B.I.G.
3251 Posts
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FenneK
France1231 Posts
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Crais
Canada2136 Posts
On May 30 2011 02:59 FenneK wrote: Some huge companies are interested in eSports. Correct me if I'm wrong, but i think Coca-Cola ponsored a Korean team, which is fucking incredible. Yeah isn't it IM? | ||
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desRow
Canada2654 Posts
On May 30 2011 02:09 VTPerfect wrote: as glamorous as it sounds you can't just cast 2 days and do nothing. to get that kind of revenue you have to be very popular, and popularity can drop quickly if your not constantly practicing and doing well in events. This. I'm glad there's that many e-sports fan out there because sc2 is really an awesome game and it would of been very sad if it had the support of broodwar money wise XD | ||
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eXwOn
Canada351 Posts
On May 30 2011 00:56 Welmu wrote: Its like asking where models get their money from. >_> Simple answer, sponsors. Also Divorces? ^^ To the op, I've talked to some of the businesses that sponsor tournaments. They are mostly computer based companies, and the owner enjoys seeing eSports grow. I don't think there's allot of money SC though. We just notice the top tournaments, GSL-ST-NASL. All other tournaments offer pretty small rewards, because it's mostly smaller companies sponsoring. I also don't think I've heard of anyone paying $300/hour for coaching, unless they're in love with idra and just want to talk with him. | ||
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TDN
United States133 Posts
The reason Idra wants $300/hr is because he doesn't want to spend too much time coaching. It doesn't mean people are willing to pay $300/hr. Plus, announcing $300/hr will increase the importance of your name. TLO's streaming is a charity, which means most of the money don't come from ads. There's no way you can make $2000 from ads in 2 days. Ads from streaming and VODs give little, In order to support yourself this way, you need to steam like Destiny, which means a lot of hours everyday, and a lot of viewers. Monthly small-medium tournaments add up to $5000 max. Big tournaments, aside from GSL, none has paid over $50,000. NASL is four-month long and still a long way from payday. IPL is still in qualification after qualification after qualification. You have no idea about sponsoring. Sponsors usually only pay travel and accommodation, PC equipments or company products. That's it. Salary is tiny. So, there's actually little money outside of Korea compared to popular belief. If you look at the recent TL tournament winning update, which is at a really good period and includes payout from TSL, you will notice there's not much money and TSL prize pool is the majority of the money from that period. | ||
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GumThief
Canada284 Posts
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Xsoild
United States121 Posts
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godemperor
Belgium2043 Posts
On May 30 2011 03:17 TDN wrote: The reason Idra wants $300/hr is because he doesn't want to spend too much time coaching. It doesn't mean people are willing to pay $300/hr. Plus, announcing $300/hr will increase the importance of your name. True, but coaching is very profitable for progamers. Incontrol mentioned on SOTG he gets around 10-20hr per week most of the time, and that turns into $500-1000, i belive his rates are 50$/hr, not too sure. On May 30 2011 03:17 TDN wrote: TLO's streaming is a charity, which means most of the money don't come from ads. There's no way you can make $2000 from ads in 2 days. That is incorrect, all of the $2487.97 comes from Justin.tv streaming and not from the individual donations to msf. Please read the post 24 hr marathon interview. On May 30 2011 03:17 TDN wrote: Monthly small-medium tournaments add up to $5000 max. Big tournaments, aside from GSL, none has paid over $50,000. NASL is four-month long and still a long way from payday. IPL is still in qualification after qualification after qualification. This is also incorrect, if your check the Tournament Roundup articles, there usaully around 40k-50k of prize every 2 weeks. Tournament Roundup does not even include some of the lesser known smaller tournaments. On May 30 2011 03:17 TDN wrote: You have no idea about sponsoring. Sponsors usually only pay travel and accommodation, PC equipments or company products. That's it. Salary is tiny. True, but you have no idea about sponsoring either, nor the contracts of the players. So please do a little research before spilling out false information. | ||
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Iamportal
United States184 Posts
I did the math on it: TLO's stream brought in money at a rate of 13 cents per person-hour, meaning for each hour that someone watch the stream, justin.tv gave TLO 13 cents (they released the number of person-hours watched and the total amount brought in by the stream) In the end that's not actually a crazy amount, and certainly see how that could be profitable On the issue of sponsorships, i can actually say that i bought something as a result of an esports sponsorship. I didn't even know that steelseries existed until they sponsored dreamhack, but i was in the market for a headset at the time, and checked them out after i saw their sponsorship. I ended up really liking what i saw, and i bought a siberia v2 (which i love). So yeah, sponsorships really can lead to buisness | ||
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godemperor
Belgium2043 Posts
