• Log InLog In
  • Register
Liquid`
Team Liquid Liquipedia
EDT 12:04
CEST 18:04
KST 01:04
  • Home
  • Forum
  • Calendar
  • Streams
  • Liquipedia
  • Features
  • Store
  • EPT
  • TL+
  • StarCraft 2
  • Brood War
  • Smash
  • Heroes
  • Counter-Strike
  • Overwatch
  • Liquibet
  • Fantasy StarCraft
  • TLPD
  • StarCraft 2
  • Brood War
  • Blogs
Forum Sidebar
Events/Features
News
Featured News
[ASL22] Finals Preview: Sweet Victory!9[ASL22] Ro4 Preview: Mirror Mirror6[ASL22] Ro8 Preview: Within Reach5[ASL22] Ro8 Preview: In A Tizzy11[ASL22] Ro16 Preview: Holy Diver5
Community News
Evil Geniuses - shutting down8ISSL (IntoTheTV x SOOP SC2 League): Premier3Weekly Cups (October 12-18): 5.0.17 era begins1[$1250] International ShieldBattery League52Weekly Cups (October 5-11): Farewell to 5.0.164
StarCraft 2
General
REPORT: StarCraft 2: Remastered In Development Evil Geniuses - shutting down How do you feel about the mass reverts in the 5.0.17 PTR? No more SC2 streamers on team liquid? Weekly Cups (October 12-18): 5.0.17 era begins
Tourneys
Sparkling Tuna Cup - Weekly Open Tournament RSL goes to London! 2026 Offline Finals Nov 21-22 ScienceCraft (October 24-25) - Live Event ISSL (IntoTheTV x SOOP SC2 League): Premier WORTEX Challenger Series — Open SC2 LAN in Budapes
Strategy
[H] ZvP Mid-Late Game: Stalkers Collossi HT
Custom Maps
[G] How to playtest arcade maps [A] Nemrods 1/4 players [M] (2) Sweltering Sands [M] (2) Frigid Storage
External Content
Mutation # 548 Shining Bright The PondCast: SC2 News & Results Mutation # 547 Temple Of Terror Mutation # 546 Catch the Train
Brood War
General
Do we even care about balance? Young Players Tournament Announced by SOOP SCHNAIL now supports Remastered BW General Discussion Rollback Netcode in Brood War
Tourneys
[$1250] International ShieldBattery League [Megathread] Daily Proleagues [BSL23] RO24 Group Stage [ASL22] Grand Finals
Strategy
Cliff Jump Revisited (1 in a 1000 strategy) Simple Questions, Simple Answers Replay Review Process - What do you do?
Other Games
General Games
General RTS Discussion Thread Stormgate/Frost Giant Megathread Nintendo Switch Thread Armies of Exigo - YesYes? Dawn of War IV
Dota 2
Dota 2 Champions League Season 3 Begins April 25!
League of Legends
[TL LoL EUW IHs] Teemo shall perish
Heroes of the Storm
Heroes of the Storm 2.0
Hearthstone
Deck construction bug
TL Mafia
TL Mafia Community Thread
Community
General
Artificial Intelligence Thread US Politics Mega-thread Canadian Politics Mega-thread Russo-Ukrainian War Thread The Chess Thread
Fan Clubs
Serral Fan Club
Media & Entertainment
Anime Discussion Thread Movie Discussion! [Manga] One Piece
Sports
Football (Soccer) Thread TeamLiquid Health and Fitness Initiative For 2023 MLB/Baseball 2023
World Cup 2022
Tech Support
Computer Build, Upgrade & Buying Resource Thread
TL Community
Recent Gifted Posts
Blogs
How Much Genes Contribute to…
TrAiDoS
ShieldBattery on Mac
Kraekkling
[ASL22] Ro4 Day1 Ticket Giv…
bITt.mAN
38 yo Retired SWE loo…
PurE)Rabbit-SF
Can Bots Beat Pros?? Starcr…
namkraft
Customize Sidebar...

