EPTMLG and Twitch Partner with CBSi - Page 6
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fortheGG
United Kingdom1002 Posts
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MLG_Adam
United States994 Posts
http://thenextweb.com/insider/2012/04/17/cbs-interactive-partners-with-twitch-tv-and-major-league-gaming-to-form-esports-behemoth/ | ||
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fire_brand
Canada1123 Posts
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bLooD.
Germany470 Posts
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ellirc
Sweden3286 Posts
On April 17 2012 23:34 MLG_Adam wrote: Cool article http://thenextweb.com/insider/2012/04/17/cbs-interactive-partners-with-twitch-tv-and-major-league-gaming-to-form-esports-behemoth/ Really interesting article. | ||
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Noocta
France12578 Posts
That's a step forward, but not the big " OMG " thing I expected. :< | ||
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juicy
Australia145 Posts
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udgnim
United States8024 Posts
On April 17 2012 23:34 MLG_Adam wrote: Cool article http://thenextweb.com/insider/2012/04/17/cbs-interactive-partners-with-twitch-tv-and-major-league-gaming-to-form-esports-behemoth/ In a simply stunning move, CBS Interactive, an online play, has at once locked in Major League Gaming and Twitch.TV as partners, taking over their ad sales, adding them to their broadcasting lineup, and more. so what does this do with IPL & twitch relations? IGN is owned by Fox. I can't imagine IPL sticking with twitch if CBSi takes over all of twitch's ad sales. | ||
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CPTBadAss
United States594 Posts
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Bear4188
United States1797 Posts
On April 17 2012 23:40 Noocta wrote: So.. basicly there will be some MLG and NASL ads on CBI internet content ? That's a step forward, but not the big " OMG " thing I expected. :< No, the big thing is that CBS will be selling the ad inventory of MLG and Twitch.tv, who've previously had difficulty selling all of it because the world of advertising is very much an old boy's network. This means that MLG and Twitch are going to have far more stable revenue streams and will be able to do more things with that. Those Twitch ads are also going to improve the revenue for anyone using Twitch: streamers, cups, major tournaments, shows, whatever. Overall this is allowing esports access to the marketing world it has been fighting to gain entry to for a long time. | ||
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iamperfection
United States9648 Posts
"Hello friends, Jim Nantz here with Day9 lots of exciting action coming this weekend......." One can dream cant they. | ||
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Captain Peabody
United States3137 Posts
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BluePanther
United States2776 Posts
Basically MLG and Twitch sold ALL their commercial time to CBS for 6 dollars, and CBS will sell it piecemeal for 10 dollars. This is a good thing, since before they were only able to sell 3 dollars worth of their 10 dollars of commercial time because they didn't have the connections or the strong sales infrastructure to sell advertising.. | ||
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AsnSensation
Germany24009 Posts
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itsjustatank
Hong Kong9179 Posts
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DeepElemBlues
United States5080 Posts
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Tachyon
Denmark146 Posts
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Riff-
Canada39 Posts
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pak150
United States531 Posts
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GeorgeForeman
United States1746 Posts
On April 17 2012 23:34 MLG_Adam wrote: Cool article http://thenextweb.com/insider/2012/04/17/cbs-interactive-partners-with-twitch-tv-and-major-league-gaming-to-form-esports-behemoth/ And apparently NASL is on board with CBSi, too. :-o Awesome. | ||
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