• Log InLog In
  • Register
Liquid`
Team Liquid Liquipedia
EST 05:33
CET 11:33
KST 19:33
  • Home
  • Forum
  • Calendar
  • Streams
  • Liquipedia
  • Features
  • Store
  • EPT
  • TL+
  • StarCraft 2
  • Brood War
  • Smash
  • Heroes
  • Counter-Strike
  • Overwatch
  • Liquibet
  • Fantasy StarCraft
  • TLPD
  • StarCraft 2
  • Brood War
  • Blogs
Forum Sidebar
Events/Features
News
Featured News
Behind the Blue - Team Liquid History Book8Clem wins HomeStory Cup 289HomeStory Cup 28 - Info & Preview13Rongyi Cup S3 - Preview & Info6herO wins SC2 All-Star Invitational14
Community News
PIG STY FESTIVAL 7.0! (19 Feb - 1 Mar)9Weekly Cups (Jan 26-Feb 1): herO, Clem, ByuN, Classic win2RSL Season 4 announced for March-April7Weekly Cups (Jan 19-25): Bunny, Trigger, MaxPax win3Weekly Cups (Jan 12-18): herO, MaxPax, Solar win0
StarCraft 2
General
https://www.facebook.com/Orivelle.Fungus.Pen.New.Z How do you think the 5.0.15 balance patch (Oct 2025) for StarCraft II has affected the game? Rongyi Cup S3 - Preview & Info Behind the Blue - Team Liquid History Book Clem wins HomeStory Cup 28
Tourneys
PIG STY FESTIVAL 7.0! (19 Feb - 1 Mar) WardiTV Mondays $21,000 Rongyi Cup Season 3 announced (Jan 22-Feb 7) Sparkling Tuna Cup - Weekly Open Tournament $5,000 WardiTV Winter Championship 2026
Strategy
Custom Maps
Map Editor closed ? [A] Starcraft Sound Mod
External Content
Mutation # 512 Overclocked The PondCast: SC2 News & Results Mutation # 511 Temple of Rebirth Mutation # 510 Safety Violation
Brood War
General
Liquipedia.net NEEDS editors for Brood War BGH Auto Balance -> http://bghmmr.eu/ BW General Discussion Can someone share very abbreviated BW cliffnotes? StarCraft player reflex TE scores
Tourneys
[Megathread] Daily Proleagues Escore Tournament StarCraft Season 1 Small VOD Thread 2.0 KCM Race Survival 2026 Season 1
Strategy
Zealot bombing is no longer popular? Simple Questions, Simple Answers Current Meta Soma's 9 hatch build from ASL Game 2
Other Games
General Games
ZeroSpace Megathread Diablo 2 thread Battle Aces/David Kim RTS Megathread EVE Corporation Nintendo Switch Thread
Dota 2
Official 'what is Dota anymore' discussion
League of Legends
Heroes of the Storm
Simple Questions, Simple Answers Heroes of the Storm 2.0
Hearthstone
Deck construction bug Heroes of StarCraft mini-set
TL Mafia
Vanilla Mini Mafia Mafia Game Mode Feedback/Ideas
Community
General
US Politics Mega-thread Russo-Ukrainian War Thread YouTube Thread The Games Industry And ATVI Things Aren’t Peaceful in Palestine
Fan Clubs
The herO Fan Club! The IdrA Fan Club
Media & Entertainment
[Manga] One Piece Anime Discussion Thread
Sports
2024 - 2026 Football Thread
World Cup 2022
Tech Support
TL Community
The Automated Ban List
Blogs
Play, Watch, Drink: Esports …
TrAiDoS
My 2025 Magic: The Gathering…
DARKING
Life Update and thoughts.
FuDDx
How do archons sleep?
8882
StarCraft improvement
iopq
Customize Sidebar...

Website Feedback

Closed Threads



Active: 1789 users

[Theory] Pirating = Marketing - Page 2

Blogs > Licmyobelisk
Post a Reply
Prev 1 2 All
Zoler
Profile Blog Joined June 2008
Sweden6339 Posts
January 18 2010 14:33 GMT
#21
On January 18 2010 22:44 Hawk wrote:
Show nested quote +
On January 18 2010 17:32 Saturnize wrote:
On January 18 2010 17:29 Severedevil wrote:
Piracy is the ultimate form of product review. If you really like a product after experiencing it, buy it. Otherwise, don't.


I'm willing to bet >20% of people actually do this, but i may be wrong.

Probably more like 5% and to call pirating marketing is such a stupid cop out for a reason of why you're stealing something... just call it what it is. Demos are made for a reason.