Website Feedback

Closed Threads



Active: 8118 users

MLG raises $11.3m in additional funding - Page 3

Forum Index > SC2 General
349 CommentsPost a Reply
Prev 1 2 3 4 5 16 17 18 Next All
itsjustatank
Profile Blog Joined November 2010
Hong Kong9179 Posts
March 13 2012 19:12 GMT
#41
On March 14 2012 04:06 Jellomomello wrote:
Doesn't seem right posting the info of Staff names and Addresses


It's a legally required form required to be public.
Photographer"nosotros estamos backamos" - setsuko
mathsucks
Profile Joined January 2011
194 Posts
March 13 2012 19:13 GMT
#42
On March 14 2012 04:06 leecH wrote:
dont know if this has anyting to do with PPV but congrats on MLG for getting money!


As a professional in the finance world...I would conjecture that it did. Showing profitability is VERY important to VC investors. The "urgency" behind such a high PPV cost ($20, instead of trying a lower figure) could also have been an attempt to surge revenue at the last moment to appease such investors. I actually kinda suspected this was going on, given some of the words by Sundance in interviews around that time.

I'm just wondering where I can buy into their options
"Perception is strong and sight weak. In strategy, it is important to see distant things as if they were close and to take a distanced view of close things" -Unknown || www.twitch.tv/scmathsux
JOJOsc2news
Profile Blog Joined March 2011
3000 Posts
Last Edited: 2012-03-13 19:17:15
March 13 2012 19:16 GMT
#43
On March 14 2012 04:13 mathsucks wrote:
Show nested quote +
On March 14 2012 04:06 leecH wrote:
dont know if this has anyting to do with PPV but congrats on MLG for getting money!


As a professional in the finance world...I would conjecture that it did. Showing profitability is VERY important to VC investors. The "urgency" behind such a high PPV cost ($20, instead of trying a lower figure) could also have been an attempt to surge revenue at the last moment to appease such investors. I actually kinda suspected this was going on, given some of the words by Sundance in interviews around that time.

I'm just wondering where I can buy into their options


I think someone wrote earlier in the thread that they aren't public

Edit: For a professional in the finance world you have a very interesting username
✉ Tweets @sc2channel ⌦ Blog: http://www.teamliquid.net/blog/JOJO ⌫ "Arbiterssss... build more arbiterssss." Click 'Profile' for awesome shiro art!
Jiddra
Profile Joined October 2010
Sweden2685 Posts
March 13 2012 19:18 GMT
#44
So private companys in the US doesn't need to have their books public? :-/ Would be interesting to look at the state of affairs.
I am not young enough to know everything.
SuperStyle
Profile Joined March 2011
United States976 Posts
March 13 2012 19:18 GMT
#45
And yet the prize pool is stupidly low, specially in 2011 when it was 5k for the winner...
I dont really think MLG wants to expand and popularize esport as much as they want to profit from it.
mathsucks
Profile Joined January 2011
194 Posts
March 13 2012 19:19 GMT
#46
On March 14 2012 04:16 JOJOsc2news wrote:
Show nested quote +
On March 14 2012 04:13 mathsucks wrote:
On March 14 2012 04:06 leecH wrote:
dont know if this has anyting to do with PPV but congrats on MLG for getting money!


As a professional in the finance world...I would conjecture that it did. Showing profitability is VERY important to VC investors. The "urgency" behind such a high PPV cost ($20, instead of trying a lower figure) could also have been an attempt to surge revenue at the last moment to appease such investors. I actually kinda suspected this was going on, given some of the words by Sundance in interviews around that time.

