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TwitchTV Knowledge Bomb No. 1: Advertising - Page 11

Forum Index > SC2 General
Post a Reply
Prev 1 9 10 11 All
MVega
Profile Joined November 2010
763 Posts
January 09 2012 22:36 GMT
#201
eSports streams are one of the few things that I whitelist in Adblock. For the most part I don't want to see advertisements because most of the advertisements don't apply to me. People like DeMuslim and Artosis are what got me to whitelist Twitch/Own3d's ads and provide fantastic content. I think that's the first thing that I've whitelisted in about 3 years. Go eSports.
bumkin: How can you play like 50 games per day... I 4gate 2 times then it's nap time
althaz
Profile Joined May 2010
Australia1001 Posts
January 09 2012 22:50 GMT
#202
On January 09 2012 21:52 Rye. wrote:
I dont think this is covered in the original post.
Show nested quote +
Frequency Cap - High paying advertisers usually only allow companies to show their ad 1-3 times per day to a unique viewer. This is to prevent over-exposure of their brand and ensure higher performance. Frequency caps can be as low as none (as in they will allow a company to show their ad as many times as possible) or 1 per day. The ones you see over and over are usually the lower paying CPM ads


If I watch Day9's stream for an hour, during which there are several occurrences of an advert, day9 gets the money for me watching those adverts. I then go to MrUnknowns stream, and its really good so i stick around, I see that same advert several times, will MrUnknown get money?

From the above quote i'd say he wouldnt as i have already seen the advert 1-3 times on day9's stream.

That's not how it works. If you have already seen the ad the capped number of times you won't see it again, that's the whole point. Rest assured, if you have seen the ad, whoever you are watching has been paid.
The first rule we don't talk about race conditions. of race conditions is
Bigtony
Profile Blog Joined June 2011
United States1606 Posts
January 09 2012 23:14 GMT
#203
On January 10 2012 07:14 Grovbolle wrote:
So guys, other than the fact that I think IdrA was right in hating on people who block ads and then say: "look at me I am superior". I need help, I was using IE before and have switched to firefox (because I woke up from my IE coma), and some times I see a streamer type /commercial but I get no commercial. Obviously I don't care whether or not I watch commercials or the streamer just waiting for the commercial to finish.
To my knowledge I have no ad-block installed (I haven't installed one myself). Is this just because I live in Denmark and nobody pays to show commercials to me?
I think the least I can do for eSports is to watch some stupid commercials, so please PM me if you know why I am not getting commercials.


It's most likely because no one cares about you/Denmark : ( it's a small blessing for now.

On January 09 2012 21:30 IdrA wrote:
Show nested quote +
On January 09 2012 11:19 Frozne wrote:
I don't know about most of you pissing into the wind saying I'm killing Esports but the internet has been around for quite some time now... and guess what, it didn't have ads in the start. You know why? People didn't have the bandwidth to spare.

I'll pass on ads, and I'll help E-sports flourish in the process. Things evolve with love and care, not money.

You are endorsing a money farming machine. Not Esports.

Wake up children. Block ads. They will continue to operate regardless.

fuck you you obnoxious little imbecile. you're entitled to watch everything for free? and you have the nerve to act superior because of it? you cant afford to allow an ad to run at absolutely no cost to you in order to give the people providing entertainment for you, the people who esports does not exist without, money? you're a leach on the community. get the fuck out.


get shit on, Frozne.
Push 2 Harder
Mufaa
Profile Joined October 2010
219 Posts
January 09 2012 23:45 GMT
#204
On January 10 2012 07:50 althaz wrote:
Show nested quote +
On January 09 2012 21:52 Rye. wrote:
I dont think this is covered in the original post.
Frequency Cap - High paying advertisers usually only allow companies to show their ad 1-3 times per day to a unique viewer. This is to prevent over-exposure of their brand and ensure higher performance. Frequency caps can be as low as none (as in they will allow a company to show their ad as many times as possible) or 1 per day. The ones you see over and over are usually the lower paying CPM ads


If I watch Day9's stream for an hour, during which there are several occurrences of an advert, day9 gets the money for me watching those adverts. I then go to MrUnknowns stream, and its really good so i stick around, I see that same advert several times, will MrUnknown get money?

From the above quote i'd say he wouldnt as i have already seen the advert 1-3 times on day9's stream.

