• Log InLog In
  • Register
Liquid`
Team Liquid Liquipedia
EST 10:55
CET 16:55
KST 00:55
  • Home
  • Forum
  • Calendar
  • Streams
  • Liquipedia
  • Features
  • Store
  • EPT
  • TL+
  • StarCraft 2
  • Brood War
  • Smash
  • Heroes
  • Counter-Strike
  • Overwatch
  • Liquibet
  • Fantasy StarCraft
  • TLPD
  • StarCraft 2
  • Brood War
  • Blogs
Forum Sidebar
Events/Features
News
Featured News
ByuL: The Forgotten Master of ZvT4Behind the Blue - Team Liquid History Book16Clem wins HomeStory Cup 289HomeStory Cup 28 - Info & Preview13Rongyi Cup S3 - Preview & Info8
Community News
Weekly Cups (Feb 9-15): herO doubles up0ACS replaced by "ASL Season Open" - Starts 21/0224LiuLi Cup: 2025 Grand Finals (Feb 10-16)44Weekly Cups (Feb 2-8): Classic, Solar, MaxPax win2Nexon's StarCraft game could be FPS, led by UMS maker15
StarCraft 2
General
Nexon's StarCraft game could be FPS, led by UMS maker ByuL: The Forgotten Master of ZvT Weekly Cups (Feb 9-15): herO doubles up How do you think the 5.0.15 balance patch (Oct 2025) for StarCraft II has affected the game? StarCraft 1 & 2 Added to Xbox Game Pass
Tourneys
Master Swan Open (Global Bronze-Master 2) LiuLi Cup: 2025 Grand Finals (Feb 10-16) WardiTV Team League Season 10 PIG STY FESTIVAL 7.0! (19 Feb - 1 Mar) $5,000 WardiTV Winter Championship 2026
Strategy
Custom Maps
Map Editor closed ? [A] Starcraft Sound Mod
External Content
Mutation # 513 Attrition Warfare The PondCast: SC2 News & Results Mutation # 512 Overclocked Mutation # 511 Temple of Rebirth
Brood War
General
TvZ is the most complete match up Brood War inspired Terran vs Zerg cinematic – feed Gypsy to Korea Ladder maps - how we can make blizz update them? Which units you wish saw more use in the game?
Tourneys
[Megathread] Daily Proleagues Escore Tournament StarCraft Season 1 Small VOD Thread 2.0 KCM Race Survival 2026 Season 1
Strategy
Simple Questions, Simple Answers Fighting Spirit mining rates Zealot bombing is no longer popular? Current Meta
Other Games
General Games
ZeroSpace Megathread What Game makes you happy and stress free? Nintendo Switch Thread Diablo 2 thread Path of Exile
Dota 2
Official 'what is Dota anymore' discussion
League of Legends
Heroes of the Storm
Simple Questions, Simple Answers Heroes of the Storm 2.0
Hearthstone
Deck construction bug Heroes of StarCraft mini-set
TL Mafia
TL Mafia Community Thread Mafia Game Mode Feedback/Ideas Vanilla Mini Mafia
Community
General
US Politics Mega-thread Russo-Ukrainian War Thread Ask and answer stupid questions here! Things Aren’t Peaceful in Palestine European Politico-economics QA Mega-thread
Fan Clubs
The IdrA Fan Club The herO Fan Club!
Media & Entertainment
[Req][Books] Good Fantasy/SciFi books [Manga] One Piece Anime Discussion Thread
Sports
2024 - 2026 Football Thread
World Cup 2022
Tech Support
TL Community
The Automated Ban List
Blogs
The Search For Meaning in Vi…
TrAiDoS
My 2025 Magic: The Gathering…
DARKING
Life Update and thoughts.
FuDDx
How do archons sleep?
8882
StarCraft improvement
iopq
Customize Sidebar...

