EPTThis video is the first "episode" of a series of video ads that will be coming out over the next few months featuring EG players in various modern day settings and themes. Enjoy!
EGiNcontroL Commercial with Kingston HyperX
| Forum Index > SC2 General |
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EG.lectR
United States617 Posts
This video is the first "episode" of a series of video ads that will be coming out over the next few months featuring EG players in various modern day settings and themes. Enjoy! | ||
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Megaliskuu
United States5123 Posts
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BinxyBrown
United States230 Posts
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SigmaoctanusIV
United States3313 Posts
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N3rV[Green]
United States1935 Posts
oh man that was gold. | ||
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Hates_
United Kingdom13 Posts
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Jacko11
China146 Posts
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kickinhead
Switzerland2069 Posts
The SC2-Community can be very glad to have ppl like Incontrol that can be funny and intelligent "representatives" for SC2 and eSports in general! Good Job Kingston and Incontrol. | ||
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Benjef
United Kingdom6921 Posts
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leo23
United States3075 Posts
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DarkPlasmaBall
United States44319 Posts
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Seohce
United Kingdom394 Posts
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Arcanne
United States1519 Posts
I don't get the joke either | ||
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deerpark87
760 Posts
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Torte de Lini
Germany38463 Posts
I like how the guy refers to Geoff as iNcontrol like its his first name lolol | ||
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Drium
United States888 Posts
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Rasun
United States787 Posts
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awu25
United States2003 Posts
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DueSs
United States765 Posts
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ckunkel1
United States181 Posts
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chroniX
517 Posts
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Twistacles
Canada1327 Posts
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TheResidentEvil
United States991 Posts
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eviltomahawk
United States11135 Posts
The choice of sponsors is mind-boggling, sometimes a coinflip like PvP lololol. Anyways, cool to see this commercial, especially with iNcontrol trolling around. Honestly, I'm tempted to buy these RAM brands because of all these cool commercials, but I'm poor T_T | ||
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desRow
Canada2654 Posts
On June 09 2011 01:13 awu25 wrote: Threads with just a video won't survive. Please include some description next time nah its EG and incontrol this will stay =/ | ||
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Halcyondaze
United States509 Posts
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Senx
Sweden5901 Posts
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Killing
Canada530 Posts
They put his name as inControl though on the name card lol | ||
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ELA
Denmark4608 Posts
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DeLoAdEr
Japan527 Posts
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Rokusha
United States207 Posts
On June 09 2011 01:18 TheResidentEvil wrote: diamond. i dont get it at all. i know the ESPN commercials and i get those but i dont get this one Yea same, have no clue what the joke/punchline is about | ||
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Rokusha
United States207 Posts
On June 09 2011 01:22 ELA wrote: I don't understand it at all.. I suppose it's a spoof of some other american commercial? Or? As others have said, the commercial is clearly a spoof on ESPN commercials with sports stars. | ||
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eviltomahawk
United States11135 Posts
On June 09 2011 01:24 Rokusha wrote: Yea same, have no clue what the joke/punchline is about You should watch the movie Office Space. The joke is straight out of that movie. The stuff about "TPS reports" is a direct parody of the exact joke from Office Space. | ||
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enemy2010
Germany1972 Posts
 Couldve been a stronger/funnier joke, but its fine | ||
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ribboo
Sweden1842 Posts
On June 09 2011 01:13 DueSs wrote: Is that BJ Novak? Wow, that looks like him if not. :-D thought the exact same thing  | ||
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Nabes
Canada1800 Posts
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KameZerg
Sweden1762 Posts
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DannyJ
United States5110 Posts
I don't get it. | ||
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KinosJourney2
Sweden1811 Posts
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Diks
Belgium1880 Posts
+ Show Spoiler + Quite nice, always awesome to see Incontrol in an ad | ||
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Mattchew
United States5684 Posts
+ Show Spoiler + (would this be considered an advertising thread?) | ||
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SmoKim
Denmark10305 Posts
gj Geoff! | ||
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Rokusha
United States207 Posts
On June 09 2011 01:24 eviltomahawk wrote: You should watch the movie Office Space. The joke is straight out of that movie. The stuff about "TPS reports" is a direct parody of the exact joke from Office Space. I know that I meant the cutting of the diamond joke.. | ||
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legatus legionis
Netherlands559 Posts