I'm just wondering where I can buy into their options


I think someone wrote earlier in the thread that they aren't public

Edit: For a professional in the finance world you have a very interesting username


Why does being public matter? Stock options? Those exist for private companies

Re: your edit.....yeah I was going through calculus in college and coincidentally happened to need a new username around the time I was doing some nasty homework.
"Perception is strong and sight weak. In strategy, it is important to see distant things as if they were close and to take a distanced view of close things" -Unknown || www.twitch.tv/scmathsux
bonifaceviii
Profile Joined May 2010
Canada2890 Posts
March 13 2012 19:19 GMT
#47
Not gonna say I agree with the venture capitalists, but hey. They're the experts right?
Stay a while and listen || http://www.teamliquid.net/forum/viewmessage.php?topic_id=354018
battyone
Profile Blog Joined June 2011
United States180 Posts
March 13 2012 19:19 GMT
#48
On March 14 2012 04:13 mathsucks wrote:
Show nested quote +
On March 14 2012 04:06 leecH wrote:
dont know if this has anyting to do with PPV but congrats on MLG for getting money!


As a professional in the finance world...I would conjecture that it did. Showing profitability is VERY important to VC investors. The "urgency" behind such a high PPV cost ($20, instead of trying a lower figure) could also have been an attempt to surge revenue at the last moment to appease such investors. I actually kinda suspected this was going on, given some of the words by Sundance in interviews around that time.

I'm just wondering where I can buy into their options


If you have a spare 1.5ish million lying around that you see as 100% disposable might want to shoot them an email, looks like this round of VC didn't quite sell out.
Let's Go Mets!
mathsucks
Profile Joined January 2011
194 Posts
March 13 2012 19:20 GMT
#49
On March 14 2012 04:18 Jiddra wrote:
So private companys in the US doesn't need to have their books public? :-/ Would be interesting to look at the state of affairs.


Nope, only publicly traded companies have to have their books public.

Private/VC investors are typically given financials before investing, but the numbers still remain confidential.
"Perception is strong and sight weak. In strategy, it is important to see distant things as if they were close and to take a distanced view of close things" -Unknown || www.twitch.tv/scmathsux
Jiddra
Profile Joined October 2010
Sweden2685 Posts
March 13 2012 19:23 GMT
#50
On March 14 2012 04:20 mathsucks wrote:
Show nested quote +
On March 14 2012 04:18 Jiddra wrote:
So private companys in the US doesn't need to have their books public? :-/ Would be interesting to look at the state of affairs.


Nope, only publicly traded companies have to have their books public.

Private/VC investors are typically given financials before investing, but the numbers still remain confidential.


Feels weird for a swede, here every company have their financial statement made public (except the smallest forms of companys).
I am not young enough to know everything.
Chill
Profile Blog Joined January 2005
Calgary26004 Posts
March 13 2012 19:26 GMT
#51
On March 14 2012 04:18 SuperStyle wrote:
And yet the prize pool is stupidly low, specially in 2011 when it was 5k for the winner...
I dont really think MLG wants to expand and popularize esport as much as they want to profit from it.

No shit they're a business.
Moderator
DarkPlasmaBall
Profile Blog Joined March 2010
United States46554 Posts
March 13 2012 19:28 GMT
#52
On March 14 2012 03:40 Sprouter wrote:
Show nested quote +

The company had its biggest year in 2011, as the number of unique visitors during its Pro Circuit Season increased by 225 percent over the previous year.
holy shit, THAT IS HUGE growth. regardless of whether arena did well or not, MLG is doing really well.


Yeah, that's rather remarkable MLG doing well -> e-sports as a whole hopefully doing well ^^
"There is nothing more satisfying than looking at a crowd of people and helping them get what I love." ~Day[9] Daily #100
Blennd
Profile Joined April 2011
United States266 Posts
Last Edited: 2012-03-13 19:28:52
March 13 2012 19:28 GMT
#53
On March 14 2012 03:59 JOJOsc2news wrote:
Show nested quote +
On March 14 2012 03:56 Mohdoo wrote:
On March 14 2012 03:54 JOJOsc2news wrote:
How exactly did they accumulate this money?

Not sure about the link everyone sees to PPV.




PPV being a huge success showed that MLG as an organization has what it takes to become a successful business. Sundance is the first one to be able to bring this much growth to e-sports, and people are noticing.

