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The most popular game in South Korea (translation)

Forum Index > SC2 General
Post a Reply
yoonstar91
Profile Blog Joined October 2011
88 Posts
Last Edited: 2011-11-23 17:58:51
November 22 2011 23:29 GMT
#1
Hey guys this is Kevin. I found this article to be somewhat interesting so I translated the majority of it, but there were way too many games that I am unaware of. Therefore I did a brief 70% translation.. Enjoyyy and as always, Thanks for reading! ^0^

G-Star 2011 The Best Booth and the Best Game?

From November 10 to November 11, Thisisgame.com went to G-star 2011 Event to find out the most popular booth and the most popular game. The research was concentrated on finding the most popular booth, game, and the prizes amongst the spectators in Korea.
The questions were asked outside of the event in the hallway or near by. Total of 496 spectators participated in the research whom have all answered with detail and sincerity. Where was the first booth that these spectators tend to go to? Which game is the most popular? The results are about to be shown.

[image loading]


Booths:
The most popularly visited booth was Blizzard, but Nexon was the most popular choice for the first stop.

This year, the most popular booth in G-star was Blizzard Entertainment and Nexon.
In the B2C Convention Center (the place where G-star was held), the most visited area was the Top5 located at the very back. Out of all the booths in that area, Blizzard booth was the most popular choice to visit amongst the spectators. Out of the total spectators whom have answered, 67% are either at G-Star just to stop by the Blizzard Booth or to win prizes from the Blizzard Booth.

Furthermore Nexon booth was right behind Blizzard in its popularity recording 66%. NcSoft(56%), Neowiz Games(53%) and NHN (45%).
Blizzard created the booth so that the spectators can get a glimpse of the Diablo 3 (which is planned to be released early next year by Blizzard), Starcraft 2: Heart of the Swarm, World of Warcraft: Mists of Pandaria, and Blizzard Dota. Such design of the booth allowed Blizzard to gain the most popularity. Also the new goal by Blizzard to create a Blizzard Dota has also increased popularity amongst those that are interested in the AOS game.

[image loading]

The Korean Company Nexon who has created the AOS game Cyphers have also gained a lot of popularity. One could say that they have shown the power of “Game Coupon.” A lot of the spectators came to the Nexon Booth and stayed there to get the Game Coupons. From that, Nexon was able to become the most popular “first stop” booth.

Out of the 486 partcipants in the research, 120 of them (24%) visited the Nexon first. Blizzard Booth won second place in the ranking of the “first stop” booth with 103 participants (21%).

Out of all the booths, Nexon and Blizzard were the only ones that were successfully able to gain over 20% of the spectators to visit them first. Right behind them, Guild Wars 2 by NcSoft (41, 8%), Dizzel by NeowizGames (33, 7%), YeoulHyulGangho 2 by Mgame (33, 7%).

The booth that was worth going: Blizzard. The booth that was not worth going: Nexon.

The G-star audiences reported the Blizzard booth to be the most worthy booth for a visit. Blizzard is the only booth that was able to gain over 20% of the audience rating it as the “most worthy booth” for a visit.

Despite the overwhelming number of people visiting the Blizzard Booth due to the Diablo 3, Starcraft 2: Heart of the Swarm, World of Warcraft: Mists of Pandaria, and Blizzard Dota, the fans were still able to experience a glimpse of the games even from far away. Also the Blizzard Store and the fan art event, and etc helped Blizzard become the must-go booth for the audience.

[image loading]

On the other hand, was it because of the overwhelming popularity? Blizzard was also ranked 2nd in the worst booth to visit. Unfortuantely Diablo 3 was only for those over the age of 18, therefore a lot of the middle school and high school students were not able to experience the game. Also the never ending line may explain such ranking.
Nexon was ranked 2nd in the most worthy booth to visit. But was it the after effect of the prizes? Nexon booth was also one of the most irritating booth to visit with 38%. The attitude toward the Nexon booth was half and half.
Other than the two, the other booth that were also popular to visit includes the NcSoft (14%) and NHN (10%).

Games:
The most anticipated game <Diablo 3>, The game that provides the most new experience <The Dizzel>

[image loading]

This year, the most anticipated games in G-star was the new upcoming games by Blizzard.
Out of those who have responded, Blizzard’s <Diablo 3> (48%) and <Starcraft 2: Heart of the Swarm> 36%.

Right behind Blizzard was Lineage Tunnel (32%).
Lineage Tunnel is a game that was just announced two days before the G-Star. Therefore there was no way to directly experience the game and only video clips were shown.
Nexon’s game Cyphers (21%) and NcSoft’s Guildwar 2 (16%) trailed right behind.
The game that was played and experienced the most was the TPS game Dizzel by NeowizGames.


The most worthless prize???

The Papermade Bag.....

