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so, after finishing my social duty by the of april and having my last workday in early april I had a great life, basically, all I had to do is sleep until 2pm, walk the dogs and stay up till 4am doing stuff on the internets, eat, breah, yea..
So, that doesn't exactly earn me any money, not that I would have to pay anything but my own interests as I am living with my parents, but having money is still better than not having any, right?
So after my social duty ended I didn't have any income anymore, I didn't exactly care too much, I safed up alot of the money I made, but the company my dad is working at was in need of a website for a product they made and since someone ordered about 50 or so of those pretty cool indoor bikes which are pretty robust and theoretically never break but are worth quite alot of cash, they had those bikes done but then the order was called off due to money problems or whatever, I don't know.
Now, having quite some bikes just standing around which are each worth a grant, well, not the best thing from a company's view, so they wanted a website to advertise it which they could also use as presenting it to possible customers and also to get people from the interwebs to find out about it and maybe order some themselves.
Well, at this point they had asked a professional company, but hell, webdesign isn't done for free, not even remotely close. My dad told his boss that I would probably know how to do that kinda stuff and he could ask me, so his boss was happy that someone within the company knows that, always better in his opinion according to my dad (guess because that's more reliable in one way or another and since my dad is in a high position one could expect his son isn't some douchy lazy ass (but hell, I am!)) and hence he approached me and I agreed to do a little test layout so he could show that to his boss and he well, I did something small in a matter of house, googled around to do something with javascript and stuff, so it was also a little challenge for me.
I know webdesign from my job training I did, well most of it I've learned by myself via the internet and in a 2month long internetship, but even there I researched most stuff just on the internet, hell, you can learn alot from there, did you guess?
Well, his boss liked it, assigned his son to take care of the whole website matter and get in contact with me, so we met, they told me how they would like the basic layout, I said okay, they told me some more, I said okay, I went home and did it, working a couple of hours each night before going to bed.
So after some weeks of back and forth, going there to show them what I've done, them giving input on what they like or don't like (mainly liked my ideas and what I did, heh) the website was done and we uploaded it.
Now, their only concern is that the website is not found via google, well, I've never actually done anything major that I wanted to be found via google, I did only a little research in the working time, because, well, I am lazy (as mentioned before) and games are way more fun than reading stuff, even though it educates>_>'
So I did a little div box that is removed on the site's load containing words they wanted to be possible to be found via google, now, what I read was that google does not just know about new pages (obviously, duh), however it searches through websites it knows and follows every link and adds new stuff to their cache.
So, here we go, google knows this site, so I post the link here and post a story about it, ugh;P
http://www.ruether-bike.de/
The website is obviously in german, as it is a german company, in the future they want an english version of it, too, the flags and links for it can be seen in the code already, but I didn't display it yet, as they don't have english content ready, so whatever.
So, what is the best and easiest way to get google to show the website on a lower page on google, so it won't pop up on page 25 of the search if you go for "indoor bike" or something alike?
 
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Generate an XML sitemap of your site (file) and submit it to google. To really work on search engine optimization though, you have to be less lazy(seriously, I looked that all up in like an hour) and look up meta tags, robot.txt, and proper site naming. It would have been easier to use an e-commerce tool from the start, or at least a content management system as those sites help you with search engine optimization.
SEO is just one part of the big picture though.
If your site is ugly or slow you will have a high bounce rate, and since you just want to be able to find people, bounce rates are everything.
In all honesty, I think craigslist or ebay would've been possible venues for selling the bikes.
Try to get links from news sources to your site "local company buys tons of bikes but was not able to sell them, huge blowout sale". Pageranking takes input from reputable sites and bumps you up on google's engines. Get them all to link to one page on your site.
The reason why you have to make an xml file is simple. Google searches for and indexes sites periodically, but if you want google to have your site NOW, you have to serve it to them as an xml file.
which are each worth a grant,
A grand? Holy shit!
Can you tell me more about this company? What else do they sell besides bikes? Is there a chance the site could be expanded?
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<div style=show:none> words, wordz, moar wordz, wurdz </div>
<div style=show:none>words, wordz, moar wordz, wurdz</div>
I don't think is the same as meta tags.
Fix your grammar and spelling. No one wants to help someone who won't take the time to even ask for help properly.