But of course people on Reddit will say he's just filling his pockets lolol


The PPV model doesn't bring growth to eSports. People who weren't into the eSports scene/SC2 scene are not going to join the community over paying $20 for something they don't necessarily appreciate yet. They get involved through events that they can access for free. Events that raise their interest and passion about eSports. That's how you get growth.



Yeah they should totally still have free events, and then use the revenue generated from charging their loyal customers for a premium product to provide a better free event. Brilliant idea, you should let Sundance know about this asap.
EggYsc2
Profile Blog Joined February 2011
620 Posts
March 13 2012 19:29 GMT
#54
did anyone read the comment someone left below the article?
How absolutely wrong is that guy. ROFL
+ Show Spoiler +
[image loading]


User was warned for this post
Jarree
Profile Joined January 2012
Finland1004 Posts
March 13 2012 19:30 GMT
#55
On March 14 2012 04:26 Chill wrote:
Show nested quote +
On March 14 2012 04:18 SuperStyle wrote:
And yet the prize pool is stupidly low, specially in 2011 when it was 5k for the winner...
I dont really think MLG wants to expand and popularize esport as much as they want to profit from it.

No shit they're a business.

And that makes crying about "growth of esports" and sundance calling people to save esports what?
Blennd
Profile Joined April 2011
United States266 Posts
March 13 2012 19:31 GMT
#56
On March 14 2012 04:26 Chill wrote:
Show nested quote +
On March 14 2012 04:18 SuperStyle wrote:
And yet the prize pool is stupidly low, specially in 2011 when it was 5k for the winner...
I dont really think MLG wants to expand and popularize esport as much as they want to profit from it.

No shit they're a business.


I can't imagine how MLG could profit from expanding and popularizing esports...
rhs408
Profile Joined January 2011
United States904 Posts
March 13 2012 19:32 GMT
#57
Wow 11 mill is a lot

$100,000 for a 1st place should be very doable! Korean progamers would come to the U.S. in droves!
kakaman
Profile Blog Joined January 2010
United States1576 Posts
March 13 2012 19:33 GMT
#58
Additional round of investment can be good or bad. Good because it gives MLG more capital to grow the business, but bad because the investor is the same as the one that invested before. It could be a scenario that MLG has been losing money throughout the year and its initial investor wants to invest more to hopefully turn the business around, rather than lose everything altogether.

Interesting note in the SEC filing, it says MLG has revenues of $5mm-$25mm, which is somewhat telling. For some reason I had expected it to be larger, but it begs the question how viable Esports really is? MLG has been around 10 years and has yet to break $25mm in revenue. Couple that with MLG being a highly capital intensive organization, one would have to assume they barely break even/take a loss every year. You compare that to a company like Pinterest which started a year ago, doesn't make revenue but has ~10mm users already. If I were a VC investor, I know where my money is going.
bonifaceviii
Profile Joined May 2010
Canada2890 Posts
March 13 2012 19:34 GMT
#59
On March 14 2012 04:32 rhs408 wrote:
Wow 11 mill is a lot

$100,000 for a 1st place should be very doable! Korean progamers would come to the U.S. in droves!

That money's not for handing to Koreans, it's for making MLG profitable.

Good luck with that...
Stay a while and listen || http://www.teamliquid.net/forum/viewmessage.php?topic_id=354018
Gingerninja
Profile Blog Joined July 2010
United Kingdom1339 Posts
March 13 2012 19:35 GMT
#60
On March 14 2012 04:30 Jarree wrote:
Show nested quote +
On March 14 2012 04:26 Chill wrote:
On March 14 2012 04:18 SuperStyle wrote:
And yet the prize pool is stupidly low, specially in 2011 when it was 5k for the winner...
I dont really think MLG wants to expand and popularize esport as much as they want to profit from it.

No shit they're a business.

And that makes crying about "growth of esports" and sundance calling people to save esports what?


