EPTIdeas on how to give more exposure to sponsors - Page 10
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dUTtrOACh
Canada2339 Posts
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toiletCAT
Qatar284 Posts
On June 26 2012 04:51 dUTtrOACh wrote: That's really weird. I almost feel like I'm inundated with advertising the whole time while watching SC2. Just because this isn't TV is no excuse for sponsors to create a clusterfuck of logos all over the cast. I think they get more than enough exposure, and if they want more, they should sponsor more events. Think is the keyword here. | ||
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FallDownMarigold
United States3710 Posts
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Greggle
United States1131 Posts
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Torpedo.Vegas
United States1890 Posts
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27raven
Czech Republic89 Posts
To everyone whining - ads are great, learn to love them. It's the only reason we can have so many things on the Internet for free. | ||
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firrae
Canada68 Posts
On June 25 2012 20:47 papaz wrote: What does a person has to do to get away from ads nowadays? I already get enough exposure of ads through TV and different sites (although I use adblock). Let me have a relaxing ad free experience with at least Starcraft 2. No, I don't think sponsors should get anything in the game at all! Ok, so in your world how do players make money playing games like Starcraft? I watch many sports other than the electronic ones and the one that stand out the most to me is hockey. They have ads on the boards, under the ice, and all around the buildings where ever they can put them. Yet I never hear a complaint about it. Why? Because it fits in fine and is unobtrusive. I believe what the OP is trying to do in this thread is come up with ways to do the same for eSports. If you think eSports is fine where it is and it will grow without more advertisers your sadly mistaken. We need more advertisers to grow and unless you have places to put advertisers they won't come. You say you "get enough exposure of ads through TV," that's fine and dandy but TL doesn't get a cut of that, EG doesn't get a cut of that, IPL doesn't get a cut of that. The only people/company that gets a cut from the advertising your talking about is the company that owns what your watching it on. You also say you use ad-blocker, and I do too mind you, but I also realize that ads are how people make money. I turn it off for every site that I want to support: TL, EG's site, Twitch, etc. Too many ads will kill eSports when done wrong, but what we as a community need to find is the balance between having enough to support the community and the sport, and working them in so they don't turn people off from watching it. If you dislike ads so much that you never want to see one, stick to pay-per-view events else don't complain. | ||
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Blackfoger
81 Posts
On June 26 2012 01:36 FreudianTrip wrote: God fucking damnit. This is like the 8th time someone has quoted one of my posts and said this. Do you people just not read or are you trying to twist my point of view to make it sound like I'm some crazy belligerent outlier that smells weird and walks around wearing a tin-foil hat? Because it's definitely one of the two. Not one fucking person has come up with a single idea that creates a new type of awareness with-in eSports. All that's been pushed is the same 3 fucking ideas that always get pushed and they're bad ideas. The reason they haven't been incorporated is because they don't create extra awareness they just create more of the same awareness. And you aren't going to negotiate a raise on your advertising contract by saying to your sponsor, "Yeah we're going to show your logo for an extra 3 seconds every half an hour. Gimme another 20k" That's not how it works. If a logo is surrounded by 10 other logos it loses it's effectiveness so it's a bad idea in that way, if it's a one brand tournament, let's take ZOTAC Cups or Playhem Dailys as an example. An extra ZOTAC or Playhem logo on the map isn't creating anymore brand awareness than before so you're not going to pay extra to receive said sponsorship. [/QUOTE] Actually you are wrong yet again, please don't talk unless you know the business behind esports. http://investor.ea.com/releasedetail.cfm?ReleaseID=507251. Having more sponsors and money is going to help the community. More advertising helps and is able to push Esports. The money has been increasing year to year same with the amount of viewership MLG Anaheim is key evidence of that. The Esports model is based upon capitalism as others have put it and we are reliant on sponsorships. The OP asked the question to help the community in some sense and I commend him for asking the question. It;s the same question all sc2 teams are asking to increase their income. | ||
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dreamseller
Australia914 Posts
On June 25 2012 20:37 FreudianTrip wrote: and the lings gain little Nike shoes bahahahhaa well played sir | ||
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Corvette
