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Wizards, Warriors, and Magic: A Strategic Partnership

Forum Index > General Forum
149 CommentsPost a Reply
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Wizards, Warriors, and Magic: A Strategic Partnership

Text byLiquid`Nazgul
September 27th, 2016 14:16 GMT


Team Liquid signs ground-breaking strategic partnership with Peter Guber, Ted Leonsis, Bruce Stein, Magic Johnson, and more


“Team Liquid, one of the most successful global esports team franchises has announced the sale of the controlling interest in their team to a diversified and accomplished ownership group led by two renowned professional sports team owners, media and technology entrepreneurs Peter Guber and Ted Leonsis. Steve Arhancet and Victor Goossens will continue in their respective roles as Co-CEOs of Team Liquid and will also serve as Directors for Team Liquid. Guber and Ted Leonsis will serve as Co-Executive Chairmen of their new esports ownership group aXiomatic and will be joined by a group of leading strategic partners in building their broad based esports enterprise. Bruce Stein, an accomplished executive from technology, content and consumer product companies will serve as CEO of aXiomatic.”

— aXiomatic eSports


As I’m sure you’ve heard by now, we have announced a groundbreaking strategic partnership with an investment group led by Peter Guber and Ted Leonsis. For myself and Steve, this has been a really long time in the making and we are excited finally to be able to share it with you. When we started looking for investment early last year, we had many different options from multiple minority investments to a majority investment. Throughout this long process I have really gotten to know Bruce and Peter as intelligent and trusting partners and they have put together a phenomenal investment group to invest alongside them—including Ted Leonsis whose background is a perfect mix of sports, technology, and innovation.

I would like to take this opportunity to speak briefly about what this means for Liquid. An important message I wanted to communicate today is that Steve and I are both on long term agreements as Co-CEO’s of the company. In a way, our involvement in leading Liquid is even more assured now than when we were sole owners. There is no place I would rather be than working to bring Liquid to greater heights together with our amazing staff and players. I’ve now put almost half of my life into Team Liquid, and I’m ready to begin a new chapter in the ongoing story of our presence in esports. Today I want to leave you with a message of reassurance that everything will be the same but better. I intend to write a long-form blog post in the coming weeks that will provide more insight into our decision and newly formed partnership. It will describe my hopes and aspirations, but it will also touch upon worries and concerns that we have had to think deeply about.

I want to give a shout out to Bruce who has been spearheading many of the conversations this past year. He’s one of the smartest, most grounded, and ethical individuals I’ve ever met and I am proud that I will be able to have him as a mentor. Most importantly thank you so much to all the fans and staff that helped to make this happen. We could not have done it without you.

- Victor "Nazgul" Goossens

I will always be a fan at heart—a gamer who fell in love with League of Legends. I decided to build a team because I've been passionate about gaming and competition since I first started playing WarCraft and StarCraft. It's the core inspiration for why I set out to build an esports team in the first place. I followed my heart and walked away from my career in Washington D.C. even though all I knew was that I loved gaming. It's been an unbelievable journey so far, and I am so proud to make a difference in this growing industry.

The recognition that esports has received over the past few years has been awe-inspiring, and the hobby that our fans and I share can now be counted among the biggest competitions in the world. This partnership will give our current and future players opportunities that I could only dream of when we started. Peter, Ted, and Bruce share the same ambitions that Victor and I have been working toward, and I am excited to learn as much as I can from them.

Team Liquid is already one of the organizations shaping the future of esports, but there are still so many opportunities that we want to explore. The goals I share with Victor have changed—they are now a lot bigger, and a lot bolder. There are very exciting times ahead, and we're all going to take this to the next level together.

- Steve "LiQuiD112" Arhancet



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Administrator
Grettin
Profile Joined April 2010
42411 Posts
Last Edited: 2016-09-27 14:17:42
September 27 2016 14:17 GMT
#2
Well.. Today is certainly an interesting day. Congrats Victor and co.
"If I had force-fields in Brood War, I'd never lose." -Bisu
Musicus
Profile Joined August 2011
Germany23579 Posts
September 27 2016 14:21 GMT
#3
Congrats, as long as all the old guys are still on board, this seems like a cool deal and a great oppurtunity to grow!
Maru and Serral are probably top 5.
Jer99
Profile Blog Joined April 2011
Canada8159 Posts
September 27 2016 14:22 GMT
#4
Holy shiet
StrategyTaeJa #1 || @TL_Jer99 || "seeker seeked out his seeking"
St3MoR
Profile Joined November 2002
Spain3256 Posts
September 27 2016 14:22 GMT
#5
let's hope this is for the best, mixed feelings
Prophet in TL of the Makoto0124 ways
HououinKyouma
Profile Joined November 2011
Australia152 Posts
September 27 2016 14:23 GMT
#6
hope this bring a good future, keep moving forward yo
Terran Dream Team | TaeJa | INnoVation | Maru | TY| Cure | Maru again
Liquid`JunoTheCat
Profile Joined December 2014
Netherlands79 Posts
September 27 2016 14:26 GMT
#7
Incredibly happy for this, and looking forward to a bright future for TL :3

