• Log InLog In
  • Register
Liquid`
Team Liquid Liquipedia
EDT 04:24
CEST 10:24
KST 17:24
  • Home
  • Forum
  • Calendar
  • Streams
  • Liquipedia
  • Features
  • Store
  • EPT
  • TL+
  • StarCraft 2
  • Brood War
  • Smash
  • Heroes
  • Counter-Strike
  • Overwatch
  • Liquibet
  • Fantasy StarCraft
  • TLPD
  • StarCraft 2
  • Brood War
  • Blogs
Forum Sidebar
Events/Features
News
Featured News
Serral wins HomeStory Cup 2915Serral wins Maestros of the Game 243ByuL, and the Limitations of Standard Play3Team Liquid Map Contest #22: Results and Winners7Code S Season 2 (2026): RO4 and Finals Preview12
Community News
Weekly Cups (Aug 3-9): Protoss get shut out5RSL goes to London! 2026 Offline Finals Nov 21-2212Weekly Cups (July 27-Aug 2): SHIN's big week0SC4ALL II: Brood War - $2500 - Dec 5-69SC4ALL II announced - $10,000 prize pool, Dec 5-64
StarCraft 2
General
SC4ALL: II Talent Announcement! Weekly Cups (Aug 3-9): Protoss get shut out SC4ALL II: StarCraft 2 Player Announcement 5/8 Protoss AoE skill expression August World Ranking: Clem climbs to #2
Tourneys
PIG STY FESTIVAL 8.0! (13 - 23 August) Sparkling Tuna Cup - Weekly Open Tournament RSL goes to London! 2026 Offline Finals Nov 21-22 RSL Revival: Season 6 - Qualifiers and Main Event Tasteless Time Warp: SC Evo Showmatch (May 25)
Strategy
[G] Having the right mentality to improve
Custom Maps
Nexus Wars 2021 GUIDE [M] (2) Industrial Park
External Content
Mutation # 538 Media Blackout The PondCast: SC2 News & Results Mutation # 537 Hostile Territory Mutation # 536 Railroad Switch
Brood War
General
ASL22 General Discussion BW General Discussion Michaelbg appreciation thread How FlaSh Nearly Forfeited MSL Finals being late BGH Auto Balance -> http://bghmmr.eu/
Tourneys
[Megathread] Daily Proleagues 2v2v2v2 Tournament KCM Race Survival 2026 Season 3 Escore Tournament - Season 3
Strategy
Odyssey Mineral Stack Saturation Fighting Spirit mining rates Any training maps people recommend? Simple Questions, Simple Answers
Other Games
General Games
Stormgate/Frost Giant Megathread Nintendo Switch Thread EVE Corporation General RTS Discussion Thread Diablo 2 thread
Dota 2
Looking for a Dota Mentor Official 'what is Dota anymore' discussion
League of Legends
[TL LoL EUW IHs] Teemo shall perish TSM pausing esports and CLG Dead
Heroes of the Storm
Heroes of the Storm 2.0
Hearthstone
Deck construction bug
TL Mafia
TL Mafia Power Rank TL Mafia Community Thread NeO.D_StephenKing vs This Guy From 1 Million Dance
Community
General
US Politics Mega-thread The Letting Off Steam Thread Iain M Banks Says He Has Cancer And Months To Live Russo-Ukrainian War Thread European Politico-economics QA Mega-thread
Fan Clubs
MarineLorD Fan Club The ShoWTimE Fan Club The herO Fan Club!
Media & Entertainment
Movie Discussion! Anime Discussion Thread Series you have seen recently... [Req][Books] Good Fantasy/SciFi books
Sports
Football (Soccer) Thread NBA General Discussion TeamLiquid Health and Fitness Initiative For 2023 Formula 1 Discussion MLB/Baseball 2023
World Cup 2022
Tech Support
Computer Build, Upgrade & Buying Resource Thread Simple Questions Simple Answers FPS when play League Of Legend on laptop
TL Community
The Automated Ban List Northern Ireland Global Starcraft
Blogs
Are High-Level Gamers more A…
TrAiDoS
Cathedral Of CS And NY pizza a…
FuDDx
Please support my new stand…
Peanutsc
Hello guys!
LIN1s
ASL S22 English Commentary…
namkraft
Poker (part 2)
Nebuchad
Customize Sidebar...

