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MTG aquires Dreamhack - Page 4

Forum Index > SC2 General
80 CommentsPost a Reply
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SetGuitarsToKill
Profile Blog Joined December 2013
Canada28396 Posts
November 12 2015 19:09 GMT
#61
On November 13 2015 04:06 tekrebel wrote:
Stupid question

Does MTG mean Magic the Gathering?

Or is this a different company known for something else?

I grew up playing mtg so mtg will always mean magic the gathering to me lol. I will also accept mtg to mean meeting.

No, from their website.

MTG (Modern Times Group MTG AB (publ.)) is an international entertainment group. Our operations span six continents and include TV channels and platforms, online services, content production businesses and radio stations.

We are also the largest shareholder in CTC Media, which is Russia’s leading independent media company. Our shares are listed on Nasdaq OMX Stockholm (‘MTGA’ and ‘MTGB’)
Community News"As long as you have a warp prism you can't be bad at harassment" - Maru | @SetGuitars2Kill
lestye
Profile Blog Joined August 2010
United States4228 Posts
November 12 2015 19:19 GMT
#62
On November 13 2015 01:13 Ragnarork wrote:
Show nested quote +
On November 12 2015 23:49 JimmyJRaynor wrote:
On November 12 2015 23:10 Aeromi wrote:
On November 12 2015 22:18 JimmyJRaynor wrote:
On November 12 2015 17:30 Aeromi wrote:
Monopoly. :>

nope,
not with ATVI making their own esports division.

also, as a stand alone business SC2 esports is not profitable so in that subsection of the business there is nothing to exploit by having a monopoly.

DH, ESL and ESEA is way more than SC2.


and this acquisition does not make them a monopoly.
not even close.


Of course it does. Cite any other league with a semblance of relevance worldwide that may weigh against all of these at once on SC2? On CounterStrike? On DotA2? (I do not know LoL enough, but I think Riot could).

On CS:GO, all the majors have been organised by these, plus most premier tournaments. You still have Gfinity, Faceit, CEVO, SLTV but they're not even close on their own. For CS:GO, this is a monopoly.

Other games I'd be a bit less assertive, but for SC2, apart from the korean leagues (which care about korea), who would you think of?

On DotA2, I remember a few like SLTV, The Summit, MLG, but I don't see anyone big enough as well... (that's the game I'm the least sure of though, esp. considering China).

It's not only about the number of tournaments/leagues, it's also about their weight, and these three combined definitely have an overwhelming presence on CS at least.



I wouldnt put Summit in there. But yeah, MLG is off-and-on, the last few years they have incredibly downsized how many events they put on a year, I think they're going to expand their circuit this year then that's something. Thats pretty much it for the big Western organizers.
"You guys are just edgelords. Embrace your inner weeb desu" -Zergneedsfood
TL+ Member
Ctone23
Profile Blog Joined December 2012
United States1841 Posts
November 12 2015 19:24 GMT
#63
On November 13 2015 04:19 lestye wrote:
Show nested quote +
On November 13 2015 01:13 Ragnarork wrote:
On November 12 2015 23:49 JimmyJRaynor wrote:
On November 12 2015 23:10 Aeromi wrote:
On November 12 2015 22:18 JimmyJRaynor wrote:
On November 12 2015 17:30 Aeromi wrote:
Monopoly. :>

nope,
not with ATVI making their own esports division.

also, as a stand alone business SC2 esports is not profitable so in that subsection of the business there is nothing to exploit by having a monopoly.

DH, ESL and ESEA is way more than SC2.


and this acquisition does not make them a monopoly.
not even close.


Of course it does. Cite any other league with a semblance of relevance worldwide that may weigh against all of these at once on SC2? On CounterStrike? On DotA2? (I do not know LoL enough, but I think Riot could).

On CS:GO, all the majors have been organised by these, plus most premier tournaments. You still have Gfinity, Faceit, CEVO, SLTV but they're not even close on their own. For CS:GO, this is a monopoly.

Other games I'd be a bit less assertive, but for SC2, apart from the korean leagues (which care about korea), who would you think of?

On DotA2, I remember a few like SLTV, The Summit, MLG, but I don't see anyone big enough as well... (that's the game I'm the least sure of though, esp. considering China).

It's not only about the number of tournaments/leagues, it's also about their weight, and these three combined definitely have an overwhelming presence on CS at least.



I wouldnt put Summit in there. But yeah, MLG is off-and-on, the last few years they have incredibly downsized how many events they put on a year, I think they're going to expand their circuit this year then that's something. Thats pretty much it for the big Western organizers.


