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On February 21 2012 06:19 jaydee81 wrote:Show nested quote +On February 20 2012 20:13 FXOpen wrote:On February 20 2012 20:05 melinauvu wrote:
I agree with Zax19. Weekend tournament model should be alot profitable because people sitting at home for the weekend follows it all along. For example, I only followed FXOpen when other streams are not good enough. I did not even watch it live. But, I tried to watch homestorycup because I know who is eliminated or who is not. Although, I stayed home all this weekend, I do not even know who won the FXOpen. I am sure 8-10k money would be enough to make it a weekend tournament like home story cup, but in Korea instead of EU. The main issue is which weekend should it be? If you can time it well and bring good casters/players, I am sure it will break even. The fact that the event was broadcasted over 8 separate broadcast days to reach that 2700 figure. A weekend system would mean we have to cut the prize back to $500 which makes it non-viable. - Unstable Just want to put my personal perspective out there. 1) Reducing the price-pool to $500 it would be kind of non-viable, but if it was at like $3000 or $2500, I wouldn't have cared less. 2) The real problem is probably, that I never really cared to begin with. I'm not trying to sound negative here, that's just how it seemed. An even over such a timespan just doesn't really get me interested it seems. I watched occasionally, but it was never No. 1 on my list. It's like "just another round". It seems like a real dilemma. If it is 4 events/days instead of 8, it would not double your viewership, thus not doubling your ad-income. If it was 2 days it wouldn't quadruple, etc. Also, you do not have a real climax for each broadcasting day, where it gets really really interesting to tune in. So it seems increasing money for ads served is really the only option. Or/And to build up some climax situations. Cheers and wishing all the best, JD
1. Players care afaik.
2. I think the main interest of the event was the fact that it's code S level, but online, but i'm not sure it's that appealing for alot of people (for me it's definitely the reason I watched it whenever I could)
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Just wanted to thank FXO for the numbers as well as the content. I love the fact you guys are actively looking for a way to make a tournament that can support it's self. It shows you guys are commited to E-Sports and want to have a tournament that supports the players as well as the production team and you're own investments eventually.
I tuned into the event from time to time and from what I saw as well as the prizes offered I will definetly concider subscribing to your stream the next time a tournament like this is run.
Good luck to all of FXO and thank you again for the openess of your buisness. I wish other teams would follow.
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On February 21 2012 06:44 sAsImre wrote:Show nested quote +On February 21 2012 06:19 jaydee81 wrote:On February 20 2012 20:13 FXOpen wrote:On February 20 2012 20:05 melinauvu wrote:
I agree with Zax19. Weekend tournament model should be alot profitable because people sitting at home for the weekend follows it all along. For example, I only followed FXOpen when other streams are not good enough. I did not even watch it live. But, I tried to watch homestorycup because I know who is eliminated or who is not. Although, I stayed home all this weekend, I do not even know who won the FXOpen. I am sure 8-10k money would be enough to make it a weekend tournament like home story cup, but in Korea instead of EU. The main issue is which weekend should it be? If you can time it well and bring good casters/players, I am sure it will break even. The fact that the event was broadcasted over 8 separate broadcast days to reach that 2700 figure. A weekend system would mean we have to cut the prize back to $500 which makes it non-viable. - Unstable Just want to put my personal perspective out there. 1) Reducing the price-pool to $500 it would be kind of non-viable, but if it was at like $3000 or $2500, I wouldn't have cared less. 2) The real problem is probably, that I never really cared to begin with. I'm not trying to sound negative here, that's just how it seemed. An even over such a timespan just doesn't really get me interested it seems. I watched occasionally, but it was never No. 1 on my list. It's like "just another round". It seems like a real dilemma. If it is 4 events/days instead of 8, it would not double your viewership, thus not doubling your ad-income. If it was 2 days it wouldn't quadruple, etc. Also, you do not have a real climax for each broadcasting day, where it gets really really interesting to tune in. So it seems increasing money for ads served is really the only option. Or/And to build up some climax situations. Cheers and wishing all the best, JD 1. Players care afaik. 2. I think the main interest of the event was the fact that it's code S level, but online, but i'm not sure it's that appealing for alot of people (for me it's definitely the reason I watched it whenever I could)
Your prize pool should only be as high as it needs to be to get top talent to show up. If you can't get it high enough(without going crazily into debt)for them to show then just don't throw the event and save the money. I think a lot of organizations are trying to one up each other instead of being realistic with the prize pools. Just look at NASL, their $100k league didn't exactly break viewer records because the viewer doesn't care about the money and the players didn't even take it that seriously because it was an online event. Every event just needs to continue to build up their brand to where the exposure is so big enough that it matters a great deal to win it, to gain fans. The prize money is just icing on the cake.
I had a ton of fun watching tournaments during beta and those were just $50. Things have just exploded too fast too soon and you can see this clearly in the type of money that's being generated. Unless you are profitable, everyone needs to dial back prize money, the viewers will still be there. GSL set a bad precedent early on but, it was something that GSL could sustain. Others that aren't GSL tried to replicate it and are getting bit in the ass hard.
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Esports is a terrible investment for anyone with a head on their shoulders. It's a bubble created by high levels of unemployed young 20s/college kids, who are supported by government loans and welfare across the US and Europe.
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On February 21 2012 08:06 EternaLLegacy wrote:
Esports is a terrible investment for anyone with a head on their shoulders. It's a bubble created by high levels of unemployed young 20s/college kids, who are supported by government loans and welfare across the US and Europe.
It's a niche market supported by a heavily engaged (otaku-like) fan base, which can be swayed by precisely targeted marketing. Properly monetized, can become lucrative and sustainable.