Website Feedback

Closed Threads



Active: 5855 users

A future direction for eSports. - Page 4

Forum Index > SC2 General
Post a Reply
Prev 1 2 3 4 5 6 8 9 10 Next All
JBright
Profile Joined September 2010
Vancouver14381 Posts
July 22 2011 05:56 GMT
#61
On July 22 2011 14:15 WolfintheSheep wrote:
Just wanted to say my 2 cents regarding the whole "journalist integrity" that Garfield brought up.

No, it's obviously not reasonable to expect a forum to hold the same level of standards that a newspaper or magazine would be held at. At the same time, I perfectly understand his anger at the situation. 24 hours ago he still didn't know what Puma's final decision would be, or how the discussion with the coach would go, and in the blink of an eye, Lee goes public with some rant about "stopping foreign" teams, and Team EG is faced with a firestorm that was created solely on the back of a rumour mill.

In an industry where "breaking news" is, at best, gossip being shouted to a huge audience that is taken at face value, it's a nightmare to handle.

I'm not saying there's anything that can be done about it, because the root of the problem is a community of a few thousand jumping to whatever juicy conclusion they can think of, but it's perfectly justified to be pissed off about it.


The issue I see with the EG PR situation is that they left it up to chance and wouldn't accept the consequences. AG, or whoever else at EG, could have handled the deal themselves with TSL and both teams can release the info whenever they feel like (if the deal goes through). However, they wanted to keep their hands off and let Puma do it himself. Since Puma is now a middleman in the deal, there are many variables that EG cannot control - leak of information, team reaction, public reaction, etc. You can't be lazy about this sort of thing and expect things to just work out perfectly.
ModeratorThe good and the wise lead quiet lives. Neo's #1 Frenemy and nightmare.
jenzebubble
Profile Blog Joined May 2010
United States183 Posts
Last Edited: 2011-07-22 06:01:54
July 22 2011 06:01 GMT
#62
Alex Garfield does not know enough about Korea, Korea's history in Broodwar or Korean business culture to comment on what is best for Korean players or what will hurt Korean players. The money that he talks about going to Koreans from foreigner teams being able to invest in them is peanuts compared to what they could make if StarCraft2 gains traction in Korea. There is a reason why it was Korea and everyone else in Broodwar.
"It's like waxing your balls, it hurts like a biiiitch but after they are silky smooth...." -Kennigit
milikan
Profile Blog Joined April 2009
United States67 Posts
July 22 2011 06:05 GMT
#63
I want to post now while I still have the drive and fresh thoughts swimming 'round my brains.

Great OP. Lots of good thoughts, ideas, conclusions. However, I have a few bones to pick.

I would like to say that the possibility of players being thrown out of a practice house and onto the street into a life of poverty are small enough to be considered effectively zero. There's a few reasons why this can't happen.

Kicking out a player is a mark of failure for both the player and the team; I don't think either party would let it get there in the first place. The team has the motivation to vet its players extremely strongly, for both talent and work ethic. A high barrier to entry into professional esports has always, and I believe almost will always exist. Because so much energy, money, and time has been spent recruiting, both player and team will resist an unconditional termination of a player. If it does come to that point, however, the background of the player comes... into play. The player has to come from somewhere. He has to be good enough to be noticed and recruited. You cannot have the time to get this good without the proper "infrastructure", i.e. a computer, food, internet, etc. He's coming into the house relatively well off already. Banking on the fact that team houses pay for all the upkeep of a player (room and board; I'm not sure about this TBH. Can someone fact check this, for B teamers?), a player should not come out a professional house worse off.

These two reasons are why I would effectively dismiss the fear of a huge PR scandal for esports. On that note, I would call out the OP and his first bit on poverty-stricken ex-players as somewhat close to fearmongering.

In general, I don't worry about defamation in esports. While it will be a problem, it's nothing special to esports, and in general business people already know how to handle it.

