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A short history of Activision Blizzard or how... - Page 49

Forum Index > SC2 General
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darkscream
Profile Blog Joined December 2010
Canada2310 Posts
December 19 2011 04:12 GMT
#961
standard corporate evil, really

Zeke50100
Profile Blog Joined February 2010
United States2220 Posts
December 19 2011 04:13 GMT
#962
On December 19 2011 13:06 Humanfails wrote:
Show nested quote +
On December 19 2011 11:53 Roggay wrote:
On December 19 2011 07:12 Humanfails wrote:
As an avid player of starcraft, I really wish that this was stickied. This actually came up on the bnet forums, and since most people avoid it like the plague, I'd like to ask that this be stickied somewhere. Why?

People argue, either intuitively or with some prior knowledge or feelings on the method of business, about whether HoTS and subsequent games will be any good or should not be bought. People also continue to discuss balance. Bobby Kotick Has here, clearly defined, the reasons a game will be a carrot and stick, and why some things such as balance issues may take a while to be addressed. I told people in TL chat in sc2 that Blizzard is owned by Acti and has to do as Acti wants if Acti decides to pull rank on any subject within, and people just didn't seem to believe it. There was recently a blog about the MW3 series and how its basically the same game repackaged over and over with little to nothing new and worthwhile about it, that they are basically expansions priced as full fledged games.

What the author did not make mention of is that SC2 is basically owned by the same people who made the same deicisions. If we read this blog, we can clearly see that BK has a list of demands on how to produce and deploy products that clearly shows int he CoD series. Break it down into parts, make people pay more for the full game.

March 30, 2010: In a "Activision Blizzard restructuring move", the above often quoted CFO (Chief Financial Officer) Thomas Tippl is, according to Massively and the L.A. Times put in charge as COO (Chief Operations Officer) of the "Blizzard business unit", with Mike Morhaime directly reporting to him, according to Joystiq Tippl basically gets paid more, the more revenue the company makes:
http://www.massively.com/2010/03/31/acti-blizz-restructuring-assigns-new-executive-to-blizzard/
http://www.joystiq.com/2010/03/30/activision-cfo-thomas-tippl-now-coo/
http://latimesblogs.latimes.com/entertainmentnewsbuzz/2010/03/activision-quietly-restructures-senior-management-and-internal-organization.html


I think it's important for people to be aware of this level of control over the product when considering why and how Sc2 changes, and is released to the general public.

Please sticky?

I think you missed this :
The views expressed by this thread are not the official views of TeamLiquid.net and its staff. This is a forum thread and not official news.

Why would they sticky this thread?

Stickies are for important and very influential information that people should know about. Even a sticky does not have to be conforming to the personal beliefs or views of the TL staff or TL.net.

That does not mean that individuals don't need to know what Kotick actually and factually professes and believes. It also has a bearing on a lot of threads that have since been opened as to "Is HoTS worth buying", etc. If this thread was stickied people could decide this for themselves without opening a new thread, based on more evidence than zero. This is something I would want to know about if I were someone who didn't already know. It's important. Firing all the people that work in a company right before splitting profits? Think about it. that means new people have to be brought in to work on things. This affects how games like sc2 and CoD are made, marketed, and released. It affects the quality. Teamliquid's main source of users ciome here for starcraft. Therefore TL does have a stake in putting this out there because it affects starcraft very directly.

The question is why would you not sticky it, and let a thread die that could answer a lot of questions that other people will create threads for in the future? Remember, sc2 is 3 games, so people will have the HoTs threads again with LoTV.


So we should just sticky some incredibly biased post just because it might be informational, regardless of any blatant skew or agenda? Not a good idea. That would be like the government subsidizing Pepsi and taxing Coca-Cola advertisements.
Tula
Profile Joined December 2010
Austria1544 Posts
December 19 2011 04:21 GMT
#963
oh dear god not this stuff again....

Yes obviously Blizzard-Activision is the root of all evil. Next week they will definitly charge us per ladder game, and they will probably start to release a game a year like CoD does.

/sarcasm

Seriously? Has anyone paid a single thing for Sc2 after buying the game initially? I don't think Blizzard is stupid enough to believe that would work with their players.

Trust me whatever you think they know exactly who buys SC games and what they are willing to pay. Maybe at some point they will get a system online where you can "buy" maps, but anything beyond that is not only unlikely but I'd say flat out impossible.

No one would buy a RTS game with a monthly subscription, when they could play a ton of others for free.
If Blizzard started to throw out low quality games at a yearly rate, they'd loose their fanbase within a year. Currently as long as the product they produce is anywhere close to polished (and they are VERY good at polishing their stuff) it sells. Why would they go and kill the Goose which lais Golden Eggs?

