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Interview with Paul Sams on SC1 and negotiations

Forum Index > BW General
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Selith
Profile Joined September 2010
United States238 Posts
Last Edited: 2010-10-24 06:05:25
October 24 2010 04:01 GMT
#1
Source:
http://www.fomos.kr/board/board.php?mode=read&keyno=111542&db=interview

Paul Sams had a special interview session to have more in-depth information on Blizzard's stance in the whole SC 1 IP rights fiasco.

------------------------------------------------------------------------------------------

"Blizzard still has strong attachment for StarCraft 1. Due to the limitation of time and resources, right now, we have to choose and focus. But support for StarCraft 1 will not be reduced now, or later."

Blizzard, who decided to take the problem of StarCraft IP rights to the courts, has once again, shown a strong will in regards to IP rights protection, and explained their thoughts on StarCraft 1.

Blizzard provided an interview as a follow-up to yesterday's announcement of filing an lawsuit.

This is an interview transcription with Paul Sams:

- There are fans who do not like taking the matter to the court or worry about it.

A. I want to say clearly, that we do not want to negatively affect the players, nor do we intend to. The reason why we had to use the final card of lawsuits is because our IP rights are not being protected. We still want to see StarCraft 1 and StarCraft 2 leagues to happen, and to be shown on the TV.

After the lawsuit news, we've monitored the opinions of the Korean players late into the night, and we've sighted worries that Blizzard wants to completely bury StarCraft 1. We want to say it loud and clear, that we do not wish to do so. Blizzard still has a strong attachment for StarCraft 1.

Not only the company, but I personally have a special spot in my heart for StarCraft 1. We just want to protect our IP rights.

The negotiation terms that Gretech offered to both of the broadcasting stations are fair, so we want to see the negotiation through as smooth as possible, and be on a good relations. Also, Blizzard has no plan to get any monetary gains through the IP rights negotiation process. Didn't you see in Gretech's announcement, that all monetary gains will be donated to charities? Once again, we want to see StarCraft 1 and StarCraft 2 to exist side-by-side.


- There are opinions that since individual leagues happen 3 times in 1 year, 100 million won per tournament might be too expensive. Are there any plans to adjust this to just 100 million won per 1 year just like it is for Proleague?

A. As far as I know, the negotiation terms revealed by Gretech is for the Proleague, not individual leagues that the broadcasting stations are doing. The negotiation terms relating to that is not yet revealed. So, please excuse us for being unable to make a comment on this question. What I can say is, KeSPA, as we all know, is a non-profit group -- to support progamers and to provide rules and lead e-sports, not a monopolistic for-profit group. But broadcasting stations are a for-profit companies.

Few years ago, there was a situation when KeSPA demanded broadcasting fee from broadcasting stations, and I remember the fee to be significantly higher than the rumors or current negotiation terms offered. The important fact here is, that KeSPA has no right to demand any money, but they did so, at much higher price. The absolutely true fact is that, few years ago, KeSPA demanded a lot of money, and we think if someone wants to use somebody else's IP, they should be paying a fair price to the IP owner.

As for the sub-licensing, we gave Gretech full rights, so we are not involved with that negotiation. Gretech is a for-profit company, so it seems only right that the negotiation should end with fair pricing for both Gretech and the broadcasting stations.

Once again, Blizzard did not decide on the pricing in the negotiation, and that Gretech will set a fair price for the negotiation. Ultimately, we want to protect our IP rights.

I want to also make a mention about the rumors going around regarding the relationship between Gretech and Blizzard. Gretech is Blizzard's partner. This is based on trust, and Blizzard still trusts and supports Gretech. So, we want to confirm again, clearly, that Blizzard and Gretech are partners who trust and respect each other. Likewise, we want to see new partnerships created with other groups in Korea. To do so, we need to have respect going both ways, but beforehand, we need acknowledgment of the IP rights. Doing broadcasting without getting the license is an act of disrespect.


- At worst, StarCraft 1 progame teams might be disbanded. In that case, have Blizzard ever thought of what to do for the progamers if that happens?

A. We tried to think up many ways to get the negotiations finished all these years. Unfortunately, the negotiation could not proceed and it didn't come to an agreement. We have been stressing the importance of protecting the progamers, and to not give any harm or negative effect to them. We really want to see a solution, in other words, to see negotiation come to an agreement. Blizzard wants broadcasting stations to get a license to continue airing games, and for progamers to continue playing in the matches.

In the middle that is that IP rights must be protected. But other involved parties are giving excuses not related to IP rights to stall the negotiation. Past should let be past, and everyone should be able to enjoy both StarCraft 1 and StarCraft 2.

When the worst comes to pass, we want to question the broadcasting stations instead. Have they thought of what might happen to the progamers if they leave this problem as it is? This is a problem that depends on broadcasting stations' choice.

