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NetEase reveals the 5-million-dollar esports plan

Forum Index > SC2 General
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larse
Profile Blog Joined March 2012
1611 Posts
Last Edited: 2013-09-04 13:50:32
September 04 2013 03:41 GMT
#1
[image loading]


Esports are seeing a surge in last few years. With millions dollars of prize money, the esports tournaments are surpassing the influence of the traditional sports. But behind this shining appearance, a lot of esports practitioners are having difficulty to sustain basic living. Many second-tier esports players around the world are having low incomes and lives in small apartments. Semi-pros or other players are having even more difficulties. Many people can’t sustain over a year.

The top-skewed big prize money and the poor livings of many players show a abnormal development of the esports scene. Esports is becoming a festival of the few, but moving away from the great masses of normal players.

‘Operatin Bread’ to support grassroot. We give gamers ‘the bread’ they need.

----NetEase


You may remember that a while ago there was a fundraising event from the Chinese SC2 operator, NetEase. The fundraising event was to raise a multi-million dollar prize pool for a series of tournaments of SC2, Heroes of Kingdoms, Warcraft3, and Dota1. NetEase is a huge internet company and SC2's operator in China. Heroes of Kingdoms is a MOBA game made by NetEase.

Today they revealed it. It is a 5-million-dollar esports plan.

As I have speculated a while ago, the whole thing is indeed mostly about Heroes of Kingdoms.

But the good thing is that there will be a "top SC2 tournament" in the end of the year. Another good news is that 5 million dollars are not the cap. They said they are going to add more in the future.

Their principle is a bottom-up approach that supports the grassroot pros, organizations, and fans. So they call it the The Operation 'Bread'.

Although most of the plans are about Heroes of Kingdoms, they have some good ideas about how to support esports players (with NetEase's richness, yes).

So the plan includes:

1, SC2, Heroes of Kingdoms, War3, and Dota1's top tournaments in the end of the year.

2, Give monthly salary to players based on their ranking in the ladder. (Including SC2, Heroes of Kingdoms, and other NetEase's esports products [unconfirmed]). They use the word "salary" to mean that the money is giving out routinely, like a monthly salary.

3, Self-registered tournament system. Everyone can start a tournament. You only need to have detailed plan, players, and organizers. And then NetEase will give you money to do it. Of course, your plan needs to be approved. The annual amount for this is $1,600,000 dollars. For example, if you have a Ro32 amateur league, NetEase will give you $245 dollars. The amount of money is based on your number of players, level of competition, the smoothness of your tournament organization ability. To do this, you need to use NetEase's decided registration system. They say the system is very easy to use and automatic for creating your own tournament. This will be online in November. (Don't know if it is only Heroes of Kingdoms).

4, More college and PC bang events.

5, Inside Heroes of Kingdoms, higher level players can monetize themselves (within the game). So if you want to play with them, or get coaching from them, you can pay them to do so inside the game.


Self-registered tournament system.
[image loading]

[image loading]

Source:
http://game.163.com/13/0903/21/97SL0VOQ00314QKL.html
http://game.163.com/13/0825/12/974HKJ5O00314QKL.html#p=974H4SKN5AP50031
StarStruck
Profile Blog Joined April 2010
25339 Posts
September 04 2013 03:42 GMT
#2
Hello China. Good luck with it.
BathTubNZ
Profile Joined December 2011
New Zealand2556 Posts
September 04 2013 03:47 GMT
#3
Someone went a little overboard with the Grubby airbrushing. He didn't need it!
dyDrawer
Profile Joined September 2012
Canada438 Posts
September 04 2013 03:48 GMT
#4
NetEase runs StarCraft II in China, no?
Dear, Rain, PartinG, Trap - "Glory to the Firstborn"
larse
Profile Blog Joined March 2012
1611 Posts
September 04 2013 03:49 GMT
#5
On September 04 2013 12:48 dyDrawer wrote:
NetEase runs StarCraft II in China, no?