Website Feedback

Closed Threads



Active: 2057 users

MLG and Twitch Partner with CBSi - Page 6

Forum Index > SC2 General
246 CommentsPost a Reply
Prev 1 4 5 6 7 8 13 Next All
fortheGG
Profile Joined April 2011
United Kingdom1002 Posts
April 17 2012 14:30 GMT
#101
wish it was fox but still great news
MLG_Adam
Profile Joined July 2010
United States994 Posts
April 17 2012 14:34 GMT
#102
Cool article

http://thenextweb.com/insider/2012/04/17/cbs-interactive-partners-with-twitch-tv-and-major-league-gaming-to-form-esports-behemoth/
Twitter: MrAdamAp
fire_brand
Profile Blog Joined October 2009
Canada1123 Posts
April 17 2012 14:36 GMT
#103
More Money for progamers! This can only be a good thing.
Random player, pixel enthusiast, crappy illustrator, offlane/support
bLooD.
Profile Joined November 2010
Germany470 Posts
April 17 2012 14:38 GMT
#104
I wonder what this will actually change. I guess we'll see.
ellirc
Profile Joined February 2011
Sweden3286 Posts
April 17 2012 14:39 GMT
#105
On April 17 2012 23:34 MLG_Adam wrote:
Cool article

http://thenextweb.com/insider/2012/04/17/cbs-interactive-partners-with-twitch-tv-and-major-league-gaming-to-form-esports-behemoth/

Really interesting article.
Noocta
Profile Joined June 2010
France12578 Posts
April 17 2012 14:40 GMT
#106
So.. basicly there will be some MLG and NASL ads on CBI internet content ?
That's a step forward, but not the big " OMG " thing I expected. :<
" I'm not gonna fight you. I'm gonna kick your ass ! "
juicy
Profile Joined July 2010
Australia145 Posts
April 17 2012 14:40 GMT
#107
Looking forward to seeing what this does for us ... awesome work Sundanced
udgnim
Profile Blog Joined April 2009
United States8024 Posts
April 17 2012 14:44 GMT
#108
On April 17 2012 23:34 MLG_Adam wrote:
Cool article

http://thenextweb.com/insider/2012/04/17/cbs-interactive-partners-with-twitch-tv-and-major-league-gaming-to-form-esports-behemoth/


In a simply stunning move, CBS Interactive, an online play, has at once locked in Major League Gaming and Twitch.TV as partners, taking over their ad sales, adding them to their broadcasting lineup, and more.


so what does this do with IPL & twitch relations? IGN is owned by Fox. I can't imagine IPL sticking with twitch if CBSi takes over all of twitch's ad sales.
E-Sports is competitive video gaming with a spectator fan base. Do not take the word "Sports" literally.
CPTBadAss
Profile Blog Joined March 2011
United States594 Posts
April 17 2012 14:46 GMT
#109
Sweeeeeet! eSports going mainstream!! So sick.
I'll keep on struggling, 'cause that's the measure of a man | "That was the plan: To give him some hope, and then crush him" -Stephano
Bear4188
Profile Joined March 2010
United States1797 Posts
Last Edited: 2012-04-17 14:47:47
April 17 2012 14:46 GMT
#110
On April 17 2012 23:40 Noocta wrote:
So.. basicly there will be some MLG and NASL ads on CBI internet content ?
That's a step forward, but not the big " OMG " thing I expected. :<


No, the big thing is that CBS will be selling the ad inventory of MLG and Twitch.tv, who've previously had difficulty selling all of it because the world of advertising is very much an old boy's network. This means that MLG and Twitch are going to have far more stable revenue streams and will be able to do more things with that. Those Twitch ads are also going to improve the revenue for anyone using Twitch: streamers, cups, major tournaments, shows, whatever. Overall this is allowing esports access to the marketing world it has been fighting to gain entry to for a long time.
"I learned very early the difference between knowing the name of something and knowing something." - R. Feynman
iamperfection
Profile Blog Joined February 2011
United States9645 Posts
April 17 2012 14:53 GMT
#111
This is the first step in a long road to having Jim Nantz doing the introduction to mlg

"Hello friends, Jim Nantz here with Day9 lots of exciting action coming this weekend......."