On June 09 2011 01:24 eviltomahawk wrote: You should watch the movie Office Space. The joke is straight out of that movie. The stuff about "TPS reports" is a direct parody of the exact joke from Office Space. Felt more like The Office to me. Would also make more sense because it's much more relatable to for most. Office Space is from 1999. The Office has been airing for 7 seasons in the US alone. Also what someone said earlier. That guy does look exactly like BJ.Novak. The Intro, with the wobbly camera, taking a "scenic" shot of the office. It's like the parking space. And there is no actual punchline, it's like "dry" humor. Which is exactly what would be the one typical The Office thing. Edit: Also the bland phone rings in the otherwise silent background, looking into the camera with a reaction expressing. I liked it, hope there's follow ups. Says episode 1 in the title :O | ||
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desRow
Canada2654 Posts
On June 09 2011 01:30 ditkaordie wrote: I like it + Show Spoiler + (would this be considered an advertising thread?) obviously :D | ||
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Rossweazel
United Kingdom135 Posts
I just want to know one thing: How many takes? :-) | ||
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Retrospecd
259 Posts
On June 09 2011 01:13 awu25 wrote: Threads with just a video won't survive. Please include some description next time The video has incontrol in it,thus, it doesnt matter. | ||
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Matharos
Canada211 Posts
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NightAngel
United States144 Posts
iNcontrol then asks for larger diamonds, which is funny because the thought of any sized diamond being embedded in a RAM stick is absurd, let alone using it to file your nails. The TPS Reports joke was a spook from the movie Office Space. If TPS Reports were ever mentioned in the TV show series The Office, it was also because of Office Space. | ||
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obsidia
122 Posts
also hard to hear whats being said? | ||
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MindRush
Romania916 Posts
no relation to everything else, just wanted to say that | ||
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Ohdamn
Germany765 Posts
i'd love to see that commercial on your stream ^^ edit: i like his monitor and stuff @ 0:04 xD | ||
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Fredoq
Sweden206 Posts
I love incontrol ♥ | ||
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Lingy
England201 Posts
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KevinIX
United States2472 Posts
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shell
Portugal2722 Posts
muahahha | ||
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PtM
89 Posts
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zul
Germany5427 Posts
 gogo polish them fast fingers! | ||
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Sheekthief
United States267 Posts
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legatus legionis
Netherlands559 Posts
On June 09 2011 01:39 NightAngel wrote: I thought it was pretty obvious about the diamond cut thing... Kingston supports EG so much that they get diamonds embedded in their RAM sticks, which iNcontrol was using to file is nails.. iNcontrol then asks for larger diamonds, which is funny because the thought of any sized diamond being embedded in a RAM stick is absurd, let alone using it to file your nails. The TPS Reports joke was a spook from the movie Office Space. If TPS Reports were ever mentioned in the TV show series The Office, it was also because of Office Space. Just because a TPS report is mentioned, doesn't make the whole clip or the joke a derivitave of one particular thing. In the same light, all the criteria I felt the clip adheres to don't make it another particular thing either. I just think it's not ok to just claim that it was from something. Especially since so many people, me included, don't actually get it. So yes maybe I'm totally wrong, but I even consulted google and youtube to find clips of this joke, and all I found was a qoute of the Office Space, where indeed TPS reports are mentioned, yet there is no other similarity. To add, a TPS report is an actual defined thing. It's not something made up and therefore also isn't exclusive to some kind of comedic setting. | ||
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Kon-Tiki
United States402 Posts
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StarStruck
25339 Posts
I think it could have been funnier though. | ||
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DannyJ
United States5110 Posts
On June 09 2011 01:49 legatus legionis wrote: Just because a TPS report is mentioned, doesn't make the whole clip or the joke a derivitave of one particular thing. In the same light, all the criteria I felt the clip adheres to don't make it another particular thing either. I just think it's not ok to just claim that it was from something. Especially since so many people, me included, don't actually get it. So yes maybe I'm totally wrong, but I even consulted google and youtube to find clips of this joke, and all I found was a qoute of the Office Space, where indeed TPS reports are mentioned, yet there is no other similarity. To add, a TPS report is an actual defined thing. It's not something made up and therefore also isn't exclusive to some kind of comedic setting. Woah i think you are looking way too deep into a very minor part of the commercial... That being said... at least to Americans, the idea of a TPS report is deeply associated with the movie Office Space, which has become a giant cult classic. | ||
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fusionsdf
Canada15390 Posts
On June 09 2011 01:49 legatus legionis wrote: Just because a TPS report is mentioned, doesn't make the whole clip or the joke a derivitave of one particular thing. In the same light, all the criteria I felt the clip adheres to don't make it another particular thing either. I just think it's not ok to just claim that it was from something. Especially since so many people, me included, don't actually get it. So yes maybe I'm totally wrong, but I even consulted google and youtube to find clips of this joke, and all I found was a qoute of the Office Space, where indeed TPS reports are mentioned, yet there is no other similarity. To add, a TPS report is an actual defined thing. It's not something made up and therefore also isn't exclusive to some kind of comedic setting. It's a shoutout. Any reference to TPS reports is a reference to Office Space | ||
