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Blizzard to cease negotiations with KeSPA - Page 7

Forum Index > BW General
649 CommentsPost a Reply
Prev 1 5 6 7 8 9 33 Next All
Xals
Profile Joined February 2010
United States6 Posts
April 25 2010 06:23 GMT
#121
Too much speculation fail in this thread.
Milkis
Profile Blog Joined January 2010
5003 Posts
April 25 2010 06:24 GMT
#122
Businesses don't do what they do for some convoluted sense of national pride. They do what they do for money. If Samsung sees money in the foreign eSports scene over the Korean eSports scene, why would they not put money into it? Why did Coca-Cola and Pringles, two American companies, invest money into a (then almost non-existent) Starcraft tournament in Korea? They saw potential for advertising their product so they did it.


Of course they do. If Businesses go against national pride, they're going to lose support in that nation. In most cases, the businesses are korean businesses, and make most of their money in Korea. Of course they have to do things for some "convoluted sense" of national pride, and we koreans are pretty much the most hotheaded group of people on earth, we will boycott anything and everything whenever we can.

Why did CocaCola and Pringles support Korea? Advertisement. Simple as that. Why do companies "invest" in anything? They're not investing, they're advertising.
moopie
Profile Joined July 2009
12605 Posts
Last Edited: 2010-04-25 06:28:34
April 25 2010 06:24 GMT
#123
On April 25 2010 15:09 zgl wrote:
+ Show Spoiler +
On April 25 2010 14:52 Milkis wrote:
Show nested quote +
Blizzard isn't stopping them. They just want fair compensation since Kespa makes huge profit off their work. Kespa is stingy so they refuse.


Blizzard has their fair compensation -- the Korean Starcraft scene made starcraft extremely popular and more people are buying the games (or would have bought the games, if it wasn't for iccup). In addition, Starcraft created huge interests for Starcraft 2, which Blizzard is already planning on milking it out as much as possible.

Blizzard deserves no compensation, for Starcraft OR Starcraft 2 -- it has already gotten them through all the free advertisement KeSPA did for their games. Even better -- KeSPA's success with E-Sports did a pretty damn good job boosting Blizzard's reputation in game making, something that isn't going to die anytime soon. They are getting everything already through KeSPA through advertisements. They simply need to deal with logistics better -- imagine if instead of battle.net they actually did something like iccup with antihack launchers. It would be even more successful.

But nope. Now that they have gotten the free advertisement and the reputation as the "good guys who make good games", now they're going to bite the hand that feeds them.

"Hey guys, I'm the creator of Basketball. Now that my game is popular I want you to pay me for broadcasting Basketball on TV. Oh, I'm also going to make the NCAA and NBA pay me for taking my game and making it a success and organizing nationwide tournaments and making it competitive"

Anyone who says Blizzard "deserves" anything from KeSPA is horribly mistaken. KeSPA deserves every cent they get.



1. Intellectual property is intellectual property. The license terms have to be respected. If Kespa wants to use Blizzard's IP as the basis for their league, then it is up to them to reach an agreement with Blizzard.

2. Blizzard's games speak for themselves. Very few people (especially outside of Korea) cared about SC. It has been about WoW for the last 4 years, and Kespa has nothing to do with its success. It is debatable how much of an effect the current Korean pro SC scene will have on Blizzard's SC2 sales and profits. How many casual gamers (i.e. the majority of the buyers of any game) care about or are even aware of the Korean pro SC scene?

I'd be interested in new leagues where the teams and players enjoy more independence from the organizing committee.


But we're talking about how SC2 will fare IN Korea. For that, yes, a compromise has to happen between Blizzard and KeSPA. KeSPA needs to use Blizzard's product, Blizzard needs KeSPA which controls the turf. Without KeSPA, Blizzard can still get small stuff in Korea (like GOM), but with little to no organized teams and very few sponsors. This applies to both of the points you countered in your post, as we're not saying SC2 will fail worldwide, but it isn't likely to develop into a popular e-sport (and get millions of additional fans and sales). I have had my dislikes of KeSPA and the way they have handled certain things over the years, but you have to face the fact that its not a simple matter to simply side-step them.


