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On July 10 2010 02:08 PokePill wrote: The entire thing was a ploy for media attention, you guys didn't "win."
yep, definitely agree with that analysis. Bad publicity is sometimes better than no publicity. Blizzard made news on every major tech place and even in newspapers/reputable online sources.
so yah, they succeeded.
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On July 10 2010 03:02 Sadistx wrote:Show nested quote +On July 10 2010 02:08 PokePill wrote: The entire thing was a ploy for media attention, you guys didn't "win." Sadly, you're probably right. It's like when a celebrity "accidentally" leaks naked pictures on the internet. Still, good PR move by blizzard. "Do something terrible" ---> "let the community rage" ---> "media whore attention" ---> "cancel said terrible thing" ---> "everyone loves blizzard". Oldest trick in the book.
I think it's both. Maybe they did have plans to do it, for the intent of trying to make the forums better, but figured the reaction would be poor, but would easily be able to remedy themselves in the aftermath by just saying that the community hates it, so they won't do it.
Personally I don't think that even matters really. Now (some of) the concerns people had are gone, and that's a good thing.
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On July 10 2010 02:59 TossFloss wrote: The real question remains: a calculated publicity stunt or poor judgment?
The cynic in me picks option 3. Makes a godawful change, then revert it. You gain approval from all the disgruntled fans, which simultaneously detracts from the negative attention the other mistakes were causing.
Basically, this [b.net real ID] pushes the whole issue with lack of b.net functionality and cross-realm support to the back of people's minds and then removing it makes people think positively of Blizzard again.
I refuse to believe anything altruistic comes from Morhaime.
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Well the whole thing worked out to be a very nice piece of marketing the amount of news coverage they got and now they get to look good to the community too as they follow our advice....
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On July 10 2010 03:02 HeIios wrote:Show nested quote +On July 10 2010 02:59 TossFloss wrote: The real question remains: a calculated publicity stunt or poor judgment? Honestly, they've dropped the ball on so many things I doubt this is a stunt of any kind. I'm pretty sure they didn't have a high opinion of their customers until we started backlashing, maybe they thought they could get away with this agenda. THEY WERE WRONG! Does not seem like a publicity stunt at all. Real ID is not something they are playing around with and could throw away at any time. They want to implement this system badly, for various reasons, and they will keep Real ID anyway. They just put it away temporarily. Be sure that this topic will come back sooner or later.
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F*CK, society failed. A big step-down seriously..
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I hate it when people say blizzard doesn't have a high opionion of their customers. They are their own customer; they love their games. There and well over 50 blue posts every day communicating balance changes for wow and starcraft. There obviously was a well thought out plan for real ID, and blizzard underestimated how much people value their privacy. The customers are everything to blizzard.
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Like anyone didn't see this coming.
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Players 1 Activision Blizzard 0
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United States12607 Posts
lol I'm always surprised at the prevalence of conspiracy theorist-type thinking here at TL.
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I'm not sure I would subscribe to the idea that this was a calculated ploy; if it was, poor Mitch got thrown under the bus pretty badly and I have to assume he would be a bit disgruntled about it.
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dezi
Germany1536 Posts
nice one
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Vatican City State2594 Posts
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United States12607 Posts
On July 10 2010 03:06 WolfStar wrote:Well the whole thing worked out to be a very nice piece of marketing  the amount of news coverage they got and now they get to look good to the community too as they follow our advice.... Yeah Blizz looks really good for coming up with a shitty idea, sitting back while everyone protested, and then giving in with a very unapologetic announcement. Fantastic PR for them.
I suppose if Blizzard released SC2 as an atrociously unbalanced game and then fixed it with a patch that'd be a publicity stunt too? Or what if they wrote a letter degrading all of their fans as worthless lowlifes, and then retracted it? What about something nastier, like secretly including a trojan with SC2 that they later disabled? Or why not just have Mike Morhaime go on a killing spree, like some really CSI:Miami, twisted shit? The jail sentence would definitely be worth it, for all the "free" publicity that would generate for Blizzard!
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Not to mention it would have been illegal in many countries.
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Awesome. Conspiracy or not.
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On July 10 2010 03:06 WolfStar wrote:Well the whole thing worked out to be a very nice piece of marketing  the amount of news coverage they got and now they get to look good to the community too as they follow our advice.... Nice piece of marketing? You must have a very skewed definition of nice. It was not Blizzard's intention to get as much media coverage as possible with this. You cannot really claim this as a success for them when they didn't get what they wanted.
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Could have seen that coming. GG Blizzard, GG.
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Woo! Good job Blizzard for listening.
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