We will continue to support StarCraft 1 no matter what, and will continue to open new tournaments. The chance for that will continue to be provided. We don't want to see progamer teams or big progamer-based groups to be disbanded due to this.


- StarCraft 1 tournaments? What is this about?

A. We are working with many different partner companies worldwide. Through the partners, we will continue to open tournaments and will support them. Our business is varied -- WoW, WarCraft 3, StarCraft and such. Due to the limitation of time and resources, right now, we have to choose and focus. But support for StarCraft 1 will not be reduced now or later.


- Broadcasting stations sent a new negotiation terms including their stance, and Blizzard did not respond to it?

A. Blizzard cannot respond to it because we are not the negotiator. Gretech is the one that should be responding to it. As we said yesterday, we are willing to take part in additional dialogues, and even though we are offering fair terms, every time we start a new negotiation session, [KeSPA/broadcasting stations] keeps on adding additional terms of what they want, causing the negotiation to be delayed. This is happening over and over, and it is making the negotiation very difficult. Gretech will be announcing their stance in regards to that, and we are looking forward to it.

We want to say again, that what we really want is for broadcasting stations to continue broadcasting the games after getting the StarCraft 1 license. In additional, when this is resolved, there will probably be more ways where we can work together with. But first of all, we must resolve the broadcasting rights issue that started years ago, before we continue talking about other things. It is important to get trust by resolving the age-old problem. It is too hasty to expect a partnership when there is no trust built yet.


A random SC 2 question about future of SC 2 tournaments you may or may not be interested in:

+ Show Spoiler +

- Is there plans to make additional StarCraft 2 tournaments open worldwide just like Korea's GSL?

A. Blizzard has a lot of interest in that. We are currently working with partners about that. We will open up StarCraft 2 tournaments in various places, and we are preparing licensing for the worldwide tournaments to open. We want that day to come fast.

We think famous, skilled players such as Lim Yo-Hwan, Kim Won Ki, and Lee Yun Yeol joining tournaments caused StarCraft 2 to be more prestigious, and more skilled, popular players will probably show more interest. We will take that as a good chance to increase the interest in StarCraft 2, and continue to work on it.


Milkis
Profile Blog Joined January 2010
5003 Posts
October 24 2010 04:03 GMT
#2
Thanks for translating this. Much appreciated
Zona
Profile Blog Joined May 2007
40426 Posts
Last Edited: 2010-10-24 04:18:39
October 24 2010 04:17 GMT
#3
If Activision Blizzard is backing Gretech all the way, MBCGame is fucked (but not OGN, since CJ is somewhat of a parent company to both Gretech/Ongamenet. I really don't think most of the other sponsors will be happy with an OGN monopoly though).

I think one of the major unreasonable demands is Gretech desire to claim at least half ("50/50") of the rights to all the content that is produced by the team and individual leagues, when they contribute nothing in terms of funds, expertise, infrastructure, player sponsorship, or otherwise, merely simply their license from Activision Blizzard.

And Activision Blizzard doesn't plan to support StarCraft 1 less? How much less support can they provide when you consider the zero support they provide now. What doublespeak.

Kespa's play to reduce their costs by demanding fees from the broadcasters is definitely coming to bite themselves back in the ass, though.

Thanks for the translation.
"If you try responding to those absurd posts every day, you become more damaged. So I pay no attention to them at all." Jung Myung Hoon (aka Fantasy), as translated by Kimoleon
robertdinh
Profile Joined June 2010
803 Posts
October 24 2010 04:22 GMT
#4
This is exactly what you would expect them to say... however, actions speak louder than words.

They can tell us they still care a ton about sc1 but in the end their "partner" was trying to force BW off of primetime slots and trying to force people that wanted to broadcast bw to also broadcast sc2.

Blizzard has not gone out of their way to establish a strong foundation for esports...

And the whole limited time and resources issue is bogus, they have tons of resources to develop and do whatever they want, it's just a matter of whether they think it is a worthy investment or not.

I also do not believe for one second that blizzard would empower gretech without having complete control over what gretech does with that power.
True skill comes without effort.
IntoTheEmo
Profile Joined February 2009
Singapore1169 Posts
Last Edited: 2010-10-24 04:28:28
October 24 2010 04:22 GMT
#5
I don't get it, what support for SC1? Backing KeSPA/MBC/OGN is support for SC1.

What are they going do? Throw money into some GSL style SC1 tournament on GOMtv? Doubt many of the GSL viewers would be into that. As stated before, I doubt they're willing to support the type of structure the pro-scene has at the moment, especially since in the interview it seems that they are going to blame KeSPA/MBC/OGN if the teams get disbanded :\.

