CBSi is the branch of CBS that would handle this sort of entertainment, as it is the online branch of CBS. It is a huge deal, as CBS brings their advertising connections and marketing both twitch and MGL. There is little that is bad about this deal.

True but this deal says nothing about TV which is what everyone is expecting. It is; however, a clear path to Television and mainstream acceptance.

ChuCky.Ca

Canada2497 Posts

April 17 2012 18:43 GMT

#170

HUGEEEEEE

figq

12519 Posts

April 17 2012 18:44 GMT

#171

MONEEIIZZ, moneys in sacks.

Integra

Sweden5626 Posts

April 17 2012 18:47 GMT

#172

So what, CBS will be like a promotion agent for MLG and NASL?

felisconcolori

United States6168 Posts

April 17 2012 18:53 GMT

#173

So does this mean MLG (and Twitch) will be getting decent ads, instead of crap like that Chevy "I OWN YOUR SOUND! YOU WILL LISTEN TO ME!" flash crap?

Sounds interesting. I'm wondering about all that "exclusive" wording in there - if it will mean something later. Although I guess if CBSi wanted to get real exclusive, they probably could have asked the daddy corp to just buy Twitch and MLG.

Bedrock

United States395 Posts

April 17 2012 19:01 GMT

#174

On Apr 17 2012 14:40<span style='color:#d20000'> (14 min)</span> KebertXela wrote:

Show nested quote +

True but this deal says nothing about TV which is what everyone is expecting. It is; however, a clear path to Television and mainstream acceptance.

I've said this before, but it needs to live on the medium it was born on when you want it to go more mainstream. CBS is making the correct move. If they see large numbers on the CBSi side, it gives them more incentive to take a "lesser" risk in trying to throw it on a bigger stage. Also with easing into a TV medium, you need special things in place where people can understand how the competitive gaming scene works and the "Rules" and "How to Play". These are things that can be developed while they still make revenue on their advertisements.

This is a pretty big move, and I'm sure there will be competition by other networks. This was actually the exact same idea that I brought up and was shut down, but will keep pushing for some healthy competition and for eSports. FOR ESPORTS!!

Octanepro

United States416 Posts

April 17 2012 19:02 GMT

#175

Just a Community Heads Up, Sundance the CEO of MLG will be discussing this tomorrow night on The StarCast Podcast Show. Check it out:

The StarCast Podcast Show
Episode: 99
Date: 4/18/2012
Time: 7:00pm EDT
Location: http://www.twitch.tv/starcastshow

OCsurfeR

United States195 Posts

April 17 2012 19:34 GMT

#176

On April 17 2012 21:16 Nyarly wrote:
So, with the money they'll recieve, it means free live streams for future events, right ?

I saw that coming.

bnanaPEEL

Canada138 Posts

April 17 2012 19:43 GMT

#177

Liquid'Survivor sweet can't wait!

SovSov

United States755 Posts

April 17 2012 19:50 GMT

#178

can someone explain what this actually means for sc2 in layman terms?

GenoPewPew

United States347 Posts

April 17 2012 19:55 GMT

#179

Basically, better support for tournaments, streamers, and all of that. I think these guys also own GameSpot? So will that mean that coverage for eSports will be on the more mainstream gaming sites?