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Pre-orders "outpaced" HotS

Forum Index > Legacy of the Void
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1 2 3 4 5 6 Next All
necrosexy
Profile Joined March 2011
451 Posts
November 03 2015 04:59 GMT
#1
http://investor.activision.com/releasedetail.cfm?ReleaseID=939963

On November 10, 2015, Blizzard Entertainment expects to launch StarCraft II: Legacy of the Void™, the third installment of the company's real-time strategy sequel. Pre-purchases have outpaced Heart of the Swarm®, the previous installment.
ETisME
Profile Blog Joined April 2011
12700 Posts
November 03 2015 05:39 GMT
#2
I wonder how many bought the game for early release of artanis in heroes of the storm
其疾如风,其徐如林,侵掠如火,不动如山,难知如阴,动如雷震。
NKexquisite
Profile Joined January 2009
United States911 Posts
November 03 2015 05:47 GMT
#3
Neat to hear. I didn't pre-order LOTV, but I pre-ordered WoL and HoTS. I didn't pre-order this time because I just didn't see a benefit to doing so. I'll swing by Best Buy or something after work on release day and pick it up
Whattttt Upppppppp Im Nesteaaaaaa!!
Dracover
Profile Joined October 2010
Australia177 Posts
Last Edited: 2015-11-03 05:50:04
November 03 2015 05:49 GMT
#4
I love this kind of stuff cause it tell you a lot of what they spend their money on.

So for every $1 you pay to them
32 cents is profit
32 cents is to actually produce what they're selling you
14 cents is to pay for the development of their next game
22 cents is marketing sales and other "company stuff"

or in other words
46 cents is for producing what your buying/what you might buy
54 cents is for stuff the customer doesn't value.

EDIT: If only you can see this buy product.
Don't stop
FabledIntegral
Profile Blog Joined November 2008
United States9232 Posts
Last Edited: 2015-11-03 06:18:33
November 03 2015 06:00 GMT
#5
Nice, I just put $500 in Activision. Not a ton, but if their stock jumps 10% tomorrow, that's $50 :D
Andarus.Terran
Profile Joined November 2015
3 Posts
Last Edited: 2015-11-03 07:16:32
November 03 2015 06:03 GMT
#6
On November 03 2015 14:39 ETisME wrote:
I wonder how many bought the game for early release of artanis in heroes of the storm


Wat? I bought a Key on --edited-- and did not even know they had PreOrder Stuff, but seriously are there people who really play that Casual-DotA Clone? I doubt anyone bought that Game for a Hero in there. I think I got some Heros from the Diablo 3 CE, but never even installed it lol

User was banned for this post.
skatbone
Profile Joined August 2010
United States1005 Posts
Last Edited: 2015-11-03 07:16:49
November 03 2015 06:07 GMT
#7
On November 03 2015 15:03 Andarus.Terran wrote:
Show nested quote +
On November 03 2015 14:39 ETisME wrote:
I wonder how many bought the game for early release of artanis in heroes of the storm


Wat? I bought a Key on --edited-- and did not even know they had PreOrder Stuff, but seriously are there people who really play that Casual-DotA Clone? I doubt anyone bought that Game for a Hero in there. I think I got some Heros from the Diablo 3 CE, but never even installed it lol


...

While Heroes isn't exactly pulling the viewers or players that its competitors pull, the Blizzard sponsored world championship games the other day had 30k viewers. I don't enjoy the game but I have friends that do and once you start playing, there is incentive to spend money to keep pace.

As Activision/Blizzard profits, the discussion across a lot of the new Blizz games seems to be about sacrifices in quality to meet deadlines and make money. I am happy for Blizzard but I do feel some ambivalence about the pressure to churn out content at the expense of quality.
Mercurial#1193
varsovie
Profile Joined December 2013
Canada326 Posts
November 03 2015 07:54 GMT
#8
On November 03 2015 15:07 skatbone wrote:
[...] and make money.


fenix404
Profile Joined May 2011
United States305 Posts
November 03 2015 08:06 GMT
#9
even though i'm somewhat disappointed in the missing potential of multiplayer, i'm obviously excited for the next campaign.

