Internet v 2.0, facebook
Internet v 3.0, seekingarrangements.com
No shit. Heroic.
Seekingarrangements.com founder Brandon Wei:
"BRANDON WEI GOT THE IDEA for the site from his own dissatisfying love life as an M.I.T. student and then as a well-off but awkward tech executive. Traditional dating Web sites were no help. “It was difficult to advertise the assets I had compared to hundreds of thousands of guys who had better looks or better pickup lines,” says Wey, now married to a woman 13 years younger than he is, whom he met before the site went live. “I needed to find a way to put myself at the front of the line.”
http://infoproc.blogspot.com/2009/04/sugar-daddies-mit-grad-starts-high-end.html
"The Times magazine has a long piece about SeekingArrangement.com, a web site that helps "sugar babies" find rich "sugar daddies" :-) On the site there are 10 babies for every daddy."
"There’s the 18-year-old from France asking for $5,000 to $10,000 a month from “a mentor who can provide me with the finer things in life and keep me happy!” And the 49-year-old investor from upstate New York willing to pay $5,000 a month for a “daytime playmate” for “intense connection without commitment.”"
"...In fact, Seeking Arrangement pays to have its ads pop up on search engines whenever someone types in “student loan,” “tuition help,” “college support” or “help with rent.”
"Some sugar babies also insist that wives who stay in miserable marriages for an American Express black card, mansion or country-club membership are more like prostitutes than they are."
Let's take a look at a dude named Sam. Sam reminds me of some people I've met.
"One sugar daddy whose screen name is Sam has tried long-term girlfriends, mistresses, prostitutes and a brief marriage. ... Sam’s profile on Seeking Arrangement is audacious. He advertises for a woman who is “drop-dead beautiful, sexy, fun and elegantly mannered in a fancy setting. She must turn heads . . . and make me the envy of the crowd.” ... When I asked to chat in person, Sam suggested meeting at CORE, a private Manhattan club where membership is by invitation only and costs $65,000 the first year and where Sam’s assent was required before I could be admitted. Sitting alone at a long conference table in a room set aside for him, he looked utterly unremarkable, a man of average height with a buzz cut and an aloof air. But once Sam got talking, he became affable and witty, especially as he described his unorthodox history with women. He started college when most kids his age were still in middle school. “When you go to college at that age, you’re pretty undatable,” he said. “I was somewhere between a curiosity, a mascot and a friend. I tutored freshman physics and calculus so I could at least be near women. Of course, all they’d do is talk about their boyfriends.”
He has an almost mathematical approach to assessing relationships, and once even computed the costs for a girlfriend, mistress, prostitute and wife — mistresses turn out to be most expensive by the hour; wives, by the year; girlfriends are cheapest all around. But he’s not as calculating as he seems. In fact, he concluded there’s little correlation between cost and quality. Still, he is relentlessly searching for an algorithm that will predict relationships’ success.
Sam is also more determined than most to try separating a sugar baby’s affection and the money she’s paid to provide it. In his arrangements, he says, he establishes a trust in the woman’s name that pays a monthly stipend of at least $5,000 for the length of their contract. If the woman decides to quit sleeping with him at any point, he may quit serving as adviser and pamperer, but the stipend continues regardless. “If I didn’t do that, then it’s like a leash I’m putting on somebody, and that seems really unfair,” he said. “Besides, then I’d never know what the relationship was really about.”
Sam runs these relationships with an explicit business plan, a set budget, measurable goals and quarterly reviews. From the outset, the contract has an end date. It’s a brilliant, if contrived, way to protect his pride. The contract specifies that the romance and sex are to end by the preset date, so there’s no break up, no rejection, no bruised ego. She’s not dumping him; the gig’s just over."