One can dream cant they.
http://www.teamliquid.net/forum/viewmessage.php?topic_id=406168&currentpage=78#1551
Captain Peabody
Profile Blog Joined May 2009
United States3128 Posts
April 17 2012 15:00 GMT
#112
Grooooooovy.
Dies Irae venit. youtube.com/SnobbinsFilms
BluePanther
Profile Joined March 2011
United States2776 Posts
April 17 2012 15:02 GMT
#113
Analogy:

Basically MLG and Twitch sold ALL their commercial time to CBS for 6 dollars, and CBS will sell it piecemeal for 10 dollars. This is a good thing, since before they were only able to sell 3 dollars worth of their 10 dollars of commercial time because they didn't have the connections or the strong sales infrastructure to sell advertising..
AsnSensation
Profile Joined April 2011
Germany24009 Posts
April 17 2012 15:03 GMT
#114
I dont know what that means for MNLG in the future but since cbs is home of 2 of my favourite american series ( tbbt and HIMYM) I like it hehe
itsjustatank
Profile Blog Joined November 2010
Hong Kong9168 Posts
April 17 2012 15:03 GMT
#115
The reach of CBS Interactive is extraordinary. Example sites that they own: CNET, Giant Bomb, GameFAQS, MetaCritic, CBS News, CBS MoneyWatch, ZDNet, TechRepublic, Last.fm, CBSSports. All of these have the potential to vastly increase the audience for competitive gaming. This is a big step towards making this more mainstream.
Photographer"nosotros estamos backamos" - setsuko
DeepElemBlues
Profile Blog Joined January 2011
United States5079 Posts
April 17 2012 15:06 GMT
#116
this is great news, this is the first big step to getting esports on TV
no place i'd rather be than the satellite of love
Tachyon
Profile Joined July 2010
Denmark146 Posts
April 17 2012 15:08 GMT
#117
The article Adam linked says NASL is also a part of this deal...this is really huge news, I so very hope it'll turn out beneficial for the community and the involved companies. There's plenty of things that could go wrong, but until they do so (if ever), we should be excited about this
I shall be telling this with a sigh somewhere ages and ages hence: Two roads diverged in a wood, and I— I took the one less traveled by, and that has made all the difference.
Riff-
Profile Joined August 2011
Canada39 Posts
April 17 2012 15:19 GMT
#118
Over 9000 banelings just pressed X in my pants
pak150
Profile Joined September 2010
United States531 Posts
Last Edited: 2012-04-17 17:48:45
April 17 2012 15:19 GMT
#119
That's awesome news! Hopefully you can leverage some of CBS' other assets to further capitalize on this (news media etc).
GeorgeForeman
Profile Joined April 2005
United States1746 Posts
April 17 2012 15:22 GMT
#120
On April 17 2012 23:34 MLG_Adam wrote:
Cool article

http://thenextweb.com/insider/2012/04/17/cbs-interactive-partners-with-twitch-tv-and-major-league-gaming-to-form-esports-behemoth/