United States433 Posts
You are going to get advertisements. Its a fact of life. Few good things can be done cheaply without advertising dollars. | ||
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OneBaseKing
Afghanistan412 Posts
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EggYsc2
620 Posts
its really not that hard T_T | ||
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brokenLoL
United Kingdom419 Posts
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shishy
United States115 Posts
 Have fun. | ||
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VillageBC
322 Posts
Or perhaps they already are and I haven't noticed. | ||
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Grimmyman123
Canada939 Posts
On a legal side, that is perfectly within their rights. However, as noted in John TB Bain's interview, it makes sense to have a player spotlight, in his case his suggestion was a Name Team and sponsors stripe for the score board. This benefits the players, their team, and their sponsors greatly. If a few tournaments did this - especially the Online ones, it makes it quite easy for a player or a team to decide where to spend their time, vs a tournament which does not make this minor concession to support the player, his team, and his sponsors. So, its an active, reactive thing. What takes little for the series to do, benefits the players, which in turn benefits the series. Failure to adapt to what other series are doing to attact bigger and better names, means not getting what the fans want - the top players. If IPL did a player spotlight before each match, and did this, MLG would see a transition of players from their series, or vice versa. It benefits all to make some minor changes. | ||
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lisward
Singapore959 Posts
On June 25 2012 20:25 skeldark wrote: You are kidding me? You ask yourself how sponsers can annoy us with more advertise? You also ask yourself how company's could get more money from you and how you are able to buy a product for more money than they want? You know what i have a solution. Because you are so worry about them making money, you just give them all your money and we dont see shit advertise ingame! Sports is a platform for advertising, that's how it makes money, deal with it, without advertisements you wouldnt be able to watch esports for free. | ||
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OuchyDathurts
United States4588 Posts
Just before a game throw up an overlay that goes through a given player's sponsors. 5 seconds a sponsor, generic voice over. EG Demuslim is sponsored by; Intel logo (voice over guy with company tagline) Monster logo (voice over guy with company tagline) Steelseries logo (voice over guy with company tagline) etc running though all companies with a full screen logo, every company gets the same 5 seconds. Liquid Hero is sponsored by; The Little App Factory logo (voice over guy with company tagline) Razor logo (voice over guy with company tagline) Twitch.tv logo (voice over guy with company tagline) etc. Quick and dirty, gets the sponsors exposure before every game. Can be thrown up with an overlay so no ad block sniping them. They do the exact same thing after like every commercial break for real sports. | ||
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Chicodog
Denmark154 Posts
Helping ESPORTS????? I could not disagree anymore. I don't want more pauses or stupid sponsor signs in the middle of the maps. If it means fewer tournaments and less prize money, so be it. | ||
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Noobity
United States871 Posts
On June 26 2012 10:49 Chicodog wrote: This thread makes me so sad. How about you just let sponsors worry about this? Helping ESPORTS????? I could not disagree anymore. I don't want more pauses or stupid sponsor signs in the middle of the maps. If it means fewer tournaments and less prize money, so be it. I don't... I... What? YOU may not like it, fine. But advertisements are 100% helping eSports, and to support those companies who are advertising would support the scene. If Intel sees a 15% increase in sales directly related to their sponsorship of some eSports team or competition, they will at the least continue to throw the same money at the scene. Possibly more. More money means more events/teams/players get noticed. More events/teams/players getting noticed means more opportunities for those of us rinky-dink players to see real competition. I'm never going to be a pro player, but I could make Semi-Pro, and ya know what, if we increase the scene I'm going to have a place where I can compete in these semi-pro tournaments. And ya know what, that's fine if you don't care about that stuff, but to even hint that advertisements and ad revenues are not helping eSports is beyond ignorant. I want to see more ads. Why? Because I want this stuff to blow up for real. I want MVP and MC making millions, I want more tournaments for the Suppys and Eifers to win, to work their way into the big leagues. I want more more more. And I don't even need to follow these events to appreciate their existence. Them being here just makes everything better. | ||
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