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OP updated. Much thanks to Phosgene for the awesome traslation.
After reading the interview for last nights code S, there were references to oGs having a new sponsor. So i did a little digging and with the help of google translate, oGs has a new sponsor named "mom's touch" (according to google tranlate) a chicken place.
Below is a detailed (and awesomely translated) article from the oGs website:
Soon, we will be witness to the ‘chicken derby’ in the upcoming GSLs. On June 22th, SC2’s progaming team oGs had an informal get-together with HaeMaRo Food Service company at the Seoul Jamsil Olympic Parktel. HaeMaRo Food Service is the larger company that runs the chain food store “Mom’s Touch.”
HaeMaRo Food Service revealed their plans to use eSport and by sponsoring their representative oGs, to increase awareness and appeal of the “Mom’s Touch” brand to their main demographic ranging from 10 to 30 year olds. “Mom’s Touch” already has over 200 franchises around the nation and their main menu items revolve around chicken and hamburgers.
After the ceremony, oGs’s representatives said a short message saying “We want to thank Mom’s Touch for choosing to sponsor our team, we hope to move forward together in cooperation and hope that we can be of help for the company.”
Now “Mom’s Touch” which sponsors oGs is being seen as a rival to PRIME’s sponsor “Sabasaba Chicken”. So, we will be witness to the “chicken derby” between oGs and PRIME in the future.
The following is the short interview with oGs’s Hwang Gyu Hoon about the agreement.
- How much was the sponsorship worth? We are contracted for a sponsorship length of 1 year. I don’t want to reveal the specifics of the agreement, but it is just short of 200 million won.
- Do you have any specific activities planned (to promote this sponsorship)? We plan to promote the franchise through our players. It may be through ceremonies in between matches, or through various other planned events and maybe by participating in other offline events as well. We also plan to market using social networking. We plan to use all our resources so that we can both benefit from this experience.
- The details of the sponsorship? It includes both cash and gifts. There are provisions for both coupons (for food) and travel expenses, and overall the ratio of money to these perks is about 2:1.
- Do you think you will now be considered rivals to PRIME whose primary sponsor is “Sabasaba chicken”? Mom’s Touch’s representatives are well aware of Sabasaba chicken. I think future matches with PRIME will have very fun outcomes.
- Can we call that the “chicken derby”? oGs is always a fan of anything that the fans can have fun with, so if that’s what they want, they can call it that.
- Does the sponsorship have provisions for extensions? We do plan to have talks for extensions once this sponsorship period is over. ESH will work hard to get sponsorships for not just oGs but also other teams as well so that they can all be in a secure position.
- Does EHS deal with both oGs and TeamLiquid? Yes, they have a memorandum of understand (MOU) signed with TeamLiquid. oGs also has a similar contract with them.
- The background to how this contract went down? ESH managers and Mom’s Touch’s representatives have known each other for quite a while and these talks started since the target audience for eSports and Mom’s Touch happen to be similar.
http://www.ogs.kr/bbs/board.php?bo_table=notice&wr_id=91 Edit: forgot the link.
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Prime vs OGS chicken show match now!
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wow this is awesome
i guess restaurants really like progaming teams :D
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Wonder why they didn't choose to sponsor Startale...
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I wonder which team has the better chicken? oGs i'm sure has better chicken, i'd much rather eat mom's touch then saba saba imo.
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Another chicken sponsor??
I demand a SABASABA vs Mom's Touch Event match!
Losing team's sponsor gives away free chickens for spectators.
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Mom's Touch is such a fucking good name too haha. Good that the korean teams are finding sponsors, they really deserve it the most based off of pure skill.
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Holy check, grats to OGS, they going to eat SO MUCH korean bbq now with all the money.
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On July 06 2011 01:33 Johnny Business wrote:Wonder why they didn't choose to sponsor Startale... 
Because they wouldn't have enough chicken.