I do like the last bit about how governmental regulation will come about. It's a problem that I see having the biggest impact on the community - and something that this community can have the biggest impact on. I completely agree with the OP's final call to action to address the issue of player representation - if we can come up with a great system before the government decides to do their own thing, everyone wins! In conclusion to this lengthy ass post, however, I would like to expand this call to action to more than just representation - as esports grows, and as our community expands, we should be putting a lot more thought and effort into the legitimization and legalization of esports as an industry, as a business, and as a sport.


MA JAE YOON
Dayrlan
Profile Joined November 2010
United States248 Posts
July 22 2011 06:15 GMT
#64
(This will be somewhat long. Please choose to read it all before responding to any piece of it.)

I think this article/post makes many excellent points, but it ignores one significant piece: The display of international business ethics (or in my opinion, lack thereof) from Evil Geniuses.

Indeed, if you re-watch the recent Weapon of Choice episode and trace the conversation, it is easily to notice that the conversation originally was a debate over TSL Coach Lee Won Jae's anger at EG's behavior. The salient observation is that after Milkis (convincingly) made the point that EG's behavior was extremely rude and improper by Korean cultural standards, Mr. Garfield of EG changed the entire direction of the conversation towards his insinuation that Milkis was at fault for damaging EG. Indeed, as a previous poster points out, Mr. Garfield has significant experience and skill with PR compared to Milkis, and in my opinion, he specifically leveraged this advantage to deflect the fact that Evil Geniuses blatantly disrespected Team TSL (at least, we can all presumably agree: "by Korean standards").

So while the OP brings up a number of "lessons" from this whole event (highlighted in bold), allow me to claim another:

As Starcraft 2 ESPORTS grows to a global scale, managers and other ESPORTS agents must strive to be aware of and (reasonably) sensitive to individual countries' cultural values.

And a corollary:

If you ignore or disregard a culture's values, you're digging your own grave.

[[For the next chunk, I'm going to make an assumption about international business ethics that I believe is true, but I'll briefly address "if you believe something else" right afterward. Look after the first set of dashes separating sections for that.]]

From the perspective of an international businessman interested in signing a player in Korea, you have to take the (general) perspective that you're a non-native purchasing an asset in a foreign country. Necessarily, this is going to involve some type of interaction with the people of that country. After all, you're entering another country in order to do business.

Thought experiment time:

Imagine that a foreign company enters your country to do business and sets up a factory a mile from your hometown. Then suppose they dump all types of industrial pollutants into the environment, including toxic waste into a river that supplies your town with drinking water. As a result, many of your friends become sick. Your mother comes down with a severe fever and must go to the hospital for two weeks to recover.

Obviously, this company is in the ethical wrong, yes? Of course if your country has domestic environmental policy laws forbidding this behavior, the company would be in the legal wrong too. But let's even suppose that no such laws exist. Still -- What would your reaction be? (Feel free to insert alternate culturally/ethically offensive behavior by this hypothetical company as desired.)

I think you'd be pissed. I think you'd be mad as hell. I think you'd be right.

No one's argued with the fact that it's a cultural expectation in Korea that if a team is interested in recruiting the player, that the manager of that team speak with the manager of the player's team directly. In my opinion, EG blatantly violated this, a cultural value of Korea, in allowing the negotiations regarding Puma to go as far as they did before contacting TSL management directly.

---

On the other hand, there's the tacit response: "Look. This is Business; stop being so naive. Business is a cut-throat, no-holds-barred, cold-hearted thing, where money talks, and that's that." So hey, let's throw ethics entirely out the window (or, perhaps, just disagree with me about whether it's Korea's ethics that should be respected (despite the fact that, well, this is a Korean player previously on a Korean team we're discussing)). What's the bare-bones utilitarian outcome of this entire thing?

Frankly, even if EG profits considerably by adding Puma to their roster (even with all of this dramatic ado), they've still seriously damaged their relationship with Coach Lee Woon Jae, their relationship with Team TSL, and their reputation in the eyes of some (if not many) Korean fans. A clear consequence is that EG cannot continue behaving this way repeatedly. If they do, they risk alienating a greater and greater segment of the SC2 community.