Seriously I bet it's like 1% or less.
Lim Yo Hwan forever!
illu
Profile Blog Joined December 2008
Canada2531 Posts
January 18 2010 14:51 GMT
#22
On January 18 2010 17:32 Saturnize wrote:
Show nested quote +
On January 18 2010 17:29 Severedevil wrote:
Piracy is the ultimate form of product review. If you really like a product after experiencing it, buy it. Otherwise, don't.


I'm willing to bet >20% of people actually do this, but i may be wrong.


I am willing to bet >5% of people actually do this, and I am never wrong.
:]
Zoler
Profile Blog Joined June 2008
Sweden6339 Posts
January 18 2010 15:18 GMT
#23
On January 18 2010 23:51 illu wrote:
Show nested quote +
On January 18 2010 17:32 Saturnize wrote:
On January 18 2010 17:29 Severedevil wrote:
Piracy is the ultimate form of product review. If you really like a product after experiencing it, buy it. Otherwise, don't.


I'm willing to bet >20% of people actually do this, but i may be wrong.


I am willing to bet >5% of people actually do this, and I am never wrong.


beat you to it
Lim Yo Hwan forever!
SuperJongMan
Profile Blog Joined March 2003
Jamaica11586 Posts
January 18 2010 15:24 GMT
#24
I've pirated some music I've actually later bought, or even better, it prompted me to go to a live show.

Movies... ok maybe I have never done shit for a pirated movie... but I pirate and don't watch a lot of them anyways. And I still go to theatres but cmon, how can you watch Death Race if it wasn't pirated?

Games.. -_-;; sorry I still haven't found a better game than BW and I might pirate and try a bit but I dun think I'm much of a gamer... just star mania. I mean, nowadays for 20bucks you keep out two games for a month with infinite renewal from blockbuster even so.. -_-;;

Outside of music, no one cept myself has gained from my piracy.

And Software piracy...lol! Who buys the software after getting a free cracked copy? Software piracy I do feel guilty for.. but I've even donated before so yeah! I try to balance.
POWER OVERWHELMING ! ! ! KRUU~ KRUU~
QuanticHawk
Profile Blog Joined May 2007
United States32117 Posts
January 18 2010 16:14 GMT
#25
On January 18 2010 23:33 Zoler wrote:
Show nested quote +
On January 18 2010 22:44 Hawk wrote:
On January 18 2010 17:32 Saturnize wrote:
On January 18 2010 17:29 Severedevil wrote:
Piracy is the ultimate form of product review. If you really like a product after experiencing it, buy it. Otherwise, don't.


I'm willing to bet >20% of people actually do this, but i may be wrong.

Probably more like 5% and to call pirating marketing is such a stupid cop out for a reason of why you're stealing something... just call it what it is. Demos are made for a reason.


Seriously I bet it's like 1% or less.

You're probably right.

1, 5 or 20, it's still fucking stupid to say that it's a free review of a song, game, product or whatever. Call it what it is—stealing
PROFESSIONAL GAMER - SEND ME OFFERS TO JOIN YOUR TEAM - USA USA USA
plated.rawr
Profile Blog Joined June 2008
Norway1676 Posts
Last Edited: 2010-01-18 17:33:16
January 18 2010 17:18 GMT
#26
I dunno, as long as business works from a "if it works, do it, morality be damned"-standpoint to maximize their profits, I'll pirate as much as I feel like to maximize my savings. Laws such as copyright laws are just an extention of morality anyhow, right? I'll just use their logic of what works, should be done, and it's all cool.

That being said, I use a ton of money buying games, cds and movies I actually like.

More on topic though, yea, I agree to the premise of the thread - the internet is amazing at spreading information by word-of-mouth through IM services and social netsites such as facebook, youtube and forums like this one. At least half of the music I've bought the last ten years have been from recommendations from online people, and just recently the Civ IV Succession thread on these forums have made me buy the entire CivIV collection through steam. I imagine without the internet and access to downloads and community discussions, my game and music-purchasing would have been far lower than it has been the last ten years.

Instead of looking at every pirated copy of a cd or a movie as a loss, business should look to it as advertising. Yes, they might miss a few sales in the market they normally would have by people downloading and not buying, but at the same time, they're reaching such an incredibly larger market through internet sharing and downloading. Larger market = more people = more buyers.

Of course, I guess the scary part for the big business here is the possibility for independent artists to reach the audience without the business support, not pirating in itself. With the internet and pay-to-download sites accessable and operatable for everyone, the power goes from the industry back to the artist, which will in time turn the media distribution industry obsolete if it refuses to change.

But honestly - why stick to something that we don't need anymore?

I love the internet.
Savior broke my heart ;_; || twitch.tv/onnings
ironchef
Profile Blog Joined August 2004
Canada1350 Posts
January 18 2010 17:18 GMT
#27
i agree, in the sense that i feel its largely untapped method of marketing a product.