more importantly, I NEEDED the diablo probe pet. they got me, sorry, not sorry.
"think for yourself, question authority"
Brutaxilos
Profile Blog Joined July 2010
United States2633 Posts
November 03 2015 08:08 GMT
#10
That's nice. I'm guessing that Protoss' coolness factor is more appealing to the wide audience than Kerrigan. Artanis looks amazingly badass.
Jangbi favorite player. Forever~ CJ herO the King of IEM. BOMBERRRRRRRR. Sexy Boy Rogue. soO #1! Oliveira China Represent!
Foltest
Profile Joined November 2015
1 Post
Last Edited: 2015-11-03 08:14:56
November 03 2015 08:12 GMT
#11
--- Nuked ---
ThunderBum
Profile Joined November 2010
Australia192 Posts
November 03 2015 08:38 GMT
#12
On November 03 2015 14:49 Dracover wrote:
I love this kind of stuff cause it tell you a lot of what they spend their money on.

So for every $1 you pay to them
32 cents is profit
32 cents is to actually produce what they're selling you
14 cents is to pay for the development of their next game
22 cents is marketing sales and other "company stuff"

or in other words
46 cents is for producing what your buying/what you might buy
54 cents is for stuff the customer doesn't value.

EDIT: If only you can see this buy product.


Are you suggesting Blizzard should price their products to break even every release? I actually really enjoy the teasers, Blizzcon, financial support for tournaments, and other things Blizzard do. The way they balance everything within their business is clearly very effective and far more detailed than what you've outlined, and I hope they don't change it because it works so damn well with what they produce. For the amount of time I put into their games they are amazing value.
adwodon
Profile Blog Joined September 2010
United Kingdom592 Posts
Last Edited: 2015-11-03 09:35:30
November 03 2015 09:28 GMT
#13
On November 03 2015 14:49 Dracover wrote:

or in other words
46 cents is for producing what your buying/what you might buy
54 cents is for stuff the customer doesn't value.

EDIT: If only you can see this buy product.


The customer might not value profits and marketing but they are a vital part of running any business. Without them developers and publishers wouldn't expand beyond a small group of people doing it for fun so that is a really short sighted way of putting it.

If you value big AAA games, or frankly anything above basement indies then you should value these things as they make it possible for companies to produce them whilst being viable. Hell if Blizzard didn't make massive profits there's no way they would've given D3 time of day post release, or taken time to cultivate the pro scene of SC2, whilst constantly updating balance. They wouldn't have been able to scrap Titan and produce Overwatch without the massive success of WoW. They certainly wouldn't attract top tier talent in art and design either, producing all those wonderful marketing videos (yes those great CGI trailers are marketing) or put on fun events like Blizzcon. Without profits and marketing they would've folded before they even made Starcraft 1.

Profits and marketing aren't evil. They help businesses grow and continue to produce content and for a pure entertainment industry like games profit is the only thing keeping it alive and thriving.
AbouSV
Profile Joined October 2014
Germany1278 Posts
November 03 2015 10:20 GMT
#14
Interesting facts, thanks!


On November 03 2015 14:49 Dracover wrote:
I love this kind of stuff cause it tell you a lot of what they spend their money on.

So for every $1 you pay to them
32 cents is profit
32 cents is to actually produce what they're selling you
14 cents is to pay for the development of their next game
22 cents is marketing sales and other "company stuff"

or in other words
46 cents is for producing what your buying/what you might buy
54 cents is for stuff the customer doesn't value.

EDIT: If only you can see this buy product.


I didn't read the link of the OP, but aren't there supposed to be taxes also?
Even if you remove your own local taxes, and take the price VAT excluded, usually companies still have to pay additional ones.
Depending on how it works in this regard, it could change quite a bit.
AdrianHealeyy
Profile Joined June 2015
114 Posts
November 03 2015 11:04 GMT
#15
On November 03 2015 14:49 Dracover wrote:
I love this kind of stuff cause it tell you a lot of what they spend their money on.

So for every $1 you pay to them
32 cents is profit
32 cents is to actually produce what they're selling you
14 cents is to pay for the development of their next game
22 cents is marketing sales and other "company stuff"

or in other words
46 cents is for producing what your buying/what you might buy
54 cents is for stuff the customer doesn't value.