Sometimes i wish the internet would be a bit less paranoid.

And even more i wish people would leave old threads buried and dead without bumping them needlessly.
Sackings
Profile Joined April 2011
Canada457 Posts
December 19 2011 04:25 GMT
#964
always known he was a scumbag, everyone who follows the industry somewhat knows that... best thing we can do is just not to buy activisions products. Kotick would be in serious shit if the next CoD completely tanked, since their entire company rides on that 1 franchise.
naniwa fighting!!!
NoisyNinja
Profile Joined February 2011
United States991 Posts
December 19 2011 04:27 GMT
#965
Fol...Fuck our lives under the following condition

Blizzard starts charging us without giving us the changes we want.
Humanfails
Profile Blog Joined November 2011
224 Posts
Last Edited: 2011-12-19 06:25:51
December 19 2011 06:03 GMT
#966
On December 19 2011 13:13 Zeke50100 wrote:
Show nested quote +
On December 19 2011 13:06 Humanfails wrote:
On December 19 2011 11:53 Roggay wrote:
On December 19 2011 07:12 Humanfails wrote:
As an avid player of starcraft, I really wish that this was stickied. This actually came up on the bnet forums, and since most people avoid it like the plague, I'd like to ask that this be stickied somewhere. Why?

People argue, either intuitively or with some prior knowledge or feelings on the method of business, about whether HoTS and subsequent games will be any good or should not be bought. People also continue to discuss balance. Bobby Kotick Has here, clearly defined, the reasons a game will be a carrot and stick, and why some things such as balance issues may take a while to be addressed. I told people in TL chat in sc2 that Blizzard is owned by Acti and has to do as Acti wants if Acti decides to pull rank on any subject within, and people just didn't seem to believe it. There was recently a blog about the MW3 series and how its basically the same game repackaged over and over with little to nothing new and worthwhile about it, that they are basically expansions priced as full fledged games.

What the author did not make mention of is that SC2 is basically owned by the same people who made the same deicisions. If we read this blog, we can clearly see that BK has a list of demands on how to produce and deploy products that clearly shows int he CoD series. Break it down into parts, make people pay more for the full game.

March 30, 2010: In a "Activision Blizzard restructuring move", the above often quoted CFO (Chief Financial Officer) Thomas Tippl is, according to Massively and the L.A. Times put in charge as COO (Chief Operations Officer) of the "Blizzard business unit", with Mike Morhaime directly reporting to him, according to Joystiq Tippl basically gets paid more, the more revenue the company makes:
http://www.massively.com/2010/03/31/acti-blizz-restructuring-assigns-new-executive-to-blizzard/
http://www.joystiq.com/2010/03/30/activision-cfo-thomas-tippl-now-coo/
http://latimesblogs.latimes.com/entertainmentnewsbuzz/2010/03/activision-quietly-restructures-senior-management-and-internal-organization.html


I think it's important for people to be aware of this level of control over the product when considering why and how Sc2 changes, and is released to the general public.

Please sticky?

I think you missed this :
The views expressed by this thread are not the official views of TeamLiquid.net and its staff. This is a forum thread and not official news.

Why would they sticky this thread?

Stickies are for important and very influential information that people should know about. Even a sticky does not have to be conforming to the personal beliefs or views of the TL staff or TL.net.

That does not mean that individuals don't need to know what Kotick actually and factually professes and believes. It also has a bearing on a lot of threads that have since been opened as to "Is HoTS worth buying", etc. If this thread was stickied people could decide this for themselves without opening a new thread, based on more evidence than zero. This is something I would want to know about if I were someone who didn't already know. It's important. Firing all the people that work in a company right before splitting profits? Think about it. that means new people have to be brought in to work on things. This affects how games like sc2 and CoD are made, marketed, and released. It affects the quality. Teamliquid's main source of users ciome here for starcraft. Therefore TL does have a stake in putting this out there because it affects starcraft very directly.

The question is why would you not sticky it, and let a thread die that could answer a lot of questions that other people will create threads for in the future? Remember, sc2 is 3 games, so people will have the HoTs threads again with LoTV.


So we should just sticky some incredibly biased post just because it might be informational, regardless of any blatant skew or agenda? Not a good idea. That would be like the government subsidizing Pepsi and taxing Coca-Cola advertisements.


I would hope people can rub the shit off of any argument or story to discern its factual worth. That they can decide for themselves as rational individuals with a brain, etc etc...