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english is not my first language, I did my best>_>'
and since those are high quality bikes, yes, they are worth quite alot, they also should not break in like ever.
I do not know XML at all, so how does such an XML file for submitting to google would work? Well, I will check it on google tomorrow, I guess.
They usually do (taken from their main website ( http://ruether-guss.de/ ) and translated with google translate):
- sand casting
- die casting
- cast-technical advice
- mechanical processing
- surface treatment
- assemblies
They do all sorts of things, considering what other companies need, they could do stuff for all kinds of things.
And as they already have a site for their company this website was only done for the bike itself, they also want to use it for presentation purposes when being at possible customers.
oh, and thank you alot for your reply
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On August 18 2011 11:24 LML wrote:english is not my first language, I did my best>_>' and since those are high quality bikes, yes, they are worth quite alot, they also should not break in like ever. I do not know XML at all, so how does such an XML file for submitting to google would work? Well, I will check it on google tomorrow, I guess. They usually do (taken from their main website ( http://ruether-guss.de/ ) and translated with google translate): - sand casting - die casting - cast-technical advice - mechanical processing - surface treatment - assemblies They do all sorts of things, considering what other companies need, they could do stuff for all kinds of things. And as they already have a site for their company this website was only done for the bike itself, they also want to use it for presentation purposes when being at possible customers. oh, and thank you alot for your reply
NP
There are sites that make xml files for you.
http://tinyurl.com/boogers-xml-sitemap
Run your question by someone who knows better English and reask on stackoverflow.com?
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What you're doing now: stop doing it. You can't cheat modern search engines like that, and they'll likely bump your site down since it looks like you're trying to game them. The simplest way to get a site ranked higher in google is to have a site with content that matters. Conceptually, google works by measuring the amount of links to your site, minus the amount of links out of your site. In actuality, pagerank is a helluva lot more complex than that, but that is the basic idea.
So if you want to improve your site's rank, get better content. Pictures are nice and all, but you really need some nice, meaningful text. Text that people actually want to read. Text that people might find useful and link to their friends.
Things that will do very little, if anything to help your page rank:
- Meta tags: these were gamed like hell on early search engines, meaning most search engines nowadays ignore them
- XML sitemaps: Your site is small and has few pages. Sitemaps are far more useful/needed on sites with dynamic content, lots of pages, and few links between pages. Since you have a link to every other page on every page of your site, an xml sitemap won't really do anything. According to Hidden_Motives this will make them index your site immediately (I'm not really sure thats the case, but whatever), but it won't do anything for your page rank.
- Hidden text: Google and Bing, in order to provide more accurate search results, are designed to try and read pages like humans as much as possible. This means that if you're trying to game the system this way, its not going to do much for you. In fact, it could hurt your rank, so don't do it.
Honestly though, before you spend a lot of time on SEO stuff, you should probably just sit down and make the site better. The content that is there right now doesn't seem all the useful, and the site definitely doesn't look professional (no offense). That sort of stuff is a much bigger deal than getting your site to the top of google, and if you fix that stuff, you'll likely get a higher page rank anyway.
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On August 18 2011 12:02 tec27 wrote:
What you're doing now: stop doing it. You can't cheat modern search engines like that, and they'll likely bump your site down since it looks like you're trying to game them. The simplest way to get a site ranked higher in google is to have a site with content that matters. Conceptually, google works by measuring the amount of links to your site, minus the amount of links out of your site. In actuality, pagerank is a helluva lot more complex than that, but that is the basic idea.
So if you want to improve your site's rank, get better content. Pictures are nice and all, but you really need some nice, meaningful text. Text that people actually want to read. Text that people might find useful and link to their friends.
Things that will do very little, if anything to help your page rank:
- Meta tags: these were gamed like hell on early search engines, meaning most search engines nowadays ignore them
- XML sitemaps: Your site is small and has few pages. Sitemaps are far more useful/needed on sites with dynamic content, lots of pages, and few links between pages. Since you have a link to every other page on every page of your site, an xml sitemap won't really do anything. According to Hidden_Motives this will make them index your site immediately (I'm not really sure thats the case, but whatever), but it won't do anything for your page rank.
- Hidden text: Google and Bing, in order to provide more accurate search results, are designed to try and read pages like humans as much as possible. This means that if you're trying to game the system this way, its not going to do much for you. In fact, it could hurt your rank, so don't do it.