EDIT: If only you can see this buy product.


For the record (and in case some people are new to this): this is not how entrepreneurship or accounting works.
DarkPlasmaBall
Profile Blog Joined March 2010
United States45382 Posts
November 03 2015 11:34 GMT
#16
On November 03 2015 14:39 ETisME wrote:
I wonder how many bought the game for early release of artanis in heroes of the storm


Yeah it would be nice if we could compare "# of HotS pre-orders for the sake of SC2" to "# of LotV pre-orders for the sake of SC2" accurately by accounting for other non-SC2 reasons why one might pre-order either game (e.g., the Heroes's Artanis bonus). Were there other pre-order benefits for Heart of the Swarm too? I don't remember. Both pre-orders gained you beta access, at least.

Ideally, it'd be a cool statistic to show something like "Despite the dissension over Heart of the Swarm and any new directions that SC2 have gone in, the number of players who bought SC2: LotV to play SC2 has stayed the same/ increased from SC2: HotS."
"There is nothing more satisfying than looking at a crowd of people and helping them get what I love." ~Day[9] Daily #100
ThunderBum
Profile Joined November 2010
Australia192 Posts
November 03 2015 11:48 GMT
#17
On November 03 2015 20:34 DarkPlasmaBall wrote:
Show nested quote +
On November 03 2015 14:39 ETisME wrote:
I wonder how many bought the game for early release of artanis in heroes of the storm


Yeah it would be nice if we could compare "# of HotS pre-orders for the sake of SC2" to "# of LotV pre-orders for the sake of SC2" accurately by accounting for other non-SC2 reasons why one might pre-order either game (e.g., the Heroes's Artanis bonus). Were there other pre-order benefits for Heart of the Swarm too? I don't remember. Both pre-orders gained you beta access, at least.

Ideally, it'd be a cool statistic to show something like "Despite the dissension over Heart of the Swarm and any new directions that SC2 have gone in, the number of players who bought SC2: LotV to play SC2 has stayed the same/ increased from SC2: HotS."


I think that is exactly what the statistic means if more people buy LotV over HotS. They may not be hardcore starcraft players but they'll try the game if they buy it.
Ramiz1989
Profile Joined July 2012
12124 Posts
November 03 2015 11:56 GMT
#18
On November 03 2015 14:39 ETisME wrote:
I wonder how many bought the game for early release of artanis in heroes of the storm

But at the same time a lot of them who wanted to pre-order, didn't do it because of the state of LOTV at that time.
"I've been to hell and back, and back to hell…and back. This time, I've brought Hell back with me."
Ketch
Profile Joined October 2010
Netherlands7285 Posts
November 03 2015 12:07 GMT
#19
I pre-ordered it for the three missions, I guess a lot of people did that as well
DarkPlasmaBall
Profile Blog Joined March 2010
United States45382 Posts
November 03 2015 12:19 GMT
#20
On November 03 2015 20:48 ThunderBum wrote:
Show nested quote +
On November 03 2015 20:34 DarkPlasmaBall wrote:
On November 03 2015 14:39 ETisME wrote:
I wonder how many bought the game for early release of artanis in heroes of the storm


Yeah it would be nice if we could compare "# of HotS pre-orders for the sake of SC2" to "# of LotV pre-orders for the sake of SC2" accurately by accounting for other non-SC2 reasons why one might pre-order either game (e.g., the Heroes's Artanis bonus). Were there other pre-order benefits for Heart of the Swarm too? I don't remember. Both pre-orders gained you beta access, at least.

Ideally, it'd be a cool statistic to show something like "Despite the dissension over Heart of the Swarm and any new directions that SC2 have gone in, the number of players who bought SC2: LotV to play SC2 has stayed the same/ increased from SC2: HotS."


I think that is exactly what the statistic means if more people buy LotV over HotS. They may not be hardcore starcraft players but they'll try the game if they buy it.


I hope that's what the statistic means; I'm just hoping it's as accurate as possible by accounting for other confounding variables
"There is nothing more satisfying than looking at a crowd of people and helping them get what I love." ~Day[9] Daily #100
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