Cut off one friend. Cut off another. Eventually, you won't have any friends. (This means you, EG.)

---

That all said, I tend to agree with djWHEAT's commentary at the end of the Weapon of Choice episode (as well as the general theme of the OP): Despite everything going on here, Puma should end up ahead, and that's a GOOD thing.

But importantly, don't let that distract you from the fact that there's a possible world out there, where EG behaves more appropriately, TSL's coach keeps his dignity, and Puma still gets the same great outcome in the end.
TheButtonmen
Profile Joined December 2010
Canada1403 Posts
July 22 2011 06:30 GMT
#65
....did you just compare hiring a player to dumping tons of toxic waste and sickening / killing off a village?
Executor1
Profile Joined April 2011
1353 Posts
July 22 2011 06:35 GMT
#66
On July 22 2011 12:49 ComusLoM wrote:
What I took most offense too was this:

Show nested quote +
I'm not using the word defamation lightly here. In essence, Garfield was insinuating that Milkis was partially responsible for the damage caused to EG by translating content without doing proper justice to the "facts".


Basically he was telling Milkis to do EG's work for them, and that's ridiculous, let's not forget this is the team that only represented their point of view (with intentional misinformation) regarding why TL was not participating in their team league. Now they're saying these kinds of threads on TL are damaging and should be done better.

.

OMG why was this not brought up sooner.

Eg was saying in the issue of liquid in the team league that "it was not our job to comment on team liquids point of view" or something of that nature. Now Alex is stating the complete opposite to be true.

Double standards if you ask me, i cant remember the whole story but i do remember that they only told the story from their point of view and left a very vague description of why Liquid was not participating and said it was not their place to say why or why not liquid wasnt participating.

=/
Dayrlan
Profile Joined November 2010
United States248 Posts
Last Edited: 2011-07-22 06:51:25
July 22 2011 06:42 GMT
#67
On July 22 2011 15:30 TheButtonmen wrote:
....did you just compare hiring a player to dumping tons of toxic waste and sickening / killing off a village?


As I said in my post, pick your favorite type of behavior. The degree isn't the issue here: This is a big enough issue in the eyes of TSL, and especially Coach Lee Won Jae, for them to be seriously offended by it. That's the piece that matters.

[Edit]:

But yes, using the example of a company dumping toxic waste and hurting a village is meant as a "generic" international business ethics violation that everyone will recoil at, regardless of what country in the world they live in or what values they have. This is in contrast to EG not talking to TSL management before proceeding in negotiating too far with Puma, which (apparently) is only unethical/disrespectful in the context of Korean culture (but perhaps not so, say, from the perspective of an American or a Canadian necessarily - or at least not in the same way).

I'm not intending to equate the two. I'm intending to play the Golden Rule card solely for the purposes of the ethical argument (i.e. "Do unto others as you would have them do unto you."). The intent, rather, is to paint a picture everyone can relate to (instead of trying to convince people to directly relate to TSL/Coach Lee Won Jae's exact position, which may just.. well.. not happen, depending on your personal/cultural beliefs).
Executor1
Profile Joined April 2011
1353 Posts
July 22 2011 06:51 GMT
#68
People are getting butthurt about the transfer of Puma, but let's keep in mind this is all to the benefit of Puma; whatever happens, he is going to benefit. Most likely, he would have gotten some form of contract or improved conditions at TSL. He could probably still acquire that if a deal with EG cannot be worked out. And, obviously, EG want to secure him as a player.

Also i dont agree with this. Sure if puma plays the teams off each other to get a better deal, financially he stands to benifit that is obvious. In terms of practice environment / coaching and interaction with other players he stands to lose everything (IMO) by joining EG. Sure AG says that they are setting up an infrastructure that will be conducive to Puma's practice environment or w/e AG said, but lets be realistic here. What exactly can EG provide in that sense (from overseas mind you) that would not be ALOT better in TSL?