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DeepBlu2
United States975 Posts
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LazyMacro
976 Posts
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rasnj
United States1959 Posts
On June 09 2011 01:39 NightAngel wrote: iNcontrol then asks for larger diamonds, which is funny because the thought of any sized diamond being embedded in a RAM stick is absurd, let alone using it to file your nails. I totally missed that joke (as seems a significant number of other people did). Maybe I'm just weird but the thought of diamond being used in ram isn't absurd to me. They have uses as heat sinks and semiconductors. I'm not an expert so don't know how they fare compared to conventional technologies, how much is needed and what the price for industrial diamonds are so it doesn't seem impossible (just as gold is used in RAM). Anyway gz to incontrol. At least it wasn't terrible annoying and I noticed the product, so by that standard it already beats 95% of other commercials out there. | ||
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tWR
Canada138 Posts
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wei2coolman
United States60033 Posts
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DragoonPK
3259 Posts
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EG.lectR
United States617 Posts
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Khull
United States40 Posts
Awesome commercial =) | ||
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yawnoC
United States3704 Posts
Nice picture of Justin Wong on the cubicle. | ||
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Torte de Lini
Germany38463 Posts
This video is the first "episode" of a series of video ads that will be coming out over the next few months featuring EG players in various modern day settings and themes. Enjoy! Whoa, series? Must see man! Maybe some idra @_@! Would love to see some Machine too! | ||
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indo
United States99 Posts
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ander
Canada403 Posts
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MangoTango
United States3670 Posts
On June 09 2011 01:54 fusionsdf wrote: It's a shoutout. Any reference to TPS reports is a reference to Office Space http://en.wikipedia.org/wiki/Tps_report They existed before Office Space... | ||
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LovE-
United States1963 Posts
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urashimakt
United States1591 Posts
On June 09 2011 04:21 Torte de Lini wrote: Whoa, series? Must see man! Maybe some idra @_@! Would love to see some Machine too! I could see IdrA's already. His first day on the job, his boss walks by and asks for his report, IdrA hands him a sheet of paper and walks off. The paper says GG. | ||
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Torte de Lini
Germany38463 Posts
On June 09 2011 04:25 MangoTango wrote: http://en.wikipedia.org/wiki/Tps_report They existed before Office Space... It's called a pop. culture reference. They existed before, but didn't become something worth using in media until Office Space perhaps. | ||
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stOrpse
United States175 Posts
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xorbot
United States27 Posts
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DDyarados
United States10 Posts
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Baarn
United States2702 Posts
On June 09 2011 01:31 Rokusha wrote: I know that I meant the cutting of the diamond joke..They changed the heat spreader on the new genesis line of ram. It looks like diamond. ![[image loading]](http://www.overclockersclub.com/siteimages/articles/p67_memory_roundup/25_thumb.jpg) | ||
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JiYan
United States3668 Posts
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pallad
Poland1958 Posts
On June 09 2011 01:18 TheResidentEvil wrote: diamond. i dont get it at all. i know the ESPN commercials and i get those but i dont get this one Its simple , there is a little diamond and Incontrol wanna biger one | ||
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Kamais_Ookin
Canada4218 Posts
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entocheets
Australia367 Posts
Well, I thought the ad was cool. I understood it right away.. | ||
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KillerPlague
United States1386 Posts
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FliedLice
Germany7494 Posts
On June 09 2011 01:39 NightAngel wrote: I thought it was pretty obvious about the diamond cut thing... Kingston supports EG so much that they get diamonds embedded in their RAM sticks, which iNcontrol was using to file is nails.. iNcontrol then asks for larger diamonds, which is funny because the thought of any sized diamond being embedded in a RAM stick is absurd, let alone using it to file your nails. wut? diamond cut: ![[image loading]](http://watermarked.cutcaster.com/cutcaster-photo-100375120-Diamond-Cut-Metal-Pattern.jpg) the "X" on the ram stick probably has that pattern, because it's so small it's hard to file you nails with it :| incontrol, CLARIFY!!! | ||
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daemir
Finland8662 Posts
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Snickersnee
United States241 Posts
Great job incontrol! | ||
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TheAlchemist89
160 Posts
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green.at
Austria1459 Posts
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FenneK
France1231 Posts
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jenzebubble
United States183 Posts
User was warned for this post | ||
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DrunkeN.
