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Blizzards mass advertising - Page 2

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Dance.jhu
Profile Blog Joined May 2010
United States292 Posts
July 21 2010 23:24 GMT
#21
On July 22 2010 08:22 Meta wrote:
Show nested quote +
On July 22 2010 08:16 Dance.jhu wrote:
The thing is...people are going to see the advertisments, then look at the game, and be like "What the hell is this shit?"

It's not being marketed as an RTS game, but instead like an epic shooter or RPG.



I think they might be banking on widespread familiarity with starcraft 1, and they want to show off their cinematics team. To somebody who's completely unfamiliar with the game, these trailers make it look like an incredible experience no matter how the game plays.

I remember seeing the trailers for WoW before it was released and honestly they are the only reason I bought it, never having played an MMO before.

I highly doubt they are "banking on widespread familiarity with starcraft 1"

but im not complaining about it, i just think its funny.
It is what it is...
Budzlight
Profile Blog Joined December 2009
United States578 Posts
July 21 2010 23:26 GMT
#22
i only see them on us t.v twice a hour. My Gf gets pissed every time i say OMG starcraft2!!!!!
I was the 5% that voted for thorzain in the TSL for round 1
Skee
Profile Joined March 2010
Canada702 Posts
Last Edited: 2010-07-21 23:29:45
July 21 2010 23:29 GMT
#23
I have not seen any SC2 ads. Although I use my computer for 98% of my entertainment.
Mob
Profile Joined April 2010
Austria152 Posts
July 21 2010 23:36 GMT
#24
game commercials on TV are very rare here in the EU, the only ones i know are from blizzard -> WoW and SC2 now.

they seem to be the only company to really think global.
yadda!
Befree
Profile Joined April 2010
695 Posts
July 21 2010 23:37 GMT
#25
On July 22 2010 08:22 Meta wrote:
Show nested quote +
On July 22 2010 08:16 Dance.jhu wrote:
The thing is...people are going to see the advertisments, then look at the game, and be like "What the hell is this shit?"

It's not being marketed as an RTS game, but instead like an epic shooter or RPG.



I think they might be banking on widespread familiarity with starcraft 1, and they want to show off their cinematics team. To somebody who's completely unfamiliar with the game, these trailers make it look like an incredible experience no matter how the game plays.

I remember seeing the trailers for WoW before it was released and honestly they are the only reason I bought it, never having played an MMO before.

I agree. Blizzard has such quality cinematics that they could attract many people based purely on the trailer.

I remember getting to a cinematic in Starcraft or Warcraft was like the biggest reward to me after doing a few missions too. The screen resolution would start changing and you knew what was coming!

I never really saw any MW2 trailers when that was coming out, must not be watching the right channels. I've seen that obnoxious "everybody is doing it" one lately, though. The halo ones I do remember seeing on a lot. SC2 ones I actually haven't seen before on television still..
Daniri
Profile Joined May 2007
387 Posts
July 21 2010 23:42 GMT
#26
On July 22 2010 08:04 holy_war wrote:
Uhh did you see the ad campaigns for Halo 3 and Modern Warfare 2? The Starcraft 2 ads pale in comparison.

Edit: Even for PC, games like WoW and Dragon Age were hyped up a lot on TV


I haven't seen anything from Dragon Age and WoW didn't start doing commercials until like 2007 or 2008.
"you guys are silly lol thats why i hate you people" berserkboar
BladeRunner
Profile Blog Joined February 2010
United States407 Posts
July 21 2010 23:44 GMT
#27
I found it funny that they had several large SC2 displays at my local Blockbuster "game rush" store. I was in there looking at blu-rays and when I asked if I could even buy SC2 at that store they said "...No" I inquired further and apparently it's something forced by their partners, so it's true Blizz/Acti is definitely calling in a few favors here getting the word out.

FroZeNN
Profile Blog Joined March 2010
United States165 Posts
July 21 2010 23:48 GMT
#28
I would love to see more and more advertising =) I can never get enough SC material so I can point to my friends and yell random things like "OHHHHH PLAAAAAGUUUUUU!!!!!" then chuckle to myself, and just sit in awkward silence after lol.
"More GG More Skill" - WhiteRa
Polar_Nada
Profile Blog Joined June 2008
United States1548 Posts
July 21 2010 23:51 GMT
#29
i get so excited whenever i see these advertisement. i dont even remember starcraft 1 advertisement lol...
[ReD]NaDa and fnaticMSI.SEn fighting~! ::POlar @ UC Irvine::
Elmers_Cow
Profile Joined July 2010
United States28 Posts
July 22 2010 00:01 GMT
#30
On July 22 2010 08:19 Qzy wrote:
We'll see.. Might bring in some lamers to TL.net :/


=( hopefully not.
Maybe they will all be seeking to be better!
If this were the case, more competition! This means more fun!
LoliKuma
Profile Joined June 2010
United States237 Posts
July 22 2010 00:05 GMT
#31
They also bought ad space on penny-arcade, kotaku, vgcats, and probably a bunch of other high readership game related webcomics
The End DOES Justifiy the Means
youngminii
Profile Blog Joined May 2010
Australia7514 Posts
July 22 2010 00:08 GMT
#32
I don't think people realise how little games are advertised out of the States. I think I've only seen a game advertised once or twice on Australian TV.
lalala
Torture
Profile Joined May 2010
Canada221 Posts
July 22 2010 00:09 GMT
#33
I'm hoping Blizzard buys a twitter "trending" on SC2.

I noticed a big ass banner that said "coming soon, SC2" on a Wal-Mart the other day.
Tyri
Profile Joined May 2010
Germany453 Posts
July 22 2010 00:17 GMT
#34
There are commercials on the biggest german tv station at prime time, which kinda makes me happy.

The only time I had to facepalm when a friend of mine said: "Oh this animated Movie will be really nice, I'm going to watch this when its released"
Amber[LighT]
Profile Blog Joined June 2005
United States5078 Posts
Last Edited: 2010-07-22 00:20:07
July 22 2010 00:19 GMT
#35
I feel like I see 3 ads per hour... it's becoming excessive, but it's epic.
"We have unfinished business, I and he."
Jyvblamo
Profile Blog Joined June 2006
Canada13788 Posts
July 22 2010 00:22 GMT
#36
On July 22 2010 08:48 FroZeNN wrote:
I would love to see more and more advertising =) I can never get enough SC material so I can point to my friends and yell random things like "OHHHHH PLAAAAAGUUUUUU!!!!!" then chuckle to myself, and just sit in awkward silence after lol.

You must be fun at parties.
risk.nuke
Profile Joined May 2010
Sweden2825 Posts
July 22 2010 00:27 GMT
#37
Airplanes? Sc2 prevails
Neo.G Soulkey, Best, firebathero. // http://www.teamliquid.net/forum/index.php?show_part=31
Skee
Profile Joined March 2010
Canada702 Posts
July 22 2010 00:31 GMT
#38
On July 22 2010 08:51 Polar_Nada wrote:
i get so excited whenever i see these advertisement. i dont even remember starcraft 1 advertisement lol...

I remember seeing the Starcraft 64 advertisement ONCE on TV when I was young.
JustAnotherKnave
Profile Joined May 2010
United States67 Posts
July 22 2010 00:38 GMT
#39
On July 22 2010 08:19 Qzy wrote:
We'll see.. Might bring in some lamers to TL.net :/


"Something is rotten in the state of Denmark"

And it's you, Qzy.
i like your mother
Kennigit *
Profile Blog Joined October 2006
Canada19447 Posts
July 22 2010 00:38 GMT
#40
Thanks for letting us know. Next time blog this.
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