On April 25 2010 15:23 p4NDemik wrote:
Show nested quote +
On April 25 2010 14:46 Liquid`NonY wrote:
On April 25 2010 14:10 p4NDemik wrote:
Blizzard may have the intellectual rights to the game but KeSPA has the money and the government in Korea backing them. Ultimately those are the two most important things, and without them SC2 will be severely stunted without some kind of KeSPA/Blizzard agreement.

I understand the reasoning behind Blizzard's decision but ultimately they do need KeSPA if they're going to build a successful scene in Korea. This is a big blow to the scene developing in Korea, but nowhere near fatal. Even though the release of the WoL is growing nearer this game will still be in development for years, leaving plenty of time for renewed negotiations. Eventually Blizzard will have to play ball here, no matter how unfair that game will be in KeSPA's favor.

You don't think a Blizzard-friendly organization would emerge to fill KeSPA's role?

Sure there will be. Most here foster hope that a competitive SC2 scene will equal if not surpass BW's success in Korea and I'm saying the most likely avenue to get to that point is through KeSPA. Could a non-KeSPA backed SC2 scene reach that point? I'm not going to absolutely 100% rule it out, but I don't believe it's what we as fans should be crossing our fingers for.

I don't like KeSPA any more than most other people here, just seems like they could most likely be a necessary evil for the growth of a thriving SC2 scene.


My thoughts exactly.
I'm going to sleep, let me get some of that carpet.
Zona
Profile Blog Joined May 2007
40426 Posts
April 25 2010 06:25 GMT
#124
If I'm not mistaken, isn't KeSPA basically an organization formed to promote and protect the interests of the major sponsors like Samsung, SK group, etc? Everyone's talking about it like it's something that could be replaced - but that basically means removing all the current major Korean sponsors of pro Brood war and pro scenes of other smaller games like special forces. Not dealing with KeSPA means losing out on most of the sponsorship money and perhaps regulatory structure that sustains pro-BW right now, it's not as an alternative can instantly rise into place. Although the interesting thing is that major international sponsors like Intel would be willing to sponsor non-KeSPA associated events like some of the GomTV tournaments, so there still is a possibility for sponsorship money that way.

As to government influence, major companies all over the world often influence the local country's government, so it wouldn't be surprised. Actually, although I'm by no means an expert on the subject, from what I know there is significant cooperation between the South Korean government and the large "Chaebols" due to the history of South Korea's development, and even in recent times, there have been allegations of scandals (*).

For a site that is really all about the Korean pro-gaming scene, the lack of clarity as to who KeSPA represents and what KeSPA does is surprising. I wish I knew Korean so I could do some more digging around this subject to understand the politics and mechanisms around it.

(*) Here's an example of an alleged scandal, corruption charges against an aide to the president for receiving money from the SK group: http://www.time.com/time/magazine/article/0,9171,552164,00.html
"If you try responding to those absurd posts every day, you become more damaged. So I pay no attention to them at all." Jung Myung Hoon (aka Fantasy), as translated by Kimoleon
kheldorin
Profile Joined April 2010
Singapore539 Posts
April 25 2010 06:26 GMT
#125
I understand Blizzard's decision and they are definitely legally justified to do what they did. But I don't think that this is the best decision for promoting e-sports. They can just take a look at the sports model. Noone owns the entire sport. Each country would have their own domestic league. US baseketball doesn't belong to FIBA, it belongs to NBA. FIBA can have authority over certain regulations and such but NBA should have full autonomy over the business side of things. If Blizzard really wants SC to be an e-sport, they should be prepared to relinquish certain amount of control. They can still be in charge of inter-country tournaments.
zgl
Profile Blog Joined November 2005
United States1055 Posts
April 25 2010 06:30 GMT
#126
+ Show Spoiler +
On April 25 2010 15:20 Milkis wrote:
And that'll just mean Kespa doesnt pick up SC2, and will continue simply with SC1. This means simply just means that SC2 wont get as big as SC1, which is no big deal, in the long run. But remember what blizzard is trying to do -- they want SC2 to replace SC1.

This pretty much means Blizzard has failed to accomplish what they wanted to do. No matter how good SC2 is, this is a negative signal on the company, and simply states that SC1's success wasn't replicated. To us who keep up with this stuff, we know better, but to the masses, this means a lot. "Why is there a SC1 proscene but not a SC2 proscene?" That question will speak for itself.