They said this was a safe way for EG to invest in the korean market without starting up a team house , buying a team or signing many players (something along those lines) so what exactly are they going to provide for him to make sure his skill level continue's to improve over there? Clearly its something but can anyone see it being anywhere near the type of environment he would get from practicing and living in the TSL house, i certainly cant.

In my opinion if Puma joins EG within months i dont think his skill level will be improving as fast as top koreans who have team houses full of players to practice with and discuss strategies as well as a coach for support and advice. I could see this venture being somewhat dissapointing for EG in the future as without the proper support Puma will be no better than a foreigner with a few online practice partners grinding the ladder everyday (no offense). Aside from financially i dont see this being a good deal for puma, and i find it strange that he either didnt ask TSL for a contract or that TSL didnt come up with some sort of counter offer. Obviously he hasnt signed with EG yet, but i hope Coach lee doesnt give up so easily and tries make a counter offer of some sort with a contract to puma. I mean no one at EG even speaks the same language as puma and from the sounds of it he will be staying in korea, so beyond paying for him to go to foreign tournaments and giving him a salary, what exactly can EG do for puma? Thats my main question.
Executor1
Profile Joined April 2011
1353 Posts
July 22 2011 06:57 GMT
#69
On July 22 2011 15:42 Dayrlan wrote:
Show nested quote +
On July 22 2011 15:30 TheButtonmen wrote:
....did you just compare hiring a player to dumping tons of toxic waste and sickening / killing off a village?


As I said in my post, pick your favorite type of behavior. The degree isn't the issue here: This is a big enough issue in the eyes of TSL, and especially Coach Lee Won Jae, for them to be seriously offended by it. That's the piece that matters.

[Edit]:

But yes, using the example of a company dumping toxic waste and hurting a village is meant as a "generic" international business ethics violation that everyone will recoil at, regardless of what country in the world they live in or what values they have. This is in contrast to EG not talking to TSL management before proceeding in negotiating too far with Puma, which (apparently) is only unethical/disrespectful in the context of Korean culture (but perhaps not so, say, from the perspective of an American or a Canadian necessarily - or at least not in the same way).

I'm not intending to equate the two. I'm intending to play the Golden Rule card solely for the purposes of the ethical argument (i.e. "Do unto others as you would have them do unto you."). The intent, rather, is to paint a picture everyone can relate to (instead of trying to convince people to directly relate to TSL/Coach Lee Won Jae's exact position, which may just.. well.. not happen, depending on your personal/cultural beliefs).

EG even said themselves that this is the first time they have tried to pick up a player on a team without contacting the organization first, but they think that under the circumstances it was appropriate (because he didnt have a contract i guess).

It still seems rather unacceptable to me, puma is like 19 years old and doesnt even speak the same language and is dealing with a foreign company and they approach him and put all the burden on him to make the decision himself especially since he probably doesnt come fromm a rich background if he sees a number thrown at him that makes him excited he would probably just jump at it without thinking. I think TSL would have liked it to be more of a team decision (from what i understand) or at least have some type of back and forth between EG and the coach first. Like coach lee said he wants whats best for puma and he could read over the contract to make sure puma gets a fair deal etc. If thats what puma really wanted.
BackSideAttack
Profile Joined December 2010
1103 Posts
July 22 2011 06:58 GMT
#70
Due to popular demand i went ahead and compiled all the sponsors EG has listed on their website. So if anyone wants to boycott their products here they are:

Intel,
Steel Series,
Monster Energy,
Kingston HyperX,
In Win development Inc,
6 pool gaming,
BigFoot Networks,
Split Reason Clothing,
Inferno Online,
G7 Teams,
NFO Servers,
Ventrilo.net
GoatSwarm
Profile Blog Joined April 2011
Sweden63 Posts
July 22 2011 07:17 GMT
#71
I think this is a very important topic, and I salute you for writing an awesome post about it. Looking forward to reading all of the replies.
Never stop fighting!
sashamunguia
Profile Joined February 2011
Mexico423 Posts
July 22 2011 07:24 GMT
#72
this isn't just a kid's game anymore, i really wish ppl realize that :/

Alex may be wrong on insinuating Milkis affected or diifamated EG, I mean, he "did", but it's not his fault, In any case Milkis just translated, he's just a translator, not the source. Anyhow, he didn't just "translate", he published someone else's work on TL, maybe if someone else made the Original Thread and used Milkis "just to" translate, there would not be such a deal..