And apparently NASL is on board with CBSi, too. :-o Awesome.
like a school bus through a bunch of kids
Prev 1 4 5 6 7 8 13 Next All
Please log in or register to reply.
Live Events Refresh
Next event in 9h 5m
[ Submit Event ]
Live Streams
Refresh
StarCraft 2
Harstem 422
gerald23 31
StarCraft: Brood War
Britney 37505
Sea 5329
Horang2 2900
Shuttle 1725
Mini 848
ggaemo 651
Mong 315
actioN 173
sorry 127
Pusan 75
[ Show more ]
sSak 70
Backho 42
ToSsGirL 37
scan(afreeca) 36
Aegong 33
Rock 19
ajuk12(nOOB) 15
Terrorterran 14
soO 13
Sacsri 9
Dota 2
Gorgc6382
XcaliburYe154
League of Legends
Rex60
Counter-Strike
fl0m3236
Other Games
hiko718
FrodaN296
Hui .245
Sick213
ToD190
QueenE106
Liquid`VortiX93
ArmadaUGS81
XaKoH 79
Trikslyr51
KnowMe45
Organizations
Counter-Strike
PGL29991
StarCraft 2
Blizzard YouTube
StarCraft: Brood War
BSLTrovo
sctven
[ Show 17 non-featured ]
StarCraft 2
• poizon28 24
• LUISG 12
• IndyKCrew
• sooper7s
• AfreecaTV YouTube
• intothetv
• Kozan
• Migwel
• LaughNgamezSOOP
StarCraft: Brood War
• iopq 26
• STPLYoutube
• ZZZeroYoutube
• BSLYoutube
League of Legends
• Nemesis9414
• Jankos3344
• TFBlade998
Other Games
• Shiphtur80
Upcoming Events
PiGosaur Cup
9h 5m
Replay Cast
17h 5m
WardiTV Winter Champion…
20h 5m
Replay Cast
1d 8h
PiG Sty Festival
1d 17h
Maru vs Bunny
Classic vs SHIN
The PondCast
1d 18h
KCM Race Survival
1d 18h
WardiTV Winter Champion…
1d 20h
OSC
1d 20h
Replay Cast
2 days
[ Show More ]
PiG Sty Festival
2 days
Clem vs Percival
Zoun vs Solar
Epic.LAN
2 days
Replay Cast
3 days
PiG Sty Festival
3 days
herO vs NightMare
Reynor vs Cure
CranKy Ducklings
3 days
Epic.LAN
3 days
Replay Cast
4 days
PiG Sty Festival
4 days
Serral vs YoungYakov
ByuN vs ShoWTimE
Sparkling Tuna Cup
4 days
Replay Cast
5 days
Replay Cast
5 days
Wardi Open
5 days
Replay Cast
6 days
WardiTV Winter Champion…
6 days
Liquipedia Results

Completed

C-League Week 31
LiuLi Cup: 2025 Grand Finals
Underdog Cup #3

Ongoing

KCM Race Survival 2026 Season 1
Nations Cup 2026
PGL Cluj-Napoca 2026
IEM Kraków 2026
BLAST Bounty Winter 2026
BLAST Bounty Winter Qual
eXTREMESLAND 2025
SL Budapest Major 2025

Upcoming

Escore Tournament S1: King of Kings
[S:21] ASL SEASON OPEN 1st Round
[S:21] ASL SEASON OPEN 1st Round Qualifier
Spring Cup 2026: China & Korea Invitational
[S:21] ASL SEASON OPEN 2nd Round
[S:21] ASL SEASON OPEN 2nd Round Qualifier
Acropolis #4
HSC XXIX
uThermal 2v2 2026 Main Event
Bellum Gens Elite Stara Zagora 2026
RSL Revival: Season 4
PiG Sty Festival 7.0
WardiTV Winter 2026
BLAST Rivals Spring 2026
CCT Season 3 Global Finals
FISSURE Playground #3
IEM Rio 2026
PGL Bucharest 2026
Stake Ranked Episode 1
BLAST Open Spring 2026
ESL Pro League Season 23
ESL Pro League Season 23
TLPD

1. ByuN
2. TY
3. Dark
4. Solar
5. Stats
6. Nerchio
7. sOs
8. soO
9. INnoVation
10. Elazer
1. Rain
2. Flash
3. EffOrt
4. Last
5. Bisu
6. Soulkey
7. Mini
8. Sharp
Sidebar Settings...

Advertising | Privacy Policy | Terms Of Use | Contact Us

Original banner artwork: Jim Warren
The contents of this webpage are copyright © 2026 TLnet. All Rights Reserved.