• Log InLog In
  • Register
Liquid`
Team Liquid Liquipedia
EST 14:16
CET 20:16
KST 04:16
  • Home
  • Forum
  • Calendar
  • Streams
  • Liquipedia
  • Features
  • Store
  • EPT
  • TL+
  • StarCraft 2
  • Brood War
  • Smash
  • Heroes
  • Counter-Strike
  • Overwatch
  • Liquibet
  • Fantasy StarCraft
  • TLPD
  • StarCraft 2
  • Brood War
  • Blogs
Forum Sidebar
Events/Features
News
Featured News
SC2 All-Star Invitational: Tournament Preview5RSL Revival - 2025 Season Finals Preview8RSL Season 3 - Playoffs Preview0RSL Season 3 - RO16 Groups C & D Preview0RSL Season 3 - RO16 Groups A & B Preview2
Community News
BSL Season 2025 - Full Overview and Conclusion6Weekly Cups (Jan 5-11): Clem wins big offline, Trigger upsets4$21,000 Rongyi Cup Season 3 announced (Jan 22-Feb 7)16Weekly Cups (Dec 29-Jan 4): Protoss rolls, 2v2 returns7[BSL21] Non-Korean Championship - Starts Jan 105
StarCraft 2
General
Neurocept reviews 2026 Stellar Fest "01" Jersey Charity Auction SC2 All-Star Invitational: Tournament Preview Weekly Cups (Jan 5-11): Clem wins big offline, Trigger upsets When will we find out if there are more tournament
Tourneys
SC2 All-Star Invitational: Jan 17-18 Sparkling Tuna Cup - Weekly Open Tournament SC2 AI Tournament 2026 $21,000 Rongyi Cup Season 3 announced (Jan 22-Feb 7) OSC Season 13 World Championship
Strategy
Simple Questions Simple Answers
Custom Maps
Map Editor closed ?
External Content
Mutation # 509 Doomsday Report Mutation # 508 Violent Night Mutation # 507 Well Trained Mutation # 506 Warp Zone
Brood War
General
BGH Auto Balance -> http://bghmmr.eu/ Video Footage from 2005: The Birth of G2 in Spain BW General Discussion BSL Season 2025 - Full Overview and Conclusion [ASL21] Potential Map Candidates
Tourneys
[Megathread] Daily Proleagues [BSL21] Non-Korean Championship - Starts Jan 10 Small VOD Thread 2.0 Azhi's Colosseum - Season 2
Strategy
Soma's 9 hatch build from ASL Game 2 Simple Questions, Simple Answers Game Theory for Starcraft Current Meta
Other Games
General Games
Stormgate/Frost Giant Megathread Beyond All Reason Awesome Games Done Quick 2026! Nintendo Switch Thread Mechabellum
Dota 2
Official 'what is Dota anymore' discussion
League of Legends
Heroes of the Storm
Simple Questions, Simple Answers Heroes of the Storm 2.0
Hearthstone
Deck construction bug Heroes of StarCraft mini-set
TL Mafia
Vanilla Mini Mafia Mafia Game Mode Feedback/Ideas
Community
General
US Politics Mega-thread Things Aren’t Peaceful in Palestine Russo-Ukrainian War Thread Canadian Politics Mega-thread European Politico-economics QA Mega-thread
Fan Clubs
The IdrA Fan Club
Media & Entertainment
Anime Discussion Thread [Manga] One Piece
Sports
2024 - 2026 Football Thread
World Cup 2022
Tech Support
Computer Build, Upgrade & Buying Resource Thread
TL Community
The Automated Ban List
Blogs
My 2025 Magic: The Gathering…
DARKING
Physical Exercise (HIIT) Bef…
TrAiDoS
Life Update and thoughts.
FuDDx
How do archons sleep?
8882
James Bond movies ranking - pa…
Topin
Customize Sidebar...

Website Feedback

Closed Threads



Active: 1157 users

Letter to Alex Garfield/EG

Forum Index > Closed
Post a Reply
Doriboi
Profile Blog Joined May 2010
United States181 Posts
January 16 2013 02:42 GMT
#1
So Alex why are you so afraid of Slasher? You’ve got the biggest e-Sports organization in the entire world and yet when little Slasher makes a report that you will be picking up a League of Legends roster, you blackball him. Who do you think you are, Lance Armstrong? You even got Idra and InControl to come to your defense. Why? Why can’t you fight your own battles yourself? You lost Scoots and EG’s Wheat won’t be making another rant defending your honor.

Let’s take a look at Slasher’s history as an “e-sports” journalist:

Rod Breslau ‏@Slasher
“The SC2 player market may be inflated, but these superstars deserve the contracts EG and KeSPA can give. Other teams need to step up.”

“Fnatic and Complexity have closed their gaming houses. Shows just how difficult it is to make it work, no matter Korean or a Western team.”

“Preach it. RT @ImmortalTech: ‘Real Journalism, is printing what people do not want you to print. Everything else is just public relations.’”