Most of this doesn't add up to me even as a PR stunt.
MMOs kill APM. However Proleague plus BW Proscene music increase APM -> 100. 이제동 Fighting! Highest ranked Jaedong owner in FPL10 = clearly #1 Jaedong fan~! <- Keeping my sig from 2010
ISighZ
Profile Blog Joined April 2010
United States270 Posts
October 24 2010 04:24 GMT
#6
If support for Starcraft 1 has not been reduced, why isn't Starcraft Broodwar play on Blizzcon? There's like so many Starcraft 2 and can't manage to squeeze a slot for Starcraft Broodwar? I would say the support has been reduced.
There is no one to help you unless you help yourself
tree.hugger
Profile Blog Joined May 2009
Philadelphia, PA10406 Posts
Last Edited: 2010-10-24 04:28:52
October 24 2010 04:26 GMT
#7
It's wonderful that Blizzard has a soft spot for BW, and wants to see it exist side-by-side with Sc2, but I'm more than a little skeptical that could happen with the course of action they've chosen. They may be genuine in wishing that BW continue, but the truth is that as a side-effect of what they're doing, it won't. So, what gives?

It's like Macbeth saying he really doesn't want to kill the king, but he's still going to stab the king repeatedly in his bed.
ModeratorEffOrt, Snow, GuMiho, and Team Liquid
Hikko
Profile Blog Joined April 2010
United States1126 Posts
October 24 2010 04:27 GMT
#8
On October 24 2010 13:22 IntoTheEmo wrote:
I don't get it, what support for SC1?


Battle.Net for Brood War is still online, you can still purchase Brood War online, Blizzard will allow Brood War to be broadcast so long as their right are respected.
♥
CoWsGoesMoo
Profile Joined June 2010
250 Posts
October 24 2010 04:28 GMT
#9
Blizzard is full of shit once again saying that it supports something it wants nothing a part of. rofl
robertdinh
Profile Joined June 2010
803 Posts
October 24 2010 04:29 GMT
#10
On October 24 2010 13:24 ISighZ wrote:
If support for Starcraft 1 has not been reduced, why isn't Starcraft Broodwar play on Blizzcon? There's like so many Starcraft 2 and can't manage to squeeze a slot for Starcraft Broodwar? I would say the support has been reduced.


According to this guy in the interview blizzard just doesn't have the resources for such things. (Lol)
True skill comes without effort.
Ryo
Profile Blog Joined February 2010
8787 Posts
October 24 2010 04:34 GMT
#11
Taking pains to emphasize the donations to charities. lol
영원히 엠비씨게임 히어로 팬.
mustaju
Profile Blog Joined May 2010
Estonia4504 Posts
October 24 2010 04:38 GMT
#12
Ah, the words are sweet. If their actions were anything like that, I might even hope.
WriterBrows somewhat high. https://www.youtube.com/watch?v=ndFysO2JunE
PineappleLumpsToss
Profile Joined July 2010
New Zealand2434 Posts
October 24 2010 04:39 GMT
#13
Actions speak louder than words. Blizzard isn't fooling anybody.
nextstep
Profile Joined July 2009
Canada705 Posts
October 24 2010 04:42 GMT
#14
nice interview.

thanks for the translation.
go KHAN! TBLS <3
Katsuge
Profile Blog Joined October 2009
Singapore7730 Posts
October 24 2010 04:46 GMT
#15
lol i believe we can all see for ourselves the amount of support BW is receiving.
김태연 | 정은지 | 아이유 |  한효주 | 이민정 <3 -|||- 소녀시대 에이핑크 사랑해!
Tazza
Profile Blog Joined May 2009
Korea (South)1678 Posts
October 24 2010 04:51 GMT
#16
Finally, it seems like there is a clear, and level headed guy in blizzard. I just want to watch sc1, some way
writer22816
Profile Blog Joined September 2008
United States5775 Posts
Last Edited: 2010-10-24 04:55:20
October 24 2010 04:54 GMT
#17
actions speak louder than swords. nice try though Blizzard and Paul Sams.
8/4/12 never forget, never forgive.
shalafi
Profile Joined July 2008
394 Posts
Last Edited: 2010-10-24 05:08:36
October 24 2010 05:05 GMT
#18
lol...

Considering how bad things are getting, I wouldn't be surprised if the next time AB talks about BW/Kespa, it's Bobby Kotick who does.
zenMaster
Profile Blog Joined May 2010
Canada761 Posts
October 24 2010 05:16 GMT
#19
PR attempt unsuccessful. GTFO Blizzard.
XsebT
Profile Blog Joined June 2009
Denmark2980 Posts
Last Edited: 2010-10-26 00:29:03
October 24 2010 05:20 GMT
#20
On October 24 2010 13:26 tree.hugger wrote:
It's like Macbeth saying he really doesn't want to kill the king, but he's still going to stab the king repeatedly in his bed.

Perfect.
Activision could be Lady Macbeth in this.

Thanks a lot for translating this interview!
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