EPTproblem solved.
Ideas on how to give more exposure to sponsors - Page 12
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BreakfastBurrito
United States893 Posts
problem solved. | ||
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OptimusYale
Korea (South)1005 Posts
On June 26 2012 17:12 FreudianTrip wrote: AAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAAARGH. When did people on the internet stop learning how to read. How do you quote a post of mine where I say I've been misquoted only to mis fucking quote me. Jesus christ. That link? It's a different brand awareness. They're not advertising Medal Of Honour in a Medal of Honour game. And then he goes on the rant about Advertisers pushing eSports. The eSports model is based on capitalism... That sentence barely even means anything. God this threads dumb. People on the internet are fucking retarded these days. I'm out. Arsenal Fan here. It's called Ashburton Grove. Man United's stadium is called Old Trafford and Man City's stadium is called Maine Road. Just because ESPN calls it something doesn't make it the name. St James' Park is clearly not called The Sport Direct Arena while we're at it. edit: k now I'm out Er really..... Because the ground actually says emirates stadium. It's true name has yet to be given, and after the sponsorship runs out (once the 10 years is up after they paid for most of your stadium) there are plans to call it ashburton grove but there are a few other names going around too. I've followed football all my life, trust me I know that st. Jame's will always be st james, but that was an old stadium that has had its name changed. Emirates is new and has always been called the emirates as they paid for your stadium. I've also been to the Emirates a few times on various games (league match, FA cup, Emirates cup and also a champions league qualifier) and all arsenal fans that live in the area call it the emirates. ![[image loading]](http://footballpicturesgallery.com/wp-content/uploads/2012/03/dda7c_arsenal_football_club_298412960_425aef6458.jpg) | ||
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PH
United States6173 Posts
I also wouldn't mind overlays during tournament streams featuring sponsor info. On June 25 2012 20:25 skeldark wrote: You are kidding me? You ask yourself how sponsers can annoy us with more advertise? You also ask yourself how company's could get more money from you and how you are able to buy a product for more money than they want? You know what i have a solution. Because you are so worry about them making money, you just give them all your money and we dont see shit advertise ingame! Without sponsor money, we get no progamer level SC2 content. Stop being fifteen years old and grow up a bit. | ||
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Ciryandor
United States3735 Posts
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EneMecH
United Kingdom218 Posts
 My keyboard is steelseries. My mobo is gigabyte in honor of the underwatched gigabyte cup and I watch every tournament in the background even if I'm not watching it and I got a season pass to NASL. I've done my part haha I think one of the things to remember that we can all do is when we wanna spend our consumerist pig money, to just tip it in favor of sc2 and E-sports sponsors, in addition to trying to create better exposure. | ||
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Rassy
Netherlands2308 Posts
On June 26 2012 16:35 Sea_Food wrote: Blizzard does not give a shit about esports unless they get money from it. They take like 50% add revenue as royalties from tournaments with +5000$ price pool. This actually makes sc2 a kinda terrible esport compared to games like LoL, DotA or fighting games. Is this true? i cant believe blizzard can claim anny add revenue, and also would not understand why they would. Do they realy take 50% of the tournaments with 5k+??? | ||
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EneMecH
United Kingdom218 Posts
On June 26 2012 20:47 Rassy wrote: Is this true? i cant believe blizzard can claim anny add revenue, and also would not understand why they would. Do they realy take 50% of the tournaments with 5k+??? And they invest some back, the reason why is they want sc2 as an E-sport to be tied to them as a company, as it doesn't actually benefit them in any other way in the longterm. Fact is, they're a huge company so they cannot create a good legitimate E-sport. It's impossible. Great games are made indepedently. Look at how bad runescape became. | ||
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zezamer
Finland5701 Posts
On June 26 2012 20:47 Rassy wrote: Is this true? i cant believe blizzard can claim anny add revenue, and also would not understand why they would. Do they realy take 50% of the tournaments with 5k+??? no | ||
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skeldark
Germany2223 Posts