Especially things like youtube. Sometimes i see obscure small companies take down interview/promos for their events/show b/c it's copy right, while the extra exposure probably would have helped them more.

That said, theres still the issue of losing revenue to piracy(and morals blah blah). Not trying to justify piracy or say 'it has benefits therefore its OK!", but its definitely something to consider deeper than INTERNET=FREE=BAD, and maybe in the direction of how to balance revenue lost vs.exposure gained.
“Because your own strength is unequal to the task, do not assume that it is beyond the powers of man; but if anything is within the powers and province of man, believe that it is within your own compass also.” - Marcus Aurelius
ghrur
Profile Blog Joined May 2009
United States3786 Posts
January 18 2010 18:48 GMT
#28
On January 19 2010 01:14 Hawk wrote:
Show nested quote +
On January 18 2010 23:33 Zoler wrote:
On January 18 2010 22:44 Hawk wrote:
On January 18 2010 17:32 Saturnize wrote:
On January 18 2010 17:29 Severedevil wrote:
Piracy is the ultimate form of product review. If you really like a product after experiencing it, buy it. Otherwise, don't.


I'm willing to bet >20% of people actually do this, but i may be wrong.

Probably more like 5% and to call pirating marketing is such a stupid cop out for a reason of why you're stealing something... just call it what it is. Demos are made for a reason.


Seriously I bet it's like 1% or less.

You're probably right.

1, 5 or 20, it's still fucking stupid to say that it's a free review of a song, game, product or whatever. Call it what it is—stealing


Hmm, ending a market which has failed due to the rise of new technology or continue pouring in money to the middle man to promote economic inefficiency...
Idk, I'd rather take the former. Want a model that works? Concerts, exclude-able and rivalry there, and where artists make most of their money.
darkness overpowering
QuanticHawk
Profile Blog Joined May 2007
United States32117 Posts
January 18 2010 19:04 GMT
#29
On January 19 2010 03:48 ghrur wrote:
Show nested quote +
On January 19 2010 01:14 Hawk wrote:
On January 18 2010 23:33 Zoler wrote:
On January 18 2010 22:44 Hawk wrote:
On January 18 2010 17:32 Saturnize wrote:
On January 18 2010 17:29 Severedevil wrote:
Piracy is the ultimate form of product review. If you really like a product after experiencing it, buy it. Otherwise, don't.


I'm willing to bet >20% of people actually do this, but i may be wrong.

Probably more like 5% and to call pirating marketing is such a stupid cop out for a reason of why you're stealing something... just call it what it is. Demos are made for a reason.


Seriously I bet it's like 1% or less.

You're probably right.

1, 5 or 20, it's still fucking stupid to say that it's a free review of a song, game, product or whatever. Call it what it is—stealing


Hmm, ending a market which has failed due to the rise of new technology or continue pouring in money to the middle man to promote economic inefficiency...
Idk, I'd rather take the former. Want a model that works? Concerts, exclude-able and rivalry there, and where artists make most of their money.

New legal techonolgy exists... itunes and other similar things. It's stealing. I don't see what's so hard to grasp
PROFESSIONAL GAMER - SEND ME OFFERS TO JOIN YOUR TEAM - USA USA USA
Boblion
Profile Blog Joined May 2007
France8043 Posts
January 18 2010 19:18 GMT
#30
To be fair i would never buy an album without listening to it before. So the only solution is either stream or pirate DL.
fuck all those elitists brb watching streams of elite players.
artofmagic
Profile Blog Joined March 2005
United States1951 Posts
January 18 2010 19:52 GMT
#31
yep illegal downloading or distribution is definitely one form of unintentional yet effective marketing and can also bring some degree of benefit to the owner.

korean, japanese entertainment are uneasy to obtain oversea (especially at time of their (un)official release) without pirating and illegal distribution. Of course you can always subscribe to those special international tv channel(but who does that). If it weren't for video site and mp3 sharing, kpop wouldnt be big oversea; WonderGirls, BoA, or Rain won't even think about expanding to America.
The illegal distribution gives their product huge exposures.

Of course, there are definitely some money lost from this distribution and I'm not siding that illegal downloads are 100% alright. But I'm siding that illegal distribution aren't 100% wrong. Lost from illegal distribution will mostly from people who are willing to pay for the goods if the illegal distribution doesn't exist. Now.. that could be a lot of sales lost. But there definitely exposure guarantee. The exposure can lead to new pirates and eventually new sales.

But the sales' lost can be much greater than the potential new sales. The new pirate can always be a pirate. Old buyers might stay as pirate forever. Well that's too bad.. pirating are unstoppable at this era. argh!