The IPL and NASL's of the world couldn't maintain and ultimately failed. Hard to correlate MTG and past western failures and somehow say they are a monopoly though, in my opinion.
TL+ Member
The_Masked_Shrimp
Profile Joined February 2012
425 Posts
November 12 2015 20:10 GMT
#64
On November 12 2015 19:21 High[5] wrote:
I've never heard of MTG, nor do I know what their name stands for (accept maybe Magic the Gathering?).

They are certainly gaining a large share of the esports market though.


It was TV at the start of TV; netflix before Netflix and basically one of the biggest entertainment broadcasting companies in the world.
It's hard to be bigger than them in the entertainment industry.

And they "own DRG" uhuhuh

http://www.mtg.com/our-world/what-we-do/our-content/
CometNine
Profile Joined March 2012
New Zealand87 Posts
Last Edited: 2015-11-12 21:04:17
November 12 2015 21:02 GMT
#65
I think both acquisitions from such a big company offers sustainability to the eSports scene in the 'west' and we shouldn't worry about it being 'monopolised'. We've already lost two companies due to insolvency / bad debt management in the likes of IPL and NASL. I had to google to see if MLG still exists lol.

I don't think any of us want to see ESL and Dreamhack go down the path of MLG and dissipate away or dry up completely like NASL or IPL.

My only fear that that they shaft SC2 (like MLG) and pour all their focus into League, Dota 2 and CSGO.

Time will tell though.

Also to those that are fearing a monopoly... This year, uh, we've only really had a Duopoly (in the likes of Korea) or an Oligopoly out in the West. Aeromi's post further up has a nice detail about this.

+ Show Spoiler +
edit: some grammar mistakes :/
"Building Armour Upgrade is the new meta" - Gretorp (2012)
Larkin
Profile Blog Joined January 2012
United Kingdom7161 Posts
November 12 2015 21:36 GMT
#66
Huh, that seems unreasonably low for 100% of the company. $28m? I would have called at least $50m. Especially considering their profit margins.
https://www.twitch.tv/ttalarkin - streams random stuff, high level teamleague, maybe even heroleague
Advantageous
Profile Blog Joined May 2012
China1350 Posts
November 12 2015 23:08 GMT
#67
MTG? Magic the Gathering?
"Because I am BossToss" -MC ヽ༼ຈل͜ຈ༽ノ raise your dongers ヽ༼ຈل͜ຈ༽ノ I'm sure that all of my fellow class mates viewed me as the Adonis of the Class of 2015 already. -Xenocider, EG, ieF 2013 Champion.
Sterlymobile
Profile Joined April 2011
United States1009 Posts
November 12 2015 23:31 GMT
#68
Yup they're super serious now.
"You sons of a silly person"
Seeker *
Profile Blog Joined April 2005
Where dat snitch at?37103 Posts
November 13 2015 00:01 GMT
#69
On November 13 2015 08:08 Advantageous wrote:
MTG? Magic the Gathering?

I swear, that's all I can think of even though I know it's wrong.
ModeratorPeople ask me, "Seeker, what are you seeking?" My answer? "Sleep, damn it! Always sleep!"
TL+ Member
TelecoM
Profile Blog Joined January 2010
United States10825 Posts
November 13 2015 00:26 GMT
#70
I still hope everything stays the same + gets better in the DreamHack universe!
AKA: TelecoM[WHITE] Protoss fighting
Lumi
Profile Blog Joined August 2009
United States1616 Posts
November 13 2015 01:08 GMT
#71
wow these people ousted whats-his-face only to sell the company off right after
twitter.com/lumigaming - DongRaeGu is the One True Dong - /r/onetruedong
GreEny K
Profile Joined February 2008
Germany7312 Posts
November 13 2015 02:04 GMT
#72
On November 12 2015 17:30 Aeromi wrote:
Monopoly. :>


I believe it would be an oligarchy.
Why would you ever choose failure, when success is an option.
BaneRiders
Profile Joined August 2013
Sweden3630 Posts
November 13 2015 07:08 GMT
#73
On November 13 2015 06:36 Larkin wrote:
Huh, that seems unreasonably low for 100% of the company. $28m? I would have called at least $50m. Especially considering their profit margins.


Profit margins aside, I'd have thought DH as a brand would be worth a lot more. Well done MTG I say!
Earth, Water, Air and Protoss!
Deleted User 132135
Profile Joined December 2010
702 Posts
Last Edited: 2015-11-13 15:50:45
November 13 2015 15:33 GMT
#74
On November 13 2015 03:52 Tenks wrote:
I honestly can't believe DH was valued at $28M


On November 13 2015 16:08 BaneRiders wrote:
Show nested quote +
On November 13 2015 06:36 Larkin wrote:
Huh, that seems unreasonably low for 100% of the company. $28m? I would have called at least $50m. Especially considering their profit margins.


Profit margins aside, I'd have thought DH as a brand would be worth a lot more. Well done MTG I say!