Congrats Victor and Steve.
Team Liquid"Two things fill the heart with ever new and increasing admiration and awe: the starry skies above and the moral law within"
Mag1c
Profile Joined February 2015
Canada180 Posts
September 27 2016 14:30 GMT
#8
Congratulations to Steve and Victor! You earned this. Good luck with the next steps.
Oracle's Elixir: LoL eSports analytics (http://oracleselixir.com)
lichter
Profile Blog Joined September 2010
1001 YEARS KESPAJAIL22272 Posts
September 27 2016 14:31 GMT
#9
On September 27 2016 23:30 Mag1c wrote:
Congratulations to Steve and Victor! You earned this. Good luck with the next steps.


are you magic johnson
AdministratorYOU MUST HEED MY INSTRUCTIONS TAKE OFF YOUR THIIIINGS
YourGoodFriend
Profile Blog Joined June 2010
United States2197 Posts
September 27 2016 14:32 GMT
#10
Wow congrats guys!
anonymous is the most famous author that anyone can be
y0su
Profile Blog Joined September 2011
Finland7871 Posts
September 27 2016 14:34 GMT
#11
Awesome!
Didn't see mention of Magic??
Did see axiom...atic
BLinD-RawR
Profile Blog Joined April 2010
ALLEYCAT BLUES51080 Posts
September 27 2016 14:36 GMT
#12
On September 27 2016 23:22 Jer99 wrote:
Holy shiet


same.

That said I'm not rooting for golden state.
Brood War EICWoo Jung Ho, never forget.| Twitter: @BLinDRawR
Liquid`JunoTheCat
Profile Joined December 2014
Netherlands79 Posts
September 27 2016 14:37 GMT
#13
y0su wrote:
Awesome!
Didn't see mention of Magic??
Did see axiom...atic



Magic Johnson is one of the investors. The link at the top of the post has more info :D
Team Liquid"Two things fill the heart with ever new and increasing admiration and awe: the starry skies above and the moral law within"
IofDBholder
Profile Joined September 2009
30 Posts
September 27 2016 14:38 GMT
#14
On September 27 2016 23:34 y0su wrote:
Awesome!
Didn't see mention of Magic??
Did see axiom...atic


The investing co-ownership group includes:

Magic Johnson - Hall of Fame basketball player and serial entrepreneur


Congrats!!!
Lucumo
Profile Joined January 2010
6850 Posts
September 27 2016 14:42 GMT
#15
There is someone besides Nazgul leading TL? I'm out of touch.

Congrats, I guess. We will see how things develop.
Musicus
Profile Joined August 2011
Germany23579 Posts
Last Edited: 2016-09-27 14:45:54
September 27 2016 14:45 GMT
#16
On September 27 2016 23:42 Lucumo wrote:
There is someone besides Nazgul leading TL? I'm out of touch.

Congrats, I guess. We will see how things develop.


There was a merger some time ago.

https://www.teamliquidpro.com/news/2015/01/06/team-liquid-and-former-curse-become-one
Maru and Serral are probably top 5.
zeo
Profile Joined October 2009
Serbia6342 Posts
Last Edited: 2016-09-27 14:48:45
September 27 2016 14:48 GMT
#17
Is this just for the TL esports team or does it include everything (forums ect.)?
Pre-emptive retaliatory de-escalation action
BisuDagger
Profile Blog Joined October 2009
Bisutopia19367 Posts
September 27 2016 14:49 GMT
#18
Where are my staff season tickets?
ModeratorFormer Afreeca Starleague Caster: http://afreeca.tv/ASL2ENG2
Ansibled
Profile Joined November 2014
United Kingdom9872 Posts
September 27 2016 14:50 GMT
#19
'aXiomatic eSports'

'StarCraft is just a fairy tale told to scare children actually.'
TL+ Member
Zhek
Profile Blog Joined January 2010
Canada342 Posts
September 27 2016 14:52 GMT
#20
Bring in the big money yo
1 2 3 4 5 6 7 8 Next All
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