I repeat, we can't expect players live out of love and good wishes, so sorry most ppl can't just get that into their heads
"only the need for meaning changes how you feel about what you see" "he who is not courageous enough to take risks will accomplish nothing in life" "being a Rebel is as stupid as to be completely Obedient"
dotted
Profile Joined August 2010
Denmark11 Posts
July 22 2011 07:25 GMT
#73
On July 22 2011 15:58 BackSideAttack wrote:
Due to popular demand i went ahead and compiled all the sponsors EG has listed on their website. So if anyone wants to boycott their products here they are:

EG didn't do anything wrong, why would you boycott them?
Illegal Danish
Sabu113
Profile Blog Joined August 2009
United States11093 Posts
Last Edited: 2011-07-22 07:29:53
July 22 2011 07:26 GMT
#74
Sorry for not responding directly to the Op. I just wanted to say thank you for such a great post. So few are capable of fulfilling what the commandments demand and this posts does. Thanks for contributing.


* Yeah Fairs fair in war and business. I can't believe people have already forgotten the slave drivers running Broodwar. Weren't we bitching about how evil kespa was months ago?
Biomine is a drunken chick who is on industrial strength amphetamines and would just grab your dick and jerk it as hard and violently as she could while screaming 'OMG FUCK ME', because she saw it in a Sasha Grey video ...-Wombat_Ni
dotted
Profile Joined August 2010
Denmark11 Posts
Last Edited: 2011-07-22 07:39:44
July 22 2011 07:27 GMT
#75
*double post, mod please delete*
Illegal Danish
DivinO
Profile Blog Joined July 2009
United States4796 Posts
July 22 2011 07:32 GMT
#76
You're a fucking legend. Truly insightful and a sensible and well-written read. Thank you for being a productive member of Team Liquid and for providing content such as this.
LiquipediaBrain in my filth.
DirtYLOu
Profile Joined May 2010
575 Posts
July 22 2011 07:33 GMT
#77
On July 22 2011 12:20 Kaal wrote:
Show nested quote +

A worldwide recreation of KeSPA is not, and will never be, possible.


Kespa has been screwing over players since it's beginning. Why would you even want this? KESPA has functioned to protect the interests of the sponsors, not the players. IE, Kespa vs GOM drama for the GOM booster tournaments, etc. etc.


What the fuck do you know about kespa? If not kespa there would've been no professionalism in this, and it would look like sc2 is looking now - like it's running in my backyards with 14yo kids.

shiet where does people like you come from, not having any background whatsoever.
http://sc2ranks.com/c/9051/slayersteam/ <-- SlayerS players in Grandmaster !
Baarn
Profile Joined April 2010
United States2702 Posts
July 22 2011 07:40 GMT
#78
The NASL ended 2 weeks ago almost? With all that went on and how precarious the situation was I would've at least prepared a brief statement in case the other team got upset about it. I would think taking advantage of a situation where the other party will likely be upset would make it obvious what was gonna occur at a later date.
There's no S in KT. :P
IslandLife
Profile Joined March 2011
21 Posts
Last Edited: 2011-07-22 07:43:27
July 22 2011 07:42 GMT
#79
+ Show Spoiler +
On July 22 2011 15:15 Dayrlan wrote:
(This will be somewhat long. Please choose to read it all before responding to any piece of it.)

I think this article/post makes many excellent points, but it ignores one significant piece: The display of international business ethics (or in my opinion, lack thereof) from Evil Geniuses.

Indeed, if you re-watch the recent Weapon of Choice episode and trace the conversation, it is easily to notice that the conversation originally was a debate over TSL Coach Lee Won Jae's anger at EG's behavior. The salient observation is that after Milkis (convincingly) made the point that EG's behavior was extremely rude and improper by Korean cultural standards, Mr. Garfield of EG changed the entire direction of the conversation towards his insinuation that Milkis was at fault for damaging EG. Indeed, as a previous poster points out, Mr. Garfield has significant experience and skill with PR compared to Milkis, and in my opinion, he specifically leveraged this advantage to deflect the fact that Evil Geniuses blatantly disrespected Team TSL (at least, we can all presumably agree: "by Korean standards").

