EPTOn April 14 2015 18:08 DystopiaX wrote:
+ Show Spoiler +
arent youtube views hella inflated by bots and the companies themselves though
I mean I know it's just a dumb marketing thing but it's not like viewer count means much
+ Show Spoiler +
arent youtube views hella inflated by bots and the companies themselves though
I mean I know it's just a dumb marketing thing but
20% determination of Inkigayo top 3.
Achievements with a tangible prize, company ain't got to do shit.
Not like they could to begin with, Yedang is pretty much a end of life management label EXID simply caught a break.
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Actually, I should correct that statement. Yedang Entertainment being incapable of doing shit is an understatement. Put aside their, alongside Trophy Entertainment, killing both Chi-Chi and Rania.
Things Yedang has actively done wrong in simply the past two days:
Poor communication with their distributing partner,
+ Show Spoiler [ Sony Music Entertainment] +
Yedang plans out a "guerrilla" concert in Myungdong tells fanbase to bring them cameras. Unfortunately they did not tell SME about this...or something. Fancams go up later that day and are promptly shot down by SME's "PROTECTAN MUH IP" takedowns + Show Spoiler [Hell legitimate press wasn't eve…] + Only one to work his way out from under SME's automated service was Choi Koon, who is pretty much everyone's friend in the Kimchi entertainment world, who had Shinsadong on speed dial.
Next day the music video goes up, automatically takedown-ed by SME. Distributor just kiboshed their employer's goods in need of distributing. 20 minutes to get that unkinked.
Is this situation actually resolved? Will music programs uploading their content featuring Ah Yeah to youtube be safe? Stay tuned.
The aforementioned + Show Spoiler [dumb marketing thing] +
Emphasis on dumb marketing.
Metaphorically if you want a mule to do shit, you jab a carrot on a stick and dangle it front of the mule. What Yedang wants the mule to do is to view their mv. The carrot they're offering is three additional content to be unlocked once tiers are achieved. Unfortunately there's no stick or string, they only people they informed of this is fancafe, because clearly it makes no sense to inform people that there is an insentive to rewatching the music video, on youtube, on youtube, where all the internationals and domestics are gawping at fancams and mvs...or facebook, with however many people are following it,...or twitter, with its 47k followers. No, they only told the 19.8k members (fraction of it being active) of the fancafe. Technically they did tell the twitter followers but only "go to the fancafe for some information about a view count event"
So there's a mule.
There's a carrot unreaped.
And the stick is probably nestled in Sony Music's ass
Metaphorically if you want a mule to do shit, you jab a carrot on a stick and dangle it front of the mule. What Yedang wants the mule to do is to view their mv. The carrot they're offering is three additional content to be unlocked once tiers are achieved. Unfortunately there's no stick or string, they only people they informed of this is fancafe, because clearly it makes no sense to inform people that there is an insentive to rewatching the music video, on youtube, on youtube, where all the internationals and domestics are gawping at fancams and mvs...or facebook, with however many people are following it,...or twitter, with its 47k followers. No, they only told the 19.8k members (fraction of it being active) of the fancafe. Technically they did tell the twitter followers but only "go to the fancafe for some information about a view count event"
So there's a mule.
There's a carrot unreaped.
And the stick is probably nestled in Sony Music's ass