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On July 06 2011 01:36 skrzmark wrote:Show nested quote +On July 06 2011 01:33 Johnny Business wrote:Wonder why they didn't choose to sponsor Startale...  Because they wouldn't have enough chicken. so true. i really wouldn't want july to eat more :/ otherwise he'd be pressing two keys at once.
@op: well i really want the derby showmatch :/ we could probably see that in GSTL lol
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I wanna be korean pro gamer, eating chicken and playing the best game ever.
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niiiicee. oGs fighting . my favorite korean team ;D
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What an oddly named sponsor.
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This happened for a while now but no one translated it.props I want to try them out but there isnt sabasaba nor mam's where i live.lol
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On July 06 2011 01:33 Johnny Business wrote:Wonder why they didn't choose to sponsor Startale... 
Cuz startale has worse players. Look up how many oGs players are in Code S.
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On July 06 2011 01:44 DirtYLOu wrote:Show nested quote +On July 06 2011 01:33 Johnny Business wrote:Wonder why they didn't choose to sponsor Startale...  Cuz startale has worse players. Look up how many oGs players are in Code S. He was making a joke about July eating the chicken.....
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On July 06 2011 01:44 DirtYLOu wrote:Show nested quote +On July 06 2011 01:33 Johnny Business wrote:Wonder why they didn't choose to sponsor Startale...  Cuz startale has worse players. Look up how many oGs players are in Code S.
Yeah but it's interesting why oGs never goes so good in GSTL with that many Code S players... Oh well maybe GSTL July is oGs for the taking!
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KFC sponsorship of Slayers needs to happen.
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On July 06 2011 01:40 ElusoryX wrote:Show nested quote +On July 06 2011 01:36 skrzmark wrote:On July 06 2011 01:33 Johnny Business wrote:Wonder why they didn't choose to sponsor Startale...  Because they wouldn't have enough chicken. so true. i really wouldn't want july to eat more :/ otherwise he'd be pressing two keys at once. @op: well i really want the derby showmatch :/ we could probably see that in GSTL lol
On the otherhand, if July could press two keys at once, that would effectively double his APM, can you imagine 1200 APM O_O
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It must make Cella pretty sad everyone but him is sponsored by Chicken restaurants :D
grats oGs, baller status enhanced!
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$180,000 sponsor > jaw drops > rolls over
Also, incoming KFC sponsoring SlayerS.
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Yay chicken! I swear, some teams get the most random sponsors... Mom's Touch? Whatever!
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On July 06 2011 01:44 DirtYLOu wrote:Show nested quote +On July 06 2011 01:33 Johnny Business wrote:Wonder why they didn't choose to sponsor Startale...  Cuz startale has worse players. Look up how many oGs players are in Code S.
swuuuuuuuuuuuuuuuuushhh
thats the joke going over your head.
he is referring to om nom nom nom Grandmaster JulyZerg
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"StarCraft 2> Pro Gaming Team oGs June 22, eating at Seoul's Jamsil Olympic Parktel food service companies in the hippocampus, Ltd. formal sponsorship agreements and had an expression. Food Services dining brands in the hippocampus 'Mom's Touch' and is a leading global provider of operating.
The hippocampus as a food service representative brand of e-sports by sponsoring oGs layer of its main customers for teens ages 30 daekkajiui 'Mom's touch "in its mission to actively promote the brand said. "Mom's touch 'in the country has over 200 franchises, and chicken and hamburger menyuda representative.
http://en.wikipedia.org/wiki/Hippocampus
NEUROCHICKEN.
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EG to be sponsored by KFC soon?
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Mom's Touch sounds like its straight out of the south. I like SABASABA better. I wonder if these places are popular like Chick-fil-a in U.S.
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On July 06 2011 01:50 iaretehnoob wrote: KFC sponsorship of Slayers needs to happen.
Burger King needs to happen more so imo to the point where they have to have part of the BK name in their player IDs
King_Slayers_MMA
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France1887 Posts
On July 06 2011 01:29 godemperor wrote: ▼ ESH which owns both the oGs and will timrikwideureul? - MOU signed exclusive timrikwideuwa. oGs sangtaeda completing a similar deal as well.
timrikwideuwa = TeamLiquid?