United States406 Posts
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FarbrorAbavna
Sweden4856 Posts
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Krehlmar
Sweden1149 Posts
On June 09 2011 01:10 Benjef wrote: I don't get the joke .InControl is bad at SC2, it's self irony that he needs time to practice but he doesn't. | ||
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MCDayC
United Kingdom14464 Posts
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PR4Y
United States260 Posts
On June 09 2011 01:13 awu25 wrote: Threads with just a video won't survive. Please include some description next time Do you honestly need to be such a negative nancy? This thread is amazing. | ||
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Khz
126 Posts
On June 09 2011 04:31 DDyarados wrote: BJ Novak +incontrol. two parts of my life have melded and become awesome I'm pretty sure that's not BJ Novak | ||
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nYaLa
Uzbekistan295 Posts
BJ Novak and Matt Damon :D good commercial, i didn't get the reference at first (since i don't know them espn commercials -.-; but it's pretty good | ||
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DueSs
United States765 Posts
Yeah I asked that earlier.. after watching a few times, while it REALLY resembles him, it's not. | ||
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sjschmidt93
United States2518 Posts
Very cool, I like the Office vibe. | ||
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Dusty
United States3359 Posts
side note: i actually have 2x4gb kingston hyper x <3 | ||
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Ghad
Norway2551 Posts
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bellhop
United States165 Posts
But seriously, great commercial. I enjoyed the name placard and InControl's acting. | ||
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Dubpace
United States251 Posts
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Slardar
Canada7593 Posts
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Mercadia
United States257 Posts
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GummyZerg
United States277 Posts
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RmoteCntrld
United States596 Posts
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DJFaqU
466 Posts
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WillyReturnStroke
United States73 Posts
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TheTrueAmerican
United States132 Posts
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TALegion
United States1187 Posts
On June 09 2011 01:11 DarkPlasmaBall wrote: This >>> Bing commercials I couldn't agree more. If i have to see that half-assed band and their stupid fucking hat one more time, I'm quitting this game. | ||
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Curtismcfly
United States215 Posts
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WillyReturnStroke
United States73 Posts
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randplaty
205 Posts
But cool commercial anyway. Made me wonder about HyperX and I looked it up and the diamonds and everything online, so maybe it still accomplished it's purpose? | ||
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Speight
Australia152 Posts
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Moonling
United States987 Posts
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MooMooMugi
United States10531 Posts
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Jayrod
1820 Posts
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Shirolol
England504 Posts
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Billyssjssfj
104 Posts
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Ruscour
5233 Posts
Geoff "inControL" Robinson If I was him, I would have gone all Christian Bale on their asses. I'm Australian and haven't seen the ESPN commercial, but I think there's one with the Broncos and NRMA locally where the players work in the office. The theme works well. | ||
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SlipperySnake
248 Posts
On June 09 2011 06:43 randplaty wrote: Yeah the diamond cut joke won't be understood by anybody except someone who has looked closely at Kingston HyperX stuff. For myself, I didn't even know Kingston HyperX was memory. I had no idea what it was, so there was no way I was going to get the diamond cut stuff. But cool commercial anyway. Made me wonder about HyperX and I looked it up and the diamonds and everything online, so maybe it still accomplished it's purpose? Yeah I totally agree, but I guess I am not sure where they plan to air the commercial or if people who don't already own Kingston would even care. I feel like they might not care if people who don't know what they are get it because they probably won't be buying RAM. Personally I am definitely more likely to buy Kingston just because I see them being so active in the community. I know people often say this with no real intention of following through but my brother is building a computer and I told him about a lot of the companies like this that are involved and he is going to go with them. Hopefully someone reads this and realizes these kind of campaigns and support matter. | ||
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freytag
United States21 Posts
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Koshi
Belgium38799 Posts
But anyway good job. | ||