Suing a few illegal distributor doesn't bring much. Companies should look beyond that and attempt to sell good/service that can't be as enjoyable as pirating it. Concerts, physical goods, 3d movies, ad-supported video online are some area to capitalize the "free" marketing they got and negate their lost or even bring higher profit.

Some examples are:
- Progamer shirts
- Avatar IMAX
- Concert goods (tshirt, poster, etc)
- Hulu (ads)
evolve or die
Prev 1 2 All
Please log in or register to reply.
Live Events Refresh
Replay Cast
09:00
Rongyi Cup S3 - Playoffs Day 4
CranKy Ducklings128
LiquipediaDiscussion
[ Submit Event ]
Live Streams
Refresh
StarCraft 2
Livibee 52
herO (Afreeca) 35
StarCraft: Brood War
Sea 10045
Calm 5720
Hyuk 1865
Bisu 1231
Horang2 615
Flash 542
BeSt 504
JulyZerg 432
Larva 415
Soma 321
[ Show more ]
JYJ 263
actioN 216
Zeus 204
Sharp 153
EffOrt 141
PianO 116
Mini 88
Pusan 70
hero 56
ggaemo 54
Rush 53
Mind 50
Backho 44
ToSsGirL 39
Soulkey 35
Free 32
ZerO 31
Yoon 29
Shinee 25
Shuttle 24
sorry 24
910 23
soO 22
GoRush 17
Noble 15
Movie 14
Bale 13
HiyA 11
SilentControl 6
Dota 2
ODPixel111
NeuroSwarm99
febbydoto5
Counter-Strike
olofmeister1350
shoxiejesuss1251
zeus811
allub252
kRYSTAL_63
Super Smash Bros
Mew2King111
Other Games
summit1g9919
singsing1355
ceh9562
crisheroes176
Sick94
ZerO(Twitch)7
Organizations
Other Games
BasetradeTV80
StarCraft 2
Blizzard YouTube
StarCraft: Brood War
BSLTrovo
sctven
[ Show 11 non-featured ]
StarCraft 2
• AfreecaTV YouTube
• intothetv
• Kozan
• IndyKCrew
• LaughNgamezSOOP
• Migwel
• sooper7s
StarCraft: Brood War
• iopq 8
• BSLYoutube
• STPLYoutube
• ZZZeroYoutube
Upcoming Events
Wardi Open
1h 27m
Monday Night Weeklies
6h 27m
Replay Cast
13h 27m
Sparkling Tuna Cup
23h 27m
LiuLi Cup
1d
Reynor vs Creator
Maru vs Lambo
PiGosaur Monday
1d 14h
Replay Cast
1d 22h
LiuLi Cup
2 days
Clem vs Rogue
SHIN vs Cyan
The PondCast
2 days
KCM Race Survival
2 days
[ Show More ]
LiuLi Cup
3 days
Scarlett vs TriGGeR
ByuN vs herO
Replay Cast
3 days
Online Event
3 days
LiuLi Cup
4 days
Serral vs Zoun
Cure vs Classic
RSL Revival
4 days
RSL Revival
4 days
LiuLi Cup
5 days
uThermal 2v2 Circuit
5 days
RSL Revival
5 days
Replay Cast
5 days
Sparkling Tuna Cup
5 days
LiuLi Cup
6 days
Replay Cast
6 days
Replay Cast
6 days
Liquipedia Results

Completed

CSL 2025 WINTER (S19)
Rongyi Cup S3
Underdog Cup #3

Ongoing

KCM Race Survival 2026 Season 1
Nations Cup 2026
IEM Kraków 2026
BLAST Bounty Winter 2026
BLAST Bounty Winter Qual
eXTREMESLAND 2025
SL Budapest Major 2025
ESL Impact League Season 8

Upcoming

Escore Tournament S1: W8
Acropolis #4
IPSL Spring 2026
HSC XXIX
uThermal 2v2 2026 Main Event
Bellum Gens Elite Stara Zagora 2026
RSL Revival: Season 4
WardiTV Winter 2026
LiuLi Cup: 2025 Grand Finals
CCT Season 3 Global Finals
FISSURE Playground #3
IEM Rio 2026
PGL Bucharest 2026
Stake Ranked Episode 1
BLAST Open Spring 2026
ESL Pro League Season 23
ESL Pro League Season 23
PGL Cluj-Napoca 2026
TLPD

1. ByuN
2. TY
3. Dark
4. Solar
5. Stats
6. Nerchio
7. sOs
8. soO
9. INnoVation
10. Elazer
1. Rain
2. Flash
3. EffOrt
4. Last
5. Bisu
6. Soulkey
7. Mini
8. Sharp
Sidebar Settings...

Advertising | Privacy Policy | Terms Of Use | Contact Us

Original banner artwork: Jim Warren
The contents of this webpage are copyright © 2026 TLnet. All Rights Reserved.