[image loading]


Original Article
Original Article by GookSuBang of thisisgame.com
UNeeK
Profile Joined January 2011
United States237 Posts
November 22 2011 23:34 GMT
#2
interesting, thank you for the translation.. I've never even heard of Cyphers....
Childplay
Profile Joined October 2011
Canada263 Posts
November 22 2011 23:34 GMT
#3
oh man, i remember playing nexon games before they got all cash hoggy, but man, that looks like fun, i wish i can go there, glad to see so many people wanting to see what bliz has to say
RobinTheMadTerran
Profile Joined October 2011
United Kingdom8 Posts
November 22 2011 23:42 GMT
#4
496 doesn't really seem like a large enough sample size to draw any conclusions from considering the size of the event, but thanks for the translation anyway it was an interesting read.
Gold Terran living 'Life in the Middle' DegreesOfMediocrity
THM
Profile Joined November 2010
Bulgaria1131 Posts
November 22 2011 23:44 GMT
#5
Thank you for the translation.
Telcontar
Profile Joined May 2010
United Kingdom16710 Posts
November 22 2011 23:50 GMT
#6
Small error here:

The booth that was worth going: Blizzard. The blizzard that was not worth going: Nexon.
Et Eärello Endorenna utúlien. Sinome maruvan ar Hildinyar tenn' Ambar-metta.
pPingu
Profile Joined September 2011
Switzerland2892 Posts
November 23 2011 00:43 GMT
#7
Thank you for all your translations, it's really nice from you
nokz88
Profile Joined October 2010
Brazil1253 Posts
November 23 2011 00:52 GMT
#8
Man, just thinking about playing Diablo 3 gives me goosebumps... I will be a no-life nerd for about 2 weeks when it gets released.
in a state of trance
Rokit5
Profile Joined April 2010
236 Posts
November 23 2011 00:54 GMT
#9
On November 23 2011 09:52 nokz88 wrote:
Man, just thinking about playing Diablo 3 gives me goosebumps... I will be a no-life nerd for about 2 weeks when it gets released.


More like two months!
MaV_gGSC
Profile Blog Joined November 2010
Canada1345 Posts
November 23 2011 00:59 GMT
#10
All those Koreans :D
Life's good :D
sour_eraser
Profile Joined March 2011
Canada932 Posts
Last Edited: 2011-11-23 01:07:12
November 23 2011 01:00 GMT
#11
hmm, just found that blizz only showcased their up coming games
"What's the f*cking point of censoring a letter if everyone and their mother knows what it stands for.... F*cking morons"
hehe
Profile Joined April 2009
United States132 Posts
November 23 2011 01:05 GMT
#12
why is starcraft broodwar not even mentioned... i read the whole thing looking for it....
Antoine
Profile Blog Joined May 2010
United States7481 Posts
November 23 2011 01:07 GMT
#13
Thanks for thetranslation, I guess it just reinforces that MMOs really have taken over.

as for why bw wasn't mentioned, it should be obvious - it was an article about a game developers convention and nobody is promoting bw right now
ModeratorFlash Sea Action Snow Midas | TheStC Ret Tyler MC | RIP 우정호
yoonstar91
Profile Blog Joined October 2011
88 Posts
November 23 2011 01:07 GMT
#14
On November 23 2011 10:05 hehe wrote:
why is starcraft broodwar not even mentioned... i read the whole thing looking for it....


yeah i believe this was a convention toward new upcoming games ^^
nokz88
Profile Joined October 2010
Brazil1253 Posts
November 23 2011 01:07 GMT
#15
On November 23 2011 09:54 Rokit5 wrote:
Show nested quote +
On November 23 2011 09:52 nokz88 wrote:
Man, just thinking about playing Diablo 3 gives me goosebumps... I will be a no-life nerd for about 2 weeks when it gets released.


More like two months!

Well my pattern with all the games I like goes like this:

1. Buy game
2. Play NONSTOP for like 2 weeks, and when I say NONSTOP it's like, 14 hours a day or such ridiculous numbers
3. Get some sense knocked into my head, play casually on weekends until I stop it altogether (usually 6 months)
4. Years later I revisit the game and play it once or twice

It has been like this with Diablo 1&2, Warcraft 3, Starcraft 1&2, Portal, FF7&9 and many oldschool nintendo games like Donkey Kong Country and Super Mario World. I haven't played many games compared to many, but the ones I play I consider masterpieces.
in a state of trance
S2Lunar
Profile Joined June 2011
1051 Posts
November 23 2011 01:10 GMT
#16
Diablo 3 is going to be really really big in Korea... i feel bad that they didn't get the beta.. they seemed really pissed about that. I'm sure that If the Beta was released in SK, there would a little bit less hype for it at GDC.
canikizu
Profile Joined September 2010
4860 Posts
November 23 2011 01:12 GMT
#17
I wonder what the participants' thought between Diablo 3 and Lineage Eternal. From all the gameplays on youtube, Lineage Eternal seems to be on par, if not better than Diablo 3 imo.

Horse...falcon
Profile Joined December 2010
United States1851 Posts
November 23 2011 01:16 GMT
#18
Is this the same event where Blizzard announced SC2 in 2007? Or did they do their own thing for that?
Artosis: "From horsssse....falcon"
zoLo
Profile Blog Joined June 2007
United States5896 Posts
November 23 2011 01:45 GMT
#19
On November 23 2011 10:16 Horse...falcon wrote:
Is this the same event where Blizzard announced SC2 in 2007? Or did they do their own thing for that?


That event was the Worldwide Invitationals, which was a Blizzard thing.
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