Brilliant marketing scheme?
If they can appease everyone and make money great.. but at the end of the day, making money is #1 for a business.
戦いの中に答えはある
Prev 1 2 3 4 5 16 17 18 Next All
Please log in or register to reply.
Live Events Refresh
Next event in 18h 56m
[ Submit Event ]
Live Streams
Refresh
StarCraft 2
Serral 1782
StarCraft: Brood War
Britney 35853
Calm 1278
Rush 833
Horang2 633
sorry 299
firebathero 277
Leta 262
actioN 260
BeSt 260
Shuttle 258
[ Show more ]
Soulkey 223
hero 154
Dewaltoss 116
Mind 79
Hm[arnc] 50
Free 40
Hyun 40
Shine 31
ToSsGirL 28
Terrorterran 28
Sexy 22
Bishop 21
Sacsri 18
Rock 17
Aegong 16
JYJ 14
HiyA 12
yabsab 9
Dota 2
qojqva3929
Fuzer 87
Counter-Strike
fl0m730
byalli599
x6flipin297
Heroes of the Storm
crisheroes339
Khaldor173
Other Games
Gorgc3495
singsing2055
hiko1043
B2W.Neo984
Beastyqt579
ceh9492
RotterdaM291
FrodaN213
Hui .170
ToD140
KnowMe126
QueenE45
Trikslyr36
Chillindude24
fpsfer 1
[ Show 17 non-featured ]
StarCraft 2
• HeavenSC 35
• Hinosc 1
• AfreecaTV YouTube
• intothetv
• Kozan
• IndyKCrew
• Migwel
StarCraft: Brood War
• ChaeLyn 5
• BSLYoutube
• STPLYoutube
• ZZZeroYoutube
Dota 2
• C_a_k_e 2498
League of Legends
• Jankos2202
• TFBlade900
• Noizen105
Other Games
• Shiphtur541
• tFFMrPink 16
Upcoming Events
IntoTheTV X SOOP
18h 56m
Reynor vs Zoun
Neeb vs Rogue
OSC
1d 6h
FEL
2 days
Patches Events
2 days
AI Arena Tournament
3 days
FEL
3 days
Sparkling Tuna Cup
3 days
Replay Cast
4 days
WardiTV Weekly
4 days
IntoTheTV X SOOP
5 days
ByuN vs Lambo
MaxPax vs Bunny
[ Show More ]
PiGosaur Cup
6 days
The PondCast
6 days
Kung Fu Cup
6 days
Liquipedia Results

Completed

Proleague 2026-10-20
Blizzard Classic Cup 2026
HCC Season 3

Ongoing

Acropolis #5
IPSL Winter 2026-27
KCM Race Survival 2026 Season 4
Acropolis #5 - GSC
1win Private Club #2
Thunderpick World Champ. '26
ESL Pro League Season 24
Stake Ranked Episode 4
1win Private Club #1
Logitech G Play Connect 2026
SL StarSeries Fall 2026
FISSURE Playground #3
BLAST Open Fall 2026
Esports World Cup 2026

Upcoming

BSL Season 23
SC4ALL II: Brood War
BSL 23: Non-Korean Championship
HSC XXX
Stellar Fest 2: Lunar Cup
SC4ALL II: StarCraft II
Kung Fu Cup 2026 Grand Finals
RSL Offline Finals
eXTREMESLAND 2026
PGL Major Singapore 2026
Stake Ranked Episode 6
BLAST Rivals Fall 2026
IEM Beijing 2026
Stake Ranked Episode 5
PGL Masters Bucharest 2026
TLPD

1. ByuN
2. TY
3. Dark
4. Solar
5. Stats
6. Nerchio
7. sOs
8. soO
9. INnoVation
10. Elazer
1. Rain
2. Flash
3. EffOrt
4. Last
5. Bisu
6. Soulkey
7. Mini
8. Sharp
Sidebar Settings...

Advertising | Privacy Policy | Terms Of Use | Contact Us

Original banner artwork: Jim Warren
The contents of this webpage are copyright © 2026 TLnet. All Rights Reserved.