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On June 13 2012 04:19 JiPrime wrote:Show nested quote +On June 13 2012 04:16 jinorazi wrote:
i think there's a reason why that commercial is for korea, not surprising westerners would find it funny. but that commercial is just use(branding) of the actor jung woo sung and i think "i hate you" is open for interpretation. if anything this thread shows people will laugh at things through ignorance. you're not korean, you didnt get the commercial, thats all there is. move on. Still kinda annoying to see the unwarranted "I hate you" message. :\ And it's not ignorance from the viewers, it's the stupidity from the sponsors who thought that advertisement was effective at all.
its a fragrance advertisement........i dont think effectiveness is an issue for gom to consider, too bad for sponsors for picking bad ad to show to gamers? i dunno, i honestly dont see why this is thread worthy lol
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bit racist post i think. From Korean's POV, that commercial is perfectly normal. I bet I'm not the only one who is offended by this post. Please, be sensible when you post something.
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On June 13 2012 04:28 wwowz wrote:
bit racist post i think. From Korean's POV, that commercial is perfectly normal. I bet I'm not the only one who is offended by this post. Please, be sensible when you post something.
Korean here, that commercial was WTF-tier material.
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And I thought Monsieur J was a nickname for Superouman, after seeing "Monsieur J" in the Cloud Kingdom intro.
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On June 12 2012 21:34 TBO wrote:
I would say an advertisement works great if it induces people to make forum threads about it.
Touché.
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On June 13 2012 04:28 wwowz wrote:
bit racist post i think. From Korean's POV, that commercial is perfectly normal. I bet I'm not the only one who is offended by this post. Please, be sensible when you post something.
So being confused by something and laughing about it is racist now?
I personally crack up everytime I see the commercial. An ad telling me it hates me is so meta it makes me want it more. Dont hate me!
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Just wanna clear things up here, not a lot of Koreans who would care browses this site anyways due to language barrier.
There's nothing racist about laughing about this one at all.
Lighten up people.
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i laughed too. i think it's because i didn't understand anything in the commercial up to that point, and the abrupt "i hate you" seemed hilariously ingenuous.
for the people expecting anything other than obtuse artistic pretension out of a cosmetics advertisement... uh, yeah...
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It's just really effective ad Marketing. You can either have your commercial make sense, or have it be completely off base.
An example of this would be you creating a thread about it, because of how odd it was. Their marketing has worked.
Edit: It's like the GEICO commercials; they used to make commercials that were about ANYTHING but insurance. People would often mention that Geico commercials made no sense, but their marketing is working if youre remembering the product and talking about it.
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I like them as long as they are putting money into esports
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On June 13 2012 00:32 ETisME wrote:
is that why wolf was trying to use the hair jokes recently?
perhaps, but wolf has always had a thing for hair 
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korean here. maybe im abit americanized but this commercial is wtf to me too
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Dont see anything wrong with this.
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I
Hate
You
Sponsor of the year.
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It made complete sense until he's drowning in the water and "I hate you." I don't get it.
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Can't believe people are urked by the "i hate you." I welcome it. Thanks for sponsoring GSL!
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On June 13 2012 05:11 McKTenor13 wrote:
Can't believe people are urked by the "i hate you." I welcome it. Thanks for sponsoring GSL!
It's not that I'm irked... I just don't get it.
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I bet a lot of nerds in here need better skin like Korean players, including me. When I watch Korean team house videos, each player always has at least a few of those lotion bottles. Why not? They have pretty good skin.
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COMPANY PROFILE
So instead of talking about how nice or bad the commercial is, I decided to do a little research about where it comes from, and what this can mean for ESPORTS. Unfortunately I could not find much, and perhaps a search in Korean is better siuted, but I did find something.
So first of all, Mr. J is actually Mr. Jung Woo Sung, who apparently is an actor. How big he is, and how famous in Korea is beyond my reach. But having a pretty boy advertising in Sc2 might be a good boost. You can read more in the product site.
Now... Mr. J is actually part of Iljin Cosmetics, which seems quite a large company, as they employ 120 people.
They also say they have a network distribution in Asia and Europe, so I'm sorry to the NA fans, but you might be left out.
So I hope I can steer the discussion to a slightly more serious area. Think about how good/bad this can be for the sport.
My personal opinion is positive. Sure, we could have been sponsored by Cool Light Saber And Exploding Stuff Ltd. and all the gamers would explode with joy, but this might be a perfect sponsor for growth, and we still want this to become a legitimate sport in the public eye, dont we?
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EPT