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On July 06 2011 01:34 JiPrime wrote: Another chicken sponsor??
I demand a SABASABA vs Mom's Touch Event match!
Losing team's sponsor gives away free chickens for spectators.
brilliant idea. ^^
And nice for oGs, let's hope the other sc2 Korean teams will find good sponsors as well, in case they haven't already.
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The hippocampus?? I'm so confused, such a silly translation haha~~
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always happy to see more money from sponsors going into the Korean SC2 scene
the players deserve it and need it
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Awww. I was hoping Kyochon Chicken would be the new oGs sponsor just so I have an excuse to eat there more often.
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On July 06 2011 02:02 KimJongChill wrote: The hippocampus?? I'm so confused, such a silly translation haha~~
I was thinking the same thing. Also this: [quote]For sponsorship? - Cash or in kind includes both. Also contains information such as coupons or deals, and the overall recommendations ... is the ratio of about 2:1.
I uh.. Is there sponsorship in part food discounts? I guess that is pretty cool..
Good news though, yay SC2 sponsorship!
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Great oGs is my favourite team always great to hear they are getting more support .)
Also Nada in his summer break will destroy everyone !
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sick oGs fav korean team reppin the chicken sponsors haha yes
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On July 06 2011 02:00 ChapatiyaqPTSM wrote:Show nested quote +On July 06 2011 01:29 godemperor wrote: ▼ ESH which owns both the oGs and will timrikwideureul? - MOU signed exclusive timrikwideuwa. oGs sangtaeda completing a similar deal as well.
timrikwideuwa = TeamLiquid?
I hope so. This website becoming a delicious chicken themed website would be incredible.
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moar chicken, the real question is which chicken place will sponsor ST lmao
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On July 06 2011 01:59 Denzil wrote:Show nested quote +On July 06 2011 01:50 iaretehnoob wrote: KFC sponsorship of Slayers needs to happen. Burger King needs to happen more so imo to the point where they have to have part of the BK name in their player IDs King_Slayers_MMA Or SlayerS_Frozen_Burger
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HAHA imagined if Chuck E Cheeses sponsored a team lol. Think of the family appeal.
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Hippocampus? What the fuck? Google Translation?
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Move over beverage war, it's chicken time. KFC sponsors MVP. Popeye sponsors HoSeo.
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"'Saba Saba Chicken' PRIME is being sponsored by the composition and the formation of rival do you think? - Mom to the Saba Saba, President of touch knows about chicken. PRIME and fight for the future seems to come out funny pictures."
hahah wtf?
President of touch knows about chicken. Well good for president of touch.
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Popeyes sponsors MVP - Burger King Sponsors IM -IMmvpKing! KFC sponsors Complexity just for 'Col.Sanders'
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Its nice seeing coporate support for some of the teams in Korea hopefully the trend continues !
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Can anyone give an accurate translation of the questions mentioning TeamLiquid? :o
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On July 06 2011 02:27 stafu wrote: Can anyone give an accurate translation of the questions mentioning TeamLiquid? :o That would be nice.
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protein is good for the brain
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mmmmm many a chicken to eat for huk <3
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Another Chicken sponsor is pretty funny. Any sponsor is a good sponsor at this point though and I'm glad oGs got it. Will it affect Huk and Jinro at all?
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Another sponsor for OGS! No surprise considering MC's performance!
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Isnt' the hippocampus some brain part? What's that to do with chicken?
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Well good job to oGs let the chicken deathmatch begin
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On July 06 2011 02:52 johanngrunt wrote: Isnt' the hippocampus some brain part? What's that to do with chicken? Ask google translation
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Forget KFC. I want to see MLG Raleigh get sponsored by Bonjangles. :-)
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I'm waiting for another hilarious team name change fiasco like what happened with KT a few years ago
oGs Chef anyone?
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They should have an oGs vs PRIME chicken eating contest. What I can't understand is why one of these companies didn't sponsor Startale (you know why ).
