It will either be four $10 questions, or two $20 dollar. I haven't decided yet and the winner will be paid via Paypal.
I'm sorry if you don't like using Facebook or Twitter, ustream chat can break into multiple chats so that is not a good way to do it. Additionally, the goal of this is to eventually get sponsors so we can give away prizes/money during other tournaments; so social networking helps that.
Note: The prize pool is coming out of my pocket and not officially endorsed by TeamLiquid or the tournaments sponsor.
Edit: : Added clarification it is a FB Fan Page not an actual friend request.