On May 30 2011 03:32 Iamportal wrote: Couple things: I did the math on it: TLO's stream brought in money at a rate of 13 cents per person-hour, meaning for each hour that someone watch the stream, justin.tv gave TLO 13 cents (they released the number of person-hours watched and the total amount brought in by the stream) In the end that's not actually a crazy amount, and certainly see how that could be profitable On the issue of sponsorships, i can actually say that i bought something as a result of an esports sponsorship. I didn't even know that steelseries existed until they sponsored dreamhack, but i was in the market for a headset at the time, and checked them out after i saw their sponsorship. I ended up really liking what i saw, and i bought a siberia v2 (which i love). So yeah, sponsorships really can lead to buisness I think your calculations mite be bit wrong, TLO averaged 100$ per hour, the viewership hovered around 15k, 0.67 cents per person per hour. This does corresponds with the rumored rate of 0.2 cent per ad. | ||
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desRow
Canada2654 Posts
On May 30 2011 03:32 Iamportal wrote: Couple things: I did the math on it: TLO's stream brought in money at a rate of 13 cents per person-hour, meaning for each hour that someone watch the stream, justin.tv gave TLO 13 cents (they released the number of person-hours watched and the total amount brought in by the stream) In the end that's not actually a crazy amount, and certainly see how that could be profitable On the issue of sponsorships, i can actually say that i bought something as a result of an esports sponsorship. I didn't even know that steelseries existed until they sponsored dreamhack, but i was in the market for a headset at the time, and checked them out after i saw their sponsorship. I ended up really liking what i saw, and i bought a siberia v2 (which i love). So yeah, sponsorships really can lead to buisness You can't count it like that. Some ads from justin.tv pay more than other, you can't do a flat rate yet, they might change it but for now, some ads pay more than other ads and you don't get to choose which ads the viewer is viewing. | ||
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Abigail
Italy56 Posts
Imagine an ad on TV.That AD costs hundreds of thousands of dollars,and it reaches a huge amount of audience.The % of people using that product,or have something in common,and actually interested in that product,is extremely low compared to the total audience. The amount of money spent is proportional to the pool you want to reach. Sponsors like razer instead,optimized this procedure,by placing ads,that will most effectively reach their real buyers:gamers will buy gaming gears.That's why they reduced their audience in the specific,paying a very smaller amount of money.T be practical,imagine a razer headphone set.An ad on TV will cost several times the cost of an ad on a stream:the TV ad will reach a way bigger amount of audience,and most of the cases,people that don't care about cool headsets;in the second case,they will hit in the spot their costumers,with a smaller amount of money. THat's how it works,and that's why i think so many companies like razer put money in sc. | ||
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Akta
447 Posts
I live in an around 200k people size town in Europe. There is a local daily newspaper that cost about $2 to buy, let's say it averages 100k readers a day. A 2x2 inch ad cost about $700. Cheapest possible full page is over $7000. Or if we look at tv advertising. How much is 30 seconds for something with 2 million viewers? Exact cost depends on many things but the per viewer cost is many many many times(multiply by 10 and then some to get a somewhat realistic lowest possible figure) more than what people streaming get per viewer. I am astonished to see how much money is thrown around at starcraft 2. From my perspective I have a completely different view. It seems like there is very little money spent on sc2 at the moment. I would be surprised if there are more than 200 professional players making a decent living, all esports included, in the whole western world. | ||
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Yoshi Kirishima
United States10366 Posts
You might not like it, but as you can see with just the thousands of people always logged in on TL, you shouldn't be surprised. Wherever people go, money goes. Simple as that. Edit: I may have answered slightly off, so I edit. For advertisements, the companies barely lose any money. By showing so many people, if there is a chance 1 of them will buy that product in their lifetime, it will be worth it because there is also a chance that person will buy more of those products and tell their friends about it. Advertisements play huge roles in consumers' lives, it is really amazing. Even though it may seem no one will buy the products, it affects them at the subconscious level. | ||
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green.at
Austria1459 Posts
+ Show Spoiler + how do those magnets work?! also who wants 300$ for coaching? oO | ||
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cristo1122
Australia505 Posts
Razer, steelseries, sappire littleapp factory nerdstomper, jinx, ABC-mart, Shinbank, FXO, Dr Pepper (its not a common drink in my country had to seek it out) | ||
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Misanthrope
United States924 Posts
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rickybobby
United States405 Posts
So mainly there is not that much money, and if you dont enjoy playing and/or watching the game then obviously you wouldnt understand why the money is there... | ||
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Divine-Sneaker
Denmark1225 Posts
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