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Floobie
England296 Posts
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Homework
United States283 Posts
surprised this wasn't discovered earlier... | ||
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Combine
United States812 Posts
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guitarizt
United States1492 Posts
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Qiang1446
United States92 Posts
on a more positive note: I like it! | ||
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zyglrox
United States1168 Posts
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desRow
Canada2654 Posts
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NoahNickels
United States102 Posts
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friedchicken
United States143 Posts
Go INcontrol!! | ||
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Angelbelow
United States3728 Posts
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Voltaire
United States1485 Posts
I think iNcontrol was great though, for all we know he'll get a starring role in Inception 2. | ||
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cheesemaster
Canada1975 Posts
On June 09 2011 01:35 legatus legionis wrote: Felt more like The Office to me. Would also make more sense because it's much more relatable to for most. Office Space is from 1999. The Office has been airing for 7 seasons in the US alone. Also what someone said earlier. That guy does look exactly like BJ.Novak. The Intro, with the wobbly camera, taking a "scenic" shot of the office. It's like the parking space. And there is no actual punchline, it's like "dry" humor. Which is exactly what would be the one typical The Office thing. Edit: Also the bland phone rings in the otherwise silent background, looking into the camera with a reaction expressing. I liked it, hope there's follow ups. Says episode 1 in the title :O It may feel like the office to yoou, but its actually from office space, thats how office space starts out with bill lumburgh asking peter gibbons about the TPS reports, ive never even heard a mention of TPS reports in the office and ive watched every episode multiple times. Here is the scene fromm office space : This scene has been edited a bit to make it a wow commercial but its still mostly the original footage, i couldnt find a completely original one | ||
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Motat
315 Posts
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edc
United States666 Posts
. | ||
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Bart
494 Posts
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Alejandrisha
United States6565 Posts
nice acting ^^ | ||
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randplaty
205 Posts
On June 09 2011 08:40 cheesemaster wrote: It may feel like the office to yoou, but its actually from office space, thats how office space starts out with bill lumburgh asking peter gibbons about the TPS reports, ive never even heard a mention of TPS reports in the office and ive watched every episode multiple times. Here is the scene fromm office space : http://www.youtube.com/watch?v=rYVWbMFGnB8 This scene has been edited a bit to make it a wow commercial but its still mostly the original footage, i couldnt find a completely original one Yes it's referring to Office Space and it's referring to the ESPN commercials, but it's also referring to The Office. The way the scene started off filming through the blinds is VERY The Office. In fact, the ESPN commercials themselves refer to The Office. | ||
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Enervate
United States1769 Posts
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JackDragon
525 Posts
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sluggaslamoo
Australia4494 Posts
"So, use Kingston ... Because you gotta have self respect" OR "Kingston ... octzergs natural enemy" | ||
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IPA
United States3206 Posts
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Roe
Canada6002 Posts
On June 09 2011 11:42 sluggaslamoo wrote: Lol can't wait for Idra's commercial. "So, use Kingston ... Because you gotta have self respect" OR "Kingston ... octzergs natural enemy" They should've put Nony(Tyler) in at the end as the spokesman saying "If you don't give a shit about ..." | ||
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IPA
United States3206 Posts
On June 09 2011 09:33 randplaty wrote: Yes it's referring to Office Space and it's referring to the ESPN commercials, but it's also referring to The Office. The way the scene started off filming through the blinds is VERY The Office. In fact, the ESPN commercials themselves refer to The Office. Except the ESPN commercials started first, even before the British Office... | ||
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Cow
Canada1104 Posts
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Optimist
Australia161 Posts
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sluggaslamoo
Australia4494 Posts
On June 09 2011 11:48 Roe wrote: They should've put Nony(Tyler) in at the end as the spokesman saying "If you don't give a shit about ..." Nony "So many Hz, it blows my mind ..." "If you wanna fuck with somebody, you gotta get ahead ..." "He's probably using G-Skill because he's 11 years old" | ||
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Turbo.Tactics