So while the OP brings up a number of "lessons" from this whole event (highlighted in bold), allow me to claim another:

As Starcraft 2 ESPORTS grows to a global scale, managers and other ESPORTS agents must strive to be aware of and (reasonably) sensitive to individual countries' cultural values.

And a corollary:

If you ignore or disregard a culture's values, you're digging your own grave.

[[For the next chunk, I'm going to make an assumption about international business ethics that I believe is true, but I'll briefly address "if you believe something else" right afterward. Look after the first set of dashes separating sections for that.]]

From the perspective of an international businessman interested in signing a player in Korea, you have to take the (general) perspective that you're a non-native purchasing an asset in a foreign country. Necessarily, this is going to involve some type of interaction with the people of that country. After all, you're entering another country in order to do business.

Thought experiment time:

Imagine that a foreign company enters your country to do business and sets up a factory a mile from your hometown. Then suppose they dump all types of industrial pollutants into the environment, including toxic waste into a river that supplies your town with drinking water. As a result, many of your friends become sick. Your mother comes down with a severe fever and must go to the hospital for two weeks to recover.

Obviously, this company is in the ethical wrong, yes? Of course if your country has domestic environmental policy laws forbidding this behavior, the company would be in the legal wrong too. But let's even suppose that no such laws exist. Still -- What would your reaction be? (Feel free to insert alternate culturally/ethically offensive behavior by this hypothetical company as desired.)

I think you'd be pissed. I think you'd be mad as hell. I think you'd be right.

No one's argued with the fact that it's a cultural expectation in Korea that if a team is interested in recruiting the player, that the manager of that team speak with the manager of the player's team directly. In my opinion, EG blatantly violated this, a cultural value of Korea, in allowing the negotiations regarding Puma to go as far as they did before contacting TSL management directly.

---

On the other hand, there's the tacit response: "Look. This is Business; stop being so naive. Business is a cut-throat, no-holds-barred, cold-hearted thing, where money talks, and that's that." So hey, let's throw ethics entirely out the window (or, perhaps, just disagree with me about whether it's Korea's ethics that should be respected (despite the fact that, well, this is a Korean player previously on a Korean team we're discussing)). What's the bare-bones utilitarian outcome of this entire thing?

Frankly, even if EG profits considerably by adding Puma to their roster (even with all of this dramatic ado), they've still seriously damaged their relationship with Coach Lee Woon Jae, their relationship with Team TSL, and their reputation in the eyes of some (if not many) Korean fans. A clear consequence is that EG cannot continue behaving this way repeatedly. If they do, they risk alienating a greater and greater segment of the SC2 community.

Cut off one friend. Cut off another. Eventually, you won't have any friends. (This means you, EG.)

---

That all said, I tend to agree with djWHEAT's commentary at the end of the Weapon of Choice episode (as well as the general theme of the OP): Despite everything going on here, Puma should end up ahead, and that's a GOOD thing.

But importantly, don't let that distract you from the fact that there's a possible world out there, where EG behaves more appropriately, TSL's coach keeps his dignity, and Puma still gets the same great outcome in the end.


Saying it is a cultural expectation that you talk with the coach first is ludicrous. I haven't read the whole thing, but I don't think eSports is mentioned in the "Analects of Confucius". Tell you what, set up a poll and ask all the employees over at Samsung if they think it'd be cool to, just, you know, hang out and work without a contract so they can sleep on a 요 and eat 만두 and 냉면 all summer. Mmmmm 냉면.