That's not how it works. If you have already seen the ad the capped number of times you won't see it again, that's the whole point. Rest assured, if you have seen the ad, whoever you are watching has been paid.


Capped ads have a higher CPM (on average). So if he's seen all the capped ads then switches streams, the next guy will see less money from the repeatable ads lower CPM. Everyone still gets paid what their ads are worth though.
wunsun
Profile Joined October 2010
Canada622 Posts
January 09 2012 23:48 GMT
#205
On January 10 2012 08:14 Bigtony wrote:
Show nested quote +
On January 10 2012 07:14 Grovbolle wrote:
So guys, other than the fact that I think IdrA was right in hating on people who block ads and then say: "look at me I am superior". I need help, I was using IE before and have switched to firefox (because I woke up from my IE coma), and some times I see a streamer type /commercial but I get no commercial. Obviously I don't care whether or not I watch commercials or the streamer just waiting for the commercial to finish.
To my knowledge I have no ad-block installed (I haven't installed one myself). Is this just because I live in Denmark and nobody pays to show commercials to me?
I think the least I can do for eSports is to watch some stupid commercials, so please PM me if you know why I am not getting commercials.


It's most likely because no one cares about you/Denmark : ( it's a small blessing for now.

Show nested quote +
On January 09 2012 21:30 IdrA wrote:
On January 09 2012 11:19 Frozne wrote:
I don't know about most of you pissing into the wind saying I'm killing Esports but the internet has been around for quite some time now... and guess what, it didn't have ads in the start. You know why? People didn't have the bandwidth to spare.

I'll pass on ads, and I'll help E-sports flourish in the process. Things evolve with love and care, not money.

You are endorsing a money farming machine. Not Esports.

Wake up children. Block ads. They will continue to operate regardless.

fuck you you obnoxious little imbecile. you're entitled to watch everything for free? and you have the nerve to act superior because of it? you cant afford to allow an ad to run at absolutely no cost to you in order to give the people providing entertainment for you, the people who esports does not exist without, money? you're a leach on the community. get the fuck out.


get shit on, Frozne.


Similar question; I live in Canada, and I don't get ads yet I don't have adblock. Same idea as in the Denmark question?
althaz
Profile Joined May 2010
Australia1001 Posts
January 10 2012 00:20 GMT
#206
On January 10 2012 08:45 Mufaa wrote:
Show nested quote +
On January 10 2012 07:50 althaz wrote:
On January 09 2012 21:52 Rye. wrote:
I dont think this is covered in the original post.
Frequency Cap - High paying advertisers usually only allow companies to show their ad 1-3 times per day to a unique viewer. This is to prevent over-exposure of their brand and ensure higher performance. Frequency caps can be as low as none (as in they will allow a company to show their ad as many times as possible) or 1 per day. The ones you see over and over are usually the lower paying CPM ads


If I watch Day9's stream for an hour, during which there are several occurrences of an advert, day9 gets the money for me watching those adverts. I then go to MrUnknowns stream, and its really good so i stick around, I see that same advert several times, will MrUnknown get money?

From the above quote i'd say he wouldnt as i have already seen the advert 1-3 times on day9's stream.

That's not how it works. If you have already seen the ad the capped number of times you won't see it again, that's the whole point. Rest assured, if you have seen the ad, whoever you are watching has been paid.


Capped ads have a higher CPM (on average). So if he's seen all the capped ads then switches streams, the next guy will see less money from the repeatable ads lower CPM. Everyone still gets paid what their ads are worth though.

Yes, but he was talking about the SAME ads (and I basically never see any unique ads herein Australia).
The first rule we don't talk about race conditions. of race conditions is
Zooper31
Profile Joined May 2009
United States5711 Posts
January 10 2012 00:33 GMT
#207
On January 10 2012 08:48 wunsun wrote:
Show nested quote +
On January 10 2012 08:14 Bigtony wrote:
On January 10 2012 07:14 Grovbolle wrote:
So guys, other than the fact that I think IdrA was right in hating on people who block ads and then say: "look at me I am superior". I need help, I was using IE before and have switched to firefox (because I woke up from my IE coma), and some times I see a streamer type /commercial but I get no commercial. Obviously I don't care whether or not I watch commercials or the streamer just waiting for the commercial to finish.
To my knowledge I have no ad-block installed (I haven't installed one myself). Is this just because I live in Denmark and nobody pays to show commercials to me?
I think the least I can do for eSports is to watch some stupid commercials, so please PM me if you know why I am not getting commercials.