Blizzard NEEDS KeSPA (to make SC2 successful) and KeSPA NEEDS Blizzard. In fact, KeSPA needs blizzard more than blizzard needs KeSPA, and simply KeSPA rejecting Blizzard's terms tells you miles about how likely the terms offered to KeSPA was unreasonable.

Enforcing IP on this matter will lead to an inefficient outcome -- Blizzard loses advertising and reputation, KeSPA will just milk SC1 until it dies.



Kespa won't last very long sticking with SC1 (and why should they be allowed to do it if they don't reach an agreement with Blizzard)? SC2 is an opportunity for new competitive leagues to replace the old and stale. Many of them will fail, but if nothing new is tried, we'd all be the worse for it. Kespa is not known for being reasonable, so them rejecting Blizzard's terms does not automatically mean those terms were unreasonable.
.risingdragoon
Profile Joined January 2008
United States3021 Posts
Last Edited: 2010-04-25 06:32:37
April 25 2010 06:30 GMT
#127
On April 25 2010 15:21 scintilliaSD wrote:
Show nested quote +
On April 25 2010 15:17 .risingdragoon wrote:
On April 25 2010 15:15 scintilliaSD wrote:
On April 25 2010 15:13 .risingdragoon wrote:
On April 25 2010 15:09 scintilliaSD wrote:
Blizzard doesn't make any money off of venues that exist in Korea now either.

I just think it's more silly to think that the eSports industry is magically going to collapse on itself and fail miserably because of one country's refusal to participate than it is to think that the eSports industry will blossom because of a good game and an international community that cares about its success.

There are established eSports organizations outside of Korea that are lending their support to SC2 in its early stages and they care about its success as much as anyone else does.

people already covered this: blizzard doesn't make money directly. but they made money by selling millions of SC and pro bono promotion for sc2, guaranteed firehouse sales through the roof and into space.

and what established esports org outside of korea? WCG? They're sponsored by samsung, as in samsung khan.

Do you honestly think that everyone in charge of Samsung is in cahoots with KeSPA? Why would they do any game besides Starcraft, Special Force, Sudden Attack, Chaos Clan Battle at all in WCG then? You're making zero sense.


why would samsung, a korean company, having invested so much already, allow itself to be ousted, and then continue to sponsor the events by *from their perspective* foreign entity in korea to make korean money?

are you seriously thinking it through?

Businesses don't do what they do for some convoluted sense of national pride. They do what they do for money. If Samsung sees money in the foreign eSports scene over the Korean eSports scene, why would they not put money into it? Why did Coca-Cola and Pringles, two American companies, invest money into a (then almost non-existent) Starcraft tournament in Korea? They saw potential for advertising their product so they did it.


international scene is about 10 years behind china 5 years behind korea.

how can you still be arguing? interest, pal. that's the bottomline. korea shows interest in esports. if the leader in something colapses, the powers that be will only go where there's an actual vacuum - korea. but the government itself is standing with these big corps, who are trying to protect their investment.

the result is if blizz goes it alone it'll be a blimp on the radar. there'll be fewer teams, no fancy uniform, no fancy stage, lavish setup - the packaging will be downgraded to bulk and interest will go down dramatically.

you'd be a fool to think most people aren't there for the fancy packaging. the hardcore, well, we got those everywhere. they're too damn small and spread out.

......::::........::::........::::........::::........::::.......::::.......::::... Up☆MaGiC ...::::.......::::.......::::........::::........::::........::::........
520
Profile Blog Joined April 2009
United States2822 Posts
April 25 2010 06:32 GMT
#128
Alright. I'll concede. I don't know enough about the situation at hand (companies involved in KeSPA, KeSPA and its companies' business aims, the history of the Korean proscene, the consequences of Blizzard's actions etc.) to continue to argue. No point in flooding my thread with long-winded probably wrong analyses of the situation at hand.