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Come on guys BurgerKingPrime is the only real choice
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On July 06 2011 02:37 godemperor wrote:Show nested quote +On July 06 2011 02:27 stafu wrote: Can anyone give an accurate translation of the questions mentioning TeamLiquid? :o That would be nice.
I would like to know, too. This what I came up with my limited Korean.
"Together with Team Liquid, we reached an exclusive agreement on a Memorandum of Understanding. Also, oGs reached a similar contract (just as Team Liquid)."
ESH is a manufacturing company in Korea. I think they have some type of agreement with them. If someone with better Korean can translate it that would be great.
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as funny as it is (and it is VERY funny to me =D ), I`m really happy that oGs found a new Sponsor. 180 grand for one year will help a lot when it comes to paying the bills.
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suprised this isn't featured news, really good for teamliquid if the house they are with is getting sponsored. Probably doesn't directly affect them but it will probably create a great atmosphere.
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On July 06 2011 03:49 GoKu` wrote: suprised this isn't featured news, really good for teamliquid if the house they are with is getting sponsored. Probably doesn't directly affect them but it will probably create a great atmosphere.
Huk tweeted a couple of days ago that he was eating a lot of chicken sandwiches from Mom's Touch. Lucky for Huk and Jinro .
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On July 06 2011 01:40 ElusoryX wrote:Show nested quote +On July 06 2011 01:36 skrzmark wrote:On July 06 2011 01:33 Johnny Business wrote:Wonder why they didn't choose to sponsor Startale...  Because they wouldn't have enough chicken. so true. i really wouldn't want july to eat more :/ otherwise he'd be pressing two keys at once. @op: well i really want the derby showmatch :/ we could probably see that in GSTL lol
He probably does anyway. I mean if your name is "Julyzerg," what COULDN'T you do and still win?
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Haha, GSL better make the booths bigger before the oGs people wont fit in them anymore.
This is really great news though!
offtopic: wish the korean teams would also get an english translation of their website so the foreigners can keep a closer eye on the team he/she likes
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On July 06 2011 01:50 iaretehnoob wrote: KFC sponsorship of Slayers needs to happen.
ChickeN_SlayerS?
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180k is a very nice sponsorship, good for oGs.
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Aren't all the SC2 team rosters too huge right now splitting this money a ton of ways? How are they dividnig up salary? Will it be on an individual basis popularity and performance basis, or tier basis (Code S, Code A, Code B)? Is the manager or sponsor the one who decides who gets paid what?
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On July 06 2011 04:01 Zzoram wrote: Aren't all the SC2 team rosters too huge right now splitting this money a ton of ways? How are they dividnig up salary? Will it be on an individual basis popularity and performance basis, or tier basis (Code S, Code A, Code B)? Is the manager or sponsor the one who decides who gets paid what? As far as I know oGs, like most teams in Korea do not provide wages. But all the players get free housing, PC, food and other necessities. Also oGs.Chicken fighting!
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I'm disappointed Kraze Burger still hasn't entered the game. SC2 ain't legit 'til then.
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On July 06 2011 01:50 iaretehnoob wrote: KFC sponsorship of Slayers needs to happen. NOOOOOOO!
SlayerS = to cool for KFC >.<!
This is crazy for oGs tho :D:D:D GZ
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can someone please submit a half-decent translation? OP's is just gibberish (sorry to you)
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congrats oGs!
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OP updated Much thanks to Phosgene for the awesome translation. + Show Spoiler +Soon, we will be witness to the ‘chicken derby’ in the upcoming GSLs. On June 22th, SC2’s progaming team oGs had an informal get-together with HaeMaRo Food Service company at the Seoul Jamsil Olympic Parktel. HaeMaRo Food Service is the larger company that runs the chain food store “Mom’s Touch.”
HaeMaRo Food Service revealed their plans to use eSport and by sponsoring their representative oGs, to increase awareness and appeal of the “Mom’s Touch” brand to their main demographic ranging from 10 to 30 year olds. “Mom’s Touch” already has over 200 franchises around the nation and their main menu items revolve around chicken and hamburgers.
