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Active: 11349 users

oGs gets a new $180,000 sponsor

Forum Index > SC2 General
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godemperor
Profile Joined October 2010
Belgium2043 Posts
Last Edited: 2011-07-05 19:38:51
July 05 2011 16:29 GMT
#1
OP updated.
Much thanks to Phosgene for the awesome traslation.

After reading the interview for last nights code S, there were references to oGs having a new sponsor. So i did a little digging and with the help of google translate, oGs has a new sponsor named "mom's touch" (according to google tranlate) a chicken place.

Below is a detailed (and awesomely translated) article from the oGs website:

Soon, we will be witness to the ‘chicken derby’ in the upcoming GSLs.
On June 22th, SC2’s progaming team oGs had an informal get-together with HaeMaRo Food Service company at the Seoul Jamsil Olympic Parktel. HaeMaRo Food Service is the larger company that runs the chain food store “Mom’s Touch.”

HaeMaRo Food Service revealed their plans to use eSport and by sponsoring their representative oGs, to increase awareness and appeal of the “Mom’s Touch” brand to their main demographic ranging from 10 to 30 year olds. “Mom’s Touch” already has over 200 franchises around the nation and their main menu items revolve around chicken and hamburgers.

After the ceremony, oGs’s representatives said a short message saying “We want to thank Mom’s Touch for choosing to sponsor our team, we hope to move forward together in cooperation and hope that we can be of help for the company.”

Now “Mom’s Touch” which sponsors oGs is being seen as a rival to PRIME’s sponsor “Sabasaba Chicken”. So, we will be witness to the “chicken derby” between oGs and PRIME in the future.

The following is the short interview with oGs’s Hwang Gyu Hoon about the agreement.

- How much was the sponsorship worth?
We are contracted for a sponsorship length of 1 year. I don’t want to reveal the specifics of the agreement, but it is just short of 200 million won.

- Do you have any specific activities planned (to promote this sponsorship)?
We plan to promote the franchise through our players. It may be through ceremonies in between matches, or through various other planned events and maybe by participating in other offline events as well. We also plan to market using social networking. We plan to use all our resources so that we can both benefit from this experience.

- The details of the sponsorship?
It includes both cash and gifts. There are provisions for both coupons (for food) and travel expenses, and overall the ratio of money to these perks is about 2:1.

- Do you think you will now be considered rivals to PRIME whose primary sponsor is “Sabasaba chicken”?
Mom’s Touch’s representatives are well aware of Sabasaba chicken. I think future matches with PRIME will have very fun outcomes.

- Can we call that the “chicken derby”?
oGs is always a fan of anything that the fans can have fun with, so if that’s what they want, they can call it that.

- Does the sponsorship have provisions for extensions?
We do plan to have talks for extensions once this sponsorship period is over. ESH will work hard to get sponsorships for not just oGs but also other teams as well so that they can all be in a secure position.

- Does EHS deal with both oGs and TeamLiquid?
Yes, they have a memorandum of understand (MOU) signed with TeamLiquid. oGs also has a similar contract with them.

- The background to how this contract went down?
ESH managers and Mom’s Touch’s representatives have known each other for quite a while and these talks started since the target audience for eSports and Mom’s Touch happen to be similar.


http://www.ogs.kr/bbs/board.php?bo_table=notice&wr_id=91
Edit: forgot the link.
iYiYi
Profile Joined March 2011
United States489 Posts
July 05 2011 16:31 GMT
#2
Prime vs OGS chicken show match now!
Carush
Profile Joined June 2011
United States356 Posts
July 05 2011 16:31 GMT
#3
wow this is awesome

i guess restaurants really like progaming teams :D
skrzmark
Profile Joined November 2010
United States1528 Posts
July 05 2011 16:32 GMT
#4
Huk's gonna get fat now
We got them GOM TvT's and them mlGG's
Johnny Business
Profile Joined August 2010
Sweden1251 Posts
July 05 2011 16:33 GMT
#5
Wonder why they didn't choose to sponsor Startale...
Serious Business
TelecoM
Profile Blog Joined January 2010
United States10667 Posts
July 05 2011 16:33 GMT
#6
I wonder which team has the better chicken? oGs i'm sure has better chicken, i'd much rather eat mom's touch then saba saba imo.
AKA: TelecoM[WHITE] Protoss fighting
JiPrime
Profile Joined June 2011
Canada688 Posts
Last Edited: 2011-07-05 16:37:36
July 05 2011 16:34 GMT
#7
Another chicken sponsor??