It's most likely because no one cares about you/Denmark : ( it's a small blessing for now.

On January 09 2012 21:30 IdrA wrote:
On January 09 2012 11:19 Frozne wrote:
I don't know about most of you pissing into the wind saying I'm killing Esports but the internet has been around for quite some time now... and guess what, it didn't have ads in the start. You know why? People didn't have the bandwidth to spare.

I'll pass on ads, and I'll help E-sports flourish in the process. Things evolve with love and care, not money.

You are endorsing a money farming machine. Not Esports.

Wake up children. Block ads. They will continue to operate regardless.

fuck you you obnoxious little imbecile. you're entitled to watch everything for free? and you have the nerve to act superior because of it? you cant afford to allow an ad to run at absolutely no cost to you in order to give the people providing entertainment for you, the people who esports does not exist without, money? you're a leach on the community. get the fuck out.


get shit on, Frozne.


Similar question; I live in Canada, and I don't get ads yet I don't have adblock. Same idea as in the Denmark question?


Same thing. Depends on the add they attempted to show and it's relation to your country of residence.
Asato ma sad gamaya, tamaso ma jyotir gamaya, mrtyor mamrtam gamaya
CeriseCherries
Profile Blog Joined May 2011
6170 Posts
January 10 2012 03:45 GMT
#208
ok yea... if you dont like ads thats fine. you're kinda being an asshole... but dont like come here and disparage ads -_-
Remember, no matter where you go, there you are.
Starion
Profile Joined December 2010
United States32 Posts
January 10 2012 04:55 GMT
#209
On January 10 2012 02:11 shammythefox wrote:
Could you possibly clarify what requirements a broadcaster on twitch tv has to meet to start sharing ad revenue?



Basically, you have to be a Partner with Twitch. They outline the requirements on their application page: http://www.twitch.tv/partner/signup

To qualify as a TwitchTV Partner, you must meet...
BOTH of the following requirements:

Views per month: 30,000+
Average concurrent viewers: 300+

Or EITHER of the following requirements:

Views per month: 100,000+
Average concurrent viewers: 400+

These requirements are general guidelines. Exceptions are handled on a case by case basis at TwitchTV's discretion.
Show me a completely smooth operation and I'll show you a cover up. Real boats rock.
Ollix
Profile Joined October 2011
United States18 Posts
January 10 2012 05:45 GMT
#210
On January 09 2012 21:30 IdrA wrote:
Show nested quote +
On January 09 2012 11:19 Frozne wrote:
I don't know about most of you pissing into the wind saying I'm killing Esports but the internet has been around for quite some time now... and guess what, it didn't have ads in the start. You know why? People didn't have the bandwidth to spare.

I'll pass on ads, and I'll help E-sports flourish in the process. Things evolve with love and care, not money.

You are endorsing a money farming machine. Not Esports.

Wake up children. Block ads. They will continue to operate regardless.

fuck you you obnoxious little imbecile. you're entitled to watch everything for free? and you have the nerve to act superior because of it? you cant afford to allow an ad to run at absolutely no cost to you in order to give the people providing entertainment for you, the people who esports does not exist without, money? you're a leach on the community. get the fuck out.


This

I promise you that your "love and care" is not putting food on pro players tables. This is not the MLB or NFL, not every esports pro has a salary or a very reasonable one, yet are still willing to put hours of their time into a video game for your amusement. If they need commercials to get by, you should be happy to support that.
I bled blue until 5/9/2012
EntropyFails
Profile Blog Joined September 2010
81 Posts
January 10 2012 07:43 GMT
#211
On January 09 2012 21:30 IdrA wrote:
Show nested quote +
On January 09 2012 11:19 Frozne wrote:
I don't know about most of you pissing into the wind saying I'm killing Esports but the internet has been around for quite some time now... and guess what, it didn't have ads in the start. You know why? People didn't have the bandwidth to spare.

I'll pass on ads, and I'll help E-sports flourish in the process. Things evolve with love and care, not money.

You are endorsing a money farming machine. Not Esports.

Wake up children. Block ads. They will continue to operate regardless.

fuck you you obnoxious little imbecile. you're entitled to watch everything for free? and you have the nerve to act superior because of it? you cant afford to allow an ad to run at absolutely no cost to you in order to give the people providing entertainment for you, the people who esports does not exist without, money? you're a leach on the community. get the fuck out.