Yes, they run it.
purakushi
Profile Joined August 2012
United States3300 Posts
September 04 2013 03:49 GMT
#6
Grubby XD
T P Z sagi
Steel
Profile Blog Joined April 2010
Japan2283 Posts
September 04 2013 03:50 GMT
#7
Well this is good news!
Try another route paperboy.
Integra
Profile Blog Joined January 2008
Sweden5626 Posts
September 04 2013 03:51 GMT
#8
China promotes a Esport event which includes Warcraft3 and SC2, was anyone actually surprised to see grubby be a part of that promotion?
"Dark Pleasure" | | I survived the Locust war of May 3, 2014
felisconcolori
Profile Blog Joined October 2011
United States6168 Posts
September 04 2013 03:52 GMT
#9
On September 04 2013 12:47 BathTubNZ wrote:
Someone went a little overboard with the Grubby airbrushing. He didn't need it!


That's not airbrushing! That's just Grubby's super awesome blazing through his skin!
Yes, I email sponsors... to thank them. Don't post drunk, kids. My king, what has become of you?
LiLSighKoh
Profile Blog Joined October 2010
United States588 Posts
September 04 2013 03:53 GMT
#10
Grubby. Yummy..
"Want some? Go get some!"
Noocta
Profile Joined June 2010
France12578 Posts
Last Edited: 2013-09-04 03:54:56
September 04 2013 03:54 GMT
#11
The more time goes by, the more sc2 is actually becoming the successor of warcraft 3 instead of broodwar's.
" I'm not gonna fight you. I'm gonna kick your ass ! "
Kinky
Profile Blog Joined September 2008
United States4126 Posts
September 04 2013 03:59 GMT
#12
Hmm.. I wonder if they had any negotiations with Blizzard about this.
[CCSRAM] BaoQuan
Profile Joined August 2013
United States96 Posts
September 04 2013 04:01 GMT
#13
Would they be sponsoring amateur tournaments in the USA, too?
Dodgin
Profile Blog Joined July 2011
Canada39254 Posts
September 04 2013 04:01 GMT
#14
I don't see any plans about the sc2 event in here, hmm that's too bad.
Larkin
Profile Blog Joined January 2012
United Kingdom7161 Posts
September 04 2013 04:03 GMT
#15
The hell is Heroes of Kingdoms?

But cool. When WC3 and Dota eventually stop running altogether I expect it'll just be Dota 2 and SC2 in China. Which is only gonna be good. Apart from the scheduling making it impossible for most westerners to watch.
https://www.twitch.tv/ttalarkin - streams random stuff, high level teamleague, maybe even heroleague
DBS
Profile Joined July 2012
515 Posts
September 04 2013 04:11 GMT
#16
I am curious what type of game Heroes of Kingdoms is, but the only thing i can find is a MMORTS, which i cannot understand how it would function as an Esport. If it is another game, does anyone have gameplay footage? If, it is that game, how do the tournies work?
"a pitchfork is for hay. a trident is for killing bitches." -djwheat
Pontius Pirate
Profile Blog Joined August 2013
United States1557 Posts
September 04 2013 04:14 GMT
#17
Does anyone else think that picture of Grubby looks slightly derpy?

This is what I got out of it, first glance: + Show Spoiler +
[image loading]
"I had to close the door so my parents wouldn't judge me." - ZombieGrub during the ShitfaceTradeTV stream
BigFan
Profile Blog Joined December 2010
TLADT24920 Posts
September 04 2013 04:15 GMT
#18
Good news for SCII I think. Wait and see how it goes.
Former BW EiC"Watch Bakemonogatari or I will kill you." -Toad, April 18th, 2017
lichter
Profile Blog Joined September 2010
1001 YEARS KESPAJAIL22272 Posts
September 04 2013 04:16 GMT
#19
Heroes of Kingdoms is a MOBA based on Romance of the Three Kingdoms, an important historical fiction novel by Luo Guanzhong
AdministratorYOU MUST HEED MY INSTRUCTIONS TAKE OFF YOUR THIIIINGS
mikumegurine
Profile Joined May 2013
Canada3145 Posts
September 04 2013 04:17 GMT
#20
Grubby, Olay Men yooooohooooooooooo
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