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On February 21 2012 08:06 EternaLLegacy wrote:
Esports is a terrible investment for anyone with a head on their shoulders. It's a bubble created by high levels of unemployed young 20s/college kids, who are supported by government loans and welfare across the US and Europe.
Not quite true. It's actually a pretty sick investment for gaming peripheral companies. Most of their sponsorships come in the form of sending people a few keyboards and mousepads... the return on that is pretty nice ;p
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On February 21 2012 06:44 sAsImre wrote:Show nested quote +On February 21 2012 06:19 jaydee81 wrote:On February 20 2012 20:13 FXOpen wrote:On February 20 2012 20:05 melinauvu wrote:
I agree with Zax19. Weekend tournament model should be alot profitable because people sitting at home for the weekend follows it all along. For example, I only followed FXOpen when other streams are not good enough. I did not even watch it live. But, I tried to watch homestorycup because I know who is eliminated or who is not. Although, I stayed home all this weekend, I do not even know who won the FXOpen. I am sure 8-10k money would be enough to make it a weekend tournament like home story cup, but in Korea instead of EU. The main issue is which weekend should it be? If you can time it well and bring good casters/players, I am sure it will break even. The fact that the event was broadcasted over 8 separate broadcast days to reach that 2700 figure. A weekend system would mean we have to cut the prize back to $500 which makes it non-viable. - Unstable Just want to put my personal perspective out there. 1) Reducing the price-pool to $500 it would be kind of non-viable, but if it was at like $3000 or $2500, I wouldn't have cared less. 2) The real problem is probably, that I never really cared to begin with. I'm not trying to sound negative here, that's just how it seemed. An even over such a timespan just doesn't really get me interested it seems. I watched occasionally, but it was never No. 1 on my list. It's like "just another round". It seems like a real dilemma. If it is 4 events/days instead of 8, it would not double your viewership, thus not doubling your ad-income. If it was 2 days it wouldn't quadruple, etc. Also, you do not have a real climax for each broadcasting day, where it gets really really interesting to tune in. So it seems increasing money for ads served is really the only option. Or/And to build up some climax situations. Cheers and wishing all the best, JD 1. Players care afaik. 2. I think the main interest of the event was the fact that it's code S level, but online, but i'm not sure it's that appealing for alot of people (for me it's definitely the reason I watched it whenever I could)
1) I agree, but I would think players would still compete for a the price money i mentioned.
What I forgot to mention is that I as a fan am not too considered about seeing "only the best level of play" or "the top Koreans". I like to see guys from my country and my continent do well. Not arguing against you guys who see this differently, just want to point out there is this kind of fan as well.
To combine everything under one hat right now must be really difficult...
Cheers,
JD
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Just on a side note: i watched some games, but didn't really fully commit in looking into the background off this tournament.
Correct me if i'm wrong but it's a total online tournament right? no player actually flew over to a certain place to play the games for the tournament right?
So whatever the prize pool is, players can stay "at home" and still play for a good sum off money.
I REALLY like the idea off a tip jar like TotalBiscuit offered for his SCI and this actually appeals to alot of players afaik.
In case of a tip jar players basically never walk hom empty handed, which in effect makes their life as a pro SC2 player a little more easy because they don't have to 100% rely on a team funding.
A tip jar also means that you can lower the price pool, and get closer to breaking even.
To increase the amount of people tipping ) and perhaps subscribing) you can do raffles among the paying people, for example winning a t-shirt with autographs from all players.
I think to monetize a entertainment business you need to monetize it with merchandise, and what MVP fan wouldn't want a MVP / FXOpen tournament signed T-shirt?!
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wow, i wonder how other events are coping
id imagine that larger events such as the gsl are doing fine and that others are struggling to keep up, so if sc2 doesnt end up becoming huge wouldnt we just be left with a handful of dominant events
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On February 21 2012 09:12 TechSc2 wrote:
Just on a side note: i watched some games, but didn't really fully commit in looking into the background off this tournament.
Correct me if i'm wrong but it's a total online tournament right? no player actually flew over to a certain place to play the games for the tournament right?
So whatever the prize pool is, players can stay "at home" and still play for a good sum off money.
I REALLY like the idea off a tip jar like TotalBiscuit offered for his SCI and this actually appeals to alot of players afaik.
In case of a tip jar players basically never walk hom empty handed, which in effect makes their life as a pro SC2 player a little more easy because they don't have to 100% rely on a team funding.
A tip jar also means that you can lower the price pool, and get closer to breaking even.
To increase the amount of people tipping ) and perhaps subscribing) you can do raffles among the paying people, for example winning a t-shirt with autographs from all players.
I think to monetize a entertainment business you need to monetize it with merchandise, and what MVP fan wouldn't want a MVP / FXOpen tournament signed T-shirt?!
Yup - I forgot to say this, but I think you're so right!
I think the Tip-Jar system is amazing... any player who comes far enough in the tournament should receive really decent amounts of money. Maybe a combination with fixed price-pool, I don't know, it's subject to try.
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Looking over the data again. If the fill rate were more reasonable, say 60%, FIS5 would had broke even. That's rather upsetting.
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On February 21 2012 08:59 Xeris wrote:Show nested quote +On February 21 2012 08:06 EternaLLegacy wrote:
Esports is a terrible investment for anyone with a head on their shoulders. It's a bubble created by high levels of unemployed young 20s/college kids, who are supported by government loans and welfare across the US and Europe. Not quite true. It's actually a pretty sick investment for gaming peripheral companies. Most of their sponsorships come in the form of sending people a few keyboards and mousepads... the return on that is pretty nice ;p
Yes, but I think the point of the statement relative to the overall discussion is trying to get sponsors to actually sponsor the event in forms of production and prize money which is a different story.
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EPT