The real deal here is the quoted line of what Kotick actually said, word for word.. Stuff like taking the fun out of game making intentionally, reducing it to getting sales, etc. He actually said these things. If he didn't the article could be sued for slander, and activision's lawyers would crush the person who wrote it, and it would no longer exist here on TL. It doesn't much matter how skewed the OP is or the article's personal voice is, what matters is that people can see what agenda BK has in mind when creating a game and driving his workers, and how he does it. remember, he fired employees right before they were going to get paid their shares. And hired replacements. This is unethical business practice at best. And we're wanting to buy their products. Plese don't consider this too sensationalistic or unworthy to be stickied, since we come here for news on SC2, a product of Activision and Bob Kotick.

On December 19 2011 13:21 Tula wrote:
oh dear god not this stuff again....

Yes obviously Blizzard-Activision is the root of all evil. Next week they will definitly charge us per ladder game, and they will probably start to release a game a year like CoD does.

/sarcasm

Seriously? Has anyone paid a single thing for Sc2 after buying the game initially? I don't think Blizzard is stupid enough to believe that would work with their players.

Trust me whatever you think they know exactly who buys SC games and what they are willing to pay. Maybe at some point they will get a system online where you can "buy" maps, but anything beyond that is not only unlikely but I'd say flat out impossible.

No one would buy a RTS game with a monthly subscription, when they could play a ton of others for free.
If Blizzard started to throw out low quality games at a yearly rate, they'd loose their fanbase within a year. Currently as long as the product they produce is anywhere close to polished (and they are VERY good at polishing their stuff) it sells. Why would they go and kill the Goose which lais Golden Eggs?

Sometimes i wish the internet would be a bit less paranoid.

And even more i wish people would leave old threads buried and dead without bumping them needlessly.


you honestly dont see it moving that way? name changes, a service that would take 1 hour at most to create, has not been implemented despite the fact that, as owners of COD, they found value in allowing clan tags for players on it. The authenticator to protect your account actually costs you money.

If any company threw out low quality games at high volume, they'd die. Thats bad business from any standpoint and I don't know why you would even say that.. The best business is to pay the least in production (which is why slave children make the sneakers we buy from U.S. companies), and charge as much as can reasonably be expected for the largest percentage of the customer base you can get.

The end goal of capitalism, in the long run, is for one person to have all the money, while everyone else bought all the commodities. I really get annoyed when people call it paranoia. Its simply the nature of how the machine operates. put out the cheapest product for the most profits. If the "polish", as you put it, is cheaper to do, even if the ratio of polish to substance is 10:1, companies will go for the "polish" over substance every single time. Thats called being a business. When a business gets too big, it actually becomes like the titanic. It's very immune to pissing off small numbers of users, as long as fanboys and others continue buying their product on the basis of hype or "polish". So it will appear to be a strong and successful company and perhaps actually be so. The bigger it is the harder it falls. What a company like this cant stand is everyone getting fed up and buying another product or simply completely abstaining.

That is where PR comes in. There's a thread floating around of an interview with one of the people from blizz, who's name I currently forget, but he basically talks about protoss and other balance issues, and most replies to the TL thread are "X sure knows how to talk politics, say a bunch of stuff and actually say nothing at all". PR. An ounce of good PR is worth more than a pound of good game design.
docvoc
Profile Blog Joined July 2011
United States5491 Posts
December 19 2011 06:37 GMT
#967
Honestly, i love SCII, but i would easily just go back to playing tf2 and other shooters like CS:S and CS:GO later this year. Then DotA will come out and i'd be set without SCII if it went away. I'm not paying a monthly fee for the game, its not worth THAT much, and that would kill almost all types of E-Sports as it would no longer be as profitable. I forsee bliz making some changes there, if they want to milk their customers, they have to do it by giving them what they want, we are like any other base except we call BS much faster.
User was warned for too many mimes.
aztrorisk
Profile Blog Joined April 2010
United States896 Posts
December 19 2011 06:59 GMT
#968
I would file a lawsuit if they began to charge a monthly subscription for SC2 because that was not mentioned in the ToA when i bought the game.
A lock that opens to many keys is a bad lock. A key that opens many locks is a master key.
malaan
Profile Joined September 2010
365 Posts
December 19 2011 07:00 GMT
#969
they should look at Valve in awe of a company that knows what they are doing, makes good games consistently and doesnt intend on turning the games industry into a cash cow.

Thankfully, this Kotick guy is old. Hopefully he will catch a heart attack or something very soon.
motbob
Profile Blog Joined July 2008
United States12546 Posts
December 19 2011 07:01 GMT
#970
There was absolutely no reason to bump this thread.
ModeratorGood content always wins.
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