Germany675 Posts
On June 09 2011 11:42 sluggaslamoo wrote: Lol can't wait for Idra's commercial. "So, use Kingston ... Because you gotta have self respect" OR "Kingston ... octzergs natural enemy" OR Kingston - very useful toi have! OR Kingston - It may fix ZvP! | ||
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DannyJ
United States5110 Posts
It's not that funny, but cool none the less i guess. Maybe I'm an idiot but i think alot of people wont understand what diamonds / diamond cuts have to do with anything. | ||
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eohs
United States677 Posts
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yeti
United States258 Posts
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Alejandrisha
United States6565 Posts
edit: here it is! + Show Spoiler + if this is derailing let me know and i'll remove it  | ||
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Juke290
Egypt316 Posts
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jimmyjingle
United States472 Posts
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asdfjh
Canada230 Posts
On June 09 2011 11:57 sluggaslamoo wrote: Nony "So many Hz, it blows my mind ..." "If you wanna fuck with somebody, you gotta get ahead ..." "He's probably using G-Skill because he's 11 years old" Why would I be mad? You're not supposed to beat someone who uses hyperX with an appearance by MC possibly | ||
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hyponikZ
United States61 Posts
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Kazragore
United States369 Posts
On June 09 2011 12:15 Alejandrisha wrote: Anyone remember the albert pujols one? So money. I don't know if you can do this style of commercial and top that one :D edit: here it is! + Show Spoiler + http://www.youtube.com/watch?v=wY_N2ewiCsQ if this is derailing let me know and i'll remove it This one's my favorite: + Show Spoiler + And I liked the commercial; I didn't understand the diamond reference (never looked at kingston memory closely enough to notice the diamond pattern) but I understood everything easily enough. Inc's always funny :D | ||
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Alejandrisha
United States6565 Posts
On June 09 2011 13:24 Kazragore wrote: + Show Spoiler + On June 09 2011 12:15 Alejandrisha wrote: Anyone remember the albert pujols one? So money. I don't know if you can do this style of commercial and top that one :D edit: here it is! + Show Spoiler + http://www.youtube.com/watch?v=wY_N2ewiCsQ if this is derailing let me know and i'll remove it This one's my favorite: + Show Spoiler + http://www.youtube.com/watch?v=nAeEmT_bM5A And I liked the commercial; I didn't understand the diamond reference (never looked at kingston memory closely enough to notice the diamond pattern) but I understood everything easily enough. Inc's always funny :D haha yeah he is. didn't understand why the boss dude called incontrol buddy instead of vice versa as incontrol calls people buddy more often than not edit: him blowing on the thing at the end made the whole thing for me. nice touch! | ||
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johanngrunt
Hong Kong1555 Posts
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whaty0uwant
New Zealand346 Posts
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Sobba
Sweden576 Posts
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kky
United States76 Posts
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HeadDesk
United States171 Posts
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worosei
Australia198 Posts
Whether it's parodying some other TV series or advertisement, Isn't the whole point/punchline is that iNcontroL is using the RAM stick as a nail file... Which isnt hugely zomgoodness funny, but it demonstrates that Kingston HyperX RAM is really durable where it can even be used as a nail file. I dont know if iNcontroL is saying 'diamond coat' or 'diamond cut' or 'DIMM coat' or something, or some technical term to a special material the HyperX is meant to use on its coating, but i thought that's the main purpose, and it's just using that office setting to create a bit of hyperbole to show that message | ||
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quentel
349 Posts
On June 09 2011 11:53 Optimist wrote: Where the hell is SC2 Joke Explainer when you need him... =( Someone fetch him from /r | ||
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Quallen
United States42 Posts
On June 09 2011 12:20 SSLPrism wrote: Pretty cool that they're using him in the commercial and all, but well this is a poor ripoff of the "This is sportscenter" commercials, but all the best wishes to kingston. If anything they're paying homage to ESPN and their line of commercials. Its probably a bit of a stretch but by the time MLG championships roll around we might have made enough progress to get a mention on sports center and thats pretty cool. If nothing else "normal" commercials like this show we're a market thats starting to be taken seriously. | ||
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Tuxedo
United States134 Posts
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Chronald
United States619 Posts
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Sinborn
United States275 Posts
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AlphaFox
United States34 Posts
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