I'm not too interested with what the Koreans do with Starcraft 2 anyway with a burgeoning foreign scene.
Writer
On_Slaught
Profile Joined August 2008
United States12190 Posts
Last Edited: 2010-04-25 06:33:12
April 25 2010 06:32 GMT
#129
What bargaining power does Kespa really think they have against the game creators? How can they be so fucking dense... they will cease to be if they don't work with Blizzard.
(well they have other games but SC is by far the biggest i'd imagine).
Milkis
Profile Blog Joined January 2010
5003 Posts
Last Edited: 2010-04-25 06:37:12
April 25 2010 06:34 GMT
#130
Kespa is not known for being reasonable, so them rejecting Blizzard's terms does not automatically mean those terms were unreasonable.


What bargaining power does Kespa really think they have against the game creators? How can they be so fucking dense... they will cease to be if they don't work with Blizzard.
(well they have other games but SC is by far the biggest i'd imagine).


I never said automatically, I said it was quite likely they were unreasonable.

Consider it this way, why else would KeSPA reject it? They know that they need Blizzard to survive. Why would they reject Blizzard, which without their support, their league will eventually die?

There's a difference between being unreasonable and suicide.
Railz
Profile Joined July 2008
United States1449 Posts
April 25 2010 06:35 GMT
#131
I think you're all missing an important factor here. Boxer wants to play SC2.
Did the whole world just get a lot smaller and go whooosh?_-` Number 0ne By.Fantasy Fanatic!
blazinggpassion
Profile Blog Joined March 2010
United States27 Posts
April 25 2010 06:35 GMT
#132
I think for sure if Blizzards dumps Kespa koreans are gonna be mad and SCII won't be successful there and byebye to the future of true esports. But w/e blizzard is so rich anyways so who cares.
.risingdragoon
Profile Joined January 2008
United States3021 Posts
Last Edited: 2010-04-25 06:42:10
April 25 2010 06:40 GMT
#133
I think the only thing definite blizz has over kespa is that kespa has more to lose in the event of no big corporate tournies.

kespa has invested in esports, blizzard has not. and if esports takes it up the ass...you know the rest.
......::::........::::........::::........::::........::::.......::::.......::::... Up☆MaGiC ...::::.......::::.......::::........::::........::::........::::........
snotboogie
Profile Blog Joined August 2009
Australia3550 Posts
April 25 2010 06:43 GMT
#134
KeSPA is a cancer. This is the big chance to cut that cancer out.
.risingdragoon
Profile Joined January 2008
United States3021 Posts
April 25 2010 06:44 GMT
#135
On April 25 2010 15:43 snotboogie wrote:
KeSPA is a cancer. This is the big chance to cut that cancer out.

lol

in the meantime, there's still people not reading, and not helping...
......::::........::::........::::........::::........::::.......::::.......::::... Up☆MaGiC ...::::.......::::.......::::........::::........::::........::::........
SturmAddict
Profile Joined October 2009
Malaysia176 Posts
April 25 2010 06:45 GMT
#136
Its amazing how most of the arguments here are "but kespa wasnt the one that made....."

Lets just replace the word "kespa" with "korea".

The reason we get daily broadcasted high quality and never boring games is because of korea.
Without korea, starcraft would never be as credited as today.

Instead of "finding" a new partner, the should focus on actually helping the industry in korea. If, back then at day 1, Blizzard were to actually help the industry they would actually be swimming in royalty by now.

But no. almost 99.9% of the huge success of SC as an e-sports, is no doubt because of korea.
PanzerDragoon
Profile Joined March 2010
United States822 Posts
April 25 2010 06:53 GMT
#137
On April 25 2010 14:52 Milkis wrote:
Show nested quote +
Blizzard isn't stopping them. They just want fair compensation since Kespa makes huge profit off their work. Kespa is stingy so they refuse.


Blizzard has their fair compensation -- the Korean Starcraft scene made starcraft extremely popular and more people are buying the games (or would have bought the games, if it wasn't for iccup). In addition, Starcraft created huge interests for Starcraft 2, which Blizzard is already planning on milking it out as much as possible.

Blizzard deserves no compensation, for Starcraft OR Starcraft 2 -- it has already gotten them through all the free advertisement KeSPA did for their games. Even better -- KeSPA's success with E-Sports did a pretty damn good job boosting Blizzard's reputation in game making, something that isn't going to die anytime soon. They are getting everything already through KeSPA through advertisements. They simply need to deal with logistics better -- imagine if instead of battle.net they actually did something like iccup with antihack launchers. It would be even more successful.