To tell you the truth, I think EG will be one of the few teams to survive as this scene becomes more and more popular. At least they have an inkling of business sense.
Yah mon!
TheButtonmen
Profile Joined December 2010
Canada1403 Posts
July 22 2011 07:43 GMT
#80
On July 22 2011 15:58 BackSideAttack wrote:
Due to popular demand i went ahead and compiled all the sponsors EG has listed on their website. So if anyone wants to boycott their products here they are:

Intel,
Steel Series,
Monster Energy,
Kingston HyperX,
In Win development Inc,
6 pool gaming,
BigFoot Networks,
Split Reason Clothing,
Inferno Online,
G7 Teams,
NFO Servers,
Ventrilo.net


Dude you're going around and posting this in multiple threads really?
Prev 1 2 3 4 5 6 8 9 10 Next All
Please log in or register to reply.
Live Events Refresh
PiGosaur Cup
00:00
#94
Liquipedia
[ Submit Event ]
Live Streams
Refresh
StarCraft: Brood War
Jaedong 832
Hyuk 763
Killer 125
firebathero 119
sorry 55
Hm[arnc] 11
sSak 3
League of Legends
JimRising 495
Counter-Strike
olofmeister709
shoxiejesuss589
byalli523
Super Smash Bros
Mew2King210
Other Games
summit1g5647
ceh9530
Happy288
ROOTCatZ166
Sick124
ToD63
Organizations
Other Games
gamesdonequick536
BasetradeTV51
StarCraft: Brood War
lovetv 15
[ Show 13 non-featured ]
StarCraft 2
• Berry_CruncH340
• Light_VIP 16
• AfreecaTV YouTube
• intothetv
• Kozan
• IndyKCrew
• Migwel
StarCraft: Brood War
• BSLYoutube
• STPLYoutube
• ZZZeroYoutube
Dota 2
• lizZardDota2292
League of Legends
• Jankos684
Other Games
• WagamamaTV134
Upcoming Events
Replay Cast
37m
Kung Fu Cup
2h 37m
Replay Cast
15h 37m
The PondCast
1d 1h
OSC
1d 4h
Replay Cast
1d 15h
Escore
2 days
CranKy Ducklings
3 days
Sparkling Tuna Cup
4 days
OSC
4 days
[ Show More ]
Afreeca Starleague
5 days
Rush vs Hm
Bisu vs Shuttle
WardiTV Weekly
5 days
The Patches Monday
5 days
Afreeca Starleague
6 days
Sharp vs Shinee
Action vs Shine
PiGosaur Cup
6 days
Liquipedia Results

Completed

Proleague 2026-08-10
CranK Gathers Season 4: BW vs SC2 Team League
Eternal Conflict S2 Finale

Ongoing

KCM Race Survival 2026 Season 3
K-JUNGMAN
Acropolis #5
RSL Revival: Season 6
Esports World Cup 2026
Esports World Cup 2026: LCQ
BLAST Bounty Summer 2026
BLAST Bounty Summer Qual
Stake Ranked Episode 3
XSE Pro League 2026
IEM Cologne Major 2026
Stake Ranked Episode 2

Upcoming

Escore Tournament S3: W7
CSLAN 4
ASL Season 22
Escore Tournament S3: W8
Acropolis #5 - TRS
Blizzard Classic Cup 2026
Acropolis #5 - GSA
HSC XXX
SC4ALL II: StarCraft II
Kung Fu Cup 2026 Grand Finals
RSL Offline Finals
PiG Sty Festival 8.0
Big Dog Cup 2026 Div 1
META DYMY #4
PGL Masters Bucharest 2026
Thunderpick World Champ.
ESL Pro League Season 24
Stake Ranked Episode 4
Logitech G Connect 2026
SL StarSeries Fall 2026
FISSURE Playground #5
BLAST Open Fall 2026
TLPD

1. ByuN
2. TY
3. Dark
4. Solar
5. Stats
6. Nerchio
7. sOs
8. soO
9. INnoVation
10. Elazer
1. Rain
2. Flash
3. EffOrt
4. Last
5. Bisu
6. Soulkey
7. Mini
8. Sharp
Sidebar Settings...

Advertising | Privacy Policy | Terms Of Use | Contact Us

Original banner artwork: Jim Warren
The contents of this webpage are copyright © 2026 TLnet. All Rights Reserved.