“If you missed it from yesterday, sources say Alicia and Heart will join Axiom: http://www.gamespot.com/6402187 “

“Lets be clear: Off the record info told to me stays OFF THE RECORD. My sources for team/league/player moves are not from those same orgs.”

“Furthermore @EGiNcontroL, teams/players get good exposure on the front of GameSpot. I am NOT supposed to give opinions on news coverage.”

That last point is interesting. So the leaking of the former CLG EU LoL team is good publicity for you and Evil Geniuses, so are you afraid of it being leaking on the poorly designed GameSpot website that the former of the members of CLG EU will want an increase of salary? Instead of one SteelSeries (or is it Razer now?) headsets that they’ll get two?

So Alex and the rest of Evil Geniuses riddle me this. What if it was John Clayton reporting this information? Would you treat him the same way? How about if it was Bob Woodward? Woodward took unnamed sources into the history books by reporting the greatest political scandal in United States history. How about when Adam Schefter of ESPN reports where a player is thinking on going in the NFL? The NFL is a larger organization and an organization has a lot more money than Evil Geniuses. However I don’t think that when Adam Schefter reports when Vincent Jackson is going to Tampa Bay, that he will turn around and go “syke” and stay with the San Diego Chargers. No he still went to Tampa Bay.

So Alex I’m waiting why you won’t let the ginger “e-sports” journalist do his job. I’m sure that if he reports that CLG EU will sign with Evil Geniuses you can make another “Geniuses Falling” documentary and still get plenty of views. Please Alex, who do you think you are thinking that you’re immune from “unnamed sources?” As a marketing man, I know you’ll adapt, you did with Stephano, and EG is still around, just deal with it, make a parody and move on. Alex you’re not John Boehner, President Obama, Roger Goddell, Gary Betteman, and you’re not the king or emperor of e-Sports. If you are, build your Death Star and blow up the GameSpot offices.
Pew Pew! www.fusionesports.com www.facebook.com/fusionsc2
m3rciless
Profile Joined August 2009
United States1476 Posts
January 16 2013 02:57 GMT
#2
yeah fuck garfield and fuck eg. too corporate.

User was banned for this post.
White-Ra fighting!
Najda
Profile Joined June 2010
United States3765 Posts
January 16 2013 02:57 GMT
#3
On January 16 2013 11:42 Doriboi wrote:
Woodward took unnamed sources into the history books by reporting the greatest political scandal in United States history.


That's completely different because it's news that wouldn't have been reported otherwise.

Alex's whole point is that the only person to gain anything from Slasher's announcements is Slasher himself. By making the announcement, he is directly hurting revenue of the team, since building hype and attracting attention is a major source of revenue for the teams, where in real sports the majority of the revenue is made from broadcasting rights, or direct sales to the consumer.
Doriboi
Profile Blog Joined May 2010
United States181 Posts
Last Edited: 2013-01-16 03:37:12
January 16 2013 03:21 GMT
#4
On January 16 2013 11:57 Najda wrote:
Show nested quote +
On January 16 2013 11:42 Doriboi wrote:
Woodward took unnamed sources into the history books by reporting the greatest political scandal in United States history.


That's completely different because it's news that wouldn't have been reported otherwise.

Alex's whole point is that the only person to gain anything from Slasher's announcements is Slasher himself. By making the announcement, he is directly hurting revenue of the team, since building hype and attracting attention is a major source of revenue for the teams, where in real sports the majority of the revenue is made from broadcasting rights, or direct sales to the consumer.


Then Mr. Garfield needs to understand that his organization is not going to be able to make grandiose announcements anymore. E-Sports now is making enough money that things cannot be kept quiet anymore. As TotalBiscuit said today on ITG, these kind of announcements only work for the EGs, the coLs, the iGs, and LGDs. We all knew Stephano was going to EG, and he was able to adapt. He surprised us all with Jaedong, and I know he'll surprise us more in the future. But Slasher is going to get one or two now and then, and you take the punch and roll with it. You don't get hurt, fall down, and take your ball.

I do know the limitations of revenue, but EG and Mr. Garfield are the masters of revenue in e-Sports. He will adapt and rebound and EG will be stronger than ever. Take a look at Snute and TL. Slasher reported Snute to TL, and TL made an awesome announcement video.

The real question even if the news is spoiled, did we all still not watch the Geniuses Falling faux documentary? Yes I did. And I'm sure I'll watch the announcement of the CLG EU team. When Slasher announcements happen, it usually jump starts the hype-train. The people paying attention to e-Sports are eagerly anticipating Slasher and EG announcements. Is EG announcing something jaw-dropping going to attract a non-E-Sports audience. No. E-Sports people will still pay attention to the official statement made by Mr. Garfield and will give him the time, regardless of what Slasher says.
Pew Pew! www.fusionesports.com www.facebook.com/fusionsc2
SamsungStar
Profile Blog Joined January 2013
United States912 Posts
January 16 2013 03:56 GMT
#5
Isn't it the job of journalists to catch big scoops and report them asap? o_0
ThomasjServo
Profile Blog Joined May 2012
15244 Posts
January 16 2013 04:04 GMT
#6
You strike a really odd tone if you were actually expecting a response. I understand your frustration with the EG organization, I myself have termed them as, "the Yankees," of eSports on several occasions but the bottom line is they got there because they do what they do well.