Dreamhack's business is expensive to run and full of future risks

Running these kind of events is expensive, requires a lot of staff, equipment and logistics. Additionally it depends on sponsors as the money that can be made out of customers isn't enough to pay for the staff, renting the place, big money prizes and shipping their stuff/staff across Europe to the locations. There is always the risk to lose them for any reason.

No one knows if these big scale LAN events will be still popular in 5 years or not and if customers are willing to pay for what it costs to host them. The more people are connected permanently via web, smartphones, pads, the less they feel the need to carry their computers around and connect them in a LAN. E-sport can take place anywhere else and doesn't need DH. Target group is only the very young adults that can stand the troubles of discomfort and stress that comes with attending such an event. You don't know how future generations of this target group are gonna behave. I don't see 30-40 aged sitting in a smelly and loud hall without any comfort in future just to play games when they can do it comfortably from their homes or in more pleasant small to medium sized environments.

I remember back in the days me and my friends were doing private LAN-Parties every 4-8 weeks and there were a lot of local medium size public LAN-parties as well. These times are gone. Safety and security is a big issue in terms of fire protection, stealing, ppl collapsing cause they play 48h nonstop, drug abuse, aggression, damaging. Neighbors complain about waste and noise. Hosts get trouble with police to keep minors out which can't be controlled to not play 18+ games or get drunk. Facility (doors, windows, electricity, heaters, etc.) and interior can easily get damaged by the hoards of ppl. That's expensive and takes staff to manage.

Imo former holders got good value out of their sales, especially cause DH probably barely holds anything of persistent value aside from the knowledge of how to run these events and their name.


SeriousLus
Profile Joined July 2012
169 Posts
Last Edited: 2015-11-13 15:39:14
November 13 2015 15:38 GMT
#75
now tat we have a monopoly things will get A LOT worse.. 2016 here we come and pay and pay more etc. pp
JimmyJRaynor
Profile Blog Joined April 2010
Canada17747 Posts
November 13 2015 15:48 GMT
#76
On November 14 2015 00:33 LSN wrote:
Imo former holders got good value out of their sales, especially cause DH probably barely holds anything of persistent value aside of the knowledge of how to run these events.


its amazing what fond memories of the past that are linked to a brand are worth
Ray Kassar To David Crane : "you're no more important to Atari than the factory workers assembling the cartridges"
Deleted User 132135
Profile Joined December 2010
702 Posts
Last Edited: 2015-11-13 16:32:31
November 13 2015 15:56 GMT
#77
On November 14 2015 00:48 JimmyJRaynor wrote:
Show nested quote +
On November 14 2015 00:33 LSN wrote:
Imo former holders got good value out of their sales, especially cause DH probably barely holds anything of persistent value aside of the knowledge of how to run these events.


its amazing what fond memories of the past that are linked to a brand are worth




Imagine if DH went broke today. What else than their name and well experienced staff would be left?

Idk for sure. Just my analysis about costs and risks. But I am sure there is reason why many approaches of competitors have failed. The whole business seems to me the same kind of mess as hosting big scale life music events. DH is doing reasonably well now but nothing can assure an investor that it stays that way in the upcoming 5-8 years and the high costs will prevent it from ever being highly profitable within the current field of operations. A few mismanaged events, losing sponsors, change of interest of upcoming generations or a highly funded and well managed competitor would be enough to turn things around a bit I believe.

Tho the chance is if DH manages to adapt to future trends that it will expand into new and more profitable fields with the already very big name.

p.s: I mainly wanted to point out why DH now probably hardly is worth more than what was paid for it with the above post. Didn't want to draw a dark future for DH. DH brand alone might be worth more on paper, but in this sense it must be discounted with the fact that it is very hard to generate reliable profits in its current business.
Boneyard0216
Profile Joined July 2015
Canada32 Posts
Last Edited: 2015-11-13 22:01:04
November 13 2015 22:00 GMT
#78
Calm the nerd nerves guys. Who knows what is going to happen? Nobody, that's who. Which makes this exciting. Unfortunately there is a lot of folks out there so quick to talk trash. Let's see where it goes and complain when something actually goes wrong.
Respect is earned, not given
Yurie
Profile Blog Joined August 2010
12144 Posts
November 13 2015 22:39 GMT
#79
DH is a pretty small company. 2014 they had 17 employees, they trust to the good will of volunteers to run their events and leagues at a profit. Same as most other E-sport companies. So another risk is that volunteers dry up, ramping up costs or cutting out entire segments.
Terranist
Profile Blog Joined March 2009
United States2496 Posts
November 14 2015 01:17 GMT
#80
I don't see the problem. It takes a lot of money to nurture growth and now DH is in prime position to advance esports further.
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