But nope. Now that they have gotten the free advertisement and the reputation as the "good guys who make good games", now they're going to bite the hand that feeds them.

"Hey guys, I'm the creator of Basketball. Now that my game is popular I want you to pay me for broadcasting Basketball on TV. Oh, I'm also going to make the NCAA and NBA pay me for taking my game and making it a success and organizing nationwide tournaments and making it competitive"

Anyone who says Blizzard "deserves" anything from KeSPA is horribly mistaken. KeSPA deserves every cent they get.

Blizzard deserves no compensation from a company making profits off their IP that Blizzard spent millions creating.


Right. Try arguing that with any copyright lawyer.
PanzerDragoon
Profile Joined March 2010
United States822 Posts
April 25 2010 06:55 GMT
#138
On April 25 2010 15:32 On_Slaught wrote:
What bargaining power does Kespa really think they have against the game creators? How can they be so fucking dense... they will cease to be if they don't work with Blizzard.
(well they have other games but SC is by far the biggest i'd imagine).

Influencing the ratings board to give SCII a nonsense adults only rating.
T.O.P. *
Profile Blog Joined January 2009
Hong Kong4685 Posts
April 25 2010 06:56 GMT
#139
One thing you guys should consider is that esports dollars mainly comes from these big corporate sponsors. They neither charge for admission to esports events nor do they sell merchandise. Esports events are funded by team sponsors such as Samsung, SKT, etc.
Oracle comes in, Scvs go down, never a miscommunication.
Zuchinni_one
Profile Joined April 2010
United States35 Posts
April 25 2010 06:57 GMT
#140
I have a question to all the Kespa supporters.

My understanding is that Kespa blocked all its players from continuing to compete in the GOMtv tournaments that were sponsored by Blizzard.

I got that from several posts including the following from 'Go0g3n'
+ Show Spoiler +
KeSPA is a ruling agency (body) it doesn't pay anything to anybody. It's run by representative of Pro Teams and one each from OGN and MBC channels. They are the ones who will have to pay royalties for every single commercial broadcast involving StarCraft II, let alone all the sub-media that goes with it.

In US Blizzard would be entitled to a huge amount of royalties payments, in Korea it's enough to own a legal copy of the game to broadcast. Blizzard already tried to deal with relevant Korean authorities, but they were sent to "deal with KeSPA". They also tried to deal with MBC/OGN separately, failed there as well. But, and it's a big but, they can't broadcast games played over the web, i.e. on Battle.net, as it requires a completely different international license, which they won't get. Since there's no Lan - no broadcasts for now.

KeSPA answered by killing GOM. Blizzard was heavily sponsoring it, as it was getting more and more popular, probably aiming to build a platform for future SC2 broadcasts, leagues etc, they were shut down by decision of the majority KeSPA teams to not participate in GOM.

As said by artosis in a recent interview - it's a dead end with a lot of money at stake.

I covered all this in three KeSPA/Blizzard articles on GG.net

Another thing that's important is that Blizzard did absolutely nothing for StarCraft in terms of it's promotion and huge Korean and e-Sports success. They've even stopped supporting it after WC3 came out. It was KeSPA (at the time KPGA) who built the billion dollar industry of Korean StarCraft gaming and broadcasting.

On the other hand you have to realize that StarCraft broadcast is immensely profitable in Korea, be it on OGN, MBC, GOM, whatever. It costs next to nothing to create a 2+ hour broadcast that beats everything in 18-34 ratings - the most valued by advertisers. The costs are so low they can be only compared with a cheap-ass 30min/week game show, rather than 15hr/week of StarCraft broadcasts.

If Kespa is supposed to be all about Korean e-sports don't you think they should SUPPORT more e-sports and more tournaments?

I threw this poll question into a new thread. Click HERE to participate

Poll Question:

Do you agree with Kespa's decision to prevent Blizzard from continuing to sponsor professional Starcraft tournaments. (This was done by not allowing any Korean progamer to be a member of a Kespa team or participate in Kespa sponsored tournaments if they also competed in the Blizzard tournaments)
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