On June 26 2012 19:47 PH wrote: I've been thinking tournaments should include custom textures in maps for a while now. Having a huge company logo underneath big battles is about as much exposure as you can ask for. It would, of course, however, be important for the players to only see the actual map textures, and somehow have the ad textures load up only for the observers. I don't know if that's possible, though. I also wouldn't mind overlays during tournament streams featuring sponsor info. Without sponsor money, we get no progamer level SC2 content. Stop being fifteen years old and grow up a bit. Thank you very much but im not interested in a flame war. Perhaps this is a misclick and you just quoted the wrong post. I did not talk about what happens with or without sponser money, i talked about why the op act like its his job to make sure people can get more money from him. | ||
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Felnarion
442 Posts
I think they should be overlays in the game, obviously, and then more subtle textures in the map itself. Maps should be created, ahead of time, with sponsors logos in the map tiles IN THE BASE. Has to be in the base. Most camera time is spent in the base, and its least intrusive in the base. These should be switchable depending on what player/team is in the game. Teams should submit sponsors they want displayed inside bases, as well as logo(s) (I don't know the technicalities involved here, but obviously a logo in the correct format) a certain amount of time ahead of a tournament. If they fail to do so, or a player has none, a generic set of tournament sponsors will be used. The map should be set up in such a way that an Admin (or caster, whoever) can select at the beginning of the match via a menu which sponsors will be displayed in each base. This Menu should be easily available at any point in the game to that person so they can correct any mistakes (such as putting a Monster logo with a team that is not sponsored by Monster) without having to restart the game or embarrass a team/player. If necessary, any cost to maintain employees by MLG or the tournament could be offset by requiring a fee for displaying team-specific sponsors rather than MLG sponsors. Destructable rocks definitely need logos. I think these should be generic tournament logos except where the rocks are clearly a part of the base, like ramps, in which case they should be devoted to the team. For computer hardware companies, other, out of game strategies could definitely increase exposure. Camera positioning on the hands/keyboard/mouse. Displaying logos during breaks. Moving those TV monitors behind the casters at MLG to the side more so you can actually see the logo. More sponsored content. The Dr. Pepper stream for instance. They've already begun doing this, with like the 5 minute Red Baron thing which was just an awesome idea, but more of it. Maybe throw in a contest or two, like a year's supply of Monster or Dr. Pepper to those in attendance. | ||
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Koshi
Belgium38799 Posts
I am buying stuff from sponsors, but if they start demanding too much, then they can seriously fuck off. I don't want to see any advertising in the game. I do NOT want the game paused for commercials. Don't forget 99% of all companies try to make as much money, with the least amount of resources. At least we should counter it for demanding as much as possible for every euro we spend. | ||
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zEnVy
United States446 Posts
On June 25 2012 20:37 FreudianTrip wrote: Dude you don't work for them. Don't do their advertising for them. This 'lets help advertisers' shit boggles my mind. Of course TB has an opinion on it, he makes a very good amount of money from them. Of course EG cares about how to get sponsorship out there, they're being paid millions of dollars to do so. You, you are not. So here's my idea. The Protoss are replaced by Coca-Cola, Zealots are Sinalco bottles, Stalkers are Coke-Zero cans and Carriers are Chupa-Chups (because they suck, geddit?). Zergling Speed is renamed 'Just Do It' and the lings gain little Nike shoes, you can choose what brand of Nikes in the custom decal section like this is NBA2K12. For Terran, Marines are removed and replaced by 'Marlboro Men' who have a constant stim (due to being super cool because they smoke cigarettes) but lose health over time. Not only is this great advertising but it's a gameplay mechanic as well! We can sell that spot for HUNDREDS OF CENTS! They do work for the sponsors. If the sponsors decide eSports isn't maximizing their marketing dollar, they'll go elsewhere. You know what happens to eSports without tons of sponsors? It dies. | ||
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teddyoojo
Germany22369 Posts
On June 26 2012 02:16 Oproer wrote: My conclusion: Advertisement is a necessary evil. There's no reason to embrace it.. advertisement pretty much generates money for esports "out of nothing". so wheres the evil? | ||
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OuchyDathurts
United States4588 Posts