After the ceremony, oGs’s representatives said a short message saying “We want to thank Mom’s Touch for choosing to sponsor our team, we hope to move forward together in cooperation and hope that we can be of help for the company.”
Now “Mom’s Touch” which sponsors oGs is being seen as a rival to PRIME’s sponsor “Sabasaba Chicken”. So, we will be witness to the “chicken derby” between oGs and PRIME in the future.
The following is the short interview with oGs’s Hwang Gyu Hoon about the agreement.
- How much was the sponsorship worth? We are contracted for a sponsorship length of 1 year. I don’t want to reveal the specifics of the agreement, but it is just short of 200 million won.
- Do you have any specific activities planned (to promote this sponsorship)? We plan to promote the franchise through our players. It may be through ceremonies in between matches, or through various other planned events and maybe by participating in other offline events as well. We also plan to market using social networking. We plan to use all our resources so that we can both benefit from this experience.
- The details of the sponsorship? It includes both cash and gifts. There are provisions for both coupons (for food) and travel expenses, and overall the ratio of money to these perks is about 2:1.
- Do you think you will now be considered rivals to PRIME whose primary sponsor is “Sabasaba chicken”? Mom’s Touch’s representatives are well aware of Sabasaba chicken. I think future matches with PRIME will have very fun outcomes.
- Can we call that the “chicken derby”? oGs is always a fan of anything that the fans can have fun with, so if that’s what they want, they can call it that.
- Does the sponsorship have provisions for extensions? We do plan to have talks for extensions once this sponsorship period is over. ESH will work hard to get sponsorships for not just oGs but also other teams as well so that they can all be in a secure position.
- Does EHS deal with both oGs and TeamLiquid? Yes, they have a memorandum of understand (MOU) signed with TeamLiquid. oGs also has a similar contract with them.
- The background to how this contract went down? ESH managers and Mom’s Touch’s representatives have known each other for quite a while and these talks started since the target audience for eSports and Mom’s Touch happen to be similar.
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now we just need McDonalds and Burger King to start sponsoring teams! in all seriousness though any sponsor for a team is awesome, growth of esports fightinggg
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the title is slightly misleading insofar as it seems it's 180K wons, and not dollars, which does make a difference. Otherwise nice to see more sponsors getting into it .
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On July 06 2011 04:33 Nidoa wrote:the title is slightly misleading insofar as it seems it's 180K wons, and not dollars, which does make a difference. Otherwise nice to see more sponsors getting into it  . Its 200 million won=>187k dollars
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oGs fan or pay their chicken bill!
And another step for e-sport in a good direction.
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United States187 Posts
edit: fixed
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Team Liquid Chicken and oGs Chicken
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On July 06 2011 04:04 godemperor wrote:Show nested quote +On July 06 2011 04:01 Zzoram wrote: Aren't all the SC2 team rosters too huge right now splitting this money a ton of ways? How are they dividnig up salary? Will it be on an individual basis popularity and performance basis, or tier basis (Code S, Code A, Code B)? Is the manager or sponsor the one who decides who gets paid what? As far as I know oGs, like most teams in Korea do not provide wages. But all the players get free housing, PC, food and other necessities. Also oGs.Chicken fighting!
this is how most Korean SC2 progamers are living. some are lucky/skilled enough to make it deep into tournaments & win them, but most are stuck in Code A/B and are just hoping they can make a run into Code S and get deep into a Code S tournament.
the only team that I am aware of that actually had some salaried players was TSL (FruitDealer & Tester), but they've switched teams and I'm not sure if TSL has any other salaried players
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OGS has to get their protein!
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On July 06 2011 04:36 Phosgene wrote:It still has the (Poorly translated) parentheses >.< It's ok now.... how about now?
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United States187 Posts
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Free chicken for life, yessssss.