It does not necessarily fall to Garfield to defend his business endeavors, responses or lack there of to those that take a seemingly odd amount of offense at his failure to address Slasher, just as you don't get the CEO of a major retailer on the line when you have a complaint at a much lower level.

I am just curious what precisely makes you strike such an aggravated tone with the organization in terms of its media operations and message control?
Chill
Profile Blog Joined January 2005
Calgary25991 Posts
January 16 2013 04:40 GMT
#7
You know you can send letters directly to the recipient? You don't need to do this weird third-party thing. E-mail him or post it in the existing thread: http://www.teamliquid.net/forum/viewmessage.php?topic_id=218946
Moderator
Heyoka
Profile Blog Joined March 2008
Katowice25012 Posts
Last Edited: 2013-01-16 04:43:57
January 16 2013 04:43 GMT
#8
For the record I like the part where you equated Slasher with Bob Woodward.
@RealHeyoka | ESL / DreamHack StarCraft Lead
Please log in or register to reply.
Live Events Refresh
Next event in 44m
[ Submit Event ]
Live Streams
Refresh
StarCraft 2
mouzHeroMarine 630
elazer 402
IndyStarCraft 193
MindelVK 66
Vindicta 33
StarCraft: Brood War
Calm 2331
Shuttle 739
910 31
Movie 19
Dota 2
Gorgc6963
qojqva3535
Counter-Strike
byalli2966
fl0m2760
Heroes of the Storm
Liquid`Hasu530
Other Games
FrodaN7286
Grubby3535
Liquid`RaSZi2715
summit1g1399
B2W.Neo755
crisheroes414
Harstem190
ArmadaUGS173
ToD163
Mew2King16
Railgan1
Organizations
Other Games
gamesdonequick2827
StarCraft 2
ComeBackTV 1520
Other Games
EGCTV1390
StarCraft 2
angryscii 26
Blizzard YouTube
StarCraft: Brood War
BSLTrovo
sctven
[ Show 17 non-featured ]
StarCraft 2
• HeavenSC 21
• LaughNgamezSOOP
• sooper7s
• AfreecaTV YouTube
• Migwel
• intothetv
• Laughngamez YouTube
• Kozan
• IndyKCrew
StarCraft: Brood War
• FirePhoenix13
• STPLYoutube
• ZZZeroYoutube
• BSLYoutube
League of Legends
• Jankos3012
• TFBlade1142
Other Games
• imaqtpie2013
• Shiphtur278
Upcoming Events
BSL 21
44m
Bonyth vs Sziky
Mihu vs QiaoGege
Sziky vs XuanXuan
eOnzErG vs QiaoGege
Mihu vs DuGu
Dewalt vs Bonyth
IPSL
44m
Dewalt vs Sziky
Replay Cast
13h 44m
Wardi Open
16h 44m
Monday Night Weeklies
21h 44m
OSC
1d 15h
The PondCast
2 days
OSC
2 days
Big Brain Bouts
4 days
Serral vs TBD
BSL 21
5 days
[ Show More ]
BSL 21
6 days
Liquipedia Results

Completed

Escore Tournament S1: W4
Big Gabe Cup #3
NA Kuram Kup

Ongoing

C-Race Season 1
IPSL Winter 2025-26
BSL 21 Non-Korean Championship
CSL 2025 WINTER (S19)
KCM Race Survival 2026 Season 1
OSC Championship Season 13
Underdog Cup #3
BLAST Bounty Winter Qual
eXTREMESLAND 2025
SL Budapest Major 2025
ESL Impact League Season 8
BLAST Rivals Fall 2025
IEM Chengdu 2025

Upcoming

Escore Tournament S1: W5
Acropolis #4
IPSL Spring 2026
Bellum Gens Elite Stara Zagora 2026
HSC XXVIII
Rongyi Cup S3
Nations Cup 2026
Stake Ranked Episode 1
BLAST Open Spring 2026
ESL Pro League Season 23
ESL Pro League Season 23
PGL Cluj-Napoca 2026
IEM Kraków 2026
BLAST Bounty Winter 2026
TLPD

1. ByuN
2. TY
3. Dark
4. Solar
5. Stats
6. Nerchio
7. sOs
8. soO
9. INnoVation
10. Elazer
1. Rain
2. Flash
3. EffOrt
4. Last
5. Bisu
6. Soulkey
7. Mini
8. Sharp
Sidebar Settings...

Advertising | Privacy Policy | Terms Of Use | Contact Us

Original banner artwork: Jim Warren
The contents of this webpage are copyright © 2026 TLnet. All Rights Reserved.