On June 26 2012 14:24 Talin wrote: That's not the point, though. The point is that fans and spectators shouldn't be actively trying to solve problems for sponsors and organizers. If they think they need to place more advertisements during a cast, let them think about that and let them do it and see what the response is. If they think they need to go PPV, let them try it and see what the response is (like MLG, for example). If they can't think of any good ideas on their own, too bad. Don't bend over backwards to accommodate them or help them out. They're neither your friends nor business partners. They're the ones trying to sell their stuff to you. If you don't pull for your own interests or if you get sucked into believing that their interest IS your interest (aka the Sundance logic, also the oldest trick in the book), then there's only one side that benefits. Since TB is being quoted in the OP, I think a much better thing to quote him on is his opinion on fans. There is nothing more exploitable in the entertainment industry than an unquestioningly loyal fanbase. Who is bending over backwards? I watched the real talk, TB brought up getting sponsors actual screen time and I thought of a perfectly legitimate, easy, fast, and unintrusive way to give sponsors air time. Know how long it took me to think it up? Literally less than a second from the point where TB brought it up in the interview. Bang, idea, done. Will they do it? Who knows. But throwing an idea out there that took a fraction of a second to come up with is hardly bending over backwards. Doesn't hurt to throw out ideas on anything IMO. Sometimes they stick, sometimes they don't but it never hurts anything. Especially if you can come up with something that is less annoying than the idea everyone else seems to be throwing out. | ||
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PH
United States6173 Posts
On June 26 2012 22:17 skeldark wrote: Thank you very much but im not interested in a flame war. Perhaps this is a misclick and you just quoted the wrong post. I did not talk about what happens with or without sponser money, i talked about why the op act like its his job to make sure people can get more money from him. No, the OP was discussing ways we, the community, could accept greater sponsor exposure during games and made suggestions. You then went completely off the handle, and I judged you accordingly. | ||
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RedMage
United States52 Posts
On June 26 2012 03:00 Fyrewolf wrote: I would love it if Coke or Pepsi sponsored teams or players. I would hate it if they forced those players to have their tag in their name. Like I said, I think sponsors need more exposure, but a line goes somewhere. I don't think player names should be used for advertising space. Advertisers will buy the tatoo space on your forehead if they can. Yeah it would be horrible for the scene if we had players like Samsung_Stork or SKTelecom_Bisu. | ||
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Talin
Montenegro10532 Posts
On June 27 2012 17:12 RedMage wrote: Yeah it would be horrible for the scene if we had players like Samsung_Stork or SKTelecom_Bisu. Their teams are called Samsung Khan and SK Telecom T1. When Razer or Red Bull or Coca Cola or Pepsi have a team, as in THEIR team (like the one Red Bull has in F1), then they deserve the same treatment as Samsung and SKT. But western sponsors will never do that, that would be too much of a commitment for them. | ||
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Gamegene
United States8308 Posts
I never would have known Bomber was sponsored by Redbull (The only time I actually audibly heard this was at Red Bull Battlegrounds itself) or that Desrow was sponsored by Ventrilo unless he had the damn thing on his stream the entire time. A lot of people tune out of interviews, they don't pay attention to when the caster says who he's sponsored by (if he says anything about it at ALL), and it doesn't help when the player himself ruins it by not doing the EG sponsor rep. People DO however, pay close attention to streams, and just having that constant image on the overlay as their watching for hours, days and days, helps drill into the audience who this particular player is sponsored by. And specifically for gaming peripherals, the best way to do it is have a list and pictures of each piece of equipment utilized by whatever pro. I know that IdrA likes the 7GH, and that a lot of the other EG guys prefer the Siberia headset, and that they use Sensei's and 6GV2s. I have never read that or heard that before the most recent SOTG with them talking about red switches, I only knew because they always had all their equipment listed. So instead of having a bunch of chatters asking "huh what keyboard blah blah blah", having every single fucking person know exactly what piece of equipment each player is huge for the sponsor. On a personal side note, when my Cooler Master died out from green tea (RIP), I only bought my 6GV2 because I had seen it constantly advertised. Streaming overlays people. Get on em. | ||
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skeldark
Germany2223 Posts
never mind, not worth an answer | ||
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BeepBeepImAJeep
Germany7 Posts
Imagine 100 Marines with a lot of small "Intel"'s or "M"'s(Monster Energy M-like) on their shoulder. I mean, sure, Blizzard has to design those decals first but sponsors could pay Blizzard XXX $ per decal and their Players could use them ingame after this. (Of course it's a one-time payment, not XXX $ per game) Moneyz for Blizzard so they are pleased and advertisment for the sponsors so they are pleased. | ||
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