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On July 06 2011 04:38 ptbl wrote: What exactly is ESH? I E-Stars Holdings. http://www.estarsholdings.com/
E-sports marketing company, looks like they deal with oGs, TL and fOu.
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Maybe we can finally get some oGs jackets in limited supply on starcraftmecca to buy now that they have some sponsor money o_O
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this is awesome! always badass to see more big sponsors sponsoring teams!
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Holy Shit this is a lot of money to put in clothes and make-up for Nada.
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On July 06 2011 01:50 iaretehnoob wrote: KFC sponsorship of Slayers needs to happen. this ^^
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as if MC wasn't getting chubby enough... now he's sponsored by a fried chicken place? great.
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I KNEW IT!
I saw a new patch on Nada's uniform and I'm like, huh that looks unfamiliar.
Hurray for oGs!!!
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Chicken n Burgers ALL DAY in dat ogs house. Ya, poor huk and jinro, gonna get so fat
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On July 06 2011 04:33 Nidoa wrote:the title is slightly misleading insofar as it seems it's 180K wons, and not dollars, which does make a difference. Otherwise nice to see more sponsors getting into it  .
180k Won would be like $150.
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Why cant I think of anything besides Old Boy when Ra and gogo make a chicken bet at the end of their episode lol.
Grats to the sponsorship though!
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July's going to move to oGs.
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wow, cool. Spunky is such a great ID.
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On July 06 2011 04:42 stafu wrote:E-Stars Holdings. http://www.estarsholdings.com/E-sports marketing company, looks like they deal with oGs, TL and fOu. does anyone know in which way is TL affect by this deal?
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oGs ftw !!!
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Mom's TLAF-oGs vs. Sabasaba Prime.WE (Proleague format ofc)
Loser has to eat the other teams chicken and then yell: "This chicken is fucking DELICIOUS!!"
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i can already see a kt vs skt rivalry except that instead of a tele communication company its chicken xD
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So they have 60k$ of food coupons, oGs will soon be very fat :D
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On July 06 2011 10:15 MrCon wrote: So they have 60k$ of food coupons, oGs will soon be very fat :D
Not fat
'Well fed'
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On July 06 2011 10:27 Za7oX wrote: oGsSupersizeme LOL 
I'm happy for oGs, every sponsor of eSports will help eSports grow
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If only Mom's Touch sponsored IM with their new uniforms... now that would be hilarious.
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So this should cover NaDa for the next... 3 months?
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Nice, sick sponsor. Hopefully JookTo gets some game time :D
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Guys..guys...guys...
I have something for all of us to think about.
If any of you were after SC2 merchandise, and kOre(starcraftmecca) said to us that some teams arent willing to sell/make merchandise yet due to not having sponsers....
Does that mean our chances of getting some oGs jackets/tshirts has increased??!?!
THINK ABOUT IT!
ESPORTS!
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Hmm wonder what this MOU with TL is. Do they get a cut or do they just not have to get a rival sponsor and the like?
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Vancouver14381 Posts
On July 06 2011 10:19 kinetic_skink wrote:Show nested quote +On July 06 2011 10:15 MrCon wrote: So they have 60k$ of food coupons, oGs will soon be very fat :D Not fat 'Well fed'
$60k worth of food coupons for a year seems to be ok for team of 15-20 players. That will be a lot of chicken and burgers. Hope they don't get tired of it
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All they need now is for Buckethead to do the introduction music for GSL..
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Wow that's a lot of money
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Free Food !! Another good reason to be a progamer
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On July 06 2011 10:15 MrCon wrote: So they have 60k$ of food coupons, oGs will soon be very fat :D
I believe a majority of that 2:1 money/coupon sponsorship money will go into international event travel expenses. The oGs team can probably have all the food they want from Mom's Touch Chicken.
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I expect to see a lot more activity in the NaDa's body thread now that he will be consuming a lot more protein.
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They said they'd pay for some travel expenses. Nada at MLG? One can dream.
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The menu looks delicious and is making me so hungry
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Good for them. This is exactly what they need, and I'm glad they got it :D
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