Well said Idra!

TwitchTV doesn't have to let anyone using adblock watch the stream. We could easily block all adblock users from viewing our website. But we hope that outreach, education and being awesome to the community will persuade people to care about the players and events and not want to screw them.

So listen to Idra! Please do not use adblock on TwitchTV.

TwitchTV is rolling out things like the Day9 Subscriber system to other streamers so if you really hate ads but want to support a streamer, that will become an option as well.

But for now, we all can slurp and ad or two and know at it directly is keeping our favorite entertainers afloat with the income they need.

Honestly, most of you are awesome. For such a tech savvy audience, we have a rather low percentage of adblockers. Please keep up the education and good work so that we all can continue to enjoy the growth of Esports!
Grovbolle
Profile Blog Joined July 2011
Denmark3811 Posts
January 10 2012 09:47 GMT
#212
On January 10 2012 08:14 Bigtony wrote:
Show nested quote +
On January 10 2012 07:14 Grovbolle wrote:
So guys, other than the fact that I think IdrA was right in hating on people who block ads and then say: "look at me I am superior". I need help, I was using IE before and have switched to firefox (because I woke up from my IE coma), and some times I see a streamer type /commercial but I get no commercial. Obviously I don't care whether or not I watch commercials or the streamer just waiting for the commercial to finish.
To my knowledge I have no ad-block installed (I haven't installed one myself). Is this just because I live in Denmark and nobody pays to show commercials to me?
I think the least I can do for eSports is to watch some stupid commercials, so please PM me if you know why I am not getting commercials.


It's most likely because no one cares about you/Denmark : ( it's a small blessing for now.

Show nested quote +
On January 09 2012 21:30 IdrA wrote:
On January 09 2012 11:19 Frozne wrote:
I don't know about most of you pissing into the wind saying I'm killing Esports but the internet has been around for quite some time now... and guess what, it didn't have ads in the start. You know why? People didn't have the bandwidth to spare.

I'll pass on ads, and I'll help E-sports flourish in the process. Things evolve with love and care, not money.

You are endorsing a money farming machine. Not Esports.

Wake up children. Block ads. They will continue to operate regardless.

fuck you you obnoxious little imbecile. you're entitled to watch everything for free? and you have the nerve to act superior because of it? you cant afford to allow an ad to run at absolutely no cost to you in order to give the people providing entertainment for you, the people who esports does not exist without, money? you're a leach on the community. get the fuck out.


get shit on, Frozne.


So I am homesafe I guess
Lies, damned lies and statistics: http://aligulac.com
Hikari
Profile Blog Joined May 2010
1914 Posts
January 11 2012 17:55 GMT
#213
On ad-blocking:
I am perfectly fine with non-intrusive ads. However, I *really* do not want to run into ads in the middle of a game (doesn't happen on high profile streams as ads are controlled). Having to watch a 30s ad when I refresh a stream, knowing something is about to happen really suck.

I am perfectly fine with watching commercials during downtimes (add a commercial button for the audience as well?). I am also perfectly fine with a string of continuous commercials being played in the background while I have the stream open but is doing something else.

I suppose in a perfect scenario I would have absolutely no ads while games are being played/caster is talking, but commercials roll during downtimes: similar to TV.
Darkfrog
Profile Joined December 2011
Austria211 Posts
January 11 2012 19:23 GMT
#214
Interesting. Very much appreciated information!
(╯°□°)╯︵ ┻━┻ ¯\_(ツ)_/¯
Venser
Profile Joined April 2012
Croatia232 Posts
Last Edited: 2013-01-19 10:03:28
January 19 2013 10:02 GMT
#215
Twitch.tv partners FAQ explains very little on how it works. Only after reading this I understand. I suggest you update the FAQ with more info. Because why would you join partner program if you don't know how it works?
masterbreti
Profile Blog Joined October 2010
Korea (South)2711 Posts
January 19 2013 10:10 GMT
#216
On January 19 2013 19:02 Venser wrote:
Twitch.tv partners FAQ explains very little on how it works. Only after reading this I understand. I suggest you update the FAQ with more info. Because why would you join partner program if you don't know how it works?


Actually once you apply to be a partner, and IF you are accepted to be a partner, you'll be given a 3-4 page contract going into detail exactly what you have at your disposal and how much you'll be making, and on and on.
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