Honestly though, before you spend a lot of time on SEO stuff, you should probably just sit down and make the site better. The content that is there right now doesn't seem all the useful, and the site definitely doesn't look professional (no offense). That sort of stuff is a much bigger deal than getting your site to the top of google, and if you fix that stuff, you'll likely get a higher page rank anyway.
That's his company's main site, not the site he made. His site is likely far worse.
As for meta tags and XML sitemaps; he's appealing to a niche market. I never said for him to try to game the system, I told him to put relevant info in meta tags like meta tags are supposed to be used. I told him to make a sitemap so google would index it and people could find the site.
It's not the next twitter, but if he gets enough links from reputable sources, he'll at least make it to google when people search for high quality bikes in his area.
Gaming search engines is far more complicated and generally a stupid idea.
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The link in the mainpost is the page that I made: http://www.ruether-bike.de/
They gave me all the content and I put it in and did only the coding so everything works.
There are texts for each site explaining stuff and giving information about how it is produced.
For most of the pages I used a jumping part where all the content is show, but overflows the div and hence is cut off, so that it is not disabled and only enabled via javascript when the user clicks on the picture.
The only part where I did that box was in the index page and I read somewhere that if you have it visible, but hide it via javascript on the page's load then google will not ignore it, how true that is, I don't know, so I did that.
Important for them is that you can find the website when typing in the site's name into google or searching for some of the words they gave me, which, however, are not in the text which is the reason I've added that one box. I will add meta tags now.
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Alright, let me just tell you one thing. Your site is hell for google X_X .
Your landing page ( the home page ) has no text on it aside from the description tags and the navigation.
The title tags, what key words are you trying to rank for? Just Ruther bike? Surely you don't expect people to search for brands when they are looking for a service. I mean if I am looking for mountain bikes or whatever I search google for mountain bike and probably my city.
So I would put the service AND the city it is located in, in the title tags after Ruther-bike. That helps a lot.
It helps to have atleast something to crawl for google on the landing page too, those divs you are cycling through will not register on google at all. If you just put the images there, then they would and you could add title or alt tags to those too. And adding some text on the home page will certainly not hurt the aestetics.
Good crawlable content will carry you much further than the newest cool SEO trick ever can. And currently, your homepage especially lacks it.
It also takes a while for your site to get found. You can check if your site is crawled by google by going to google.com and search for site:http://yoursite.de , if nothing is there yet, then google hasn't crawled your site yet and you need to wait a while until it shows up
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Yea, from the day I first presented the page to them with different possibilities for the frontpage they picked this and I said they should maybe put a welcome text there simply for the look and so people know what's up.
They agreed it would be a great idea, never gave me any text though, even after meeting again and telling them again that it would be a good idea.
I cannot do more for them than they provide me, every picture and text is given to me by them.
The bikes are mainly meant for fitness studios as they can not really ride down a hill or anything, they are simply for practice.
The thing with the city is a good idea, I will add a tag for that, and I will E-mail them again about a frontpage text, telling them that's important for the google search will make them send me one by tomorrow probably, hah.
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Some rules for Google Rank:
1. Don't even try to hide something from the user that you only show google. Google has algorithms to find that and it immedatly kicks you from the search results.
2. Content, content, content. The more (useful) text you have, the better.
3. Use one h1 Tag for the name of the company or the logo (in which case you have to use an alt text for the logo). Yes, h1 for a logo is counter intuitive, but thats the way it is.
4. Use h2 Tags for all page headers
5. Use h3 Tags for paragraph headers
6. Use meta tags that make sense, don't try to spam keywords
7. Avoid javascript except for image sliders or similar. Google does not execute javascript, so some parts of the page that are only shown when the user does something will be hidden from google as google tries to ignore stuff that isn't shown to the user.
8. Make sure the content changes from time to time. The more often content gets updated, the higher the site will be ranked. If you don't change the text in a month, google will think it's outdated and move the site further down in the search results.
To get google to crawl the website, register to the google webmaster tools and provide a sitemap.xml. The webmaster tools will also provide a lot of nice options to optimize the site.
Also: While the site looks horrible, the HTML is not as bad as i imagined. You still have a long way to go though :p
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EPT