I demand a SABASABA vs Mom's Touch Event match!

Losing team's sponsor gives away free chickens for spectators.
poundcakes
Profile Joined March 2011
Norway239 Posts
July 05 2011 16:34 GMT
#8
Mom's Touch is such a fucking good name too haha. Good that the korean teams are finding sponsors, they really deserve it the most based off of pure skill.
The cur foretells the knell of parting day; The loafing herd winds slowly o'er the lea; The wise man homeward plods; I only stay to fiddle-faddle in a minor key.
Special Endrey
Profile Joined June 2010
Germany1929 Posts
July 05 2011 16:34 GMT
#9
WTF
This signature is ruining eSports - -Twitter: @SpecialEndrey
HydraLF
Profile Blog Joined January 2011
Hong Kong626 Posts
July 05 2011 16:35 GMT
#10
Holy check, grats to OGS, they going to eat SO MUCH korean bbq now with all the money.
Sure.
skrzmark
Profile Joined November 2010
United States1528 Posts
July 05 2011 16:36 GMT
#11
On July 06 2011 01:33 Johnny Business wrote:
Wonder why they didn't choose to sponsor Startale...


Because they wouldn't have enough chicken.
We got them GOM TvT's and them mlGG's
ElusoryX
Profile Blog Joined December 2010
Singapore2047 Posts
July 05 2011 16:40 GMT
#12
On July 06 2011 01:36 skrzmark wrote:
Show nested quote +
On July 06 2011 01:33 Johnny Business wrote:
Wonder why they didn't choose to sponsor Startale...


Because they wouldn't have enough chicken.

so true. i really wouldn't want july to eat more :/ otherwise he'd be pressing two keys at once.

@op: well i really want the derby showmatch :/ we could probably see that in GSTL lol
xd
Cosmos
Profile Joined March 2010
Belgium1077 Posts
July 05 2011 16:41 GMT
#13
I wanna be korean pro gamer, eating chicken and playing the best game ever.
http://www.twitch.tv/becosmos
FocKer
Profile Joined October 2005
United States16 Posts
July 05 2011 16:42 GMT
#14
niiiicee. oGs fighting . my favorite korean team ;D
Refused.
Profile Joined March 2011
United States108 Posts
July 05 2011 16:43 GMT
#15
What an oddly named sponsor.
Benga
Profile Joined October 2010
Korea (South)471 Posts
Last Edited: 2011-07-05 16:49:42
July 05 2011 16:44 GMT
#16
This happened for a while now but no one translated it.props
I want to try them out but there isnt sabasaba nor mam's where i live.lol
hi
DirtYLOu
Profile Joined May 2010
575 Posts
July 05 2011 16:44 GMT
#17
On July 06 2011 01:33 Johnny Business wrote:
Wonder why they didn't choose to sponsor Startale...


Cuz startale has worse players. Look up how many oGs players are in Code S.
http://sc2ranks.com/c/9051/slayersteam/ <-- SlayerS players in Grandmaster !
Midgetman101
Profile Joined February 2011
United States825 Posts
July 05 2011 16:47 GMT
#18
On July 06 2011 01:44 DirtYLOu wrote:
Show nested quote +
On July 06 2011 01:33 Johnny Business wrote:
Wonder why they didn't choose to sponsor Startale...


Cuz startale has worse players. Look up how many oGs players are in Code S.

He was making a joke about July eating the chicken.....
~Terran For Life~
Gladiator6
Profile Joined June 2010
Sweden7024 Posts
July 05 2011 16:48 GMT
#19
On July 06 2011 01:44 DirtYLOu wrote:
Show nested quote +
On July 06 2011 01:33 Johnny Business wrote:
Wonder why they didn't choose to sponsor Startale...


Cuz startale has worse players. Look up how many oGs players are in Code S.


Yeah but it's interesting why oGs never goes so good in GSTL with that many Code S players... Oh well maybe GSTL July is oGs for the taking!
Flying, sOs, free, Light, Soulkey & ZerO
iaretehnoob
Profile Joined June 2004
Sweden741 Posts
July 05 2011 16:50 GMT
#20
KFC sponsorship of Slayers needs to happen.
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